The 10 Rules Of Highly Effective Pricing

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The 10 Rules of Highly Effective Pricing

Author : Danilo Zatta
Publisher : John Wiley & Sons
ISBN 13 : 1394195761
Total Pages : 310 pages
Book Rating : 4.3/5 (941 download)

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Book Synopsis The 10 Rules of Highly Effective Pricing by : Danilo Zatta

Download or read book The 10 Rules of Highly Effective Pricing written by Danilo Zatta and published by John Wiley & Sons. This book was released on 2023-11-30 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your organisation’s pricing strategy to take advantage of exciting new opportunities to unlock profitable growth In The Ten Rules of Highly Effective Pricing, renowned pricing strategist Danilo Zatta delivers an insightful and effective roadmap to taking control of your organisation’s monetization strategies and boosting profits. The author explains the 10 key elements to transform your price management; such as making pricing a CEO priority, instilling a culture of profit, selling value, differentiating prices, setting up the pricing governance, avoiding price wars and other rules to help capture opportunities for extraordinary profit and growth that companies not observing these rules simply miss out on. In this authoritative yet easy-to-read book, you’ll explore inspiring case studies of real-world companies that have realised the tremendous potential of pricing transformation to unlock their firms’ latent profitability. You’ll also discover the foundational pricing concepts you need to understand if you aim to drive incredible results in your company’s top- and bottom lines. This book also offers: All the necessary ingredients for a successful, company-wide pricing transformation Clear explanations of the key elements that determine successful pricing - and how to maximize profitability at the pricing level Strategies for identifying present and future monetization opportunities Techniques for generating immediate wins, as well as strategies for generating long-term advantage A can’t-miss resource for managers, founders, executives, directors, and entrepreneurs with a stake in driving growth and profitability in their firms, The Ten Rules of Highly Effective Pricing will also earn a place on the bookshelves of business and management students learning about contemporary pricing strategy. 'Company marketers spend a lot of time on promotion and take pricing for granted. Zatta's new book The 10 Rules of Highly Effective Pricing will help wake up company marketers to the profit coming from creative pricing.’ - Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

The 10 Rules of Highly Effective Pricing

Author : Danilo Zatta
Publisher : John Wiley & Sons
ISBN 13 : 1394253427
Total Pages : 310 pages
Book Rating : 4.3/5 (942 download)

DOWNLOAD NOW!

Book Synopsis The 10 Rules of Highly Effective Pricing by : Danilo Zatta

Download or read book The 10 Rules of Highly Effective Pricing written by Danilo Zatta and published by John Wiley & Sons. This book was released on 2023-11-22 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your organisation’s pricing strategy to take advantage of exciting new opportunities to unlock profitable growth In The Ten Rules of Highly Effective Pricing, renowned pricing strategist Danilo Zatta delivers an insightful and effective roadmap to taking control of your organisation’s monetization strategies and boosting profits. The author explains the 10 key elements to transform your price management; such as making pricing a CEO priority, instilling a culture of profit, selling value, differentiating prices, setting up the pricing governance, avoiding price wars and other rules to help capture opportunities for extraordinary profit and growth that companies not observing these rules simply miss out on. In this authoritative yet easy-to-read book, you’ll explore inspiring case studies of real-world companies that have realised the tremendous potential of pricing transformation to unlock their firms’ latent profitability. You’ll also discover the foundational pricing concepts you need to understand if you aim to drive incredible results in your company’s top- and bottom lines. This book also offers: All the necessary ingredients for a successful, company-wide pricing transformation Clear explanations of the key elements that determine successful pricing - and how to maximize profitability at the pricing level Strategies for identifying present and future monetization opportunities Techniques for generating immediate wins, as well as strategies for generating long-term advantage A can’t-miss resource for managers, founders, executives, directors, and entrepreneurs with a stake in driving growth and profitability in their firms, The Ten Rules of Highly Effective Pricing will also earn a place on the bookshelves of business and management students learning about contemporary pricing strategy. 'Company marketers spend a lot of time on promotion and take pricing for granted. Zatta's new book The 10 Rules of Highly Effective Pricing will help wake up company marketers to the profit coming from creative pricing.’ - Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

212 Leadership

Author : Mac Anderson
Publisher : Sourcebooks, Inc.
ISBN 13 : 1608101983
Total Pages : 111 pages
Book Rating : 4.6/5 (81 download)

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Book Synopsis 212 Leadership by : Mac Anderson

Download or read book 212 Leadership written by Mac Anderson and published by Sourcebooks, Inc.. This book was released on 2013-01-01 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 212 Leadership, Mac Anderson shares 10 of the elements that can help to transform your leadership skills, along with some of his favorite quotes on the elements of leadership. You'll gain insight into the qualities and characteristics of great leaders. History has identified many qualities and characteristics of great leaders, and, of course, no person embodies them all. But the great leaders have one simple thing in common: They have developed their leadership styles around their personalities and their values, and in the end, their actions are consistent with what they truly believe. 212 Leaders have made the leap from good to great. They are able to not only rally the troops to committed, purposeful action, but also to create an environment where quality and innovation are the norm, rather than the exception. 212 Leadership is designed to make you think...to help you grow...and to provide that extra degree of passion to take your leadership skills from effective to extraordinary!

The Seven Habits of Highly Effective People

Author : Stephen R. Covey
Publisher : Macmillan Reference USA
ISBN 13 : 9780783881157
Total Pages : 572 pages
Book Rating : 4.8/5 (811 download)

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Book Synopsis The Seven Habits of Highly Effective People by : Stephen R. Covey

Download or read book The Seven Habits of Highly Effective People written by Stephen R. Covey and published by Macmillan Reference USA. This book was released on 1997 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revolutionary guidebook to achieving peace of mind by seeking the roots of human behavior in character and by learning principles rather than just practices. Covey's method is a pathway to wisdom and power.

The Unwritten Rules of the Highly Effective Job Search: The Proven Program Used by the World’s Leading Career Services Company

Author : Orville Pierson
Publisher : McGraw Hill Professional
ISBN 13 : 0071762442
Total Pages : 289 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis The Unwritten Rules of the Highly Effective Job Search: The Proven Program Used by the World’s Leading Career Services Company by : Orville Pierson

Download or read book The Unwritten Rules of the Highly Effective Job Search: The Proven Program Used by the World’s Leading Career Services Company written by Orville Pierson and published by McGraw Hill Professional. This book was released on 2010-09-17 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Proven Program Used by 600,000 Job Hunters! You put hours and hours of hard work into your job search and the companies you've contacted never call. It's a story all too common in the fast-paced, highly competitive world of job hunting. Nothing is more discouraging than sending one resumé after another into the job-hunting void. Eventually, you expect silence from the other end. The Unwritten Rules of the Highly Effective Job Search was written so this never happens to you again. These techniques, developed by author Orville Pierson, have been used successfully for ten years by Lee Hecht Harrison (LHH), the world's premier career services company. Here, Pierson provides you with the job-search techniques that up to now have been limited to the LHH consultants he trains. Orville Pierson has helped thousands of job hunters during his career, taking note of the characteristics that have led to success as well as failure. In The Unwritten Rules of the Highly Effective Job Search, he supplies key information on how professional job search consultants structure the job search project so you can apply the same winning strategies to your own search. You'll also be privy to inside information on how decision makers operate, enabling you to get the inside track on job openings before they are announced. This insider's guide covers every phase of the job search, leading you step by step through the process of creating a clear-cut plan-essential to every job search. Using the Pierson Method, you'll learn how to Develop a Target List (the key ingredient to every job search) Measure your progress Create a “core message” about yourself that decision makers won't forget Present yourself in the best possible light to prospective employers Using these strategies, Orville Pierson and LHH have helped 600,000 people land great new jobs. Employ the Pierson Method in your hunt for employment and you'll soon be doing what you love in the company that's right for you.

212 Service

Author : Mac Anderson
Publisher : Sourcebooks, Inc.
ISBN 13 : 1608101274
Total Pages : 109 pages
Book Rating : 4.6/5 (81 download)

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Book Synopsis 212 Service by : Mac Anderson

Download or read book 212 Service written by Mac Anderson and published by Sourcebooks, Inc.. This book was released on 2013-01-01 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: You may know the 212 degree concept for our original bestseller 212 The Extra Degree written by Sam Parker and Mac Anderson. But this book is written specifically for businesses and is all about creating a service culture. In case you are not familiar with the 212 concept, here it is in a nutshell: At 211 degrees water is hot. At 212 degrees, it boils. And with boiling water, comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. Because it's the one extra degree of effort, in business and life, that can separate the good from the great. The stories in 212 Service reflect real-life examples of companies that have taken their customer service to the next degree. Someone once said, "Life is like a game of tennis. The player who serves well seldom loses." The same can be said for any business on the planet. There are many books written about service, however, our goals in this one is to keep it simple. 212 Service presents 10 simple, but engaging rules of service that can be read by every member of your team in less than 30 minutes. 212 Service is written with real life examples of exceptional customer service and is certain to inspire your team with ideas that apply specifically to your industry.

Smart Pricing

Author : Jagmohan Raju
Publisher : Pearson Prentice Hall
ISBN 13 : 0137071884
Total Pages : 225 pages
Book Rating : 4.1/5 (37 download)

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Book Synopsis Smart Pricing by : Jagmohan Raju

Download or read book Smart Pricing written by Jagmohan Raju and published by Pearson Prentice Hall. This book was released on 2010-03-11 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability, Wharton professors and renowned pricing experts Jagmohan Raju and Z. John Zhang draw on examples from high tech to low tech, from consumer markets to business markets, and from U.S. to abroad, to tell the stories of how innovative pricing strategies can help companies create and capture value as well as customers. They teach the pricing principles behind those innovative ideas and practices. Smart Pricing introduces many innovative approaches to pricing, as well as the research and insights that went into their creation. Filled with illustrative examples from the business world, readers will learn about restaurants where customers set the price, how Google and other high-tech firms have used pricing to remake whole industries, how executives in China successfully start and fight price wars to conquer new markets. Smart Pricing goes well beyond familiar approaches like cost-plus, buyer-based pricing, or competition-based pricing, and puts a wide variety of pricing mechanisms at your disposal. This book helps you understand them, choose them, and use them to win.

Highly Effective Networking

Author : Orville Pierson
Publisher : Red Wheel/Weiser
ISBN 13 : 1601630506
Total Pages : 256 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis Highly Effective Networking by : Orville Pierson

Download or read book Highly Effective Networking written by Orville Pierson and published by Red Wheel/Weiser. This book was released on 2009-01-01 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtually all hob hunting experts agree that networking is the best way to find a great job. But most people don't have connections to the decision makers who do the hiring. Orville Pierson, a top expert in job hunting, tells you how to succeed by effectively using your current circle of contacts. He cuts through the myths and misunderstanding to shouw you how millions of job hunters have networked their way to great new jobs. Highly Effective Networking empowers you to: Use a small network to reach dozens of insiders and decision makers; get the right message to the right people; create a project plan to organize your networking efforts; speak effectively and comfortably with our networking contacts; and talk to decision makers before the job opening is announced.

Pricing with Confidence

Author : Reed K. Holden
Publisher : John Wiley & Sons
ISBN 13 : 1119910188
Total Pages : 253 pages
Book Rating : 4.1/5 (199 download)

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Book Synopsis Pricing with Confidence by : Reed K. Holden

Download or read book Pricing with Confidence written by Reed K. Holden and published by John Wiley & Sons. This book was released on 2022-10-11 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Navigate Inflation, Keep Valuable Customers, Increase Profits As you read this, inflation is steadily and (not so) slowly eating into your profit margins. Simultaneously, your sales teams are using discounts and rebates as crutches to help them close sales, even as this habit threatens the profitability of your business. In the newly revised second edition of Pricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation, world-renowned pricing consultants and thought leaders Reed K. Holden and Jeet Mukherjee deliver a compelling argument against the conventional view that there is a tension between revenue growth and profit growth. In the book, you’ll learn how your firm can enjoy both even as it stays ahead of inflation. The authors also explore: The importance of a sound pricing strategy to protect profits How stellar analytics and quality metrics can help you set the perfect price Innovation as the life blood of organizational growth How to set sales team and customer expectations, keep valuable customers, and achieve value from technology Building your “selling backbone” to prepare for tough negotiations and draft profitable RFPs A can’t-miss update to one of the most valuable pricing resources on the market today, Pricing with Confidence belongs in the libraries of pricing managers, executives, founders, entrepreneurs, independent professionals, and anyone else expected to help their organization grow revenues while simultaneously improving margins.

The Four Stages of Highly Effective Crisis Management

Author : Jane Jordan
Publisher : CRC Press
ISBN 13 : 1040080960
Total Pages : 200 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis The Four Stages of Highly Effective Crisis Management by : Jane Jordan

Download or read book The Four Stages of Highly Effective Crisis Management written by Jane Jordan and published by CRC Press. This book was released on 2011-03-14 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate l

High Performance Habits

Author : Brendon Burchard
Publisher : Hay House, Inc
ISBN 13 : 1401952852
Total Pages : 401 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis High Performance Habits by : Brendon Burchard

Download or read book High Performance Habits written by Brendon Burchard and published by Hay House, Inc. This book was released on 2017-09-19 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: THESE HABITS WILL MAKE YOU EXTRAORDINARY. Twenty years ago, author Brendon Burchard became obsessed with answering three questions: 1. Why do some individuals and teams succeed more quickly than others and sustain that success over the long term? 2. Of those who pull it off, why are some miserable and others consistently happy on their journey? 3. What motivates people to reach for higher levels of success in the first place, and what practices help them improve the most After extensive original research and a decade as the world’s leading high performance coach, Burchard found the answers. It turns out that just six deliberate habits give you the edge. Anyone can practice these habits and, when they do, extraordinary things happen in their lives, relationships, and careers. Which habits can help you achieve long-term success and vibrant well-being no matter your age, career, strengths, or personality? To become a high performer, you must seek clarity, generate energy, raise necessity, increase productivity, develop influence, and demonstrate courage. The art and science of how to do all this is what this book is about. Whether you want to get more done, lead others better, develop skill faster, or dramatically increase your sense of joy and confidence, the habits in this book will help you achieve it faster. Each of the six habits is illustrated by powerful vignettes, cutting-edge science, thought-provoking exercises, and real-world daily practices you can implement right now. If you’ve ever wanted a science-backed, heart-centered plan to living a better quality of life, it’s in your hands. Best of all, you can measure your progress. A link to a free professional assessment is included in the book.

Writing Effective Business Rules

Author : Graham Witt
Publisher : Elsevier
ISBN 13 : 0123850517
Total Pages : 361 pages
Book Rating : 4.1/5 (238 download)

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Book Synopsis Writing Effective Business Rules by : Graham Witt

Download or read book Writing Effective Business Rules written by Graham Witt and published by Elsevier. This book was released on 2012-01-27 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world of rules -- How rules work -- A brief history of rules -- Types of rules -- The building blocks of natural language rule statements -- Fact Models -- How to write quality natural language rule statements -- An end-to-end rule management methodology -- Rule statement templates and subtemplates.

212: The Extra Degree

Author : Sam Parker
Publisher : The Walk The Talk Company
ISBN 13 : 9781885228673
Total Pages : 88 pages
Book Rating : 4.2/5 (286 download)

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Book Synopsis 212: The Extra Degree by : Sam Parker

Download or read book 212: The Extra Degree written by Sam Parker and published by The Walk The Talk Company. This book was released on 2011-04-15 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: 212° the extra degree captures the essence of excellence in an unforgettable way... At 211° water is hot. At 212°, it boils. And with boiling water, comes steam. And with steam, you can power a train. The one extra degree, that one small step, makes the difference. In the original 212° the extra degree softcover, the simple 212° concept is illustrated through a clear introduction and then supported by a series of thoughts, examples, and facts that will help you absorb the 212° mindset. Its purpose is to inspire the extra level of effort that produces exponential results. Let 212° become a part of everyone's vocabulary. This book will encourage anyone who reads it to give that extra degree of effort...the extra degree that will produce extraordinary results.

The 7 Habits of Highly Effective Teens: Workbook

Author : Sean Covey
Publisher : Mango Media Inc.
ISBN 13 : 1633533999
Total Pages : 57 pages
Book Rating : 4.6/5 (335 download)

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Book Synopsis The 7 Habits of Highly Effective Teens: Workbook by : Sean Covey

Download or read book The 7 Habits of Highly Effective Teens: Workbook written by Sean Covey and published by Mango Media Inc.. This book was released on 2015-11-15 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely updated and redesigned personal workbook companion to the bestselling The 7 Habits of Highly Effective Teens provides engaging activities, interactives and self-evaluations to help teens understand and apply the power of the 7 Habits. Sean Covey's The 7 Habits of Highly Effective Teens has sold more than 2 million copies and helped countless teens make better decisions and improve their sense of self-worth. Pairing new interactives with modern explanatory graphics, The 7 Habits of Highly Effective Teens workbook reaches today’s teen generation effectively.

Model Rules of Professional Conduct

Author : American Bar Association. House of Delegates
Publisher : American Bar Association
ISBN 13 : 9781590318737
Total Pages : 216 pages
Book Rating : 4.3/5 (187 download)

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Book Synopsis Model Rules of Professional Conduct by : American Bar Association. House of Delegates

Download or read book Model Rules of Professional Conduct written by American Bar Association. House of Delegates and published by American Bar Association. This book was released on 2007 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.

Heirpower!

Author : Bob Vásquez
Publisher : DIANE Publishing
ISBN 13 : 143791277X
Total Pages : 88 pages
Book Rating : 4.4/5 (379 download)

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Book Synopsis Heirpower! by : Bob Vásquez

Download or read book Heirpower! written by Bob Vásquez and published by DIANE Publishing. This book was released on 2009-05 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The 48 Laws of Power

Author : Robert Greene
Publisher : Penguin
ISBN 13 : 0670881465
Total Pages : 481 pages
Book Rating : 4.6/5 (78 download)

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Book Synopsis The 48 Laws of Power by : Robert Greene

Download or read book The 48 Laws of Power written by Robert Greene and published by Penguin. This book was released on 2023-10-31 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amoral, cunning, ruthless, and instructive, this multi-million-copy New York Times bestseller is the definitive manual for anyone interested in gaining, observing, or defending against ultimate control – from the author of The Laws of Human Nature. In the book that People magazine proclaimed “beguiling” and “fascinating,” Robert Greene and Joost Elffers have distilled three thousand years of the history of power into 48 essential laws by drawing from the philosophies of Machiavelli, Sun Tzu, and Carl Von Clausewitz and also from the lives of figures ranging from Henry Kissinger to P.T. Barnum. Some laws teach the need for prudence (“Law 1: Never Outshine the Master”), others teach the value of confidence (“Law 28: Enter Action with Boldness”), and many recommend absolute self-preservation (“Law 15: Crush Your Enemy Totally”). Every law, though, has one thing in common: an interest in total domination. In a bold and arresting two-color package, The 48 Laws of Power is ideal whether your aim is conquest, self-defense, or simply to understand the rules of the game.