Taming the Search-and-Switch Customer

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Author :
Publisher : John Wiley and Sons
ISBN 13 : 0470444142
Total Pages : 277 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Taming the Search-and-Switch Customer by : Jill Griffin

Download or read book Taming the Search-and-Switch Customer written by Jill Griffin and published by John Wiley and Sons. This book was released on 2009-03-25 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Taming the Search-and-Switch Customer "What an excellent wake-up call! Your company's most valuable asset your loyal customers have more tools than ever to compare you to competitors and switch. Griffin does an excellent job identifying the risks to customer loyalty in an environment of immediate and abundant information, and defines a path to earn loyalty through delivery of enhanced value in the eyes of your customers. A truly important premise to building and maintaining a successful business."? Gerald Evans, president, Hanes Brands Supply Chain and Asia Business Development "In this dynamic treatise on customer retention, Jill Griffin, The Loyalty Maker, provides updated solutions to meet today's challenge of changing consumer shopping habits. A must-read for all retailers and wholesalers." Britt Jenkins, chairman of the board, Tandy Brand Accessories, Inc. "Mandatory reading for anyone who manages customer loyalty. A truly thought-provoking read!" Timothy Keiningham, global chief strategy officer, executive vice president, IPSOS Loyalty "Every company is in the service business now, whether they realize it or not. Jill's book is a great start on how to make your service experiences better than they are today." Robert Stephen, founder, The Geek Squad "In today's Googlized marketplace, Taming the Search-and-Switch Customer is a must-read." Ken DeAngelis, general partner, Austin Ventures "Griffin is pure loyalty genius!" Kelly Cook, vice president, Customer Engagement/CRM, Waste Management

Looking Beyond the Runway

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Author :
Publisher : Routledge
ISBN 13 : 1351921347
Total Pages : 252 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Looking Beyond the Runway by : Nawal K. Taneja

Download or read book Looking Beyond the Runway written by Nawal K. Taneja and published by Routledge. This book was released on 2016-12-05 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global airline industry, facing significant changes and discontinuity is prompted and forced to deal with a "new normal." Who would have imagined a few years ago that: - a significant percentage of consumers in the US now prefer to fly low-cost airlines instead of full-service airlines because they perceive the product to be better, - airlines would generate up to a third of their total income from non-ticket revenue, - many low-cost airlines would add complexity to their original simple business models through the development of code-share agreements, the use of global distribution systems, and travel agents to distribute their seats, - Jetstar, a low-cost subsidiary of Qantas, would grow faster and be more profitable than its parent, - a survey carried out by Ryanair would show that 42 percent of passengers would be willing to stand on short (one hour) flights if they could pay 50 percent less than seated passengers, - passengers could pay as little as US$2,000 for a transatlantic Business Class ticket on top-brand airlines, - Lufthansa would have ownership in airlines based in Austria, Belgium, Italy, Switzerland, Turkey, the UK, and the US, and that it would continue to pursue equity ownership in airlines based in Poland and Scandinavia, or - the Japanese and Canadian governments would struggle to find different ways to bail out their heretofore flag carriers? To deal with this upcoming "new normal", airlines have to go beyond their short-term circumstantial strategies - they need strategic renewal of their ageing business model. In this candidly-written book, Nawal Taneja explains what will separate the winners from the losers. He maintains the leaders will be the airlines that: (1) exploit this crisis-driven change to their best advantage, (2) learn to work around the airline-inherent constraints that prevent them from running their businesses just like other businesses, (3) learn from successes and failures of other global enterprises, (4) sharpen their business intelligence, analytics, and strategic agility, and (5) proactively explore the "pockets of growth" in this emerging-markets century. To help airline executives become informed of new competitive games, the author analyzes numerous business sectors such as auto, hospitality, retail, technology, and entertainment. For example, relevant lessons can be learned from the strategic mistakes made by the US automakers. Likewise, emergent and compelling insights can be gained in superior customer experience from Ritz Carlton and Zappos, and in value-creating innovation from Cirque du Soleil and Zipcar. The book also features a multitiude of forewords from airlines and related businesses to provide readers with multiple perspectives on the changing landscape in the global airline industry. Nawal Taneja is a career analyst of the global airline industry with wide-ranging experience in the aviation industry, academia, and public policy. Encouraged by industry executives, he has written five other books for practitioners in the global airline industry, including FASTEN YOUR SEATBELT: The Passenger is Flying the Plane and Flying Ahead of the Airplane.

Bold

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Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749463457
Total Pages : 336 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Bold by : Shaun Smith

Download or read book Bold written by Shaun Smith and published by Kogan Page Publishers. This book was released on 2011-04-03 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: CMI Management Book of the Year Awards 2012 - E-book Category More than ever before business success depends on standing out from the crowd and delivering authentic experiences that turn your customers into advocates for your business. BOLD tells the stories of 14 companies that prove that brand building is now about completely rethinking the customer experience and redefining the relationship you have with your customers. Each inspiring story is told by the executives involved who were brave enough to pursue audacious goals, challenge industry norms and win. BOLD puts the spotlight on Virgin Galactic, Innocent, O2, Air Asia X, Chilli Beans, Six Senses Resorts and Spas, Burberry, BBH, The Geek Squad, TNT Express, JCB, WWF, Umpqua Bank and Zappos.com. These inspiring case studies demonstrate that putting purpose before profit, going way beyond what customers expect and relentlessly differentiating themselves from everyone else - in other words, being bold in thought, bold in execution and bold in measuring their success in new ways - pays off.

Encyclopedia of Sports Management and Marketing

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Author :
Publisher : SAGE
ISBN 13 : 1412973821
Total Pages : 1960 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Encyclopedia of Sports Management and Marketing by : Linda E. Swayne

Download or read book Encyclopedia of Sports Management and Marketing written by Linda E. Swayne and published by SAGE. This book was released on 2011-08-08 with total page 1960 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first reference resource to bring both sports management and sports marketing all together in one place.

Why Loyalty Matters

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Author :
Publisher : ReadHowYouWant.com
ISBN 13 : 145878746X
Total Pages : 246 pages
Book Rating : 4.4/5 (587 download)

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Book Synopsis Why Loyalty Matters by : Timothy Keiningham

Download or read book Why Loyalty Matters written by Timothy Keiningham and published by ReadHowYouWant.com. This book was released on 2010-09 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why Loyalty Matters provides compelling insight into how our loyalties, large and small, lay the foundation for our happiness, and determine the kind of world we live in. Businesses across the country are suffering in todays rocky economic times, and Why Loyalty Matters offers a convincing call for revolutionary change in the way we view and conduct our professional and personal lives. Renowned loyalty experts Timothy Keiningham and Lerzan Aksoy combine their own groundbreaking research with the leading thinking in philosophy, sociology, psychology, economics and management to provide breakthrough insight into the role that loyalty can and should play in our lives, at home and at work. The book presents evidence that loyalty is the prescription to the emptiness we feel in our lives, and to the increasing fragmentation we see in our communities through countless failing businesses. Why Loyalty Matters offers a comprehensive guide to understanding what loyalty is, what it isnt and how to unlock its power. Examining the role of loyalty in all aspects of our lives, Why Loyalty Matters offers a new and potentially life-changing way to understand our innate need for loyalty, as well as our ability to sustain loyal relationships throughout our lives. Why Loyalty Matters is both a powerful contribution to the science of loyalty research, and a gift to all those who lament the decline in loyalty we witness all around us and seek to build the foundation for lasting fulfillment.

Brands, Competition Law and IP

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1107103460
Total Pages : 281 pages
Book Rating : 4.1/5 (71 download)

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Book Synopsis Brands, Competition Law and IP by : Deven R. Desai

Download or read book Brands, Competition Law and IP written by Deven R. Desai and published by Cambridge University Press. This book was released on 2015-07-20 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces the emerging field of brand law and explores its interaction with the economics of modern branding.

Management Des Stratégies À Découvrir

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Author :
Publisher :
ISBN 13 :
Total Pages : 382 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Management Des Stratégies À Découvrir by :

Download or read book Management Des Stratégies À Découvrir written by and published by . This book was released on 2009-03 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Taming of Red Butte Western

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Author :
Publisher :
ISBN 13 :
Total Pages : 478 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Taming of Red Butte Western by : Francis Lynde

Download or read book The Taming of Red Butte Western written by Francis Lynde and published by . This book was released on 1910 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Taming the Email Tiger: Email Management for Compliance, Governance & Litigation Readiness

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Author :
Publisher : Lulu.com
ISBN 13 : 061519575X
Total Pages : 248 pages
Book Rating : 4.6/5 (151 download)

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Book Synopsis Taming the Email Tiger: Email Management for Compliance, Governance & Litigation Readiness by : Robert F. Smallwood

Download or read book Taming the Email Tiger: Email Management for Compliance, Governance & Litigation Readiness written by Robert F. Smallwood and published by Lulu.com. This book was released on 2008-09-01 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A management guide for those charged with the responsibility for e-mail policy and managing archived e-mail messages properly for compliance and governance requirements, and electronic discovery in litigation, this resource also serves as a handbook for attorneys as e-mail is the most requested piece of evidence at civil trials.

Taming Text

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1638353867
Total Pages : 467 pages
Book Rating : 4.6/5 (383 download)

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Book Synopsis Taming Text by : Grant Ingersoll

Download or read book Taming Text written by Grant Ingersoll and published by Simon and Schuster. This book was released on 2012-12-20 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary Taming Text, winner of the 2013 Jolt Awards for Productivity, is a hands-on, example-driven guide to working with unstructured text in the context of real-world applications. This book explores how to automatically organize text using approaches such as full-text search, proper name recognition, clustering, tagging, information extraction, and summarization. The book guides you through examples illustrating each of these topics, as well as the foundations upon which they are built. About this Book There is so much text in our lives, we are practically drowningin it. Fortunately, there are innovative tools and techniquesfor managing unstructured information that can throw thesmart developer a much-needed lifeline. You'll find them in thisbook. Taming Text is a practical, example-driven guide to working withtext in real applications. This book introduces you to useful techniques like full-text search, proper name recognition,clustering, tagging, information extraction, and summarization.You'll explore real use cases as you systematically absorb thefoundations upon which they are built.Written in a clear and concise style, this book avoids jargon, explainingthe subject in terms you can understand without a backgroundin statistics or natural language processing. Examples arein Java, but the concepts can be applied in any language. Written for Java developers, the book requires no prior knowledge of GWT. Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book. Winner of 2013 Jolt Awards: The Best Books—one of five notable books every serious programmer should read. What's Inside When to use text-taming techniques Important open-source libraries like Solr and Mahout How to build text-processing applications About the Authors Grant Ingersoll is an engineer, speaker, and trainer, a Lucenecommitter, and a cofounder of the Mahout machine-learning project. Thomas Morton is the primary developer of OpenNLP and Maximum Entropy. Drew Farris is a technology consultant, software developer, and contributor to Mahout,Lucene, and Solr. "Takes the mystery out of verycomplex processes."—From the Foreword by Liz Liddy, Dean, iSchool, Syracuse University Table of Contents Getting started taming text Foundations of taming text Searching Fuzzy string matching Identifying people, places, and things Clustering text Classification, categorization, and tagging Building an example question answering system Untamed text: exploring the next frontier

Machine Learning Control – Taming Nonlinear Dynamics and Turbulence

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Author :
Publisher : Springer
ISBN 13 : 3319406248
Total Pages : 211 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Machine Learning Control – Taming Nonlinear Dynamics and Turbulence by : Thomas Duriez

Download or read book Machine Learning Control – Taming Nonlinear Dynamics and Turbulence written by Thomas Duriez and published by Springer. This book was released on 2016-11-02 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first textbook on a generally applicable control strategy for turbulence and other complex nonlinear systems. The approach of the book employs powerful methods of machine learning for optimal nonlinear control laws. This machine learning control (MLC) is motivated and detailed in Chapters 1 and 2. In Chapter 3, methods of linear control theory are reviewed. In Chapter 4, MLC is shown to reproduce known optimal control laws for linear dynamics (LQR, LQG). In Chapter 5, MLC detects and exploits a strongly nonlinear actuation mechanism of a low-dimensional dynamical system when linear control methods are shown to fail. Experimental control demonstrations from a laminar shear-layer to turbulent boundary-layers are reviewed in Chapter 6, followed by general good practices for experiments in Chapter 7. The book concludes with an outlook on the vast future applications of MLC in Chapter 8. Matlab codes are provided for easy reproducibility of the presented results. The book includes interviews with leading researchers in turbulence control (S. Bagheri, B. Batten, M. Glauser, D. Williams) and machine learning (M. Schoenauer) for a broader perspective. All chapters have exercises and supplemental videos will be available through YouTube.

Taming Gladys!

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781502421265
Total Pages : 112 pages
Book Rating : 4.4/5 (212 download)

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Book Synopsis Taming Gladys! by : Lori Vest

Download or read book Taming Gladys! written by Lori Vest and published by Createspace Independent Publishing Platform. This book was released on 2016-05-03 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: Taming Gladys! The Busy Leader's Guide to Creating Fierce Customer Loyalty is a proven guide to creating lasting customer relationships, based on the practices of highly successful organizations that shared valuable lessons learned. Companies can make significant improvements from a multi-part customer service course based on our real world findings. Even those with busy schedules and nonstop customer demands can use bite-sized lessons to train their teams in short meetings or through self-study. Taming Gladys is a customer service boot-camp-in-a-book that busy leaders can use to take their service team's skills to the highest levels. This curriculum was piloted with a variety of companies, from a crew of field service technicians to online customer service providers. The material was enhanced based on their feedback. "Marilyn Suttle and Lori Jo Vest have created an essential customer experience training program in book form. It gives leaders and managers a creative approach to service excellence that will be immensely helpful to any organization, large or small!" - Josh Linkner, NYT Bestselling Author & Tech Entrepreneur "Powerful activities and insights to fuel passion, purpose and the desire to serve with excellence."- Jack Canfield, Bestselling Author of "The Success Principles" & Originator of the "Chicken Soup for the Soul(r)" Series "A must-have customer service resource. An easy-to-use guide to creating customer loyalty."- Shep Hyken, Customer Service Expert & Author of "Amaze Every Customer Every Time" "All boot camps are about creating solid discipline and learning important fundamentals. Taming Gladys provides both of these in a fashion that enlists, enlightens and expands the capacity and competence for service excellence."- Chip R. Bell, Author, "Sprinkles: Creating Awesome Experiences Through Innovative Service" "In their #1 customer service bestseller, 'Who's Your Gladys?', Marilyn and Lori taught us the real secret of great service: taking care of your crabbiest customers. Now in 'Taming Gladys!' they take you backstage and teach you the psychology of making excellent service happen with every customer. Based on their own successful training programs, it is rich with case studies, examples and action plans. If you work with customers, you need this book!"- Rich Gallagher, LMFT, Author of "The Customer Service Survival Kit" & "What to Say to a Porcupine" "If you've read 'Who's Your Gladys?' (and if you haven't, you need to), this is the action-packed guide to bringing your Gladys strategy to life, for the sake of your customers, your business and your sanity!" - Micah Solomon, Author, consultant, speaker "Congratulations! Marilyn and Lori Jo, on yet another home run with this invaluable marketable customer service education and implementation tool you've created and absolute must have for business and professional leaders who want to create an oasis customer service utilizing crystal clear step by step transformational manifesto. This brilliant insight into the skills of terrific customer experience is a must and easy read to all those willing to achieve service excellence." - Brian Lee, CSP, CEO and Founder of Custom Learning Systems "Marilyn and Lori Jo's course was a wonderfully refreshing experience for my entire customer service team. We walked away from each lesson energized, with actionable advice we could put into practice immediately. It's since become a regular part of our new employee training, and many of the concepts have become crucial pieces of our team philosophy. And the course doesn't just propose high-level ideologies; it explains how to take values like compassion, rapport and credibility, and make them common practice in your organization. I loved it, and highly recommend it for anyone who wants to improve their customer relationships."- Nykki Yeager, Customer Care Manager, Ipsy

The Next Digital Decade

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Author :
Publisher : TechFreedom
ISBN 13 : 0983820600
Total Pages : 578 pages
Book Rating : 4.9/5 (838 download)

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Book Synopsis The Next Digital Decade by : Berin Szoka

Download or read book The Next Digital Decade written by Berin Szoka and published by TechFreedom. This book was released on 2011-06-10 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Taming Your Alpha Bitch

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Author :
Publisher : BenBella Books, Inc.
ISBN 13 : 1936661225
Total Pages : 224 pages
Book Rating : 4.9/5 (366 download)

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Book Synopsis Taming Your Alpha Bitch by : Christy Whitman

Download or read book Taming Your Alpha Bitch written by Christy Whitman and published by BenBella Books, Inc.. This book was released on 2012-01-31 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In many areas women have earned the equality we've been fighting for. We've broken through glass ceilings and achieved great success. We've shown that we can prosper by our own means. And we've become influential, respected leaders. Yet many of us find ourselves unhappy, anxious, overwhelmed. Where's the pot of gold at the end of our "I can do it just like a man" rainbow? The problem is that while we can be as successful as a man, we don't get there through a masculine approach. Being a "damsel in distress" is not the way to make your dreams come true, but neither is being the hyper-aggressive Alpha Bitch. In this New York Times bestselling book, transformation leaders Christy Whitman and Rebecca Grado reveal how when women try to claim power through a forceful "take no prisoners" approach it ultimately works against us and undermines our best efforts to create the life of our dreams. In fact, wielding Alpha Bitch force is ironically disempowering, because it introduces conflict, struggle, and competition into our personal and professional relationships, blocking women from creating the life we desire. How do you change from being a controlling, competitive, and disruptive Alpha Bitch to being an Empowered Female who is allowing, collaborative, and balanced? Enter the Laws of the Universe: • The Law of Attraction • The Law of Allowing • The Law of Pure Potentiality • The Law of Oneness • The Law of Balance and Harmony • The Law of Sufficiency and Abundance Taming the Alpha Bitch will show you how to use these laws to create freedom, joy, and abundance in your life. By using this knowledge, you put yourself in the ideal position for attracting those things you want with ease and effortlessness, not struggle and pain.

Four Comedies

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Author :
Publisher : Bantam Classics
ISBN 13 : 0307420590
Total Pages : 736 pages
Book Rating : 4.3/5 (74 download)

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Book Synopsis Four Comedies by : William Shakespeare

Download or read book Four Comedies written by William Shakespeare and published by Bantam Classics. This book was released on 2009-08-26 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Taming of the Shrew Robust and bawdy, The Taming of the Shrew captivates audiences with outrageous humor as Katharina, the shrew, engages in a contest of wills–and love–with her bridegroom, Petruchio, in a comedy of unmatched theatrical brilliance, filled with visual gags and witty repartee. A Midsummer Night's Dream Fairy magic, love spells, and an enchanted wood turn the mismatched rivalries of four young lovers into a marvelous mix-up of desire and enchantment, all touched by Shakespeare’s inimitable vision of the intriguing relationship between dreams and the waking world. The Merchant of Venice This dark comedy of love and money contains one of the truly mythic figures in literature–Shylock, the Jewish moneylender. The “pound of flesh” he demands as payment of Antonio’s debt has become a universal metaphor for vengeance. Here, pathos and farce combine with moral complexity and romantic entanglements, to display the extraordinary power and range of Shakespeare at his best. Twelfth Night Set in a topsy-turvy world like a holiday revel, this comedy juxtaposes a romantic plot involving separated twins and mistaken identity with a more satiric one about the humiliation of a pompous killjoy. The hilarity is touched with melancholy, and the play ends, not with laughter, but with a clown’s plaintive song. Each Edition Includes: • Comprehensive explanatory notes • Vivid introductions and the most up-to-date scholarship • Clear, modernized spelling and punctuation, enabling contemporary readers to understand the Elizabethan English • Completely updated, detailed bibliographies and performance histories • An interpretive essay on film adaptations of the play, along with an extensive filmography

Are We Alone in the Cosmos? The Search for Alien Contact in the New Millenium

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Author :
Publisher : ibooks
ISBN 13 : 1596876875
Total Pages : 506 pages
Book Rating : 4.5/5 (968 download)

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Book Synopsis Are We Alone in the Cosmos? The Search for Alien Contact in the New Millenium by : Ben Bova

Download or read book Are We Alone in the Cosmos? The Search for Alien Contact in the New Millenium written by Ben Bova and published by ibooks. This book was released on 2010-07-15 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are we alone in this cosmos, or do we yet have to come to terms with the actual existence of alien life? Never before has so much time and concentrated effort been spent by so many scientists and writers in the pursuit of the answer to this fundamental question. In this extraordinary book, major scientists involved in the search for extraterrestrial intelligence known as SETI explain their work and reveal their secret thoughts. Now, in joining them here, are some of the best speculative thinkers, from Arthur C. Clarke and Isaac Asimov to Gregory Benford, who address the major philosophical questions involved. Intriguing, suspense-filled and intense, this book promises to deliver more than just mundane facts and theory.

Taming Gaming

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Author :
Publisher : Unbound Publishing
ISBN 13 : 1783528931
Total Pages : 379 pages
Book Rating : 4.7/5 (835 download)

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Book Synopsis Taming Gaming by : Andy Robertson

Download or read book Taming Gaming written by Andy Robertson and published by Unbound Publishing. This book was released on 2021-01-21 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Video games can instil amazing qualities in children – curiosity, resilience, patience and problem-solving to name a few – but with the World Health Organisation naming gaming disorder as a clinically diagnosable condition, parents and carers can worry about what video games are doing to their children. Andy Robertson has dealt with all of the above, not just over years of covering this topic fo newspapers, radio and television but as a father of three. In this guide, he offers parents and carers practical advice and insights – combining his own experiences with the latest research and guidance from psychologists, industry experts, schools and children's charities – alongside a treasure trove of 'gaming recipes' to test out in your family. Worrying about video game screen time, violence, expense and addiction is an understandable response to scary newspaper headlines. But with first-hand understanding of the video games your children love to play, you can anchor them as a healthy part of family life. Supported by the www.taminggaming.com Family Video Game Database, Taming Gaming leads you into doing this so that video games can stop being a point of argument, worry and stress and start providing fulfilling, connecting and ambitious experiences together as a family.