The Clayton M Christensen Reader

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The Clayton M. Christensen Reader

Author : Clayton M. Christensen
Publisher : Harvard Business Review Press
ISBN 13 : 1633691004
Total Pages : 225 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Clayton M. Christensen Reader by : Clayton M. Christensen

Download or read book The Clayton M. Christensen Reader written by Clayton M. Christensen and published by Harvard Business Review Press. This book was released on 2016-01-19 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best of Clayton Christensen’s seminal work on disruptive innovation, all in one place. No business can afford to ignore the theory of disruptive innovation. But the nuances of Clayton Christensen’s foundational thinking on the subject are often forgotten or misinterpreted. To achieve continuing growth in your business while defending against upstarts, you need to understand clearly what disruption is and how it works, and know how it applies to your industry and your company. In this collection of Christensen’s most influential articles—carefully selected by Harvard Business Review’s editors—his incisive arguments, clear theories, and readable stories give you the tools you need to understand disruption and what to do about it. The collection features Christensen’s newest article looking back on 20 years of disruptive innovation: what it is, and what it isn’t. Covering a broad spectrum of topics—business model innovation, mergers and acquisitions, value-chain shifts, financial incentives, product development—these articles illuminate the impact and implications of disruptive innovation as well as Christensen’s broader thinking on management theory and its application in business and in life. This collection of best-selling articles includes: “Disruptive Technologies: Catching the Wave,” by Joseph L. Bower and Clayton M. Christensen, “Meeting the Challenge of Disruptive Change,” by Clayton M. Christensen and Michael Overdorf, “Marketing Malpractice: The Cause and the Cure,” by Clayton M. Christensen, Scott Cook, and Taddy Hall, “Innovation Killers: How Financial Tools Destroy Your Capacity to Do New Things,” by Clayton M. Christensen, Stephen P. Kaufman, and Willy C. Shih, “Reinventing Your Business Model,” by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann, “The New M&A Playbook,” by Clayton M. Christensen, Richard Alton, Curtis Rising, and Andrew Waldeck, “Skate to Where the Money Will Be,” by Clayton M. Christensen, Michael E. Raynor, and Matthew Verlinden, “Surviving Disruption,” by Maxwell Wessel and Clayton M. Christensen, “What Is Disruptive Innovation?” by Clayton M. Christensen, Michael E. Raynor, and Rory McDonald, “Why Hard-Nosed Executives Should Care About Management Theory,” by Clayton M. Christensen and Michael E. Raynor, and “How Will You Measure Your Life?” by Clayton M. Christensen.

How Will You Measure Your Life? (Harvard Business Review Classics)

Author : Clayton M. Christensen
Publisher : Harvard Business Review Press
ISBN 13 : 1633692574
Total Pages : 28 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis How Will You Measure Your Life? (Harvard Business Review Classics) by : Clayton M. Christensen

Download or read book How Will You Measure Your Life? (Harvard Business Review Classics) written by Clayton M. Christensen and published by Harvard Business Review Press. This book was released on 2017-01-17 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the spring of 2010, Harvard Business School’s graduating class asked HBS professor Clay Christensen to address them—but not on how to apply his principles and thinking to their post-HBS careers. The students wanted to know how to apply his wisdom to their personal lives. He shared with them a set of guidelines that have helped him find meaning in his own life, which led to this now-classic article. Although Christensen’s thinking is rooted in his deep religious faith, these are strategies anyone can use. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.

Innovation and the General Manager

Author : Clayton M. Christensen
Publisher : McGraw-Hill/Irwin
ISBN 13 :
Total Pages : 604 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Innovation and the General Manager by : Clayton M. Christensen

Download or read book Innovation and the General Manager written by Clayton M. Christensen and published by McGraw-Hill/Irwin. This book was released on 1999 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt: General manager's instruction kit for managing innovation, this text was developed from the author's course at Harvard Business School and is designed to help students and managers learn to address the issues related to managing innovation more effectively.

The Innovator's Dilemma

Author : Clayton M. Christensen
Publisher : Harvard Business Review Press
ISBN 13 : 1422197581
Total Pages : 282 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's Dilemma by : Clayton M. Christensen

Download or read book The Innovator's Dilemma written by Clayton M. Christensen and published by Harvard Business Review Press. This book was released on 2013-10-22 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations. The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership. Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. Offering both successes and failures from leading companies as a guide, The Innovator’s Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator’s Dilemma is the book no manager, leader, or entrepreneur should be without.

Competing Against Luck

Author : Clayton M. Christensen
Publisher : HarperCollins
ISBN 13 : 0062435639
Total Pages : 259 pages
Book Rating : 4.0/5 (624 download)

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Book Synopsis Competing Against Luck by : Clayton M. Christensen

Download or read book Competing Against Luck written by Clayton M. Christensen and published by HarperCollins. This book was released on 2016-10-04 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Harvard Business School professor Clayton Christensen has the answer. A generation ago, Christensen revolutionized business with his groundbreaking theory of disruptive innovation. Now, he goes further, offering powerful new insights. After years of research, Christensen has come to one critical conclusion: our long held maxim—that understanding the customer is the crux of innovation—is wrong. Customers don’t buy products or services; they "hire" them to do a job. Understanding customers does not drive innovation success, he argues. Understanding customer jobs does. The "Jobs to Be Done" approach can be seen in some of the world’s most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. But this book is not about celebrating these successes—it’s about predicting new ones. Christensen contends that by understanding what causes customers to "hire" a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they’ll pay premium prices to bring into their lives. Jobs theory offers new hope for growth to companies frustrated by their hit and miss efforts. This book carefully lays down Christensen’s provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world—and, most importantly, how not to squander the insights it provides.

The Innovator's Solution

Author : Clayton
Publisher : Harvard Business Press
ISBN 13 : 1422196585
Total Pages : 317 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's Solution by : Clayton

Download or read book The Innovator's Solution written by Clayton and published by Harvard Business Press. This book was released on 2013-10-22 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations. A seminal work on disruption—for everyone confronting the growth paradox. For readers of the bestselling The Innovator’s Dilemma—and beyond—this definitive work will help anyone trying to transform their business right now. In The Innovator’s Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. This classic work shows just how timely and relevant these ideas continue to be in today’s hyper-accelerated business environment. Christensen and Raynor give advice on the business decisions crucial to achieving truly disruptive growth and propose guidelines for developing your own disruptive growth engine. The authors identify the forces that cause managers to make bad decisions as they package and shape new ideas—and offer new frameworks to help create the right conditions, at the right time, for a disruption to succeed. This is a must-read for all senior managers and business leaders responsible for innovation and growth, as well as members of their teams. Based on in-depth research and theories tested in hundreds of companies across many industries, The Innovator’s Solution is a necessary addition to any innovation library—and an essential read for entrepreneurs and business builders worldwide.

Disrupting Class, Expanded Edition: How Disruptive Innovation Will Change the Way the World Learns

Author : Clayton M. Christensen
Publisher : McGraw Hill Professional
ISBN 13 : 0071759107
Total Pages : 273 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Disrupting Class, Expanded Edition: How Disruptive Innovation Will Change the Way the World Learns by : Clayton M. Christensen

Download or read book Disrupting Class, Expanded Edition: How Disruptive Innovation Will Change the Way the World Learns written by Clayton M. Christensen and published by McGraw Hill Professional. This book was released on 2010-09-17 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clay Christensen's groundbreaking bestselling work in education now updated and expanded, including a new chapter on Christensen's seminal "Jobs to Be Done" theory applied to education. "Provocatively titled, Disrupting Class is just what America's K-12 education system needs--a well thought-through proposal for using technology to better serve students and bring our schools into the 21st Century. Unlike so many education 'reforms,' this is not small-bore stuff. For that reason alone, it's likely to be resisted by defenders of the status quo, even though it's necessary and right for our kids. We owe it to them to make sure this book isn't merely a terrific read; it must become a blueprint for educational transformation." —Joel Klein, Chancellor of the New York City Department of Education "A brilliant teacher, Christensen brings clarity to a muddled and chaotic world of education." —Jim Collins, bestselling author of Good to Great “Just as iTunes revolutionized the music industry, technology has the potential to transform education in America so that every one of the nation’s 50 million students receives a high quality education. Disrupting Class is a must-read, as it shows us how we can blaze that trail toward transformation.” —Jeb Bush, former Governor of Florida According to recent studies in neuroscience, the way we learn doesn't always match up with the way we are taught. If we hope to stay competitive-academically, economically, and technologically-we need to rethink our understanding of intelligence, reevaluate our educational system, and reinvigorate our commitment to learning. In other words, we need "disruptive innovation." Now, in his long-awaited new book, Clayton M. Christensen and coauthors Michael B. Horn and Curtis W. Johnson take one of the most important issues of our time-education-and apply Christensen's now-famous theories of "disruptive" change using a wide range of real-life examples. Whether you're a school administrator, government official, business leader, parent, teacher, or entrepreneur, you'll discover surprising new ideas, outside-the-box strategies, and straight-A success stories. You'll learn how: Customized learning will help many more students succeed in school Student-centric classrooms will increase the demand for new technology Computers must be disruptively deployed to every student Disruptive innovation can circumvent roadblocks that have prevented other attempts at school reform We can compete in the global classroom-and get ahead in the global market Filled with fascinating case studies, scientific findings, and unprecedented insights on how innovation must be managed, Disrupting Class will open your eyes to new possibilities, unlock hidden potential, and get you to think differently. Professor Christensen and his coauthors provide a bold new lesson in innovation that will help you make the grade for years to come. The future is now. Class is in session.

Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article "How Will You Measure Your Life?") (4 Items)

Download Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article

Author : Clayton M. Christensen
Publisher : Harvard Business Press
ISBN 13 : 1422189988
Total Pages : 468 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article "How Will You Measure Your Life?") (4 Items) by : Clayton M. Christensen

Download or read book Disruptive Innovation: The Christensen Collection (The Innovator's Dilemma, The Innovator's Solution, The Innovator's DNA, and Harvard Business Review article "How Will You Measure Your Life?") (4 Items) written by Clayton M. Christensen and published by Harvard Business Press. This book was released on 2011-07-19 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: Clayton Christensen’s definitive works on innovation—offered together for the first time Will you fall victim to disruptive innovation—or become a disruptor yourself? Tip the odds in your favor with the bestselling books that have made Christensen one of the world’s foremost authorities on innovation. You’ll also get his award-winning HBR article, full of inspiration for finding meaning and happiness in your life using the principles of business. The 4-volume collection includes: The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail In one of the most influential business books of our time, Christensen introduced the world to the concept of disruptive innovation, showing how even the most outstanding companies can do everything right—yet still lose market leadership. Don’t repeat their mistakes. The Innovator’s Solution: Creating and Sustaining Successful Growth Citing in-depth research and theories tested in hundreds of companies across many industries, Christensen and co-author Michael Raynor provide the tools organizations need to become disruptors themselves. The Innovator's DNA: Mastering the Five Skills of Disruptive Innovators Christensen and coauthors Jeffrey Dyer and Hal Gregersen identify behaviors of the world’s best innovators—from leaders at Amazon and Apple to those at Google, Skype, and the Virgin Group—to show how you and your team can unlock the code to generating and executing more innovative ideas. “How Will You Measure Your Life?” (HBR article) At Harvard Business School, Clayton Christensen teaches aspiring MBAs how to apply management and innovation theories to build stronger companies. But he also believes that these models can help people lead better lives. In this award-winning Harvard Business Review article, he explains how, exploring questions everyone needs to ask: How can I be happy in my career? How can I be sure that my relationship with my family is an enduring source of happiness? And how can I live my life with integrity?

Innovation Killers

Author : Clayton M. Christensen
Publisher : Harvard Business Review Press
ISBN 13 : 1633691306
Total Pages : 57 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Innovation Killers by : Clayton M. Christensen

Download or read book Innovation Killers written by Clayton M. Christensen and published by Harvard Business Review Press. This book was released on 2010-07-22 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this seminal article, innovation experts Clayton Christensen, Stephen P. Kaufman, and Willy C. Shih explore the key reasons why companies struggle to innovate. The authors uncover common mistakes companies make—from focusing on the wrong customers to choosing the wrong products to develop—that can derail innovation efforts, and offer a better way forward for management teams who want to avoid these obstacles and get innovation right. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.

The Innovator's DNA

Author : Jeff Dyer
Publisher : Harvard Business Press
ISBN 13 : 142214271X
Total Pages : 304 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Innovator's DNA by : Jeff Dyer

Download or read book The Innovator's DNA written by Jeff Dyer and published by Harvard Business Press. This book was released on 2011-07-12 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new classic, cited by leaders and media around the globe as a highly recommended read for anyone interested in innovation. In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator’s Dilemma, The Innovator’s Solution, How Will You Measure Your Life?) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviors of the world’s best innovators—from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group—the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting. Once you master these competencies (the authors provide a self-assessment for rating your own innovator’s DNA), the authors explain how to generate ideas, collaborate to implement them, and build innovation skills throughout the organization to result in a competitive edge. This innovation advantage will translate into a premium in your company’s stock price—an innovation premium—which is possible only by building the code for innovation right into your organization’s people, processes, and guiding philosophies. Practical and provocative, The Innovator’s DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.

The Innovator's Dilemma

Author : Clayton M. Christensen
Publisher : HarperBusiness
ISBN 13 : 9780062060242
Total Pages : 336 pages
Book Rating : 4.0/5 (62 download)

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Book Synopsis The Innovator's Dilemma by : Clayton M. Christensen

Download or read book The Innovator's Dilemma written by Clayton M. Christensen and published by HarperBusiness. This book was released on 2011-10-04 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this revolutionary bestseller, innovation expert Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership—or worse, disappear altogether. And not only does he prove what he says, but he tells others how to avoid a similar fate. Focusing on “disruptive technology,” Christensen shows why most companies miss out on new waves of innovation. Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator’s Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation. Find out: When it is right not to listen to customers. When to invest in developing lower-performance products that promise lower margins. When to pursue small markets at the expense of seemingly larger and more lucrative ones. Sharp, cogent, and provocative, The Innovator’s Dilemma is one of the most talked-about books of our time—and one no savvy manager or entrepreneur should be without.

Seeing What's Next

Author : Clayton M. Christensen
Publisher : Harvard Business Press
ISBN 13 : 1422154645
Total Pages : 360 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Seeing What's Next by : Clayton M. Christensen

Download or read book Seeing What's Next written by Clayton M. Christensen and published by Harvard Business Press. This book was released on 2004-09-07 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.

The Innovative University

Author : Clayton M. Christensen
Publisher : John Wiley & Sons
ISBN 13 : 1118091256
Total Pages : 287 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Innovative University by : Clayton M. Christensen

Download or read book The Innovative University written by Clayton M. Christensen and published by John Wiley & Sons. This book was released on 2011-06-24 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Innovative University illustrates how higher education can respond to the forces of disruptive innovation , and offers a nuanced and hopeful analysis of where the traditional university and its traditions have come from and how it needs to change for the future. Through an examination of Harvard and BYU-Idaho as well as other stories of innovation in higher education, Clayton Christensen and Henry Eyring decipher how universities can find innovative, less costly ways of performing their uniquely valuable functions. Offers new ways forward to deal with curriculum, faculty issues, enrollment, retention, graduation rates, campus facility usage, and a host of other urgent issues in higher education Discusses a strategic model to ensure economic vitality at the traditional university Contains novel insights into the kind of change that is necessary to move institutions of higher education forward in innovative ways This book uncovers how the traditional university survives by breaking with tradition, but thrives by building on what it's done best.

The Prosperity Paradox

Author : Clayton M. Christensen
Publisher : HarperCollins
ISBN 13 : 0062851837
Total Pages : 416 pages
Book Rating : 4.0/5 (628 download)

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Book Synopsis The Prosperity Paradox by : Clayton M. Christensen

Download or read book The Prosperity Paradox written by Clayton M. Christensen and published by HarperCollins. This book was released on 2019-01-15 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: New York Times–bestselling Author: “Powerful . . . a compelling case for the game-changing role of innovation in some of the world’s most desperate economies.” —Eric Schmidt, former Executive Chairman, Google and Alphabet Clayton M. Christensen, author of such business classics as The Innovator’s Dilemma and How Will You Measure Your Life, and co-authors Efosa Ojomo and Karen Dillon reveal why so many investments in economic development fail to generate sustainable prosperity, and offer a groundbreaking solution for true and lasting change. Global poverty is one of the world’s most vexing problems. For decades, we’ve assumed smart, well-intentioned people will eventually be able to change the economic trajectory of poor countries. From education to healthcare, building infrastructure to eradicating corruption, too many solutions rely on trial and error. Essentially, the plan is often to identify areas that need help, flood them with resources, and hope to see change over time. But hope is not an effective strategy. At least twenty countries that have received billions of dollars’ worth of aid are poorer now. Applying the rigorous and theory-driven analysis he is known for, Christensen suggests a better way. The right kind of innovation not only builds companies—but also builds countries. The Prosperity Paradox identifies the limits of common economic development models, which tend to be top-down efforts, and offers a new framework for economic growth based on entrepreneurship and market-creating innovation. Christensen, Ojomo, and Dillon use successful examples from America’s own economic development, including Ford, Eastman Kodak, and Singer Sewing Machines, and shows how similar models have worked in other regions such as Japan, South Korea, Nigeria, Rwanda, India, Argentina, and Mexico. The ideas in this book will help companies desperate for real, long-term growth see actual, sustainable progress where they’ve failed before. But The Prosperity Paradox is more than a business book—it is a call to action for anyone who wants a fresh take for making the world a better and more prosperous place.

The Innovator's Prescription: A Disruptive Solution for Health Care

Author : Clayton M. Christensen
Publisher : McGraw Hill Professional
ISBN 13 : 0071592091
Total Pages : 496 pages
Book Rating : 4.0/5 (715 download)

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Book Synopsis The Innovator's Prescription: A Disruptive Solution for Health Care by : Clayton M. Christensen

Download or read book The Innovator's Prescription: A Disruptive Solution for Health Care written by Clayton M. Christensen and published by McGraw Hill Professional. This book was released on 2008-10-31 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: A groundbreaking prescription for health care reform--from a legendaryleader in innovation . . . Our health care system is in critical condition. Each year, fewer Americans can afford it, fewer businesses can provide it, and fewer government programs can promise it for future generations. We need a cure, and we need it now. Harvard Business School’s Clayton M. Christensen—whose bestselling The Innovator’s Dilemma revolutionized the business world—presents The Innovator’s Prescription, a comprehensive analysis of the strategies that will improvehealth care and make it affordable. Christensen applies the principles of disruptive innovation to the broken health care system with two pioneers in the field—Dr. Jerome Grossman and Dr. Jason Hwang. Together, they examine arange of symptoms and offer proven solutions. YOU’LL DISCOVER HOW “Precision medicine” reduces costs and makes good on the promise of personalized care Disruptive business models improve quality, accessibility, and affordability by changing the way hospitals and doctors work Patient networks enable better treatment of chronic diseases Employers can change the roles they play in health care to compete effectively in the era of globalization Insurance and regulatory reforms stimulate disruption in health care

Disrupt Yourself

Author : Whitney Johnson
Publisher : Routledge
ISBN 13 : 1351861956
Total Pages : 141 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Disrupt Yourself by : Whitney Johnson

Download or read book Disrupt Yourself written by Whitney Johnson and published by Routledge. This book was released on 2016-11-03 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinkers50 Management Thinker of 2015 Whitney Johnson wants you to consider this simple, yet powerful, idea: disruptive companies and ideas upend markets by doing something truly different--they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. As president and cofounder of Rose Park Advisors' Disruptive Innovation Fund with Clayton Christensen, Johnson used the theory of disruptive innovation to invest in publicly traded stocks and private early-stage companies. In Disrupt Yourself, she helps you understand how the frameworks of disruptive innovation can apply to your particular path, whether you are: a self-starter ready to make a disruptive pivot in your business a high-potential individual charting your career trajectory a manager looking to instill innovative thinking amongst your team a leader facing industry changes that make for an uncertain future We are living in an era of accelerating disruption; no one is immune. Johnson makes the compelling case that managing the S-curve waves of learning and mastery is a requisite skill for the future. If you want to be successful in unexpected ways, follow your own disruptive path. Dare to innovate. Do something astonishing. Disrupt yourself.

Hacking Marketing

Author : Scott Brinker
Publisher : John Wiley & Sons
ISBN 13 : 1119183235
Total Pages : 290 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Hacking Marketing by : Scott Brinker

Download or read book Hacking Marketing written by Scott Brinker and published by John Wiley & Sons. This book was released on 2016-03-02 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it's the natural result of the world going digital. Marketing must move faster, adapt more quickly to market feedback, and manage an increasingly complex set of customer experience touchpoints. All of these challenges are shaped by the dynamics of software—from the growing number of technologies in our own organizations to the global forces of the Internet at large. But you can turn that to your advantage. And you don't need to be technical to do it. Hacking Marketing will show you how to conquer those challenges by adapting successful management frameworks from the software industry to the practice of marketing for any business in a digital world. You'll learn about agile and lean management methodologies, innovation techniques used by high-growth technology companies that any organization can apply, pragmatic approaches for scaling up marketing in a fragmented and constantly shifting environment, and strategies to unleash the full potential of talent in a digital age. Marketing responsibilities and tactics have changed dramatically over the past decade. This book now updates marketing management to better serve this rapidly evolving discipline. Increase the tempo of marketing's responsiveness without chaos or burnout Design "continuous" marketing programs and campaigns that constantly evolve Drive growth with more marketing experiments while actually reducing risk Architect marketing capabilities in layers to better scale and adapt to change Balance strategic focus with the ability to harness emergent opportunities As a marketer and a manager, Hacking Marketing will expand your mental models for how to lead marketing in a digital world where everything—including marketing—flows with the speed and adaptability of software.