The Chatgpt Entrepreneur

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The ChatGPT Entrepreneur

Author : Bagak Bots
Publisher : Bagak Bots
ISBN 13 :
Total Pages : 130 pages
Book Rating : 4./5 ( download)

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Book Synopsis The ChatGPT Entrepreneur by : Bagak Bots

Download or read book The ChatGPT Entrepreneur written by Bagak Bots and published by Bagak Bots . This book was released on 2024-04-20 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Harness the power of AI to transform your entrepreneurial journey - learn how to leverage ChatGPT and build a thriving, profitable business in the digital age. Who is this for? Aspiring entrepreneurs, small business owners, and anyone looking to streamline operations, enhance productivity, and unlock new revenue streams through AI technology. What does it solve? This book solves the challenges of navigating the rapidly evolving AI landscape, empowering you to stay ahead of the curve and gain a competitive edge. What results come from it? You'll learn to automate tasks, generate content, analyze data, and create intelligent solutions - skyrocketing your efficiency, cutting costs, and boosting your bottom line. Discover proven strategies, insider tips, and step-by-step blueprints to harness ChatGPT's full potential for your venture. Why Buy This Book? Streamline operations with AI task automation, so you can focus on growth Generate high-quality content at scale with ChatGPT, saving you time and money Leverage data-driven insights from AI analytics, to make smarter business decisions Develop intelligent solutions using ChatGPT's capabilities, staying ahead of competitors The ChatGPT Entrepreneur is your ultimate guide to leveraging the power of AI and building a thriving, future-proof business. Start building your AI-powered business today - buy this book and unlock a future of limitless possibilities!

The ChatGPT Entrepreneur

Author : Bill Vincent
Publisher : RWG Publishing
ISBN 13 :
Total Pages : 23 pages
Book Rating : 4./5 ( download)

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Book Synopsis The ChatGPT Entrepreneur by : Bill Vincent

Download or read book The ChatGPT Entrepreneur written by Bill Vincent and published by RWG Publishing. This book was released on 2024-07-05 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an era where artificial intelligence is reshaping industries, "The ChatGPT Entrepreneur: Innovate and Automate" by Bill Vincent stands as a vital resource for businesses looking to harness the power of OpenAI's ChatGPT technology. This comprehensive guide addresses the pressing need for firms to modify and customize ChatGPT services to fit their unique requirements, especially when in-house expertise is lacking. Vincent provides clear, concise, and actionable insights into the workings of GPT-3, its potential applications, and the challenges involved in crafting effective AI inputs. With "The ChatGPT Entrepreneur," business leaders will discover how to leverage ChatGPT to automate text generation tasks, enhancing efficiency and innovation. From understanding the fundamentals of GPT-3 to developing business cases and deploying AI-driven solutions, this book bridges the knowledge gap for firms eager to capitalize on AI advancements. Embrace the future of automation and transform your business with the strategic guidance found in this essential handbook.

The ChatGPT Entrepreneur's Handbook: Using AI for Financial Success

Author : Shu Chen HOu
Publisher : KOKOSHUNGSAN®
ISBN 13 :
Total Pages : 59 pages
Book Rating : 4./5 ( download)

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Book Synopsis The ChatGPT Entrepreneur's Handbook: Using AI for Financial Success by : Shu Chen HOu

Download or read book The ChatGPT Entrepreneur's Handbook: Using AI for Financial Success written by Shu Chen HOu and published by KOKOSHUNGSAN®. This book was released on with total page 59 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you an entrepreneur looking for a competitive edge in the ever-evolving business landscape? Look no further than The ChatGPT Entrepreneur's Handbook: Using AI for Financial Success. In this comprehensive guide, we explore the ways in which artificial intelligence (AI) can be integrated into businesses to increase efficiency, reduce costs, and drive growth. With the help of ChatGPT, the powerful language model trained by OpenAI, you'll discover how to leverage AI technology for customer acquisition and retention, supply chain management, financial forecasting, risk management, talent management, product development, market research, and much more. Learn how to use ChatGPT to automate routine tasks, generate product recommendations, and communicate with customers. Discover how AI can assist with financial forecasting, expense tracking, and cash flow management. Explore how to use ChatGPT to identify potential customers, personalize marketing campaigns, and increase sales. With practical tips and real-world examples, The ChatGPT Entrepreneur's Handbook provides a roadmap for entrepreneurs to successfully integrate AI technology into their businesses. You'll also learn about the potential risks and ethical considerations surrounding AI, and how to use ChatGPT responsibly and effectively. Whether you're a seasoned entrepreneur or just starting out, The ChatGPT Entrepreneur's Handbook is the ultimate guide to using AI for financial success. Don't miss out on this game-changing resource – download your copy today.

Disciplined Entrepreneurship

Author : Bill Aulet
Publisher : John Wiley & Sons
ISBN 13 : 1118692284
Total Pages : 288 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Disciplined Entrepreneurship by : Bill Aulet

Download or read book Disciplined Entrepreneurship written by Bill Aulet and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

HOW TO USE CHAT GPT IN BUSINESS

Author : SUBA
Publisher : Pro Gene
ISBN 13 :
Total Pages : 21 pages
Book Rating : 4./5 ( download)

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Book Synopsis HOW TO USE CHAT GPT IN BUSINESS by : SUBA

Download or read book HOW TO USE CHAT GPT IN BUSINESS written by SUBA and published by Pro Gene . This book was released on 2024-04-12 with total page 21 pages. Available in PDF, EPUB and Kindle. Book excerpt: "How To Use Chat GPT In Business" is a comprehensive guide that delves into the practical applications of leveraging Chat GPT technology in the business world. This non-fiction book is tailored for entrepreneurs, business owners, marketers, and anyone interested in harnessing the power of AI-driven chatbots to enhance customer interactions, streamline operations, and drive business growth. Through meticulous research and expert insights, this book offers a step-by-step approach to implementing Chat GPT effectively within various business functions. Readers will learn how to optimize customer support processes, automate repetitive tasks, personalize marketing campaigns, and improve overall efficiency using advanced chatbot capabilities.

Harnessing ChatGPT

Author : Bill Vincent
Publisher : RWG Publishing
ISBN 13 :
Total Pages : 30 pages
Book Rating : 4./5 ( download)

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Book Synopsis Harnessing ChatGPT by : Bill Vincent

Download or read book Harnessing ChatGPT written by Bill Vincent and published by RWG Publishing. This book was released on 2024-06-18 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Dive into the world of ChatGPT with 'Harnessing ChatGPT: Strategies for Entrepreneurs' by Bill Vincent. In this insightful guide, Vincent, a seasoned entrepreneur, unveils the transformative potential of ChatGPT, a groundbreaking language model developed by OpenAI. From its humble origins to its current status as a game-changer in natural language processing, ChatGPT offers entrepreneurs unprecedented opportunities for growth and innovation. Vincent demystifies the complexities of AI and machine learning, providing practical strategies for integrating conversational GPT into businesses of all sizes. Whether you're a startup founder or a corporate decision-maker, this book equips you with the knowledge and tools needed to leverage ChatGPT for success. With Vincent's expert guidance, you'll discover how to harness the power of ChatGPT to revolutionize your business and unlock new possibilities in the digital age."

How To Start A Business With ChatGPT

Author : Jon Adams
Publisher : Green Mountain Computing
ISBN 13 :
Total Pages : 200 pages
Book Rating : 4./5 ( download)

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Book Synopsis How To Start A Business With ChatGPT by : Jon Adams

Download or read book How To Start A Business With ChatGPT written by Jon Adams and published by Green Mountain Computing. This book was released on with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the swiftly evolving landscape of entrepreneurship, How To Start A Business With ChatGPTemerges as a crucial handbook for the modern business founder. This book promises to elucidate the dynamics of harnessing the power of ChatGPT, an advanced AI language model, as a formidable ally in the realm of business creation and growth. From ideation to operational efficiency, this navigator guides you through the thrilling process of business development with ChatGPT as a trusty sidekick. [CONTENTS] Understanding Chat GPT and Its Capabilities - Pg 6 Delve into the technological marvel of ChatGPT and explore its vast capabilities as a game-changer in the business world. Ideation and Business Planning with Chat GPT - Pg 24 Learn how to use ChatGPT for generating innovative business ideas and crafting comprehensive business plans. Market Research and Analysis through Chat GPT - Pg 43 Master the art of conducting detailed market research and analysis with the help of ChatGPT to identify your business niche. Branding and Marketing Strategies with Chat GPT - Pg 62 Discover how to create compelling branding and marketing strategies with ChatGPT's insights to captivate your target audience. Sales Optimization and Customer Service Enhancement - Pg 84 Utilize ChatGPT to refine your sales processes and elevate customer service experiences, ensuring customer satisfaction and loyalty. Operational Efficiency and Automation - Pg 98 Streamline your business operations and automate routine tasks with ChatGPT for improved efficiency and productivity. Data Analysis and Decision Making with Chat GPT - Pg 115 Learn to leverage ChatGPT for deep data analysis, enabling informed decision-making and strategic planning. Scaling Your Business and Future Planning - Pg 142 Equip yourself with the knowledge to scale your business effectively and plan for the future with foresight and agility. [ABOUT THE BOOK] How To Start A Business With ChatGPT is not just a manual; it's a journey into the integration of artificial intelligence in business. The book emphasizes the art of conversation with AI to ignite creativity, solve problems, and uncover insights beyond traditional methods. Whether you're a seasoned entrepreneur or taking your first step into the business world, this book is designed to help you leverage a groundbreaking tool for a competitive edge and success. [WHO THIS BOOK IS FOR] Entrepreneurs looking to start a business with cutting-edge technology. Business owners seeking to innovate and improve their operations with AI. Marketing professionals wanting to leverage AI for strategy and branding. Anyone interested in understanding how AI can transform business practices. Embark on this enlightening journey to discover how ChatGPT can amplify your vision, streamline your processes, and catapult your business into a prosperous future.

Innovation and Entrepreneurship from the Stone Tool to Artificial Intelligence

Author : Yosef Bonaparte
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527559696
Total Pages : 207 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Innovation and Entrepreneurship from the Stone Tool to Artificial Intelligence by : Yosef Bonaparte

Download or read book Innovation and Entrepreneurship from the Stone Tool to Artificial Intelligence written by Yosef Bonaparte and published by Cambridge Scholars Publishing. This book was released on 2024-02-13 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the importance of innovation and entrepreneurship to nations and people. Innovation is not simply a matter of making things easier, but one of shifting power; when a nation is more innovative, said nation gains strategic power. The book encompasses three sections. Section 1 focuses on the origins of innovation and entrepreneurship, covering the three economic revolutions: agricultural, industrial and technological, current revolutions and the fall and rise of nations, and the historical background of several empires. Section 2 of the book focuses on the most recent innovation, Artificial intelligence, and its financial impact on stocks and exchange-traded funds (ETFs). Section 3 focuses on academics and the classroom, and highlights the importance of educational innovation.

POWERHOUSE: Proven AI Playbook to 10x Your Business and Leadership Impact

Author : Anurag Jain
Publisher : Clever Fox Publishing
ISBN 13 :
Total Pages : 284 pages
Book Rating : 4./5 ( download)

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Book Synopsis POWERHOUSE: Proven AI Playbook to 10x Your Business and Leadership Impact by : Anurag Jain

Download or read book POWERHOUSE: Proven AI Playbook to 10x Your Business and Leadership Impact written by Anurag Jain and published by Clever Fox Publishing. This book was released on with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attention Aspiring Business Owners, Entrepreneurs, and Leaders: AI may not replace you, but someone using AI will. Don't get left behind! Are you ready to step into an AI-powered future? i) Ready to harness the power of Artificial Intelligence to 10x your growth? ii) Wondering how AI tools like CHATGPT can increase your productivity? iii) Seeking a proven playbook to integrate AI across Business functions like Market Research, Marketing, Sales, HR, Customer Support & more? iv) Looking for Actionable, AI-driven business templates tailored for your business as a Founder, Leader, or Aspiring Entrepreneur? v) Curious to learn about the practical application of AI to build a business from scratch and create wealth with limited resources? If you've nodded in agreement to any of the above, you're about to unlock the AI powerhouse within you. 10 Plug and Play AI Strategies for Entrepreneurs and Leaders: Crafted by a seasoned business expert, this playbook is your golden ticket to the AI-driven future. Strategically implement AI to skyrocket your growth. i) Unravel 10 proven strategies to Integrate AI into your Business. ii) Guaranteed to 10x your business and leadership impact. iii) Understand Best AI Tools, Prompt Engineering, Automation and more with AI. iv) Step-by-step playbook to Apply AI with 10 Live Examples of Launching different businesses like E-Commerce, D2C, Digital Marketing Agency, and more. v) AI handbook for Business Owners, Leaders, Entrepreneurs, and Students. BONUS: 10 ready-to-use AI-driven business launch templates! Who Needs this Book: Aspiring Entrepreneurs, Leaders, Career Professionals or Anyone aspiring to build their business or career with no prior experience. About the Author: Anurag Jain, a seasoned business leader, has spent over two decades building and consulting brands across diverse sectors like consumer, healthcare, e-commerce, fashion, travel, and tech. Click the BUY NOW button and gain proven guide on using AI to build or scale your business by 10x.

Engineering Entrepreneurship

Author : Sandra Tabon
Publisher : Sandra Tabon
ISBN 13 :
Total Pages : 71 pages
Book Rating : 4./5 ( download)

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Book Synopsis Engineering Entrepreneurship by : Sandra Tabon

Download or read book Engineering Entrepreneurship written by Sandra Tabon and published by Sandra Tabon. This book was released on 2024-05-24 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book Engineering Entrepreneurship is a material that is intended to provide motivation, learning, and application to the young mind of college students in the engineering discipline. Toward this goal, the book is to contain the principles and concepts, motivation, and practice in entrepreneurship for the engineering graduate or the graduates To realize the goal, pertinent sections were included in the book in the order of relevance. Covered were relevant conditions or events which were realized or participated by engineering graduates, engineers and practitioners. Chapter 1 was developed to cover the items under the key terms, namely entrepreneurship in engineering, entrepreneurial mindset, innovation and ideas, products and services, and team formation. Chapter 2 covered the content for the key terms as follow: customers, value proposition, market identification and analysis, and creating competitive advantage. Chapter 3 includes business models, introduction to intellectual property, and execution of business plan. The chapter before the last one, was meant to provide the content for the topics such as financial analysis and basic accounting, and raising capital. The last chapter was intended to cover ethics, social responsibility and globalization as well as the development in the fourth industrial revolution and the relevant entrepreneurial efforts of the current time.

Starting an Online Business All-in-One For Dummies

Author : Shannon Belew
Publisher : John Wiley & Sons
ISBN 13 : 1394271093
Total Pages : 695 pages
Book Rating : 4.3/5 (942 download)

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Book Synopsis Starting an Online Business All-in-One For Dummies by : Shannon Belew

Download or read book Starting an Online Business All-in-One For Dummies written by Shannon Belew and published by John Wiley & Sons. This book was released on 2024-08-26 with total page 695 pages. Available in PDF, EPUB and Kindle. Book excerpt: Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business idea Drive traffic to your website or social media page using search engine optimization Stand out from the competition with proven online business strategies Manage security risks and stay one step ahead of potential threats. Perfect for aspiring online entrepreneurs and established business owners aiming to enhance their digital footprint, this book will take you all the way from start-up to success.

The Millionaire Fastlane

Author : MJ DeMarco
Publisher : Viperion Publishing Corp
ISBN 13 : 0984358102
Total Pages : 337 pages
Book Rating : 4.9/5 (843 download)

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Book Synopsis The Millionaire Fastlane by : MJ DeMarco

Download or read book The Millionaire Fastlane written by MJ DeMarco and published by Viperion Publishing Corp. This book was released on 2011-01-04 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: 10TH ANNIVERSARY EDITION Is the financial plan of mediocrity -- a dream-stealing, soul-sucking dogma known as "The Slowlane" your plan for creating wealth? You know how it goes; it sounds a lil something like this: "Go to school, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to the stock market, and one day, when you are oh, say, 65 years old, you can retire rich." The mainstream financial gurus have sold you blindly down the river to a great financial gamble: You've been hoodwinked to believe that wealth can be created by recklessly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. This impotent financial gamble dubiously promises wealth in a wheelchair -- sacrifice your adult life for a financial plan that reaps dividends in the twilight of life. Accept the Slowlane as your blueprint for wealth and your financial future will blow carelessly asunder on a sailboat of HOPE: HOPE you can find a job and keep it, HOPE the stock market doesn't tank, HOPE the economy rebounds, HOPE, HOPE, and HOPE. Do you really want HOPE to be the centerpiece for your family's financial plan? Drive the Slowlane road and you will find your life deteriorate into a miserable exhibition about what you cannot do, versus what you can. For those who don't want a lifetime subscription to "settle-for-less" and a slight chance of elderly riches, there is an alternative; an expressway to extraordinary wealth that can burn a trail to financial independence faster than any road out there. Why jobs, 401(k)s, mutual funds, and 40-years of mindless frugality will never make you rich young. Why most entrepreneurs fail and how to immediately put the odds in your favor. The real law of wealth: Leverage this and wealth has no choice but to be magnetized to you. The leading cause of poorness: Change this and you change everything. How the rich really get rich - and no, it has nothing to do with a paycheck or a 401K match. Why the guru's grand deity - compound interest - is an impotent wealth accelerator. Why the guru myth of "do what you love" will most likely keep you poor, not rich. And 250+ more poverty busting distinctions... Demand the Fastlane, an alternative road-to-wealth; one that actually ignites dreams and creates millionaires young, not old. Change lanes and find your explosive wealth accelerator. Hit the Fastlane, crack the code to wealth, and find out how to live rich for a lifetime.

Chat GPT Billionaire

Author : Checcao
Publisher : Checcao Book
ISBN 13 :
Total Pages : 75 pages
Book Rating : 4./5 ( download)

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Book Synopsis Chat GPT Billionaire by : Checcao

Download or read book Chat GPT Billionaire written by Checcao and published by Checcao Book. This book was released on with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: ChatGPT seamlessly. Scaling Your Success: Discover techniques to automate processes and scale your operations, maximizing output with minimal effort while maintaining quality and customer satisfaction. Building a Personal Brand: Find out how to utilize ChatGPT to enhance your personal brand and engage effectively with your audience, paving the way for networking opportunities and growth. Overcoming Challenges: Navigate the complexities of competition and technology while understanding the ethical considerations of using AI in your business ventures. Whether you're an aspiring entrepreneur, a seasoned business owner, or simply curious about the intersection of AI and wealth generation, "Chat GPT Billionaire" is your essential roadmap to mastering the art of leveraging artificial intelligence for financial success. Dive in and start your journey toward becoming a billionaire in the age of AI!

Generative AI for Entrepreneurs in a Hurry

Author : Mohak Agarwal
Publisher : Notion Press
ISBN 13 :
Total Pages : 200 pages
Book Rating : 4.8/5 (893 download)

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Book Synopsis Generative AI for Entrepreneurs in a Hurry by : Mohak Agarwal

Download or read book Generative AI for Entrepreneurs in a Hurry written by Mohak Agarwal and published by Notion Press. This book was released on 2023-02-27 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Generative AI for Entrepreneurs in a Hurry is a comprehensive guide to understanding and leveraging AI to achieve success in the business world. Written by entrepreneur and AI expert, Mohak Agarwal, this book takes the reader on a journey of understanding how AI can be used to create powerful, high-impact strategies for success. With the rise of large language models like gpt-3, midjourney and chatGPT, Agarwal provides a comprehensive guide to leveraging these tools to create new business models and strategies. The book provides step-by-step guidance on how to leverage AI to create new opportunities in marketing, customer service, product development, and more. Generative AI for Entrereners in a Hurry is the perfect guide for entrepreneurs looking to take advantage of the power of AI. The book houses a list of more than 150 start-ups in the Generative AI space with details about the start-up like what they do founders and funding details

Artificial Intelligence Business

Author : Przemek Chojecki
Publisher : Przemek Chojecki
ISBN 13 :
Total Pages : 200 pages
Book Rating : 4./5 ( download)

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Book Synopsis Artificial Intelligence Business by : Przemek Chojecki

Download or read book Artificial Intelligence Business written by Przemek Chojecki and published by Przemek Chojecki. This book was released on 2020-07-15 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: ** The concise guide to Artificial Intelligence for business people and commercially oriented data scientists ** We’re living through a revolution. Artificial Intelligence is changing how we operate in the world and how smooth certain processes are. Just think about going on holidays. Multiple services allow you to find the most convenient flights and best hotels, you get personalized suggestions on what you might want to see, you go to the airport via one of the ride-sharing apps. At each of these steps, some AI algorithms are at work for your convenience. With this book, you'll learn everything from what is Artificial Intelligence, to how AI influences our economy and society. We'll talk through trends in Machine Learning and commercial applications of Artificial Intelligence. Table of Contents: Introduction Why Artificial Intelligence Practical AI and how it is done Powering Enterprises with AI Boosting Startups with Artificial Intelligence One person enhanced with AI Trends in Artificial Intelligence AI in retail Manufacturing Logistics Robotics and Autonomous Vehicles Robotic Process Automation Image generation Text generation and Chatbots AI-powered education AI in Healthcare Cybersecurity powered by AI Climate Change Games and Reinforcement Learning Hardware and beyond Machine Learning Trends AI, Politics and Society Future of Artificial Intelligence

International Case Studies in Innovation and Entrepreneurship in Tourism

Author : Antónia Correia
Publisher : Taylor & Francis
ISBN 13 : 1040015115
Total Pages : 237 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis International Case Studies in Innovation and Entrepreneurship in Tourism by : Antónia Correia

Download or read book International Case Studies in Innovation and Entrepreneurship in Tourism written by Antónia Correia and published by Taylor & Francis. This book was released on 2024-04-15 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: This international case study book provides 23 expertly curated case studies on entrepreneurship and innovation in tourism, each with detailed implementation instructions for the instructor to maximise student participation and learning. The dynamic characteristic of the tourism industry under the influence of micro and macro environment factors requires future professionals to be equipped with appropriate skills and competencies to deal with change and development in real-life practices. Curated and developed by industry experts and practitioners, these case studies embody real-world scenarios with the aim of best preparing students for their future careers. This compelling set of case studies explores the dynamics of entrepreneurship in global context, analyses emerging markets and new business models, and elicits the implications of innovation and entrepreneurship in different contexts and within a transdisciplinary perspective. The cases illustrate innovation and entrepreneurship as an accelerator of tourism growth and development, under a sustainable perspective. With reflective questions throughout to aid both in-class discussion and self-study, this book is an ideal study resource for use in higher and vocational education, and its unique, teaching-led approach positions it as a vital study tool for instructors and students alike.

Sun Tzu and the Art of Business

Author : Mark McNeilly
Publisher : OUP USA
ISBN 13 : 0199782911
Total Pages : 343 pages
Book Rating : 4.1/5 (997 download)

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Book Synopsis Sun Tzu and the Art of Business by : Mark McNeilly

Download or read book Sun Tzu and the Art of Business written by Mark McNeilly and published by OUP USA. This book was released on 2012-01-26 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.