The Consumer Choice Set Formation Process

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Discrete Choice Analysis

Author : Moshe E. Ben-Akiva
Publisher : MIT Press
ISBN 13 : 9780262022170
Total Pages : 424 pages
Book Rating : 4.0/5 (221 download)

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Book Synopsis Discrete Choice Analysis by : Moshe E. Ben-Akiva

Download or read book Discrete Choice Analysis written by Moshe E. Ben-Akiva and published by MIT Press. This book was released on 1985 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discrete Choice Analysis presents these results in such a way that they are fully accessible to the range of students and professionals who are involved in modelling demand and consumer behavior in general or specifically in transportation - whether from the point of view of the design of transit systems, urban and transport economics, public policy, operations research, or systems management and planning. The methods of discrete choice analysis and their applications in the modelling of transportation systems constitute a comparatively new field that has largely evolved over the past 15 years. Since its inception, however, the field has developed rapidly, and this is the first text and reference work to cover the material systematically, bringing together the scattered and often inaccessible results for graduate students and professionals. Discrete Choice Analysis presents these results in such a way that they are fully accessible to the range of students and professionals who are involved in modelling demand and consumer behavior in general or specifically in transportation - whether from the point of view of the design of transit systems, urban and transport economics, public policy, operations research, or systems management and planning. The introductory chapter presents the background of discrete choice analysis and context of transportation demand forecasting. Subsequent chapters cover, among other topics, the theories of individual choice behavior, binary and multinomial choice models, aggregate forecasting techniques, estimation methods, tests used in the process of model development, sampling theory, the nested-logit model, and systems of models. Discrete Choice Analysis is ninth in the MIT Press Series in Transportation Studies, edited by Marvin Manheim.

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference

Author : Michael Levy
Publisher : Springer
ISBN 13 : 3319131591
Total Pages : 697 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference by : Michael Levy

Download or read book Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference written by Michael Levy and published by Springer. This book was released on 2015-01-29 with total page 697 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, business-to-business marketing, international marketing, retailing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Proceedings of the 1993 Academy of Marketing Science (Ams) Annual Conference

Author : Michael Levy
Publisher : Springer
ISBN 13 : 9783319366951
Total Pages : pages
Book Rating : 4.3/5 (669 download)

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Book Synopsis Proceedings of the 1993 Academy of Marketing Science (Ams) Annual Conference by : Michael Levy

Download or read book Proceedings of the 1993 Academy of Marketing Science (Ams) Annual Conference written by Michael Levy and published by Springer. This book was released on 2016-10-28 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, business-to-business marketing, international marketing, retailing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy s flagship journals, "Journal of the Academy of Marketing Science (JAMS)" and "AMS Review." Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science."

An Information Processing Theory of Consumer Choice

Author : James R. Bettman
Publisher : Addison Wesley Publishing Company
ISBN 13 :
Total Pages : 424 pages
Book Rating : 4.:/5 (43 download)

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Book Synopsis An Information Processing Theory of Consumer Choice by : James R. Bettman

Download or read book An Information Processing Theory of Consumer Choice written by James R. Bettman and published by Addison Wesley Publishing Company. This book was released on 1979 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference

Author : Elizabeth J. Wilson
Publisher : Springer
ISBN 13 : 3319131443
Total Pages : 334 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference by : Elizabeth J. Wilson

Download or read book Proceedings of the 1996 Academy of Marketing Science (AMS) Annual Conference written by Elizabeth J. Wilson and published by Springer. This book was released on 2015-01-19 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1996 Academy of Marketing Science (AMS) Annual Conference held in Phoenix, Arizona. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behaviour, marketing management, international marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

The Value of Information

Author : Ramanan Laxminarayan
Publisher : Springer Science & Business Media
ISBN 13 : 9400748396
Total Pages : 327 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis The Value of Information by : Ramanan Laxminarayan

Download or read book The Value of Information written by Ramanan Laxminarayan and published by Springer Science & Business Media. This book was released on 2012-08-14 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book examines applications in two disparate fields linked by the importance of valuing information: public health and space. Researchers in the health field have developed some of the most innovative methodologies for valuing information, used to help determine, for example, the value of diagnostics in informing patient treatment decisions. In the field of space, recent applications of value-of-information methods are critical for informing decisions on investment in satellites that collect data about air quality, fresh water supplies, climate and other natural and environmental resources affecting global health and quality of life.

The Oxford Handbook of the Economics of Food Consumption and Policy

Author : Jayson L. Lusk
Publisher : Oxford Handbooks
ISBN 13 : 0199681325
Total Pages : 923 pages
Book Rating : 4.1/5 (996 download)

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Book Synopsis The Oxford Handbook of the Economics of Food Consumption and Policy by : Jayson L. Lusk

Download or read book The Oxford Handbook of the Economics of Food Consumption and Policy written by Jayson L. Lusk and published by Oxford Handbooks. This book was released on 2013-08-15 with total page 923 pages. Available in PDF, EPUB and Kindle. Book excerpt: First reference on food consumption and policy.

The Paradox of Choice

Author : Barry Schwartz
Publisher : Harper Collins
ISBN 13 : 0061748994
Total Pages : 308 pages
Book Rating : 4.0/5 (617 download)

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Book Synopsis The Paradox of Choice by : Barry Schwartz

Download or read book The Paradox of Choice written by Barry Schwartz and published by Harper Collins. This book was released on 2009-10-13 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression. In The Paradox of Choice, Barry Schwartz explains at what point choice—the hallmark of individual freedom and self-determination that we so cherish—becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.

A Dynamic Attribute Satiation Model of Variety Seeking Behavior

Author : Leigh Mcalister
Publisher : Sagwan Press
ISBN 13 : 9781376983029
Total Pages : 74 pages
Book Rating : 4.9/5 (83 download)

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Book Synopsis A Dynamic Attribute Satiation Model of Variety Seeking Behavior by : Leigh Mcalister

Download or read book A Dynamic Attribute Satiation Model of Variety Seeking Behavior written by Leigh Mcalister and published by Sagwan Press. This book was released on 2018-02-07 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

Discrete Choice Methods with Simulation

Author : Kenneth Train
Publisher : Cambridge University Press
ISBN 13 : 0521766559
Total Pages : 399 pages
Book Rating : 4.5/5 (217 download)

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Book Synopsis Discrete Choice Methods with Simulation by : Kenneth Train

Download or read book Discrete Choice Methods with Simulation written by Kenneth Train and published by Cambridge University Press. This book was released on 2009-07-06 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes the new generation of discrete choice methods, focusing on the many advances that are made possible by simulation. Researchers use these statistical methods to examine the choices that consumers, households, firms, and other agents make. Each of the major models is covered: logit, generalized extreme value, or GEV (including nested and cross-nested logits), probit, and mixed logit, plus a variety of specifications that build on these basics. Simulation-assisted estimation procedures are investigated and compared, including maximum stimulated likelihood, method of simulated moments, and method of simulated scores. Procedures for drawing from densities are described, including variance reduction techniques such as anithetics and Halton draws. Recent advances in Bayesian procedures are explored, including the use of the Metropolis-Hastings algorithm and its variant Gibbs sampling. The second edition adds chapters on endogeneity and expectation-maximization (EM) algorithms. No other book incorporates all these fields, which have arisen in the past 25 years. The procedures are applicable in many fields, including energy, transportation, environmental studies, health, labor, and marketing.

An Exploration of Consumer Choices and Choice Processes in Gift Selection

Author : Daniel Raymond Horne
Publisher :
ISBN 13 :
Total Pages : 410 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis An Exploration of Consumer Choices and Choice Processes in Gift Selection by : Daniel Raymond Horne

Download or read book An Exploration of Consumer Choices and Choice Processes in Gift Selection written by Daniel Raymond Horne and published by . This book was released on 1993 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook on the Economics of Retailing and Distribution

Author : Emek Basker
Publisher : Edward Elgar Publishing
ISBN 13 : 1783477385
Total Pages : 513 pages
Book Rating : 4.7/5 (834 download)

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Book Synopsis Handbook on the Economics of Retailing and Distribution by : Emek Basker

Download or read book Handbook on the Economics of Retailing and Distribution written by Emek Basker and published by Edward Elgar Publishing. This book was released on 2016-01-29 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook explores and critically examines current research in economics and marketing science on key issues in retailing and distribution. Providing a rich perspective for the discussion of public policy, contributions from several disciplines and continents range from the history of chains and the impact of multinational retailers on international trade patterns to US merger policy in the retail context, the rise of the Internet, and consumer-to-consumer sales. The chapters address methodological issues such as the structural estimation of entry games between retailers, productivity measurement when both inputs and output are not fully observable, and demand estimation with variable assortment. Policy issues explored include mergers, zoning, and the regulation of buyer power, while other chapters address some of the recent exciting developments in technology, retail formats, and data availability. The book goes on to study the changes in online retailing and ‘big data’, and to examine competition in specific retail sectors including gasoline stations, automobile dealerships, supermarkets, and ‘big box’ retail. This state-of-the-art Handbook is an essential reference for students and academics of economics and marketing science, and offers an outsider’s perspective to specialists in operations research, data analytics, geography, and sociology.

Ethics in Consumer Choice

Author : Nina Langen
Publisher : Springer Science & Business Media
ISBN 13 : 3658007591
Total Pages : 361 pages
Book Rating : 4.6/5 (58 download)

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Book Synopsis Ethics in Consumer Choice by : Nina Langen

Download or read book Ethics in Consumer Choice written by Nina Langen and published by Springer Science & Business Media. This book was released on 2012-12-20 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: This dissertation elaborates differences and similarities of forms of ethical behaviour in general and analyses whether German consumers differentiate between different types of ethical behaviour in particular. The thesis is characterised by its intensive combination of theoretical and empirical research. It furthermore contributes to the literature as the method triangulation applied in the different surveys reveals previously unknown relationships between different kinds of ethical behaviour, such as ethical consumption and charitable giving, as well as between different forms of ethical products. Choice experiment, latent class analysis, information display matrix and item-based attitude assessment allowed the comparison of stated and revealed preferences as well as an analysis of the relevance of ethical product features within the context of different product and process attributes. The dissertation provides insights into a research field which is becoming more and more relevant and improves the understanding of consumers’ assessment and the interdependencies of the possibilities of ethical behaviour. This allows the development of recommendations for consumer policy makers, business and NGOs concerned with the ethics of consumer choice as well as future research on ethical behaviour in general and ethical consumption in particular.

Measuring Advertising Effectiveness

Author : William D. Wells
Publisher : Psychology Press
ISBN 13 : 1317779509
Total Pages : 424 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Measuring Advertising Effectiveness by : William D. Wells

Download or read book Measuring Advertising Effectiveness written by William D. Wells and published by Psychology Press. This book was released on 2014-03-05 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes edited and revised versions of the papers delivered and discussed at the recent Advertising and Consumer Psychology Conference. Following the theme of the conference -- "Measuring Advertising Effectiveness" -- the book blends academic psychology, marketing theory, survey methodology, and practical experience, while simultaneously addressing the problems and limitations of advertising. Acknowledging that advertisements are subtle, diverse, complex phenomena that require detailed investigation, this compilation explores the multidimensional nature of advertising's diverse effects from both academic and applied perspectives. Updates on theories and methods -- along with expert commentaries -- help to make this a valuable collection that will be of interest to advertising and marketing specialists and communications experts alike.

Inside Consumption

Author : S. Ratneshwar
Publisher : Routledge
ISBN 13 : 1134293755
Total Pages : 382 pages
Book Rating : 4.1/5 (342 download)

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Book Synopsis Inside Consumption by : S. Ratneshwar

Download or read book Inside Consumption written by S. Ratneshwar and published by Routledge. This book was released on 2005-11-16 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following on from The Why of Consumption, this book examines motivational factors in diverse consumption behaviours. In a world where consumption has become the defining phenomenon of human life and society, it addresses the effects of critical life events on consumption motives, and the sociological and intergenerational influences on consumer motives and preferences. Its cross-disciplinary approach brings together some of the leading scholars from diverse subject areas to examine the central question about consumption: ‘why?’. This is a unique and invaluable contribution to the area, and an essential asset for all those involved in researching, teaching or studying consumption and consumer behaviour.

Stated Choice Methods

Author : Jordan J. Louviere
Publisher : Cambridge University Press
ISBN 13 : 9780521788304
Total Pages : 436 pages
Book Rating : 4.7/5 (883 download)

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Book Synopsis Stated Choice Methods by : Jordan J. Louviere

Download or read book Stated Choice Methods written by Jordan J. Louviere and published by Cambridge University Press. This book was released on 2000-09-28 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: A multidisciplinary graduate and practitioner guide, first published in 2000, which offers the theory and application of stated choice methods.

The History Of Marketing Science

Author : Russell S Winer
Publisher : World Scientific
ISBN 13 : 9814596493
Total Pages : 529 pages
Book Rating : 4.8/5 (145 download)

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Book Synopsis The History Of Marketing Science by : Russell S Winer

Download or read book The History Of Marketing Science written by Russell S Winer and published by World Scientific. This book was released on 2014-06-27 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: The field of marketing science has a rich history of modeling marketing phenomena using the disciplines of economics, statistics, operations research, and other related fields. Since it is roughly 50 years from its origins, The History of Marketing Science is a timely review of the accomplishments of marketing scientists in a number of research areas.Different research areas of marketing science, such as Pricing, Internet Marketing, Diffusion Models, and Advertising, are treated to a highly readable and easy-to-digest historical analysis by the contributing authors. Each chapter provides a chronological timeline of key historical developments in the area of marketing science covered. Readers of other disciplinary backgrounds outside of economics, statistics, and operations research will be more than able to appreciate the development of marketing science as a field of research and its pioneers through the book.