The 8 Week Startup

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The 8-Week Startup

Author : Eddy Hood
Publisher :
ISBN 13 : 9780615721309
Total Pages : 402 pages
Book Rating : 4.7/5 (213 download)

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Book Synopsis The 8-Week Startup by : Eddy Hood

Download or read book The 8-Week Startup written by Eddy Hood and published by . This book was released on 2012-10-01 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 8-Week Startup is a series of 40 workshops designed to help you uncover your best ideas and turn them into a profitable business in just 8 short weeks. It's a field guide for every future entrepreneur who's itching to start a business. It will walk you through everything from building your website, to setting up bank accounts and even firing your boss. If you're tired of riding the cubicle wave, pick up this book and get started now. See what other entrepreneurs are saying: "What an incredible book. I've owned my own business for some time, and after listening to The 8-Week Startup, I'm genuinely surprised that I made it this far without it". -Aaron Fisher "This book is no gimmick. It's direct and to the point. It guides you on an 8-week program to fulfill your dreams. How do I know? I'm using it right now to start my photography business. Trust me... It works." -Yohoswah "This is fantastic! The knowledge and insight that Eddy has in starting a business is amazing. He really understands the small business owner. He knows the ins and outs of pretty much every aspect of running a company". -Jed Ivie Want Even More? ($325 Dollar Gift!) Get 3 months of premium membership for FREE at the8weekstartup.com just for purchasing this book! You'll also get 1 free hour of coaching with Eddy Hood, MBA and Author of The 8-Week Startup! What's Inside Workshop 1: What is an 8-Week Startup? Workshop 2: Finding the right business idea Workshop 3: Testing the idea for stupidity Workshop 4: The SDB formula and why it works Workshop 5: Service or a product? Workshop 6: Building your business strategy Workshop 7: The 3 most important resources Workshop 8: Calculating your gross margin Workshop 9: Calculating your break-even point Workshop 10: How to make your business scalable Workshop 11: The golden nuggets of competition Workshop 12: Building your exit before you begin Workshop 13: Forecasting the first 12 months of cash Workshop 14: To partner or not to partner Workshop 15: The art of recurring revenues Workshop 16: How to get killer distribution Workshop 17: The 1-page business plan Workshop 18: Get a great name for your business Workshop 19: How to get paid the right way Workshop 20: Build a brand that rocks Workshop 21: Setting up command central Workshop 22: How to build a $10,000 website for under $500 - Part 1 Workshop 23: How to build a $10,000 website for under $500 - Part 2 Workshop 24: How to build a $10,000 website for under $500 - Part 3 Workshop 25: How to build a $10,000 website for under $500 - Part 4 Workshop 26: How to get customers by the truckloads - part 1 Workshop 27: How to get customers by the truckloads - part 2 Workshop 28: How to get customers by the truckloads - part 3 Workshop 29: How to eliminate accounts receivable Workshop 30: Automate operations - part 1 Workshop 31: Automate operations - part 2 Workshop 32: How to not lose your pants when drop shipping Workshop 33: The secret sauce of website traffic Workshop 34: Setting up your scoreboard Workshop 35: Building a business with a sharper axe Workshop 36: Setting up safety nets Workshop 37: How to fire your boss Workshop 38: Getting the most from your grand opening Workshop 39: What to expect your first year Workshop 40: The entrepreneur's club

Six-Week Startup

Author : Rhonda Abrams
Publisher :
ISBN 13 : 9781933895642
Total Pages : 0 pages
Book Rating : 4.8/5 (956 download)

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Book Synopsis Six-Week Startup by : Rhonda Abrams

Download or read book Six-Week Startup written by Rhonda Abrams and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have an idea for a business, but now comes the tough part: Getting it up and running! This unique book will show you, step-by-step, how to get your business started in just six weeks. Packed with checklists, information, free resources and advice, this book covers marketing, social media, technology and the cloud, bookkeeping and money management, legal issues, finding a location, hiring employees, and much more. Get your startup up and running.

Startup Weekend

Author : Marc Nager
Publisher : John Wiley & Sons
ISBN 13 : 1118159632
Total Pages : 208 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Startup Weekend by : Marc Nager

Download or read book Startup Weekend written by Marc Nager and published by John Wiley & Sons. This book was released on 2011-10-07 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tested principles for transforming an idea into a fully operational company Startup Weekend—the organization behind 54-hour events where developers, designers, marketers, and startup enthusiasts come together to share ideas, form teams, build products, and create startups—has spawned both a global initiative in entrepreneurship as well as numerous successful startups. Startup Weekend, the book, contains best practices, lessons learned, and empowering examples derived from the organization's experiences for individuals and small organizations to follow as they launch businesses. Each of the key beliefs outlined has been tested by Startup Weekend and has yielded powerful results. The principles described in each chapter will give any business idea a greater chance for success. Chapter topics include trust and empowerment, flexible organizational structures, the power of experiential education, action-based networking, and much more Describes consequences for startup development as entrepreneurs and founders begin doing much more, even faster Profiles successful Startup Weekend companies, including two powerful examples: Memolane, an application that captures a user's online life in one timeline making it easy for users to travel back in time and relive memories; and Foodspotting, a mobile and desktop app that allows users to find and share the foods they love Apply these simple actionable principles to launch your own startup revolution.

The Lean Startup

Author : Eric Ries
Publisher : Crown Currency
ISBN 13 : 0307887898
Total Pages : 337 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis The Lean Startup by : Eric Ries

Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

Startup Rising

Author : Christopher M. Schroeder
Publisher : St. Martin's Press
ISBN 13 : 1137356715
Total Pages : 256 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Startup Rising by : Christopher M. Schroeder

Download or read book Startup Rising written by Christopher M. Schroeder and published by St. Martin's Press. This book was released on 2013-08-13 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Startup Rising presents a surprising look at the surge of entrepreneurship that accompanied the uprisings in the Middle East, and why it's the new best place for Western investment and opportunity. Despite the world's elation at the Arab Spring, shockingly little has changed politically in the Middle East; even frontliners Egypt and Tunisia continue to suffer repression, fixed elections, and bombings, while Syria descends into civil war. But in the midst of it all, a quieter revolution has begun to emerge, one that might ultimately do more to change the face of the region: entrepreneurship. As a seasoned angel investor in emerging markets, Christopher M. Schroeder was curious but skeptical about the future of investing in the Arab world. Travelling to Dubai, Cairo, Amman, Beirut, Istanbul, and even Damascus, he saw thousands of talented, successful, and intrepid entrepreneurs, all willing to face cultural, legal, and societal impediments inherent to their worlds. Equally important, he saw major private equity firms, venture capitalists, and tech companies like Google, Intel, Cisco, Yahoo, LinkedIn, and PayPal making significant bets, despite the uncertainty in the region. With Startup Rising, he marries his own observations with the predictions of these tech giants to offer a surprising and timely look at the second stealth revolution in the Middle East-one that promises to reinvent it as a center of innovation and progress.

Getting to Plan B

Author : John Mullins
Publisher : Harvard Business Press
ISBN 13 : 1422152693
Total Pages : 224 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Getting to Plan B by : John Mullins

Download or read book Getting to Plan B written by John Mullins and published by Harvard Business Press. This book was released on 2009-09-08 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it. As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea. The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for: -Identifying the leap-of-faith assumptions hidden in your plan -Testing those assumptions and unearthing why the plan might not work -Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B. Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.

Startup Communities

Author : Brad Feld
Publisher : John Wiley & Sons
ISBN 13 : 1118483316
Total Pages : 183 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Startup Communities by : Brad Feld

Download or read book Startup Communities written by Brad Feld and published by John Wiley & Sons. This book was released on 2012-09-06 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide to building supportive entrepreneurial communities "Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective, and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity, and support. Based on more than twenty years of Boulder-based entrepreneur turned-venture capitalist Brad Feld's experience in the field?as well as contributions from other innovative startup communities?this reliable resource skillfully explores what it takes to create an entrepreneurial community in any city, at any time. Along the way, it offers valuable insights into increasing the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, and much more. Details the four critical principles needed to form a sustainable startup community Perfect for entrepreneurs and venture capitalists seeking fresh ideas and new opportunities Written by Brad Feld, a thought-leader in this field who has been an early-stage investor and successful entrepreneur for more than twenty years Engaging and informative, this practical guide not only shows you how startup communities work, but it also shows you how to make them work anywhere in the world.

The 8-Week + Program to Reverse Cardiovascular Disease

Author : G.A. Mohr, PhD.
Publisher : Book Venture Publishing LLC
ISBN 13 : 1944014675
Total Pages : 276 pages
Book Rating : 4.9/5 (44 download)

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Book Synopsis The 8-Week + Program to Reverse Cardiovascular Disease by : G.A. Mohr, PhD.

Download or read book The 8-Week + Program to Reverse Cardiovascular Disease written by G.A. Mohr, PhD. and published by Book Venture Publishing LLC. This book was released on 2015-12-21 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 8-Week+ Program to Reverse Cardiovascular Disease - Atherosclerosis explained. - The Mohr Formula for Heart Disease - A Unified Theory of Heart Disease - Diet do's & don'ts and food additives to avoid. - Losing Weight. - Quitting smoking - Alcohol in moderation. - Detailed diet plans and analysis. - Dietary supplements for heart disease. - Exercise and stress reduction. - The initial 8-week program + the 2-year program. - Comprehensive coverage of recent research results.

Six-week Start-up

Author : Rhonda Abrams
Publisher : The Planning Shop
ISBN 13 : 9780966963595
Total Pages : 316 pages
Book Rating : 4.9/5 (635 download)

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Book Synopsis Six-week Start-up by : Rhonda Abrams

Download or read book Six-week Start-up written by Rhonda Abrams and published by The Planning Shop. This book was released on 2004 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have an idea for a business -- but now comes the tough part: making it happen. From licenses to bookeeping to marketing to setting up shop, Six-Week Start-Up guides you through every step of getting your business up and running successfully -- and fast! Book jacket.

Venture Deals

Author : Brad Feld
Publisher : John Wiley & Sons
ISBN 13 : 1118118642
Total Pages : 245 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Venture Deals by : Brad Feld

Download or read book Venture Deals written by Brad Feld and published by John Wiley & Sons. This book was released on 2011-07-05 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: An engaging guide to excelling in today's venture capital arena Beginning in 2005, Brad Feld and Jason Mendelson, managing directors at Foundry Group, wrote a long series of blog posts describing all the parts of a typical venture capital Term Sheet: a document which outlines key financial and other terms of a proposed investment. Since this time, they've seen the series used as the basis for a number of college courses, and have been thanked by thousands of people who have used the information to gain a better understanding of the venture capital field. Drawn from the past work Feld and Mendelson have written about in their blog and augmented with newer material, Venture Capital Financings puts this discipline in perspective and lays out the strategies that allow entrepreneurs to excel in their start-up companies. Page by page, this book discusses all facets of the venture capital fundraising process. Along the way, Feld and Mendelson touch on everything from how valuations are set to what externalities venture capitalists face that factor into entrepreneurs' businesses. Includes a breakdown analysis of the mechanics of a Term Sheet and the tactics needed to negotiate Details the different stages of the venture capital process, from starting a venture and seeing it through to the later stages Explores the entire venture capital ecosystem including those who invest in venture capitalist Contain standard documents that are used in these transactions Written by two highly regarded experts in the world of venture capital The venture capital arena is a complex and competitive place, but with this book as your guide, you'll discover what it takes to make your way through it.

The 30 Day Startup: How to Create a Successful Tech Startup in 6 Weeks for Less Than $50k

Author : Will Schmidt
Publisher : Orchid
ISBN 13 : 9780473471941
Total Pages : 190 pages
Book Rating : 4.4/5 (719 download)

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Book Synopsis The 30 Day Startup: How to Create a Successful Tech Startup in 6 Weeks for Less Than $50k by : Will Schmidt

Download or read book The 30 Day Startup: How to Create a Successful Tech Startup in 6 Weeks for Less Than $50k written by Will Schmidt and published by Orchid. This book was released on 2019-03-13 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: #Top 10 BEST-SELLER in Computers & Technology and Business & Investing Categories. Do you want to start a Tech Startup but have limited technical expertise? Or you interested in growing your startup? The 30 Day Startup examines the concept of building a minimum viable product (MVP) in 6 Weeks for under $50,000. Sam Kamani and Will Schmidt will take you through case studies of how successful companies got started with their MVP in a matter of days instead of weeks and months. ✨This book also covers practical steps and tactics on growth and scaling your startup. ✨ This book is divided into two main parts. PART 1 The first half of the book focuses on: ✅ How to get started with an MVP (minimum viable product) ✅ Different type of MVPs to suit different business models, industries and startups ✅ Case studies and inspiring stories on how billion-dollar companies like Airbnb or Dropbox, as well as smaller not-so-famous but still successful and profitable startups, got off the ground by starting small, testing, and iterating. PART 2 The last half of the book takes a closer look at practical growth tactics of successful startups, for example: ✅ Content and Video marketing ✅ Power of MicroTools ✅ Event marketing and using influencers ✅ Using correct monetization strategy for growth This book does not need to be read cover to cover. Feel free to flip through to chapters that interest you. Hopefully this book will inspire some future successful startup founders and nudge them off of the starting block. Perhaps you?

Startup Weekend

Author : Marc Nager
Publisher : John Wiley & Sons
ISBN 13 : 1118105095
Total Pages : 208 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Startup Weekend by : Marc Nager

Download or read book Startup Weekend written by Marc Nager and published by John Wiley & Sons. This book was released on 2011-11-08 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tested principles for transforming an idea into a fully operational company Startup Weekend—the organization behind 54-hour events where developers, designers, marketers, and startup enthusiasts come together to share ideas, form teams, build products, and create startups—has spawned both a global initiative in entrepreneurship as well as numerous successful startups. Startup Weekend, the book, contains best practices, lessons learned, and empowering examples derived from the organization's experiences for individuals and small organizations to follow as they launch businesses. Each of the key beliefs outlined has been tested by Startup Weekend and has yielded powerful results. The principles described in each chapter will give any business idea a greater chance for success. Chapter topics include trust and empowerment, flexible organizational structures, the power of experiential education, action-based networking, and much more Describes consequences for startup development as entrepreneurs and founders begin doing much more, even faster Profiles successful Startup Weekend companies, including two powerful examples: Memolane, an application that captures a user's online life in one timeline making it easy for users to travel back in time and relive memories; and Foodspotting, a mobile and desktop app that allows users to find and share the foods they love Apply these simple actionable principles to launch your own startup revolution.

Do More Faster

Author : Brad Feld
Publisher : John Wiley & Sons
ISBN 13 : 0470948795
Total Pages : 352 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis Do More Faster by : Brad Feld

Download or read book Do More Faster written by Brad Feld and published by John Wiley & Sons. This book was released on 2010-10-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical advice from some of today's top early stage investors and entrepreneurs TechStars is a mentorship-driven startup accelerator with operations in three U.S. cities. Once a year in each city, it funds about ten Internet startups with a small amount of capital and surrounds them with around fifty top Internet entrepreneurs and investors. Historically, about seventy-five percent of the companies that go through TechStars raise a meaningful amount of angel or venture capital. Do More Faster: TechStars Lessons to Accelerate Your Startup is a collection of advice that comes from individuals who have passed through, or are part of, this proven program. Each vignette is an exploration of information often heard during the TechStars program and provides practical insights into early stage entrepreneurship. Contains seven sections, each focusing on a major theme within the TechStars program, including idea and vision, fundraising, legal and structure, and work/life balance Created by two highly regarded experts in the world of early stage investing Essays in each section come from the experienced author team as well as TechStar mentors, entrepreneurs, and founders of companies While you'll ultimately have to make your own decisions about what's right for your business, Do More Faster: TechStars Lessons to Accelerate Your Startup can get your entrepreneurial endeavor headed in the right direction.

Lost and Founder

Author : Rand Fishkin
Publisher : Penguin Group
ISBN 13 : 0593853962
Total Pages : 321 pages
Book Rating : 4.5/5 (938 download)

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Book Synopsis Lost and Founder by : Rand Fishkin

Download or read book Lost and Founder written by Rand Fishkin and published by Penguin Group. This book was released on 2024-05-14 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley "wisdom" leads far too many startups astray, with the transparency and humor that his hundreds of thousands of blog readers have come to love. Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has a cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions, and becomes the envy of the technology world. This is not that story. It's not that things went badly for Rand Fishkin; they just weren't quite so Zuckerberg-esque. His company, Moz, maker of marketing software, is now a $45 million/year business, and he's one of the world's leading experts on SEO. But his business and reputation took fifteen years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: A minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives can fizzle quickly. Revenue and growth won't protect you from layoffs. And venture capital always comes with strings attached. Fishkin's hard-won lessons are applicable to any kind of business environment. Up or down the chain of command, at both early stage startups and mature companies, whether your trajectory is riding high or down in the dumps: this book can help solve your problems, and make you feel less alone for having them.

Startup CEO

Author : Matt Blumberg
Publisher : John Wiley & Sons
ISBN 13 : 1119723663
Total Pages : 486 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis Startup CEO by : Matt Blumberg

Download or read book Startup CEO written by Matt Blumberg and published by John Wiley & Sons. This book was released on 2020-08-04 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’re only a startup CEO once. Do it well with Startup CEO, a "master class in building a business." —Dick Costolo, Former CEO, Twitter Being a startup CEO is a job like no other: it’s difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you’re likely to make mistakes, fail, get things wrong, and feel like you don’t have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees. Startup CEO is not a memoir of Return Path's 20-year journey but a thoughtful CEO-focused book that provides first-time CEOs with advice, tools, and approaches for the situations that startup CEOs will face. You'll learn: How to tell your story to new hires, investors, and customers for greater alignment How to create a values-based culture for speed and engagement How to create business and personal operating systems so that you can balance your life and grow your company at the same time How to develop, lead, and leverage your board of directors for greater impact How to ensure that your company is bought, not sold, when you exit Startup CEO is the field guide every CEO needs throughout the growth of their company.

The RTI Startup Guide

Author : Cindy Lawrence
Publisher : Corwin Press
ISBN 13 : 1452230870
Total Pages : 153 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis The RTI Startup Guide by : Cindy Lawrence

Download or read book The RTI Startup Guide written by Cindy Lawrence and published by Corwin Press. This book was released on 2012-08-24 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why reinvent the wheel? Use these ready-made tools to implement RTI! Has your Response to Intervention (RTI) initiative gotten off track? Or are you having difficulty getting started? Many educators understand the research and theory behind RTI, but they encounter roadblocks when it comes to setting up a functional RTI team and system. This all-inclusive guide outlines the steps necessary to establish a program that will empower learners and teachers alike. Veteran educator and team leader Cindy Lawrence has compiled forms, checklists, examples, and words of wisdom to streamline your RTI implementation. Lawrence considers the practical challenges that team members face, including how to: Set up an effective team, from leader to record keeper Set goals based on school assessment scores Determine the method for assessing struggling students Compile a comprehensive case file to maximize learner development Successfully communicate with parents Online, you′ll find The RTI Startup Guide companion website packed with the tools and templates in the book that are ready-to-use and designed specifically to save you time and get your team running smoothly. Take what you already know and apply it today with this treasure-trove of real-life, real-time tools!

Fundamentals of Software Startups

Author : Anh Nguyen-Duc
Publisher : Springer Nature
ISBN 13 : 3030359832
Total Pages : 345 pages
Book Rating : 4.0/5 (33 download)

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Book Synopsis Fundamentals of Software Startups by : Anh Nguyen-Duc

Download or read book Fundamentals of Software Startups written by Anh Nguyen-Duc and published by Springer Nature. This book was released on 2020-02-28 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses important topics for engineering and managing software startups, such as how technical and business aspects are related, which complications may arise and how they can be dealt with. It also addresses the use of scientific, engineering, and managerial approaches to successfully develop software products in startup companies. The book covers a wide range of software startup phenomena, and includes the knowledge, skills, and capabilities required for startup product development; team capacity and team roles; technical debt; minimal viable products; startup metrics; common pitfalls and patterns observed; as well as lessons learned from startups in Finland, Norway, Brazil, Russia and USA. All results are based on empirical findings, and the claims are backed by evidence and concrete observations, measurements and experiments from qualitative and quantitative research, as is common in empirical software engineering. The book helps entrepreneurs and practitioners to become aware of various phenomena, challenges, and practices that occur in real-world startups, and provides insights based on sound research methodologies presented in a simple and easy-to-read manner. It also allows students in business and engineering programs to learn about the important engineering concepts and technical building blocks of a software startup. It is also suitable for researchers at different levels in areas such as software and systems engineering, or information systems who are studying advanced topics related to software business.