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Author : W. Thomas Anderson
Publisher :
ISBN 13 :
Total Pages : 176 pages
Book Rating : 4.:/5 (89 download)
Download or read book The Convenience-oriented Consumer written by W. Thomas Anderson and published by . This book was released on 1971 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : W. Thomas Anderson
Publisher :
ISBN 13 :
Total Pages : 724 pages
Book Rating : 4.3/5 (512 download)
Download or read book An Analysis of the Correlates of Convenience-oriented Consumer Behavior written by W. Thomas Anderson and published by . This book was released on 1969 with total page 724 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Wilton Thomas Anderson (Jr)
Publisher :
ISBN 13 :
Total Pages : 670 pages
Book Rating : 4.:/5 (615 download)
Download or read book An Analysis of the Correlates of Convenience-oriented Consumer Behavior written by Wilton Thomas Anderson (Jr) and published by . This book was released on 1973 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : W. Thomas Anderson jr
Publisher :
ISBN 13 :
Total Pages : 147 pages
Book Rating : 4.:/5 (249 download)
Download or read book The Convenience-oriented Consumer written by W. Thomas Anderson jr and published by . This book was released on 1971 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lynn J. Frewer
Publisher : Springer Science & Business Media
ISBN 13 : 3662046016
Total Pages : 467 pages
Book Rating : 4.6/5 (62 download)
Download or read book Food, People and Society written by Lynn J. Frewer and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique insight into the decision-making and food consumption of the European consumer. The volume is essential reading for those involved in product development, market research and consumer science in food and agro industries and academic research. It brings together experts from different disciplines in order to address the fundamental issues related to predicting food choice, consumer behavior and societal trust in quality and safety regulatory systems. The importance of the social and psychological context and the cross-cultural differences and how they influence food choice are also covered in great detail.
Author : Patricia Kramer Voli
Publisher :
ISBN 13 :
Total Pages : 470 pages
Book Rating : 4.:/5 (413 download)
Download or read book The convenience orientation of services consumers : an empirical examination written by Patricia Kramer Voli and published by . This book was released on 1998 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Need for Retail Shopping Convenience: An Empirical Examination of Its Antecedents and Consequences in Mexican-American Consumers and White, Non-Hispanic Consumers in the United States written by and published by . This book was released on 2004 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Inherent in the process of marketing is the notion that consumption requires both time and effort. While shopping, consumers may spend time and effort to complete several tasks such as searching for information, traveling to the store?s location, searching for a parking spot, traveling through the store, locating the product they wish to purchase, and completing the checkout process. Convenience is defined as anything that reduces consumer time and effort expenditures and is becoming increasingly important to consumers in the United States. This dissertation provides insight into an emerging consumer need--the need for retail shopping convenience (NRSC). Specifically, this dissertation has four distinct purposes: 1) to examine the nature of the NRSC construct; 2) to investigate time pressure, role overload, various timestyle dimensions, and the willingness to trade money for convenience as antecedents to the NRSC; 3) to examine the role that culture plays in moderating the relationship between selected antecedents and the NRSC; and 4) to identify the consequences and/or retailer benefits of satisfying a consumer?s NRSC. Cross-cultural comparisons were made by examining data collected from two consumer groups--white, non-Hispanic Americans and Mexican Americans. For each respondent, data were collected across three shopping situations: grocery shopping, mall shopping, and online shopping. In an empirical examination of the NRSC, it was found that this consumer need varies across shopping situations. Antecedents significant in influencing this consumer need include time pressure, temporal orientation, planning orientation, and polychronic orientation. Findings show that culture plays an important role in determining the NRSC. When compared to white, non-Hispanic American consumers, Mexican-American consumers experienced more time pressure. In addition, the influence of temporal orientation and polychronic orientation on the NRSC was stronger for Mexican Americans. Whi.
Author : Samantha Celeste Gibson
Publisher :
ISBN 13 :
Total Pages : 129 pages
Book Rating : 4.:/5 (126 download)
Download or read book Omnichannel in the Digital Age written by Samantha Celeste Gibson and published by . This book was released on 2021 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Omnichannel for retail organizations has grown significantly over the recent decade. Retailers are challenged to find ways to connect with tech-savvy consumers and encourage repeat visits and positive word-of-mouth referrals. The digital decade has introduced many purchase and communication options such as buy online and ship to consumer or buy online and ship to store, along with social media interactions, and the integration of all these channels creates a need for a more seamless transaction to the customer. The Covid-19 crisis has certainly revealed the advantages of omnichannel, especially in its capacity to satisfy customer needs for flexible but also reliable shopping experiences when the inability to physically shop was limited by the virus and the ability to shop online with delivery increased. The challenge for retailers today is that the greater the channel options, the more the complex the store environment. Retail stimuli, such as price, store atmosphere, service quality, and product assortments are as important as the integrated channel synergies. A clean store with great service, competitive attractive prices, and optimal product assortments remains top priority as does the need to integrate seamless transactions and channel options. Essay 1 will focus on ensuring a seamless customer journey, both offline and online, to assure supplier and retailer relationships, including measuring how successfully the brick-and-mortar supports the online sales component. One retail industry that is experiencing challenges with customer trips is convenience stores. Convenience stores have been slow to respond to the digital decade. Research on the convenience store industry from a consumer perspective has been lacking. Essay 2 applies the theoretical model developed in Essay 1 to customers of convenience stores. The intention of the empirical study is to explain the convenience store consumers’ behaviors and experiences and to determine if hedonic needs will outweigh utilitarian needs to help improve revisit intentions. In addition, customer insights into the convenience store environment will help convenience retail practitioners better understand the relationship among customer preferences, hedonic or utilitarian experiences, satisfaction, and revisit intentions. The convenience store industry, with limited capital, must appreciate what channel options will supply them the highest return on investment. The industries takeovers have led to many different information technology systems that are difficult to integrate and are aging. By applying the conceptual model developed in Essay 1 to the convenience store industry one can confirm through rigorous analysis of customer preferences in convenience stores if customers are more hedonic-oriented versus utilitarianoriented and what elements in the store may add or detract from the overall customer satisfaction and revisit intentions. Customers in convenience stores are not returning; could the issue be the stimuli in the store is leading to decreased visits? Will certain stimuli such as omnichannel help with more of a hedonic customer experience to enhance satisfaction and revisit intentions? Focusing on in-store stimuli, such as price, product assortment, service quality, and store atmosphere (overall cleanliness and food cleanliness), combined with a digital platform that supports synergistic digital omnichannel options, this research uncovers the customer profile of a convenience store and the needed changes the retail industry needs to overcome their apocalypse.
Author : Russell W. Belk
Publisher : Emerald Group Publishing
ISBN 13 : 1787144917
Total Pages : 296 pages
Book Rating : 4.7/5 (871 download)
Download or read book Qualitative Consumer Research written by Russell W. Belk and published by Emerald Group Publishing. This book was released on 2017-08-18 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using some of the latest qualitative research tools, this volume highlights insights about consumption ranging from how consumers process advertising messages, to how small retailers can combat the practice of “showrooming” by consumers comparing online prices with mobile devices.
Author : Ying Qu
Publisher : Frontiers Media SA
ISBN 13 : 2832527957
Total Pages : 455 pages
Book Rating : 4.8/5 (325 download)
Download or read book Consumer Psychology in Tourism and Hospitality written by Ying Qu and published by Frontiers Media SA. This book was released on 2023-06-30 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Migliore Giuseppina
Publisher : Mdpi AG
ISBN 13 : 9783036515533
Total Pages : 236 pages
Book Rating : 4.5/5 (155 download)
Download or read book Sustainable Food Consumption Practices written by Migliore Giuseppina and published by Mdpi AG. This book was released on 2021-08-27 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, the increasing consumer concern towards food safety, environmental sustainability and social justice issues have stimulated new consumption practices more oriented towards social, economic and environmental sustainability. These include the growing consumers' preferences towards organic food, local food, and other sustainable foods and beverages consumption, as well as the spread of alternative distribution chains, which emphasize the short-distance transportation of food and the direct relationship between consumers and producers. In addition, these sustainable consumption practices seem also to involve tourist destination choices, rural tourism and gastronomy interest. This Special Issue aims to contribute to the literature on sustainable consumption practices by enriching discussions on consumers experiences and by emphasizing the motivational and demographic factors as well as the cultural and situational factors that guide consumer behaviour towards these practices.
Author : Donald F Dufek
Publisher : Routledge
ISBN 13 : 1135185794
Total Pages : 227 pages
Book Rating : 4.1/5 (351 download)
Download or read book The Consumer . . . or Else! written by Donald F Dufek and published by Routledge. This book was released on 2011-02-23 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Doing business in today's economy and surviving requires a new paradigm. Who are at the center of this new approach to doing business? CONSUMERS. Historically, power struggles have raged between suppliers and distributors. Recently, both parties awakened to the fact that neither of them has the ultimate power . . . it now resides solely with the consumer. This valuable book describes what demassification of the consumer market means and will show you how—and why—businesses must adapt to succeed. Handy charts, tables, and illustrations make the information easy to understand, and fascinating sidebar quotations from well-known leaders of various industries—Sam Walton, Jack Welch, and many more—give the book a unique and memorable flavor. “Consumers,” say the authors, “not only demand higher quality and lower prices, but also expect convenient, quick, customized service. They expect in-stock conditions and quality. They demand value and respect. Global markets mean large numbers of consumers, but these consumers want to be treated as individuals, and the mass market no longer exists. Companies in industries from financial services to groceries to consumer goods to health care to hardware to automobiles are adopting these new business processes and winning in the marketplace. Their competitors are falling by the wayside.” This essential book: examines the factors that are shaping the current business environment and looks at the re-orientation of today's consumer, presenting global perspectives on these vital issues explores this new consumer-centric approach from the perspectives of suppliers, intermediaries, and retailers, as well as the business processes being used to create more efficient supply chains and more effective demand fulfillment processes shows you the tools that can be used to implement this new business paradigm in the areas of technology, internal business processes, and collaboration answers frequently asked questions shares the success stories of Rite Aid, Southwest Airlines, Starbucks, Snap-On Tools, National Semiconductor, and others! After addressing the issues of why business must change and examining the significance of a global business environment, The Consumer . . . or Else! addresses each element of the new business paradigm: the new role of consumers major players, including the shift in the business processes of retailers and manufacturers and the role of intermediaries new business processes, with a focus on technology, internal coordination, and collaboration Companies from Dell Computer to Del Monte are putting consumers first and reaping the sales benefits. General Mills will soon provide consumers with the opportunity to create and name their own custom cereal. As the authors point out, “The business process is changing-changing the way product flows, the way information flows, and the way cash flows. Companies that recognize this need to change will hold huge competitive advantages, and the companies that fail to adapt will simply not be here in the future.” Let The Consumer . . . or Else!: Consumer-Centric Business Paradigms be your guidebook to this challenging new business climate.
Author : Jeff Fromm
Publisher : AMACOM
ISBN 13 : 0814439284
Total Pages : 247 pages
Book Rating : 4.8/5 (144 download)
Download or read book Marketing to Gen Z written by Jeff Fromm and published by AMACOM. This book was released on 2018-03-26 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: With bigger challenges come great opportunities, and Marketing to Gen Z wants to help you get ahead of the game when it comes to understanding and reaching this next generation of buyers. Having internalized the lessons of the Great Recession, Generation Z blends the pragmatism and work ethic of older generations with the high ideals and digital prowess of youth. For brands, reaching this mobile-first and socially conscious cohort requires real change, not just tweaks to the Millennial plan. In Marketing to Gen Z, businesses will learn how to: Get past the 8-second filter Avoid blatant advertising and tap influencer marketing Understand their language and off-beat humor Offer the shopping experiences they expect Marketing to Gen Z dives into and explains all this and much more, so that businesses may most effectively connect and converse with the emerging generation that is expected to comprise 40 percent of all consumers by 2020. Now is the time to learn who they are and what they want!
Author :
Publisher :
ISBN 13 :
Total Pages : 560 pages
Book Rating : 4.:/5 (319 download)
Download or read book Selected Aspects of Consumer Behavior written by and published by . This book was released on 1977 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Marija Klopčič
Publisher : Springer
ISBN 13 : 9086867626
Total Pages : 305 pages
Book Rating : 4.0/5 (868 download)
Download or read book Consumer attitudes to food quality products written by Marija Klopčič and published by Springer. This book was released on 2013-03-12 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quality foods, such as traditional, EU certified, organic and health claimed are part of a growing trend towards added value in the agri-food sector. In these foods, elements of production, processing, marketing, agro-tourism and speciality stores are combined. Paramount above all is the link to the consumer, which requires a personal approach. At this point, one enters the field of food consumer science. This can be seen as a hybrid of two distinct sciences. On one hand, there is the 'hardware' component, i.e. the science of food. On the other hand, the 'software' component, related to the science of consumers' preferences and behaviour. In animal science, nearly all attention is given to the 'hardware' aspect. However, to build a successful business in quality food products, the 'software' aspect is essential. This publication devotes special attention to the consumer and gives insight into an area of knowledge still very much in development. It is intended to enhance understanding of the complex relationships in the route from products to consumers and offers practical solutions in this field. This publication includes review articles covering basic aspects of food consumer science and research trends in the field, and a series of country reports and articles on relevant studies related to the topic, with emphasis on Southern Europe.
Author : Bri-Mathias Hodge
Publisher : Springer Nature
ISBN 13 : 9819966167
Total Pages : 465 pages
Book Rating : 4.8/5 (199 download)
Download or read book Proceedings from the International Conference on Hydro and Renewable Energy written by Bri-Mathias Hodge and published by Springer Nature. This book was released on with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Department of Agriculture
Publisher :
ISBN 13 :
Total Pages : 696 pages
Book Rating : 4.3/5 (91 download)
Download or read book Marketing Research Report written by United States. Department of Agriculture and published by . This book was released on 1963 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt:
