The Effect Of Consumer Relationship Management Crm On Employees Performance In The Banking Sectors Lagos

Download The Effect Of Consumer Relationship Management Crm On Employees Performance In The Banking Sectors Lagos full books in PDF, epub, and Kindle. Read online The Effect Of Consumer Relationship Management Crm On Employees Performance In The Banking Sectors Lagos ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

The Effect of Consumer Relationship Management (CRM) on Employees' Performance in the Banking Sectors, Lagos

Author : Juliet Iwenya
Publisher : GRIN Verlag
ISBN 13 : 3346827712
Total Pages : 29 pages
Book Rating : 4.3/5 (468 download)

DOWNLOAD NOW!

Book Synopsis The Effect of Consumer Relationship Management (CRM) on Employees' Performance in the Banking Sectors, Lagos by : Juliet Iwenya

Download or read book The Effect of Consumer Relationship Management (CRM) on Employees' Performance in the Banking Sectors, Lagos written by Juliet Iwenya and published by GRIN Verlag. This book was released on 2023-03-08 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2021 in the subject Business economics - Customer Relationship Management, CRM, , language: English, abstract: This paper examines the effect of consumer relationship management (crm) on employee’s performance in the banking sectors, Lagos. The research addresses the major problem associated with the adoption of customer relationship management by Nigerian banks which eventually exposes banks and customers to intense competition. The study was carried out in Ojo Local Government Area of Lagos State, Nigeria and it was targeted a population of 150 employees and customers of selected banks. Survey research method was used and data from the study were drawn from both primary and secondary sources. A sample size comprising 50 employees and customers were selected using stratified sampling technique and random sampling techniques. Quantitative data from the study was analyzed through descriptive statistics.

Managing Customer Experience and Relationships

Author : Don Peppers
Publisher : John Wiley & Sons
ISBN 13 : 1119815347
Total Pages : 517 pages
Book Rating : 4.1/5 (198 download)

DOWNLOAD NOW!

Book Synopsis Managing Customer Experience and Relationships by : Don Peppers

Download or read book Managing Customer Experience and Relationships written by Don Peppers and published by John Wiley & Sons. This book was released on 2022-04-19 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every business on the planet is trying to maximize the value created by its customers Learn how to do it, step by step, in this newly revised Fourth Edition of Managing Customer Experience and Relationships: A Strategic Framework. Written by Don Peppers and Martha Rogers, Ph.D., recognized for decades as two of the world's leading experts on customer experience issues, the book combines theory, case studies, and strategic analyses to guide a company on its own quest to position its customers at the very center of its business model, and to "treat different customers differently." This latest edition adds new material including: How to manage the mass-customization principles that drive digital interactions How to understand and manage data-driven marketing analytics issues, without having to do the math How to implement and monitor customer success management, the new discipline that has arisen alongside software-as-a-service businesses How to deal with the increasing threat to privacy, autonomy, and competition posed by the big tech companies like Facebook, Amazon, and Google Teaching slide decks to accompany the book, author-written test banks for all chapters, a complete glossary for the field, and full indexing Ideal not just for students, but for managers, executives, and other business leaders, Managing Customer Experience and Relationships should prove an indispensable resource for marketing, sales, or customer service professionals in both the B2C and B2B world.

Collaborative Customer Relationship Management

Author : Alexander H. Kracklauer
Publisher : Springer Science & Business Media
ISBN 13 : 3540247106
Total Pages : 277 pages
Book Rating : 4.5/5 (42 download)

DOWNLOAD NOW!

Book Synopsis Collaborative Customer Relationship Management by : Alexander H. Kracklauer

Download or read book Collaborative Customer Relationship Management written by Alexander H. Kracklauer and published by Springer Science & Business Media. This book was released on 2012-11-07 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. This book presents a new strategic framework that has been tested successfully with various global companies. New management concepts such as Collaborative Forecasting and Replenishment, CRM, Category Management, and Mass Customization are integrated into one holistic approach. Experts from companies like McKinsey and Procter&Gamble, as well as authors from renowned academic institutions, offer valuable insights on how to redesign organizations for the future.

Customer Relationship Management

Author : Francis Buttle
Publisher : Routledge
ISBN 13 : 1856175227
Total Pages : 495 pages
Book Rating : 4.8/5 (561 download)

DOWNLOAD NOW!

Book Synopsis Customer Relationship Management by : Francis Buttle

Download or read book Customer Relationship Management written by Francis Buttle and published by Routledge. This book was released on 2009 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title presents an holistic view of CRM, arguing that its essence concerns basic business strategy - developing and maintaining long-term, mutually beneficial relationships with strategically significant customers - rather than the operational tools which achieve these aims.

Handbook of Relationship Marketing

Author : Jagdish N Sheth
Publisher : SAGE
ISBN 13 : 0761918108
Total Pages : 678 pages
Book Rating : 4.7/5 (619 download)

DOWNLOAD NOW!

Book Synopsis Handbook of Relationship Marketing by : Jagdish N Sheth

Download or read book Handbook of Relationship Marketing written by Jagdish N Sheth and published by SAGE. This book was released on 2000 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt: As businesses increasingly stress the importance of cooperation and collaboration with suppliers and customers, relationship marketing is emerging as the `core' of all marketing activity. In recent years, there has been an explosive growth in business and academic interest in relationship marketing, yet no comprehensive book has been available to present key concepts, theories, and applications. The editors of this volume have assembled an authoritative and global cast of chapter contributors and crafted a volume that will become the seminal, founding work in this growing field. Their approach is eclectic, including a broad coverage of topics, diverse theoretical and conceptual paradigms, and global viewpoints.

Customer Relationship Management and Customer Retention

Author : Ama Achiaa Kankam Boadu
Publisher : GRIN Verlag
ISBN 13 : 3346054780
Total Pages : 95 pages
Book Rating : 4.3/5 (46 download)

DOWNLOAD NOW!

Book Synopsis Customer Relationship Management and Customer Retention by : Ama Achiaa Kankam Boadu

Download or read book Customer Relationship Management and Customer Retention written by Ama Achiaa Kankam Boadu and published by GRIN Verlag. This book was released on 2019-11-11 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2019 in the subject Business economics - Customer Relationship Management, CRM, grade: 1.5, Kwame Nkrumah University of Science and Technology, language: English, abstract: Customer Relationship Management (CRM) practices are business strategies designed to reduce costs and increase profitability by solidifying customer loyalty. With intense competition among insurance companies in Ghana, this study sought to assess Customer Relationship Management practices and Customer Retention in NSIA Insurance. The study was conducted to identify critical factors necessary for customer retention in carrying out customer relationship management practices in the selected insurance company and to develop effective customer relationship management practices to manage customer retention for sustainability within the insurance industry using NSIA Insurance as a case study. Well structured questionnaires and face-to-face interview were the methods adopted for the investigation of the study. A sample size of 40 respondents was considered, they were made up of customers and the staff who are fully involved in customer relationship management of the insurance company. Data collected from the completed questionnaires and the interviews were grouped into frequency tables and expressed in percentages. The researcher relied on the SPSS in interpreting the collected data. The study shows that even though NSIA insurance has policies on customer relationship management practices, these policies are not carried out fully to accomplish the ultimate goal of customer retention. The study recommends that for the insurance company to command an adequate number of loyal customers, NSIA Insurance should consistently improve on its quality of service to address the preference of the customers and consider the five service quality constructs of reliability, assurance, tangibility, empathy and responsiveness.

Customer Relationship Management: A Databased Approach

Author : Kumar
Publisher : John Wiley & Sons
ISBN 13 : 9788126509133
Total Pages : 352 pages
Book Rating : 4.5/5 (91 download)

DOWNLOAD NOW!

Book Synopsis Customer Relationship Management: A Databased Approach by : Kumar

Download or read book Customer Relationship Management: A Databased Approach written by Kumar and published by John Wiley & Sons. This book was released on 2009-07 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer Relationship Management: A Data based Approach offers the promise of maximized profits for today s highly competitive businesses. This innovative book provides readers with the tools and techniques to effectively use CRM. It emphasizes the utilization of database marketing in order to build strong and profitable customer relationships. Kumar first describes how to implement database marketing and then looks at recent advances in CRM applications. Critical marketing issues like optimum resource allocation, purchase sequence, and the link between acquisition, retentions, and profitability are also examined on the basis of empirical findings.· CRM, Database Marketing, and Customer Value· CRM Industry Landscape· Strategic CRM· Implementing the CRM Strategy· Introduction to Customer-Based Marketing Metrics· Customer Value Metrics-Concepts and Practices· Using Databases· Designing Loyalty Programs· Effectiveness of Loyalty Programs· Data Mining· Campaign Management· Applications of Database Marketing in B-to-C and B-to-B Scenarios· Application of the Customer Value Framework to Marketing Decisions· Impact of CRM on Marketing Channels

Introduction to Business

Author : Lawrence J. Gitman
Publisher :
ISBN 13 :
Total Pages : 1455 pages
Book Rating : 4./5 ( download)

DOWNLOAD NOW!

Book Synopsis Introduction to Business by : Lawrence J. Gitman

Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

The Puppet Masters

Author : Emile van der Does de Willebois
Publisher : World Bank Publications
ISBN 13 : 0821388967
Total Pages : 230 pages
Book Rating : 4.8/5 (213 download)

DOWNLOAD NOW!

Book Synopsis The Puppet Masters by : Emile van der Does de Willebois

Download or read book The Puppet Masters written by Emile van der Does de Willebois and published by World Bank Publications. This book was released on 2011-11-01 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report examines the use of these entities in nearly all cases of corruption. It builds upon case law, interviews with investigators, corporate registries and financial institutions and a 'mystery shopping' exercise to provide evidence of this criminal practice.

Advances in Relationship Marketing

Author : Adrian Payne
Publisher : Cassell Academic
ISBN 13 :
Total Pages : 300 pages
Book Rating : 4.3/5 (243 download)

DOWNLOAD NOW!

Book Synopsis Advances in Relationship Marketing by : Adrian Payne

Download or read book Advances in Relationship Marketing written by Adrian Payne and published by Cassell Academic. This book was released on 1995 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: The subject of relationship marketing is proving to be of increasing interest to all management academics and marketing professionals. The author presents current thinking from academics representing a broad range of management disciplines.

Digital Transformation in Business and Society

Author : Babu George
Publisher : Springer Nature
ISBN 13 : 3030082776
Total Pages : 306 pages
Book Rating : 4.0/5 (3 download)

DOWNLOAD NOW!

Book Synopsis Digital Transformation in Business and Society by : Babu George

Download or read book Digital Transformation in Business and Society written by Babu George and published by Springer Nature. This book was released on 2019-10-04 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The digital traces that people leave behind as they conduct their daily lives provide a powerful resource for businesses to better understand the dynamics of an otherwise chaotic society. Digital technologies have become omnipresent in our lives and we still do not fully know how to make the best use of the data these technologies could harness. Businesses leveraging big data appropriately could definitely gain a sustainable competitive advantage. With a balanced mix of texts and cases, this book discusses a variety of digital technologies and how they transform people and organizations. It offers a debate on the societal consequences of the yet unfolding technological revolution and proposes alternatives for harnessing disruptive technologies for the greater benefit of all. This book will have wide appeal to academics in technology management, strategy, marketing, and human resource management.

Nigeria

Author : International Monetary Fund. African Dept.
Publisher : International Monetary Fund
ISBN 13 : 1484304446
Total Pages : 132 pages
Book Rating : 4.4/5 (843 download)

DOWNLOAD NOW!

Book Synopsis Nigeria by : International Monetary Fund. African Dept.

Download or read book Nigeria written by International Monetary Fund. African Dept. and published by International Monetary Fund. This book was released on 2013-05-28 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Financial Sector Stability Assessment on Nigeria discusses the macroeconomic performance and structure of the financial system. Although Nigerian economy experienced both domestic and external shocks in recent years, the economy continued to grow rapidly, achieving more than 7 percent growth each year since 2009. The performance of financial institutions has begun to improve, though some of the emergency anti-crisis measures continue to be in place. However, the regulatory and supervisory framework has gaps and weaknesses. In sum, the Nigerian economy has emerged from the banking crisis, and has the potential to enjoy an extended period of strong economic growth.

The Handbook of Customer Satisfaction and Loyalty Measurement

Author : Nigel Hill
Publisher : Routledge
ISBN 13 : 1351888552
Total Pages : 349 pages
Book Rating : 4.3/5 (518 download)

DOWNLOAD NOW!

Book Synopsis The Handbook of Customer Satisfaction and Loyalty Measurement by : Nigel Hill

Download or read book The Handbook of Customer Satisfaction and Loyalty Measurement written by Nigel Hill and published by Routledge. This book was released on 2017-03-02 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer satisfaction and loyalty are becoming increasingly important to most organizations since the financial benefits from improving them have been well documented. This book presents a thorough examination of how to use research to understand customer satisfaction and loyalty. It takes the reader step-by-step through the process of designing and conducting a survey to generate accurate measures of customer satisfaction and loyalty. The research process is explained in detail, including questionnaire design, analysis and reporting, but the book also covers other elements of an effective customer satisfaction process. These include project planning, communicating with customers before, during and after the survey, as well as providing internal feedback and taking effective action to address issues raised by the survey. There is also comprehensive coverage of loyalty measurement methodologies as well as the satisfaction-profit chain and associated modelling and forecasting techniques.

Advances in Human Factors, Business Management and Leadership

Author : Jussi Ilari Kantola
Publisher : Springer Nature
ISBN 13 : 3030507912
Total Pages : 654 pages
Book Rating : 4.0/5 (35 download)

DOWNLOAD NOW!

Book Synopsis Advances in Human Factors, Business Management and Leadership by : Jussi Ilari Kantola

Download or read book Advances in Human Factors, Business Management and Leadership written by Jussi Ilari Kantola and published by Springer Nature. This book was released on 2020-06-30 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes new theories and practical approaches for promoting excellence in human resource management and leadership. It shows how the principles of creating shared value can be applied to ensure faster learning, training, business development and social renewal. In particular, it presents novel methods and tools for tackling the complexity of management and learning in both business organizations and society. Discussing ontologies, intelligent management systems, and methods for creating knowledge and value added, it offers novel insights into time management and operations optimization, as well as advanced methods for evaluating customers’ satisfaction and conscious experience. Based on two AHFE 2020 Virtual Conferences: the AHFE 2020 Conference on Human Factors, Business Management and Society and the AHFE 2020 Conference on Human Factors in Management and Leadership, held on July 16–20, 2020, the book provides researchers and professionals with extensive information, practical tools and inspiring ideas for achieving excellence in a broad spectrum of business and societal activities.

Handbook of Univariate and Multivariate Data Analysis and Interpretation with SPSS

Author : Robert Ho
Publisher : CRC Press
ISBN 13 : 1420011111
Total Pages : 426 pages
Book Rating : 4.4/5 (2 download)

DOWNLOAD NOW!

Book Synopsis Handbook of Univariate and Multivariate Data Analysis and Interpretation with SPSS by : Robert Ho

Download or read book Handbook of Univariate and Multivariate Data Analysis and Interpretation with SPSS written by Robert Ho and published by CRC Press. This book was released on 2006-03-24 with total page 426 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many statistics texts tend to focus more on the theory and mathematics underlying statistical tests than on their applications and interpretation. This can leave readers with little understanding of how to apply statistical tests or how to interpret their findings. While the SPSS statistical software has done much to alleviate the frustrations of s

Advances in Business, Management and Entrepreneurship

Author : Ratih Hurriyati
Publisher : CRC Press
ISBN 13 : 1000651215
Total Pages : 1022 pages
Book Rating : 4.0/5 (6 download)

DOWNLOAD NOW!

Book Synopsis Advances in Business, Management and Entrepreneurship by : Ratih Hurriyati

Download or read book Advances in Business, Management and Entrepreneurship written by Ratih Hurriyati and published by CRC Press. This book was released on 2020-01-06 with total page 1022 pages. Available in PDF, EPUB and Kindle. Book excerpt: The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Creating Innovative and Sustainable Value-added Businesses in the Disruption Era". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.

Latin America on Its Path Into the Digital Age

Author : Martin R. Hilbert
Publisher : United Nations Publications
ISBN 13 :
Total Pages : 120 pages
Book Rating : 4.:/5 (318 download)

DOWNLOAD NOW!

Book Synopsis Latin America on Its Path Into the Digital Age by : Martin R. Hilbert

Download or read book Latin America on Its Path Into the Digital Age written by Martin R. Hilbert and published by United Nations Publications. This book was released on 2001 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication investigates the impact of modern information and communication technologies (ICTs) on Latin America. In analyzing the special characteristics of Latin America with regard to the integration of ICTs, the publication focuses on five main areas - access, regulatory framework, financing, education and the so-called soft factor.