The 7 Figure Whatsapp Marketing Blueprint

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The 7 Figure WhatsApp Marketing Blueprint

Author : Charles Odum
Publisher :
ISBN 13 :
Total Pages : 66 pages
Book Rating : 4.5/5 (881 download)

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Book Synopsis The 7 Figure WhatsApp Marketing Blueprint by : Charles Odum

Download or read book The 7 Figure WhatsApp Marketing Blueprint written by Charles Odum and published by . This book was released on 2020-12-29 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you finding it hard to level up your business the way you thought you could? Is your online marketing strategy not converting well?You may be familiar with WhatsApp as an everyday user, but how well do you understand WhatsApp as a tool for boosting sales in your business?Smart people and businesses have found new creative ways to leverage this Platform. Currently, there are over 2billion WhatsApp users and the number is increasing steadily every day around the world.The 7 Figure WhatsApp Marketing Blueprint gives you a clear and detailed insight into techniques involving different effective and successful ways to do marketing for your business.From the very first steps, this book acts as an invaluable blueprint for your path to success in WhatsApp marketing. This book is easy to understand which makes it a must-have resource in the library of every budding entrepreneur!The 7 Figure WhatsApp Marketing Blueprint is Perfect For: Would-Be Entrepreneurs with a Ton of Passion!Entrepreneurial Students of All Ages!Beginners with Zero Prior Experience!Marketers, Managers, Business Owners, and Decisions Makers Growing into a New Role!You'll Discover: Easy ways to penetrate an untapped yet profitable marketing niche that could transform your life and your business.How to grow your audience organically very fast.Ways to provide exceptional customer supportHow to perform non-intrusive marketing and drive massive traffic.Ways to deepen your relationships with existing and prospective customers, win their hearts, and ultimately, make more sales.This blueprint will show you how to turn WhatsApp into a key partof your business' growth strategy. The ideas and secrets shared here will expose you to the benefits of taking WhatsApp Business seriously like any other marketing strategy.Scroll Up To The Top Of The Page And Click The Orange "Buy Now" Icon On The Right Side, Right No

Facebook

Author : Marketing Blueprints
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781974506583
Total Pages : 66 pages
Book Rating : 4.5/5 (65 download)

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Book Synopsis Facebook by : Marketing Blueprints

Download or read book Facebook written by Marketing Blueprints and published by Createspace Independent Publishing Platform. This book was released on 2017-08-12 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand The Phenomenon Called Social Media! Social media marketing has always been a field that has rendered creativity and accessibility of available avenues that attribute to a businesses' overall success. Successful business organizations revolutionize the market with their inept marketing strategies. For causes, social marketing moves people to action for their own good. The question is not how the big companies advertise on it, but how small and medium sized companies and regular people take advantage of it. If you continue to read, you may just have an idea! This book is a part of a new series called Marketing Blueprints which will educate you with the ins and outs of social marketing and how much will it benefit your business? Marketing Blueprints Teaches You Every SIngle Detail You Will Need To Know About: Instagram Snapchat Facebook Twitter Social Media Marketing so much more ! When you download Instagram: The Marketing Blueprint - How To Make $$$ With Your Followers you will be on your way to turn pictures online into a viable business tool ! Buy this book today! Would you like to start today? If you do, just scroll up and hit the BUY button. Enjoy!

The Million-Dollar, One-Person Business, Revised

Author : Elaine Pofeldt
Publisher : Lorena Jones Books
ISBN 13 : 0399578978
Total Pages : 274 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis The Million-Dollar, One-Person Business, Revised by : Elaine Pofeldt

Download or read book The Million-Dollar, One-Person Business, Revised written by Elaine Pofeldt and published by Lorena Jones Books. This book was released on 2018-01-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: The self-employment revolution is here. Learn the latest pioneering tactics from real people who are bringing in $1 million a year on their own terms. Join the record number of people who have ended their dependence on traditional employment and embraced entrepreneurship as the ultimate way to control their futures. Determine when, where, and how much you work, and by what values. With up-to-date advice and more real-life success stories, this revised edition of The Million-Dollar, One-Person Business shows the latest strategies you can apply from everyday people who--on their own--are bringing in $1 million a year to live exactly how they want.

The Psychology of Selling

Author : Brian Tracy
Publisher : Thomas Nelson Inc
ISBN 13 : 0785288066
Total Pages : 240 pages
Book Rating : 4.7/5 (852 download)

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Book Synopsis The Psychology of Selling by : Brian Tracy

Download or read book The Psychology of Selling written by Brian Tracy and published by Thomas Nelson Inc. This book was released on 2006-06-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.

Influence with a Heart

Author : Ben Gioia
Publisher :
ISBN 13 : 9780692761854
Total Pages : 146 pages
Book Rating : 4.7/5 (618 download)

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Book Synopsis Influence with a Heart by : Ben Gioia

Download or read book Influence with a Heart written by Ben Gioia and published by . This book was released on 2016-08-08 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: * What To Expect and How To Use This Book *By reading this book, you're going to learn how to be a more influential leader and communicator.As you immerse yourself in the coming chapters, keep in mind that what you're about to learn serves a dual purpose:1. You're going to learn concepts, perspectives, and strategies that you can apply to your business, today; and2. These will expand into many other aspects of your business and your life, helping you to communicate more effectively, be a better leader, make a bigger impact, and live the life you want.This isn't like any other book you've read.* It's saturated with takeaways (that can be applied by most people in most industries).* It's based on timeless principles that have been used by masters, orators, writers, and leaders throughout history and are continuing into the future.* Although it's a nonfiction book, it's written in a more conversational, narrative way. It's chock full of stories, imagery, anecdotes, provocative questions, case studies, and opportunities to pause, reflect, and learn.This will make the ideas and concepts tangible... to make the learning stick... to become part of your "muscle memory" so you can use it again and again.Heads up!As you're already well aware, no amount of reading or memorizing will make you successful. It is the understanding and application of knowledge and wisdom which makes it all happen. So I invite you take some time to really be here and be present. Shut the door, put the phone in airplane mode, and get comfy. Have a notebook handy, get some sticky notes, write in the margins, share your thoughts on the occasional "Your Thoughts Here" pages, and dictate your thoughts into your phone...... as I tell you a little story... ... about Influence With A Heart(tm).

Ethical Tech Startup Guide

Author : Ron Baecker
Publisher : Springer Nature
ISBN 13 : 3031187806
Total Pages : 191 pages
Book Rating : 4.0/5 (311 download)

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Book Synopsis Ethical Tech Startup Guide by : Ron Baecker

Download or read book Ethical Tech Startup Guide written by Ron Baecker and published by Springer Nature. This book was released on 2023-04-15 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws on almost five decades of entrepreneurial experience and innovation and offers a broad perspective on ethical tech startups. It approaches the subject on two fronts by considering both the business of ethical technology as well as the challenges of tech startups with an imperative to behave ethically. The book provides readers with the tools to ethically frame and construct their startup ventures whether or not their core business is rooted in a technology meant to serve a social good. Incorporating ethical business practices both in knowledge and action, this book leads readers through the process of shaping an incipient startup idea all the way through the long-term operating stages. Using real-world case studies, the book explores key factors in successfully planning, framing, launching, leading, managing, and financing startups. This book is essential reading for researchers, academics, and students as well as industry professionals who have an idea or technology they want to get out into the world. Whether readers are seasoned in the field, employees of existing startups looking for better approaches, or new idealistic innovators who want to learn where to start, this guidebook explains and explores the road to launching the next great ethical tech startup.

Understanding Digital Marketing

Author : Damian Ryan
Publisher : Kogan Page Publishers
ISBN 13 : 0749464283
Total Pages : 304 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Understanding Digital Marketing by : Damian Ryan

Download or read book Understanding Digital Marketing written by Damian Ryan and published by Kogan Page Publishers. This book was released on 2012-03-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.

Mercedes-Benz Saloon Coupe

Author : Nik Greene
Publisher : The Crowood Press
ISBN 13 : 1785009346
Total Pages : 412 pages
Book Rating : 4.7/5 (85 download)

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Book Synopsis Mercedes-Benz Saloon Coupe by : Nik Greene

Download or read book Mercedes-Benz Saloon Coupe written by Nik Greene and published by The Crowood Press. This book was released on 2021-09-27 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: First produced in 1928, Mercedes-Benz Coupés became the embodiment of elegance and exclusivity on four wheels. Their design became an experience for all the senses, appealing to every emotion. Hans-Dieter Futschik, the designer responsible for many of the later Mercedes-Benz models, said of the Saloon Coupé: 'A shorter wheelbase compared with the saloons gives it different proportions that are almost sports car-like in character. The passenger compartment is set further back. This gives it a sportier look than a saloon. In addition, the greenhouse is smaller and more streamlined than the basic body. It looks like a small head set on a muscular body, exuding a powerful and more dynamic attitude... Everything radiates power, elegance and agility.' This complete guide includes an overview of early automotive history; pre-merger design from both Benz and Daimler; the historical protagonists and how they influenced the design; how design and fashion change vehicle shape; the continued development of Saloon Coupe design to suit every class and finally, the modern idea of the Coupe.

MONEY Master the Game

Author : Anthony Robbins
Publisher : Simon and Schuster
ISBN 13 : 1476757860
Total Pages : 688 pages
Book Rating : 4.4/5 (767 download)

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Book Synopsis MONEY Master the Game by : Anthony Robbins

Download or read book MONEY Master the Game written by Anthony Robbins and published by Simon and Schuster. This book was released on 2016-03-29 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Bibliography found online at tonyrobbins.com/masterthegame"--Page [643].

Your First 100

Author : Meera Kothand
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781986802550
Total Pages : 150 pages
Book Rating : 4.8/5 (25 download)

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Book Synopsis Your First 100 by : Meera Kothand

Download or read book Your First 100 written by Meera Kothand and published by Createspace Independent Publishing Platform. This book was released on 2018-04-02 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if you had a pool of repeat customers and loyal, raving fans waiting to buy EVERY SINGLE ONE of your digital products? What if you never had to chase or wonder where the next sale of your digital product is going to come from? What if you knew exactly how to turn first time visitors into subscribers and then loyal customers who stay and buy again and again and again... Nodding YES? Your First 100 will allow you to discover how to take the brand and business you have right now and transform it into one that has the potential to build repeat customers and loyal, raving fans. Brand loyalty isn't just for the big brands. Your First 100 will show you how you can tap into the exact loyalty recipe as an online business and brand selling digital products. Here's what's packed into this how-to guide: How to be TOP OF MIND every single time your ideal customer is ready to buy The 4C formula to writing emails that hook That ONE thing you need to get from your ideal customer (without this, the ASK gets so much harder) A DEAD SIMPLE way to structure your offers so that your customers keep coming back for more How the 5P Touch Framework will help you burn a single brand footprint into all interactions your audience has with your business (and why you need ALL 5!) How you can QUICKLY turn your ideal customer into a buyer and then a loyal, raving fan In Your First 100, you will be introduced to a system of ideas and questions to think about, ask yourself, and apply to your digital product-based business in 5 core areas so that you can turn first time visitors into repeat customers and loyal, raving fans. Imagine for a minute how your business would change if you never had to worry about where the next sale of your digital product is going to come from... Your offers (paid and free) become seductive magnets of YES! that your audience can't resist. Your audience is sold on whatever you put on sale because it's from YOU and they want it. Every core area in your business is intentional and works toward creating a brand experience that attracts your tribe-your repeat customers and loyal, raving fans. That's the power of the process and promise behind Your First 100. Intrigued yet? Then scroll to the top and click or tap "Buy Now."

Hooked

Author : Nir Eyal
Publisher : Penguin
ISBN 13 : 0698190661
Total Pages : 203 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis Hooked by : Nir Eyal

Download or read book Hooked written by Nir Eyal and published by Penguin. This book was released on 2014-11-04 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.

The Sales Funnel Book

Author : Nathan Williams
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781540488091
Total Pages : 98 pages
Book Rating : 4.4/5 (88 download)

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Book Synopsis The Sales Funnel Book by : Nathan Williams

Download or read book The Sales Funnel Book written by Nathan Williams and published by Createspace Independent Publishing Platform. This book was released on 2016-11-01 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coming Soon!

The Profitable Content System

Author : Meera Kothand
Publisher :
ISBN 13 : 9781692624439
Total Pages : 146 pages
Book Rating : 4.6/5 (244 download)

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Book Synopsis The Profitable Content System by : Meera Kothand

Download or read book The Profitable Content System written by Meera Kothand and published by . This book was released on 2019-09-19 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you scrambling to fill your content pipeline week after week with little to show for it in terms of results? No subscribers. No brand authority.No shares. Do you wish you had a yearly plan for your content based around your products and services-one that helps you create content that doesn't just languish on your blog's virtual shelves but that actually brings you sales? Do you desperately desire a content workflow that doesn't seem crazy overwhelming? If you think your content does nothing for you and that it's a waste of time... If you've been leaving the return on investment from the time you've spent creating content to chance or luck, then you could use the Profitable Content System! If you offer products or services and want to create content that directly drives sales, this book will be right up your alley. Here's what's packed in this how-to guide: How to strategically create an array of content pieces that make your products and services fly off your virtual shelves. This ONE framework is all you need to seamlessly move your subscriber through his/her purchasing journey. The 8-step system that brought in $14,000 in sales and how you can replicate that for your own business. Why content repurposing has NEVER worked for you and the minimum viable repurposing method that will change that. Grasp the ins-and-outs of how to map out and launch your own profitable content campaigns to skyrocket your business (no more confusion; just an actionable plan for results). Marketing blueprints that you can follow (examples for service-based, coaching, and digital-product businesses). Imagine delivering the right type of content that not only delights your audience but also leads to your Stripe and PayPal accounts pinging with joy... Imagine having the confidence that comes from knowing that every month will be a solid four- or five-figure month even when you do minimum viable promotions... That's the power of a profit-driven method of content planning. It'll radically change how you approach content and plan your business. Ready to discover a system that supercharges the content you create and ties it directly to revenue? Then scroll to the top and click or tap "Buy Now." You don't just want random content pieces. You want sales. You'll learn how to harness the Profitable Content System to deliver those in abundance.

The Global Findex Database 2017

Author : Asli Demirguc-Kunt
Publisher : World Bank Publications
ISBN 13 : 1464812683
Total Pages : 228 pages
Book Rating : 4.4/5 (648 download)

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Book Synopsis The Global Findex Database 2017 by : Asli Demirguc-Kunt

Download or read book The Global Findex Database 2017 written by Asli Demirguc-Kunt and published by World Bank Publications. This book was released on 2018-04-19 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2011 the World Bank—with funding from the Bill and Melinda Gates Foundation—launched the Global Findex database, the world's most comprehensive data set on how adults save, borrow, make payments, and manage risk. Drawing on survey data collected in collaboration with Gallup, Inc., the Global Findex database covers more than 140 economies around the world. The initial survey round was followed by a second one in 2014 and by a third in 2017. Compiled using nationally representative surveys of more than 150,000 adults age 15 and above in over 140 economies, The Global Findex Database 2017: Measuring Financial Inclusion and the Fintech Revolution includes updated indicators on access to and use of formal and informal financial services. It has additional data on the use of financial technology (or fintech), including the use of mobile phones and the Internet to conduct financial transactions. The data reveal opportunities to expand access to financial services among people who do not have an account—the unbanked—as well as to promote greater use of digital financial services among those who do have an account. The Global Findex database has become a mainstay of global efforts to promote financial inclusion. In addition to being widely cited by scholars and development practitioners, Global Findex data are used to track progress toward the World Bank goal of Universal Financial Access by 2020 and the United Nations Sustainable Development Goals. The database, the full text of the report, and the underlying country-level data for all figures—along with the questionnaire, the survey methodology, and other relevant materials—are available at www.worldbank.org/globalfindex.

The Automatic Customer

Author : John Warrillow
Publisher : Penguin
ISBN 13 : 159184746X
Total Pages : 226 pages
Book Rating : 4.5/5 (918 download)

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Book Synopsis The Automatic Customer by : John Warrillow

Download or read book The Automatic Customer written by John Warrillow and published by Penguin. This book was released on 2015-02-05 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret—no matter what industry you’re in—is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before. Far beyond Spotify, Netflix, and New York Times subscriptions, you can sign up for weekly or monthly supplies of everything from groceries (AmazonFresh) to cosmetics (Birchbox) to razor blades (Dollar Shave Club). According to John Warrillow, this emerging subscription economy offers huge opportunities to companies that know how to turn customers into subscribers. Automatic customers are the key to increasing cash flow, igniting growth, and boosting the value of your company. Consider Whatsapp, the internet-based messaging service that was purchased by Facebook for $19 billion. While other services bombarded users with invasive ads in order to fund a free messaging platform, Whatsapp offered a refreshingly private tool on a subscription platform, charging just $1 per year. Their business model enabled the kind of service that customers wanted and ensured automatic customers for years to come. As Warrillow shows, subscriptions aren’t limited to technology or media businesses. Companies in nearly any industry, from start-ups to the Fortune 500, from home contractors to florists, can build subscriptions into their business. Warrillow provides the essential blueprint for winning automatic customers with one of the nine subscription business models, including: • The Membership Website Model: Companies like The Wood Whisperer Guild, ContractorSelling, and DanceStudioOwner offer access to highly specialized, high quality information, recognizing that people will pay for good content. This model can work for any business with a tightly defined niche market and insider information. • The Simplifier Model: Companies like Mosquito Squad (pest control) and Hassle Free Homes (home maintenance) take a recurring task off your to-do list. Any business serving busy consumers can adopt this model not only to create a recurring revenue stream, but also to take advantage of the opportunity to cross-sell or bundle their services. • The Surprise Box Model: Companies like BarkBox (dog treats) and Standard Cocoa (craft chocolate) send their subscribers curated packages of goodies each month. If you can handle the logistics of shipping, giving customers joy in something new can translate to sales on your larger e-commerce site. This book also shows you how to master the psychology of selling subscriptions and how to reduce churn and provides a road map for the essential statistics you need to measure the health of your subscription business. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 percent of sales growth, The Automatic Customer will be your secret weapon.

Product-Led Onboarding

Author : Ramli John
Publisher : Productled Press
ISBN 13 : 9781777717704
Total Pages : 312 pages
Book Rating : 4.7/5 (177 download)

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Book Synopsis Product-Led Onboarding by : Ramli John

Download or read book Product-Led Onboarding written by Ramli John and published by Productled Press. This book was released on 2021-06-04 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: When you borrow a plate from grandma, does she ask you to pay a deposit? Of course not. Likewise, blocking your non-paying ("freemium") customers from the core experience of your product, is like chopping your own leg off while running a marathon. Yet, this is just one of the crucial mistakes that most SaaS companies make right off the bat. Think about it. Do YOU have... Stalled accounts taking up valuable space? Sub-par clients who only expect freebies and don't ever use the full features of your product? Low conversion from free accounts to paid? Then, you might have a shot-yourself-in-the-foot problem. In this book, you'll find the easy, 6-step formula you can apply to your operations today that can change absolutely everything. You'll be able to count your company among giants like Mixpanel, Ubisoft, and Outsystems when you: Captivate clients' attention from the get-go. Make it easier for clients to get good at using your software so they are more likely to use it. Create a fool-proof checklist to make your product go viral. Match services with behaviors, and get users addicted to your product. Win rave reviews by making clients feel like VIPs. Use this strategy at each level in your team to supercharge its effect. Rinse and repeat, and watch your business grow while you sleep. In short, you'll discover why putting your customer first is the ultimate secret to growing your company. And how you can achieve astronomical conversions and customer loyalty without even trying. Check out what others are saying:

Social Media Strategy

Author : Keith A. Quesenberry
Publisher : Rowman & Littlefield
ISBN 13 : 1538138182
Total Pages : 493 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis Social Media Strategy by : Keith A. Quesenberry

Download or read book Social Media Strategy written by Keith A. Quesenberry and published by Rowman & Littlefield. This book was released on 2020-08-14 with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Media Strategy: Marketing, Advertising and Public Relations in the Consumer Revolution, Third Edition is a blueprint for the practice of marketing communications, advertising and public relations in a digital world where the consumer holds the power. This new edition presents up-to-date strategies for innovating change, supporting traditional efforts, and leverage consumer influence for the good of the brand. Examples from small businesses, large corporations, and non-profit organizations provide real-world statistics in an accessible and highly practical text. This new and updated edition presents a fuller, integrated approach to the traditional disciplines of marketing, advertising, and public relations. Adopters of the first edition will find the original structure and approach supplemented with updated statistics, features, tactics, and social media platform options. New features include: Expanded discussion of social media careers, ROI, social media plan outline, crisis communication, and content creation Chapter Checklists that challenge students to seek out latest developments in rapidly changing social media Key Concepts sections appear at the end of chapters as an easy study reference Full Glossary of all key concepts, including more than 125 new terms Ethics-focused questions and new brand examples in each chapter Coverage of new developments such as TikTok, AI and messenger chatbots, as well as links to professional certifications from Hootsuite, HubSpot, Facebook, Google, and more Instructor resources may be found at https://textbooks.rowman.com/quesenberry3e. These include: Updated case briefs, chapter outlines, and test banks Revised example assignments and syllabi for undergraduate and graduate courses New PowerPoint slides for in-person or online lectures Ten downloadable templates and guides to support key strategic tools