The Advantage Makers

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The Advantage-Makers

Author : Steven Feinberg
Publisher : FT Press
ISBN 13 : 0132703777
Total Pages : 305 pages
Book Rating : 4.1/5 (327 download)

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Book Synopsis The Advantage-Makers by : Steven Feinberg

Download or read book The Advantage-Makers written by Steven Feinberg and published by FT Press. This book was released on 2007-07-26 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some leaders consistently see possibilities others miss. They learn more, learn faster, and transform their insights into breakaway strategies. They are more effective collaborators, more powerful influencers, better at handling adversity, and dramatically more successful at execution. They are the Advantage-Makers. Their winning skills are not innate: they are entirely teachable and learnable. Steven Feinberg has been teaching these skills to executives for more than twenty years: leaders who’ve gone on to transform their organizations. Now, it’s your turn. In this book, Feinberg helps you master every skill Advantage-Makers need. He doesn’t just exhort you to “think different”: he shows you how. You’ll learn how to find the “commanding vantage point” in your situation, no matter how complex or dynamic...and use your high ground to spot and maximize every opportunity. Shift the odds in your favor Change focus to discover your next breakthrough solution Drive superior outcomes despite limited resources Engage your constraints, and put them to work for you Grab hold of your hidden “levers of opportunity” Learn how to leverage timing, interaction, perception, and structure Use dissatisfaction and skepticism constructively Pinpoint the real difficulties then transform them into opportunities Avoid the “Laws of Defeat” Discover the surprising mistakes that keep leaders from succeeding

The Advantage-Makers

Author : Feinberg
Publisher :
ISBN 13 : 9788131738542
Total Pages : 305 pages
Book Rating : 4.7/5 (385 download)

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Book Synopsis The Advantage-Makers by : Feinberg

Download or read book The Advantage-Makers written by Feinberg and published by . This book was released on 2007 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Talent Makers

Author : Daniel Chait
Publisher : John Wiley & Sons
ISBN 13 : 1119785286
Total Pages : 275 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis Talent Makers by : Daniel Chait

Download or read book Talent Makers written by Daniel Chait and published by John Wiley & Sons. This book was released on 2021-03-30 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Powerful ideas to transform hiring into a massive competitive advantage for your business Talent Makers: How the Best Organizations Win through Structured and Inclusive Hiring is essential reading for every leader who knows that hiring is crucial to their organization and wants to compete for top talent, diversify their organization, and build winning teams. Daniel Chait and Jon Stross, co-founders of Greenhouse Software, Inc, provide readers with a comprehensive and proven framework to improve hiring quickly, substantially, and measurably. Talent Makers will provide a step-by-step plan and actionable advice to help leaders assess their talent practice (or lack thereof) and transform hiring into a measurable competitive advantage. Readers will understand and employ: A proven system and principles for hiring used by the world's best companies Hiring practices that remove bias and result in more diverse teams An assessment of their hiring practice using the Hiring Maturity model Measurement of employee lifetime value in quantifiable terms, and how to increase that value through hiring The Talent Makers methodology is the result of the authors’ experience and the ideas and stories from their community of more than 4,000 organizations. This is the book that CEOs, hiring managers, talent practitioners, and human resources leaders must read to transform their hiring and propel their organization to new heights.

The Playmaker's Advantage

Author : Leonard Zaichkowsky
Publisher : Simon and Schuster
ISBN 13 : 1501181882
Total Pages : 320 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis The Playmaker's Advantage by : Leonard Zaichkowsky

Download or read book The Playmaker's Advantage written by Leonard Zaichkowsky and published by Simon and Schuster. This book was released on 2018-06-12 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the next frontier in sports training—improving your mental game, no matter your age or experience—and how to become the Playmaker, both in your professional and personal life. Coaches search for it. Parents dream of it. Fans love it. Athletes want it. The playmaker on any sports team possesses it: an elusive, intangible quality combining anticipation, perception, and decision-making skills. This quality raises their game above the competition and allows them to pass when no one else can, anticipate the movement of opponents, avoid costly mental mistakes, and ultimately, hold the team together. Now, for the first time, cognitive science research is revealing the secrets of the playmaker’s keen sense of awareness. Just as tests of speed, strength, and agility have provided a baseline of physiological biomarkers, coaches can now capture cognitive metrics including attention, pattern recognition, anticipation, and the ability to take quick, decisive action during the chaos of competition. The Playmaker’s Advantage is a groundbreaking book that will educate athletes of all ages about this essential creative capability in an accessible, easy to understand method.

The Sales Advantage

Author : J. Oliver Crom
Publisher : Simon and Schuster
ISBN 13 : 0743250761
Total Pages : 305 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis The Sales Advantage by : J. Oliver Crom

Download or read book The Sales Advantage written by J. Oliver Crom and published by Simon and Schuster. This book was released on 2003-01-08 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now, for the first time ever, the time-tested, proven techniques perfected by the world-famous Dale Carnegie® sales training program are available in book form. The two crucial questions most often asked by salespeople are: "How can I close more sales?" and "What can I do to reduce objections?" The answer to both questions is the same: You learn to sell from a buyer's point of view. Global markets, increased technology, information overload, corporate mergers, and complex products and services have combined to make the buying/selling process more complicated than ever. Salespeople must understand and balance these factors to survive amid a broad spectrum of competition. Moreover, a lot of what the typical old-time salesperson did as recently as ten years ago is now done by e-commerce. The new sales professional has to capture and maintain customers by taking a consultative approach and learning to unearth the four pieces of information critical to buyers, none of which e-commerce alone can yield. The Sales Advantage will enable any salesperson to develop long-term customer relationships and help make those customers more successful—a key competitive advantage. The book includes specific advice for each stage of the eleven-stage selling process, such as: • How to find prospects from both existing and new accounts • The importance of doing research before approaching potential customers • How to determine customers' needs, such as their primary interest (what they want), buying criteria (requirements of the sale), and dominant buying motive (why they want it) • How to reach the decision makers • How to sell beyond questions of price The cutting-edge sales techniques in this book are based on interviews accumulated from the sales experiences of professionals in North America, Europe, Latin America, and Asia. This book, containing more than one hundred examples from successful salespeople representing a wide variety of products and services from around the world, provides practical advice in each chapter to turn real-world challenges into new opportunities. The Sales Advantage is a proven, logical, step-by-step guide from the most recognized name in sales training. It will create mutually beneficial results for salespeople and customers alike.

Making the World Work Better

Author : Kevin Maney
Publisher : Pearson Education
ISBN 13 : 0132755130
Total Pages : 495 pages
Book Rating : 4.1/5 (327 download)

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Book Synopsis Making the World Work Better by : Kevin Maney

Download or read book Making the World Work Better written by Kevin Maney and published by Pearson Education. This book was released on 2011-06-10 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thomas J Watson Sr’s motto for IBM was THINK, and for more than a century, that one little word worked overtime. In Making the World Work Better: The Ideas That Shaped a Century and a Company, journalists Kevin Maney, Steve Hamm, and Jeffrey M. O’Brien mark the Centennial of IBM’s founding by examining how IBM has distinctly contributed to the evolution of technology and the modern corporation over the past 100 years. The authors offer a fresh analysis through interviews of many key figures, chronicling the Nobel Prize-winning work of the company’s research laboratories and uncovering rich archival material, including hundreds of vintage photographs and drawings. The book recounts the company’s missteps, as well as its successes. It captures moments of high drama – from the bet-the-business gamble on the legendary System/360 in the 1960s to the turnaround from the company’s near-death experience in the early 1990s. The authors have shaped a narrative of discoveries, struggles, individual insights and lasting impact on technology, business and society. Taken together, their essays reveal a distinctive mindset and organizational culture, animated by a deeply held commitment to the hard work of progress. IBM engineers and scientists invented many of the building blocks of modern information technology, including the memory chip, the disk drive, the scanning tunneling microscope (essential to nanotechnology) and even new fields of mathematics. IBM brought the punch-card tabulator, the mainframe and the personal computer into the mainstream of business and modern life. IBM was the first large American company to pay all employees salaries rather than hourly wages, an early champion of hiring women and minorities and a pioneer of new approaches to doing business--with its model of the globally integrated enterprise. And it has had a lasting impact on the course of society from enabling the US Social Security System, to the space program, to airline reservations, modern banking and retail, to many of the ways our world today works. The lessons for all businesses – indeed, all institutions – are powerful: To survive and succeed over a long period, you have to anticipate change and to be willing and able to continually transform. But while change happens, progress is deliberate. IBM – deliberately led by a pioneering culture and grounded in a set of core ideas – came into being, grew, thrived, nearly died, transformed itself... and is now charting a new path forward for its second century toward a perhaps surprising future on a planetary scale.

Makers

Author : Chris Anderson
Publisher : Crown Currency
ISBN 13 : 0307720977
Total Pages : 252 pages
Book Rating : 4.3/5 (77 download)

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Book Synopsis Makers by : Chris Anderson

Download or read book Makers written by Chris Anderson and published by Crown Currency. This book was released on 2012-10-02 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: 3D Robotics co-founder and bestselling author Chris Anderson takes you to the front lines of a new industrial revolution as today’s entrepreneurs, using open source design and 3-D printing, bring manufacturing to the desktop. In an age of custom-fabricated, do-it-yourself product design and creation, the collective potential of a million garage tinkerers and enthusiasts is about to be unleashed, driving a resurgence of American manufacturing. A generation of “Makers” using the Web’s innovation model will help drive the next big wave in the global economy, as the new technologies of digital design and rapid prototyping gives everyone the power to invent--creating “the long tail of things”.

Manufacturing Advantage

Author : Lindsay Schakenbach Regele
Publisher : Johns Hopkins University Press
ISBN 13 : 1421425254
Total Pages : 278 pages
Book Rating : 4.4/5 (214 download)

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Book Synopsis Manufacturing Advantage by : Lindsay Schakenbach Regele

Download or read book Manufacturing Advantage written by Lindsay Schakenbach Regele and published by Johns Hopkins University Press. This book was released on 2019-02-19 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ultimately, the book reveals the complex link between government intervention and private initiative in a country struggling to create a political economy that balanced military competence with commercial needs.

The Human Advantage

Author : Jay W. Richards
Publisher : Crown Forum
ISBN 13 : 0451496167
Total Pages : 274 pages
Book Rating : 4.4/5 (514 download)

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Book Synopsis The Human Advantage by : Jay W. Richards

Download or read book The Human Advantage written by Jay W. Richards and published by Crown Forum. This book was released on 2018-06-19 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestselling author and economist Jay W. Richards makes the definitive case for how the free market and individual responsibility can save the American Dream in an age of automation and mass disruption. For two and a half centuries, America has been held together by the belief that if you work hard and conduct yourself responsibly in this country, you will be able to prosper and leave a better life for your children. But over the past decade, that idea has come into crisis. A recession, the mass outsourcing of stable jobs, and a coming wave of automation that will replace millions of blue- and white-collar jobs alike have left many people worried that the game is rigged and that our best days are behind us. In this story-driven manifesto on the future of American work, Jay Richards argues that such thinking is counterproductive--making us more fragile, more dependent, and less equipped to succeed in a rapidly changing economy. If we're going to survive, we need a new model for how ordinary people can thrive in this age of mass disruption. Richards pulls back the curtain on what's really happening in our economy, dispatching myths about capitalism, greed, and upward mobility. And he tells the stories of how real individuals have begun to rebuild a culture of virtue, capitalizing on the skills that are most uniquely human: creativity, resilience, and empathy for the needs of others. Destined to take its place alongside classics like Economics in One Lesson, The Human Advantage is the essential book for understanding the future of American work, and how each of us can make this era of staggering change work on our behalf.

Competitive Intelligence Advantage

Author : Seena Sharp
Publisher : John Wiley & Sons
ISBN 13 : 0470293179
Total Pages : 304 pages
Book Rating : 4.4/5 (72 download)

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Book Synopsis Competitive Intelligence Advantage by : Seena Sharp

Download or read book Competitive Intelligence Advantage written by Seena Sharp and published by John Wiley & Sons. This book was released on 2009-10-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.

Think Again

Author : Sydney Finkelstein
Publisher : Harvard Business Press
ISBN 13 : 1422133370
Total Pages : 256 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Think Again by : Sydney Finkelstein

Download or read book Think Again written by Sydney Finkelstein and published by Harvard Business Press. This book was released on 2009-02-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do smart and experienced leaders make flawed, even catastrophic, decisions? Why do people keep believing they have made the right choice, even with the disastrous result staring them in the face? And how can you be sure you're making the right decision--without the benefit of hindsight? Sydney Finkelstein, Jo Whitehead, and Andrew Campbell show how the usually beneficial processes of the human mind can become traps when we face big decisions. The authors show how the shortcuts our brains have learned to take over millennia of evolution can derail our decision making. Think Again offers a powerful model for making better decisions, describing the key red flags to watch for and detailing the decision-making safeguards we need. Using examples from business, politics, and history, Think Again deconstructs bad decisions, as they unfolded in real time, to show how you can avoid the same fate.

The Essential Advantage

Author : Paul Leinwand
Publisher : Harvard Business Press
ISBN 13 : 1422136515
Total Pages : 241 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Essential Advantage by : Paul Leinwand

Download or read book The Essential Advantage written by Paul Leinwand and published by Harvard Business Press. This book was released on 2011 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Conventional wisdom on strategy is no longer a reliable guide. In Essential Advantage, Booz & Company's Cesare Mainardi and Paul Leinwand maintain that success in any market accrues to firms with coherence: a tight match between their strategic direction and the capabilities that make them unique. Achieving this clarity takes a sharpness of focus that only exceptional companies have mastered. This book helps you identify your firm's blend of strategic direction and distinctive capabilities that give it the "right to win" in its chosen markets. Based on extensive research and filled with company examples--including Amazon.com, Johnson & Johnson, Tata Sons, and Procter & Gamble--Essential Advantage helps you construct a coherent company in which the pieces reinforce each other instead of working at cross-purposes. The authors reveal: · Why you should focus on a system of a few aligned capabilities · How to identify the "way to play" in your market · How to design a strategy for well-modulated growth · How to align a portfolio of businesses behind your capability system · How your strategy clarifies growth, costs, and people decisions Few companies achieve a capability-driven "right to win" in their market. This book helps you position your firm to be among them.

The AI Advantage

Author : Thomas H. Davenport
Publisher : MIT Press
ISBN 13 : 0262538008
Total Pages : 243 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis The AI Advantage by : Thomas H. Davenport

Download or read book The AI Advantage written by Thomas H. Davenport and published by MIT Press. This book was released on 2019-08-06 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cutting through the hype, a practical guide to using artificial intelligence for business benefits and competitive advantage. In The AI Advantage, Thomas Davenport offers a guide to using artificial intelligence in business. He describes what technologies are available and how companies can use them for business benefits and competitive advantage. He cuts through the hype of the AI craze—remember when it seemed plausible that IBM's Watson could cure cancer?—to explain how businesses can put artificial intelligence to work now, in the real world. His key recommendation: don't go for the “moonshot” (curing cancer, or synthesizing all investment knowledge); look for the “low-hanging fruit” to make your company more efficient. Davenport explains that the business value AI offers is solid rather than sexy or splashy. AI will improve products and processes and make decisions better informed—important but largely invisible tasks. AI technologies won't replace human workers but augment their capabilities, with smart machines to work alongside smart people. AI can automate structured and repetitive work; provide extensive analysis of data through machine learning (“analytics on steroids”), and engage with customers and employees via chatbots and intelligent agents. Companies should experiment with these technologies and develop their own expertise. Davenport describes the major AI technologies and explains how they are being used, reports on the AI work done by large commercial enterprises like Amazon and Google, and outlines strategies and steps to becoming a cognitive corporation. This book provides an invaluable guide to the real-world future of business AI. A book in the Management on the Cutting Edge series, published in cooperation with MIT Sloan Management Review.

Power of Peers

Author : Leon Shapiro
Publisher : Routledge
ISBN 13 : 1351860992
Total Pages : 252 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Power of Peers by : Leon Shapiro

Download or read book Power of Peers written by Leon Shapiro and published by Routledge. This book was released on 2016-10-14 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Birds of a feather flock together. We're all in the same boat. Great minds think alike. While just figures of speech to some, they reflect a simple truth--it's the company we keep that often determines the level of personal growth and professional success we achieve in life. Business leaders exchange information and ideas. They network to make deals and build partnerships. They work together to optimize best practices, and they reach out to leaders outside their companies to accelerate growth. Simply put, CEOs and business leaders provide value to one another that they can't find anywhere else. In The Power of Peers, authors Leon Shapiro and Leo Bottary introduce peer advantage, a concept that transcends peer influence. This is what CEOs and business leaders experience when they are more selective, strategic, and structured in the way they engage their peers. Peer advantage gives CEOs the insights to compete and the courage to act. The Power of Peers features stories of business leaders from a range of industries to illustrate the five essential factors for peer advantage, how it impacts personal growth and why it has proven so effective in helping leaders identify future opportunities and challenges. It's what top, growth-oriented executives have relied upon for decades to be successful in business and in life.

The Breathing Cure

Author : Patrick McKeown
Publisher : Humanix Books
ISBN 13 : 1630061980
Total Pages : 492 pages
Book Rating : 4.6/5 (3 download)

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Book Synopsis The Breathing Cure by : Patrick McKeown

Download or read book The Breathing Cure written by Patrick McKeown and published by Humanix Books. This book was released on 2021-07-27 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: NOSES ARE FOR BREATHING, MOUTHS ARE FOR EATING “Many people believe that taking a deep breath increases body oxygenation. The opposite is the case.” — Patrick McKeown, bestselling author of The Oxygen Advantage Imagine a breathing technique that can increase oxygen uptake and delivery to the cells, improve blood circulation, and unblock the nose. Perhaps it can help open the airways of the lungs, enhance blood flow and oxygen delivery to the brain, improve sleep and bring calmness to the mind. It might even restore bodily functions disturbed by stress, build greater resilience and help you to live longer. You might think this description sounds farfetched. But it isn’t. The Breathing Cure will guide you through techniques that embody the key to healthy breathing and healthy living. McKeown’s goal is to enable you to take responsibility for your own health, to prevent and significantly reduce a number of common ailments, to help you realize your potential and to offer simple, scientifically-based ways to change your breathing habits. On a day-to-day basis, you will experience an increase in energy and concentration, an enhanced ability to deal with stress and a better quality of life. The essential guide to functional breathing, learn techniques tried and tested by Olympic athletes and elite military. Clear your blocked nose, stress and relax your nervous system, improve lung function, prepare for competition and more. For use at home, in professional/amateur sports, by breathing instructors, dentists, doctors, physical therapists, strength and conditioning coaches, Pilates and yoga teachers, and anyone interested in health and fitness – from everyday wellbeing through to sporting excellence. Breathe Light: experience optimal blood circulation, peak oxygenation, maximal exercise performance, relief from respiratory symptoms and the best sleep you ever had. Breathe Slow: stress is a risk factor in 75 to 90 percent of all human diseases. Discover and apply the breathing rate scientifically proven to stimulate relaxation, reduce high blood pressure, boost your immune system, maximize HRV and improve blood glucose control. Breathe Deep: physical and emotional balance comes from within. Learn how to strengthen your diaphragm muscle to achieve greater endurance and resilience, calmness of mind, focused concentration and ease of movement. From the bestselling author of The Oxygen Advantage, The Breathing Cure: Exercises to Develop New Breathing Habits for a Healthier, Happier, and Longer Life covers new, ground-breaking topics such as how breathing techniques can support functional movement of the muscles and joints; improve debilitating conditions such as diabetes, epilepsy, lower back pain, PMS and high blood pressure; how the nasal breathing technique can be a weapon against influenza and related infections especially Covid-19; and last but not least, help you to enjoy deeper sleep and improved intimacy. Tap into your innate resilience. Fire up your potential. Enhance your health. BREATHE BETTER NOW!

Newsmakers

Author : Francesco Marconi
Publisher : Columbia University Press
ISBN 13 : 0231549350
Total Pages : 206 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis Newsmakers by : Francesco Marconi

Download or read book Newsmakers written by Francesco Marconi and published by Columbia University Press. This book was released on 2020-04-07 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Will the use of artificial intelligence (AI), algorithms, and smart machines be the end of journalism as we know it—or its savior? In Newsmakers, Francesco Marconi, who has led the development of the Associated Press and Wall Street Journal’s use of AI in journalism, offers a new perspective on the potential of these technologies. He explains how reporters, editors, and newsrooms of all sizes can take advantage of the possibilities they provide to develop new ways of telling stories and connecting with readers. Marconi analyzes the challenges and opportunities of AI through case studies ranging from financial publications using algorithms to write earnings reports to investigative reporters analyzing large data sets to outlets determining the distribution of news on social media. Newsmakers contends that AI can augment—not automate—the industry, allowing journalists to break more news more quickly while simultaneously freeing up their time for deeper analysis. Marshaling insights drawn from firsthand experience, Marconi maps a media landscape transformed by artificial intelligence for the better. In addition to considering the benefits of these new technologies, Marconi stresses the continuing need for editorial and institutional oversight. Newsmakers outlines the important questions that journalists and media organizations should consider when integrating AI and algorithms into their workflow. For journalism students as well as seasoned media professionals, Marconi’s insights provide much-needed clarity and a practical roadmap for how AI can best serve journalism.

HBR Guide to Crafting Your Purpose

Author : John Coleman
Publisher : Harvard Business Press
ISBN 13 : 1633699846
Total Pages : 159 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis HBR Guide to Crafting Your Purpose by : John Coleman

Download or read book HBR Guide to Crafting Your Purpose written by John Coleman and published by Harvard Business Press. This book was released on 2022-01-11 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stop searching for purpose. Build it. We're living through a crisis of purpose. Surveys indicate that people are feeling less connected to the meaning of their work, asking, "How do I find my purpose?" That's the wrong question. You don't find your purpose—you build it. The HBR Guide to Crafting Your Purpose debunks three common myths about purpose: that purpose is found, that you have only one, and that it stays the same over time. Packed with stories, tips, and activities, this book teaches you how to cultivate more meaning in your life and work and endow everything you do with purpose. You'll learn how to: Find the reason behind your work Identify what makes you feel happy and fulfilled Use job crafting to transform your role Build positive, fulfilling relationships Connect your work to service Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.