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Author : Michael J. Clifford
Publisher :
ISBN 13 : 9780835912426
Total Pages : 356 pages
Book Rating : 4.9/5 (124 download)
Download or read book The DBase Book of Business Applications written by Michael J. Clifford and published by . This book was released on 1984 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gerald V. Post
Publisher : Irwin Professional Pub
ISBN 13 : 9780072973129
Total Pages : 512 pages
Book Rating : 4.9/5 (731 download)
Download or read book Database Management Systems - Designing and Building Business Applications written by Gerald V. Post and published by Irwin Professional Pub. This book was released on 2004-02 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gerald Post’s Database Management Systems takes an introductory approach to developing database applications; teaching students to evaluate a business situation and then build and design a database application. From systems design to distribution and integration of the system --and everything in between--, students will gain knowledge by getting a hands-on experience. The Third Edition has been revised to offer a more flexible way to deliver database management applications. Post continues to have a textbook that covers the core theories and ideas of database management. Now, it offers two different workbooks depending on the software that the instructor utilizes. One workbook covers Oracle and the other workbook covers Access; thus enabling the instructor to pick the workbook that will be employed in the course and to go more in-depth with either tool.
Author : Ken Mayer
Publisher : Ken Mayer
ISBN 13 : 9780989287500
Total Pages : 480 pages
Book Rating : 4.2/5 (875 download)
Download or read book The DBASE Book, Vol. 1 written by Ken Mayer and published by Ken Mayer. This book was released on 2013-04 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use dBASE PLUS' extensive Object Oriented Programming (OOP) Techniques to manage your data and create exciting and vibrant Windows applications. * Learn how to work with tables and build forms and reports * Learn how to use custom forms, reports and controls * Exploit the features of OLE, WSH and Windows API * Get an in-depth look at the dBASE Programming Language (dBL) * Learn how to make your applications work in a shared environment * Learn how to make your applications Windows UAC compliant * Learn how to deploy your application in a way that will work for all versions of Windows, from Windows XP through Windows 8 The dBASE Book is an exhaustive look at the tools and programming techniques that can have you creating proper OOP applications in a quick and easy manner. Using this book you will easily master these techniques and will discover some undocumented commands and features. The Third Edition of this book includes corrections to text and code samples, updates for versions of dBASE up through dBASE Plus 2.8, including a new chapter on the Windows UAC features now in the software and working with the UAC (rather than against it), and a more extensive look at deploying your application properly. Volume 1 goes up through Chapter 18, the book is completed in Volume 2.
Author : Erickson, John
Publisher : IGI Global
ISBN 13 : 1605660590
Total Pages : 2962 pages
Book Rating : 4.6/5 (56 download)
Download or read book Database Technologies: Concepts, Methodologies, Tools, and Applications written by Erickson, John and published by IGI Global. This book was released on 2009-02-28 with total page 2962 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This reference expands the field of database technologies through four-volumes of in-depth, advanced research articles from nearly 300 of the world's leading professionals"--Provided by publisher.
Author : Zigurd Mednieks
Publisher : John Wiley & Sons
ISBN 13 : 1118240464
Total Pages : 408 pages
Book Rating : 4.1/5 (182 download)
Download or read book Enterprise Android written by Zigurd Mednieks and published by John Wiley & Sons. This book was released on 2013-10-08 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive guide to building data-driven Android applications for enterprise systems Android devices represent a rapidly growing share of the mobile device market. With the release of Android 4, they are moving beyond consumer applications into corporate/enterprise use. Developers who want to start building data-driven Android applications that integrate with enterprise systems will learn how with this book. In the tradition of Wrox Professional guides, it thoroughly covers sharing and displaying data, transmitting data to enterprise applications, and much more. Shows Android developers who are not familiar with database development how to design and build data-driven applications for Android devices and integrate them with existing enterprise systems Explores how to collect and store data using SQLite, share data using content providers, and display data using adapters Covers migrating data using various methods and tools; transmitting data to the enterprise using web services; serializing, securing, and synchronizing data Shows how to take advantage of the built-in capabilities of the Android OS to integrate applications into enterprise class systems Enterprise Android prepares any Android developer to start creating data-intensive applications that today’s businesses demand.
Author : Viviana E. Ferraggine
Publisher : IGI Global
ISBN 13 : 1605662437
Total Pages : 986 pages
Book Rating : 4.6/5 (56 download)
Download or read book Handbook of Research on Innovations in Database Technologies and Applications written by Viviana E. Ferraggine and published by IGI Global. This book was released on 2009-01-01 with total page 986 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides a wide compendium of references to topics in the field of the databases systems and applications"--Provided by publisher.
Author : Greg Riccardi
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 456 pages
Book Rating : 4.3/5 (91 download)
Download or read book Database Management with Web Site Development Applications written by Greg Riccardi and published by Prentice Hall. This book was released on 2003 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: *JX094-4, 0-201-74387-6, Riccardi, Greg; Database Management with Website Development Applications Covers the basic background needed to understand databases, but applies the material to a real-world context--a business going online--to make the material relevant to readers. The case studies about a business moving to the web helps readers learn about SQL, database design, the Entity-Relationship model. The book uses Access and Oracle to give readers experience with the most popular SQL tools today. The second-half of the book teaches readers how to design a website to interact with users; how to construct web pages with HTML and XML; organize information and applications for use in e-commerce sites; and develop software to support user interactions. MARKET" IS/IT database managers who want to learn about using the web with their databases.
Author : Ken Mayer
Publisher :
ISBN 13 :
Total Pages : 478 pages
Book Rating : 4.:/5 (857 download)
Download or read book The DBASE Book written by Ken Mayer and published by . This book was released on 2013 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rivero, Laura C.
Publisher : IGI Global
ISBN 13 : 1591407958
Total Pages : 784 pages
Book Rating : 4.5/5 (914 download)
Download or read book Encyclopedia of Database Technologies and Applications written by Rivero, Laura C. and published by IGI Global. This book was released on 2005-06-30 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Addresses the evolution of database management, technologies and applications along with the progress and endeavors of new research areas."--P. xiii.
Author : Halpin, Terry
Publisher : IGI Global
ISBN 13 : 160566099X
Total Pages : 564 pages
Book Rating : 4.6/5 (56 download)
Download or read book Selected Readings on Database Technologies and Applications written by Halpin, Terry and published by IGI Global. This book was released on 2008-08-31 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book offers research articles focused on key issues concerning the development, design, and analysis of databases"--Provided by publisher.
Author : Peter Marc Heinckiens
Publisher : Addison-Wesley Professional
ISBN 13 :
Total Pages : 346 pages
Book Rating : 4.3/5 (91 download)
Download or read book Building Scalable Database Applications written by Peter Marc Heinckiens and published by Addison-Wesley Professional. This book was released on 1998 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to building business and database client/server applications with reusable components, for software engineers and programmers. Business and database models illustrate challenges in manipulating object storage and retrieval from a developer's point of view, emphasizing integration of legacy and relational systems with object- oriented systems. Coverage includes Scoop architecture, designing reusable business components, modeling and implementing associations, and separating the user interface from the business model. Annotation copyrighted by Book News, Inc., Portland, OR
Author : Miriam Liskin
Publisher : Berkeley, Calif. : Osborne McGraw-Hill
ISBN 13 :
Total Pages : 904 pages
Book Rating : 4.3/5 (97 download)
Download or read book Advanced DBASE III PLUS written by Miriam Liskin and published by Berkeley, Calif. : Osborne McGraw-Hill. This book was released on 1987 with total page 904 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expand your dBASE skills as you learn programming techniques that let you design and implement more effective dBASE III PLUS business applications. Liskin addresses the real-world business environment so you can make the most of dBASE III PLUS modes of operation.
Author : Michael Blaha
Publisher :
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.:/5 (318 download)
Download or read book A Manager's Guide to Database Technology written by Michael Blaha and published by . This book was released on 2001 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Features/benefits: focus is on strategies instead of on fine details; integrates real-life anecdotes; coverage of both newly developed applications and purchased software; discusses both operational applications (transaction-oriented) and analytical applications (data warehouses); specific recommendations denoted by icons; and abundant tables, figures, and bullet lists."--Jacket.
Author : Robert C. Blattberg
Publisher : Springer Science & Business Media
ISBN 13 : 0387725792
Total Pages : 875 pages
Book Rating : 4.3/5 (877 download)
Download or read book Database Marketing written by Robert C. Blattberg and published by Springer Science & Business Media. This book was released on 2010-02-26 with total page 875 pages. Available in PDF, EPUB and Kindle. Book excerpt: Database marketing is at the crossroads of technology, business strategy, and customer relationship management. Enabled by sophisticated information and communication systems, today’s organizations have the capacity to analyze customer data to inform and enhance every facet of the enterprise—from branding and promotion campaigns to supply chain management to employee training to new product development. Based on decades of collective research, teaching, and application in the field, the authors present the most comprehensive treatment to date of database marketing, integrating theory and practice. Presenting rigorous models, methodologies, and techniques (including data collection, field testing, and predictive modeling), and illustrating them through dozens of examples, the authors cover the full spectrum of principles and topics related to database marketing. "This is an excellent in-depth overview of both well-known and very recent topics in customer management models. It is an absolute must for marketers who want to enrich their knowledge on customer analytics." (Peter C. Verhoef, Professor of Marketing, Faculty of Economics and Business, University of Groningen) "A marvelous combination of relevance and sophisticated yet understandable analytical material. It should be a standard reference in the area for many years." (Don Lehmann, George E. Warren Professor of Business, Columbia Business School) "The title tells a lot about the book's approach—though the cover reads, "database," the content is mostly about customers and that's where the real-world action is. Most enjoyable is the comprehensive story – in case after case – which clearly explains what the analysis and concepts really mean. This is an essential read for those interested in database marketing, customer relationship management and customer optimization." (Richard Hochhauser, President and CEO, Harte-Hanks, Inc.) "In this tour de force of careful scholarship, the authors canvass the ever expanding literature on database marketing. This book will become an invaluable reference or text for anyone practicing, researching, teaching or studying the subject." (Edward C. Malthouse, Theodore R. and Annie Laurie Sills Associate Professor of Integrated Marketing Communications, Northwestern University)
Author :
Publisher :
ISBN 13 :
Total Pages : 574 pages
Book Rating : 4.:/5 (319 download)
Download or read book Business Software written by and published by . This book was released on 1987 with total page 574 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Asst Prof Koen W De Bock
Publisher : Gower Publishing, Ltd.
ISBN 13 : 1409473554
Total Pages : 460 pages
Book Rating : 4.4/5 (94 download)
Download or read book Advanced Database Marketing written by Asst Prof Koen W De Bock and published by Gower Publishing, Ltd.. This book was released on 2013-07-28 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: While the definition of database marketing hasn’t changed, its meaning has become more vivid, versatile and exciting than ever before. Advanced Database Marketing provides a state-of-the-art guide to the methods and applications that define this new era in database marketing, including advances in areas such as text mining, recommendation systems, internet marketing, and dynamic customer management. An impressive list of contributors including many of the thought-leaders in database marketing from across the world bring together chapters that combine the best academic research and business applications. The result is a definitive guide and reference for marketing and brand analysts, masters students, teachers and researchers in marketing analytics. The proliferation of marketing platforms and channels and the complexity of customer interactions create an urgent need for a multidisciplinary and analytical toolkit. Advanced Database Marketing is a resource to enable marketers to achieve insights and increased financial performance; to provide them with the capability to implement and evaluate approaches to marketing that will meet, in equal measure, the changing needs of customers and the businesses that serve them.
Author : Hugh E. Williams
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 9780596000417
Total Pages : 592 pages
Book Rating : 4.0/5 (4 download)
Download or read book Web Database Applications with PHP and MySQL written by Hugh E. Williams and published by "O'Reilly Media, Inc.". This book was released on 2002 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces techniques for building applications that integrate large databases with web interfaces. Using a three-tier architecture, the book focuses on the middle tier and the application logic that brings together the fundamentally different client and database tiers. The authors explain the principles behind searching, browsing, storing user data, validating user input, managing user transactions, and security. Annotation copyrighted by Book News, Inc., Portland, OR.
