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The Complete Step By Step Content Writing Handbook
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Book Synopsis The Complete Guide to Article Writing by : Naveed Saleh
Download or read book The Complete Guide to Article Writing written by Naveed Saleh and published by Penguin. This book was released on 2014-01-14 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the art of article writing! The world of journalism is changing rapidly, and the modern journalist needs more than a basic knowledge of article writing to navigate it. The Complete Guide to Article Writing provides a compass for freelancers and students of journalism looking to write successfully on a wide variety of topics and for many different markets--both in print and online. From researching and interviewing to writing features, reviews, news articles, opinion pieces, and even blog posts, this one-stop guide will illuminate the intricacies of article writing so you can produce entertaining, informative, and salable articles. • Learn how to write coherently, cohesively, and concisely. • Choose the proper structure for the article you want to write. • Weave narrative and fact seamlessly into your pieces. • Develop your freelance platform with the latest in social media outlets. • Pitch your ideas like a pro. • Develop a professional relationship with editors. • And much more! Modern journalism can be a treacherous terrain, but with The Complete Guide to Article Writing as your companion, you'll not only survive the journey--you'll be able to write pieces that inform, entertain, inspire, delight--and sell!
Book Synopsis The Complete Handbook Of Novel Writing by : Editors of Writer's Digest Books
Download or read book The Complete Handbook Of Novel Writing written by Editors of Writer's Digest Books and published by Writer's Digest Books. This book was released on 2010-08-22 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get advice from the best in the business on every part of the novel writing and publishing process! In The Complete Handbook of Novel Writing, 2nd Edition, you'll learn from the invaluable advice of established writers. Discover new ways to generate ideas, implement intriguing techniques, and find the inspiration you need to finish your work. This fully-revised edition includes a revamped marketing section that covers the unique challenges of today's publishing market and the boundless opportunities of online promotion. Inside you'll find expert advice from dozens of bestselling authors and publishing professionals on how to: Master the elements of fiction, from plot and characters to dialogue and point of view Develop a unique voice and sensibility in your writing Manage the practical aspects of writing, from overcoming writer's block to revising your work Determine what elements your story needs to succeed in a particular genre - science fiction, fantasy, mystery, suspense, inspirational, romance (mainstream and Christian), or historical fiction Find an agent, market your work, and get published - or self-publish - successfully You'll also find interviews with some of the world's finest writers, including Margaret Atwood, Tom Clancy, Brock Clarke, Cory Doctorow, Dave Eggers, Elizabeth George, Jerry Jenkins, Stephen King, Megan McCafferty, Audrey Niffenegger, Joyce Carol Oates, Chuck Palahniuk, James Patterson, Richard Russo, Anne Tyler, John Updike, and Kurt Vonnegut. Their words will provide you with the guidance and encouragement of your very own writing mentor. The Complete Handbook of Novel Writing is your one-stop resource for everything you need to know about the craft and business of creating a bestseller.
Book Synopsis The Copywriter's Handbook by : Robert W. Bly
Download or read book The Copywriter's Handbook written by Robert W. Bly and published by Holt Paperbacks. This book was released on 2007-04-01 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy
Book Synopsis Writing Your Journal Article in Twelve Weeks by : Wendy Laura Belcher
Download or read book Writing Your Journal Article in Twelve Weeks written by Wendy Laura Belcher and published by SAGE. This book was released on 2009-01-20 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides you with all the tools you need to write an excellent academic article and get it published.
Download or read book On Writing written by Stephen King and published by . This book was released on 2014-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Pre-writing Handbook for Law Students by : Laura P. Graham
Download or read book The Pre-writing Handbook for Law Students written by Laura P. Graham and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intended primarily for use in the first few weeks of the first-semester legal writing course, The Pre-Writing Handbook for Law Students takes a systematic approach to the process of learning legal analysis. The Handbook is designed to help students focus on and become competent in the process of legal analysis that precedes their work on early legal writing products such as memos, case briefs, and other documents. This book teaches a new approach to learning legal analysis through the introduction of a series of repeatable steps that students can apply to any legal scenario. By practicing and internalizing these analytic steps, students will experience a smoother writing process that translates into a better written product. Each chapter of the Handbook contains several useful features: Frequent metacognitive "checkpoints"--text boxes that prompt students to pause or stop in their pre-writing work and assess their own efficiency and effectiveness. Concrete examples of how the steps in the pre-writing process actually work in two fully developed recurring legal scenarios. End-of-chapter recaps that summarize the desired results of the student's work during each step of the pre-writing process. Independent Practice Exercises. The Teacher's Manual includes advice on how to incorporate this book's new approach into an existing first-semester legal writing course; complete keys to all of the book's exercises; and complete samples of objective memos, a trial brief, an opinion letter, and a demand letter for use with the recurring scenarios and the independent exercises. The thorough content of the Teacher's Manual should enable professors to use the Handbook effectively with minimal additional preparation. "The Handbook hits the nail on the head! It centers on exactly what is missing from all the other legal writing books: the deep thinking that is necessary before pen hits paper." -- Joi Montiel, Faulkner University School of Law "Writing professors have claimed for years that learning to write is learning to think; legal writing professors have claimed for years that learning legal writing entails learning legal analysis. This book makes good on both claims and provides a welcome and useful tool for anyone trying to master legal writing." -- J. Christopher Rideout, Professor of Lawyering Skills and Associate Director of the Legal Writing Program, Seattle University School of Law "You need to crawl before you can walk, walk before you can run, and run before you can fly. Professors Graham and Felsenburg will have fledgling students flying in no time." -- Louis J. Sirico, Jr., Professor of Law and Director, Legal Writing Program, Villanova University School of Law
Book Synopsis The Essential Writer's Notebook by :
Download or read book The Essential Writer's Notebook written by and published by Peter Pauper Press, Inc.. This book was released on 2005-09 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This beautiful notebook, illustrated by the author's own paintings, provides the perfect opportunity for would-be writers, as well as those seeking a fresh approach to their work, to learn simple techniques that will help them master the basics of the craft. Inspired by the philosophy of Zen Buddhism, the book provides a complete step-by-step mini-course on how to write clearly and powerfully. Abundant lined pages can be used for writing practice.
Book Synopsis The Everything Guide to Writing Your First Novel by : Hallie Ephron
Download or read book The Everything Guide to Writing Your First Novel written by Hallie Ephron and published by Simon and Schuster. This book was released on 2010-11-18 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: For an aspiring novelist, nothing is more intimidating than a blank page or computer screen. This step-by-step guide helps you get past that hurdle, start writing, and cross the finish line to first draft in only twenty-six weeks! This guide covers the entire novel-writing process--from polishing an idea to finding an agent and submitting to publishers. This practical guide takes you through the ins and outs of writing and publishing your first book, including how to: Create authentic characters, engaging plotlines, and believable settings Edit for tone, structure, and pacing Find the right agent Market and sell your work to publishers Build a career as a novelist Complete with writing exercises, inspiring examples, and expert advice from bestselling novelists, this book is an excellent starting place for anyone interested in the art, craft, and business of writing fiction.
Book Synopsis The Complete Guide to Writing Effective Résumé Cover Letters by : Kimberly Sarmiento
Download or read book The Complete Guide to Writing Effective Résumé Cover Letters written by Kimberly Sarmiento and published by Atlantic Publishing Company. This book was released on 2009 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: The companion CD is packed with samples and worksheets to help you brainstorm and create a successful cover letter.
Book Synopsis She Takes on the World by : Natalie MacNeil
Download or read book She Takes on the World written by Natalie MacNeil and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book full of tips, tricks, and resources for women who are either working as business owners, or thinking of starting up their own business. Natalie shares things that work for her, and stories from other successful women entrepreneurs, as well.
Book Synopsis How To Write a Feature Article by : HowExpert
Download or read book How To Write a Feature Article written by HowExpert and published by HowExpert. This book was released on 2011-03-16 with total page 61 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to learn how to write captivating feature articles then, check this "How To Write Feature Articles" guide. In this step-by-step guide, you will surely get - Discover the writer in you. - Develop well-written feature articles. - An idea on how to write different types of feature articles. - Tips when writing your feature article. - Possible sources when writing feature articles. - Know the qualities of a good feature article writer. - Learn how your feature article be published. - Impress your friends on this newly found ability of writing feature articles. - Be known to be a good feature article writer. - And much more. HowExpert publishes quick 'how to' guides on all topics from A to Z by everyday experts.
Book Synopsis Start Writing Your Book Today by : Morgan Gist MacDonald
Download or read book Start Writing Your Book Today written by Morgan Gist MacDonald and published by . This book was released on 2015-06-02 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, the author walks you through every step of how to write a book. After you read it, you'll be ready to start writing today.
Book Synopsis So You Think You Can Write? by : Julia McCoy
Download or read book So You Think You Can Write? written by Julia McCoy and published by Createspace Independent Publishing Platform. This book was released on 2016-04-18 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Confused by the overload of blogs, articles, and guides that promise you everything you need to know on how to write for the web? Not sure where to start with your blog and website, from optimizing for search to creating the best headline? Or how to take your writing skills to the next level and actually market yourself and make money as a professional online freelance writer? In So You Think You Can Write?, you'll learn every skill it takes to write great copy for the web, from the absolute fundamentals of using storytelling in great online content all the way to knowing how to write for both search engines and people, what it takes to craft different forms of content on the web, and much more; plus, there's a bonus chapter revealing how to market yourself and make income as an online copywriter in an modern world. Written by Julia McCoy, who spent years of her life teaching herself the elements of successful online writing and launched a writing business that hit seven figures within five years, this book is your essential blueprint to learning what it takes to write great online copy, both as a freelancer and brand/business owner. In this book, Julia walks you step-by-step through the process of how to craft the seven forms of online content: 1. Web Content 2. Blogging 3. Social Media 4. Advertising/Sales Copy 5. Industry Writing 6. Journalism 7. Creative Writing Julia also takes you through the basics of SEO (search engine optimization) for the online writer and creator, without overloading you: you'll get a key list of the top tools on the web to research keywords, learn how to hone your best key phrases, and the tactics of how and where to place them in your content. Illustrated, easy-to-understand, and fun to read, this is a comprehensive yet digestible resource for writers and businesses alike on how to create successful online content. After you read this book, you'll be able to: Define your audience and the terms they use to search in Google Write great content that will get picked up by Google Know the basics of what it takes to write all seven forms of online copy Create blogs that are evergreen and engaging Know how to write the "secret" bits of copy that search engines love: meta descriptions, tags and more Know how to use Twitter chats, live streaming, and Facebook groups, and other platforms to find your people and confidently market yourself as a writer Access a comprehensive list of online writing tools and resources in the final Appendix Julia McCoy has built a successful freelance writing career and a multi-million dollar copywriting agency out of nothing but the amount of hard work, time, and self-teaching she put into it: and she believes any writer has what it takes to create great online content, provided they learn the essential tactics of adapting to all online copy forms. But she knows it's hard to find these fundamental teachings in one place: which is why she decided to write a book to offer everyone just that opportunity. A writer and internet marketer from an early age, Julia started three companies, enrolled in college, and wrote a book by 16. At 20, she dropped out of nursing school and left McDonald's to make a career out of her passion in online writing. Her writing agency, Express Writers, has over 70 team writers and strategists; and Julia's clients have included Shopify, PayPal, Staples, and a thousand other worldwide businesses of all sizes. Julia is also the creator of #ContentWritingChat, a Twitter chat that's hit #42 on Twitter; hosts The Write Podcast on iTunes; and writes at The Write Blog, Content Marketing Institute, Search Engine Journal, and a large amount of online publications.
Download or read book Everybody Writes written by Ann Handley and published by John Wiley & Sons. This book was released on 2014-09-15 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers. Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary? Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are. Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring. That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now... And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing. In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results. These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo. Sections include: How to write better. (Or, for "adult-onset writers": How to hate writing less.) Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.) Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too. Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege. "Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting. Content Tools: The sharpest tools you need to get the job done. Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.
Book Synopsis Inbound Content by : Justin Champion
Download or read book Inbound Content written by Justin Champion and published by John Wiley & Sons. This book was released on 2018-04-24 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop and implement an effective content strategy tailored to your business’s needs Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It’s how we engage, how we inform, and how we pass the time; content is everywhere, and if you’re not leveraging its power to promote your business, you’ve already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in. It’s not about blindly expanding reach, it’s about reaching out to the right audience. Today’s marketplace is no longer about chasing the sale—with the right approach to content, your customers will come to you. Your content must be valuable, relevant, and consistent—but how should it be implemented at the actual content-creation level? This book shows you how to develop a unified strategy, create compelling content tailored to your needs, and utilize that content to its greatest advantage in order to build your brand. Discover the power of storytelling and generate effective content ideas Plan a long-term content strategy and a content creation framework Create great content, promote it, measure it, and analyze its performance Extend your content’s value, become a more effective writer, and develop a growth mentality Effective content is worth its weight in marketing gold. It stands out from the noise, and to the customer, looks like an oasis in a desert of clickbait and paid reviews. Inbound Content shows you how to plan, build, and implement your content strategy for unprecedented engagement and sales.
Book Synopsis The Complete Idiot's Guide to Writing for Young Adults by : Deborah Perlberg
Download or read book The Complete Idiot's Guide to Writing for Young Adults written by Deborah Perlberg and published by Dorling Kindersley Ltd. This book was released on 2006-10-03 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive guide introduces aspiring storytellers to the ins and outs of writing fiction and nonfiction for young adults. Information includes an overview of writing, from dialogue and point of view to plot, setting, and character construction; choosing an agent and publisher; marketing the finished work, and more. Written by an experienced author who has written, edited, and published books for young adults. Features writing exercises, anecdotes, and insider information. According to a 1998 survey report of the National Center for Education Statistics, young adults between the ages of 12 and 18 represent 25% of all public library patrons. YA is a popular and lucrative genre for aspiring and seasoned authors alike, both in fiction and nonfiction.
Book Synopsis The Complete Step-by-Step Guide to Designing and Teaching Online Courses by : Joan Thormann
Download or read book The Complete Step-by-Step Guide to Designing and Teaching Online Courses written by Joan Thormann and published by Teachers College Press. This book was released on 2015-04-26 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this valuable resource, experts share deep knowledge including practical “how-to” and preventive trouble-shooting tips. Instructors will learn about course design and development, instructional methods for online teaching, and student engagement and community building techniques. The book contains successful teaching strategies, guidance for facilitating interactions and responding to diversity, and assessments, as well as future directions for online learning. With many field-tested examples and practice assignments, and with voices from students, teachers, and experts, this book arms instructors and administrators with the tools they need to teach effective and empowering online courses. This one-stop resource addresses all of the core elements of online teaching in terms that are universally applicable to any content area and at any instructional level. “A rare book in education: one that is not only highly useful but also intellectually coherent and based on robusta>, transferable principles of learning and teaching. All educators—in online environments and in brick-and-mortar schools—will find this an invaluable resource.” —From the Foreword by Grant Wiggins “We now know we can get increased participation with online tools to make thinking more visible and switch the traditional delivery of instruction to personalize learning. While it is inevitable that online learning will become an important skill for everyone, the ideas, concepts, strategies, design elements, and tools in the book by Thormann and Zimmerman can also be applied to blended learning.” —Alan November, Senior Partner and Founder, November Learning “The authors of this book have created an excellent resource for anyone interested in becoming an online instructor or improving his or her skills in online teaching. The authors share a wealth of step-by-step activities, examples of assignments and teaching strategies that will guide both novice and experienced teachers as they expand their skills into the online realm. Even as a ‘veteran’ online instructor the book provided me with new ideas to try in my next online class.” —Sam Gladstein, Coordinator, Edmonds eLearning Program at Edmonds School District, WA “Cheers to Thormann and Zimmerman for providing a must-read for online teaching. This clear and practical guide takes the instructor from design to implementation of online courses. The authors remove the anxiety about online teaching for those thinking about on-screen instruction, and provide new thinking and examples for those already immersed in it. It is a great guide for those entering the field and a superb resource for those actively engaged in it.” —Anthony J. Bent, Chairman, Global Studies-21st Century Skills Committee of the Massachusetts Association of School Superintendents Book Features: The building blocks necessary to create a successful online course. The know-how of long-time online instructors. Models for Skype conferencing with groups of students. Templates for course building, including sample assignments, activities, assessments, and emails. Detailed treatment of diversity in the online environment Joan Thormann is professor in the division of Technology in Education at Lesley University, Cambridge, Massachusetts. She edits a column on technology and special needs for Learning and Leading with Technology. Isa Kaftal Zimmerman is the principal of IKZ Advisors in Boston, Massachusetts, an educational consulting firm serving educators and stakeholders in the Science, Technology, Engineering, and Mathematics (STEM) fields.