Tales From The Marketplace

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Tales from the Marketplace

Author : Nigel F. Piercy
Publisher : Routledge
ISBN 13 : 1136010262
Total Pages : 364 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis Tales from the Marketplace by : Nigel F. Piercy

Download or read book Tales from the Marketplace written by Nigel F. Piercy and published by Routledge. This book was released on 2012-10-02 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Tales from the Marketplace: Stories of Revolution, Reinvention and Renewal' is a highly innovative approach to building an understanding of the realities of market-led strategic change in companies. It provides an engaging, honest, and effective understanding of real market strategy in major organizations by focussing on the forces behind value-driven strategy. Nigel Piercy provides new and incisive insights into strategy and marketing through business "stories" that are contemporary and provocative. These new "stories" depict how major organizations have experienced revolution in their traditional markets - created by new types of competitors with new business models. The search for superior value is overtaking traditional brand and relationship strategies. The challenge to companies is reinvention and renewal and the alternative is obsolescence and decline. After all, did the major banks really expect to be competing with supermarkets, car companies, Virgin and internet-based companies to provide retail bank services? The book is based on the author's view that: · Business is exciting, turbulent and unpredictable - the "stories" we read and study should be too! · From Dell Computers and easyJet to Amazon.com and Skoda Cars, it is the most innovative companies that have most to teach us about reinvention and new business models · The inflexible analytical frameworks of the past no longer apply - "stories" of reinvention and renewal show the creative strategies developed by companies to cope with threats and exploit opportunities around them. 'Tales from the Marketplace' is essential, timely and designed to be highly readable for managers. It also provides an innovative approach for undergraduate and MBA level teachers and students, and for participants on executive programmes in marketing and strategic management.

Tales from the Marketplace

Author : Nigel F. Piercy
Publisher : Routledge
ISBN 13 : 9781138441002
Total Pages : pages
Book Rating : 4.4/5 (41 download)

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Book Synopsis Tales from the Marketplace by : Nigel F. Piercy

Download or read book Tales from the Marketplace written by Nigel F. Piercy and published by Routledge. This book was released on 2017-08-02 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Tales from the Marketplace: Stories of Revolution, Reinvention and Renewal' is a highly innovative approach to building an understanding of the realities of market-led strategic change in companies. It provides an engaging, honest, and effective understanding of real market strategy in major organizations by focussing on the forces behind value-driven strategy. Nigel Piercy provides new and incisive insights into strategy and marketing through business "stories" that are contemporary and provocative. These new "stories" depict how major organizations have experienced revolution in their traditional markets - created by new types of competitors with new business models. The search for superior value is overtaking traditional brand and relationship strategies. The challenge to companies is reinvention and renewal and the alternative is obsolescence and decline. After all, did the major banks really expect to be competing with supermarkets, car companies, Virgin and internet-based companies to provide retail bank services?The book is based on the author's view that: � Business is exciting, turbulent and unpredictable - the "stories" we read and study should be too!� From Dell Computers and easyJet to Amazon.com and Skoda Cars, it is the most innovative companies that have most to teach us about reinvention and new business models� The inflexible analytical frameworks of the past no longer apply - "stories" of reinvention and renewal show the creative strategies developed by companies to cope with threats and exploit opportunities around them.'Tales from the Marketplace' is essential, timely and designed to be highly readable for managers. It also provides an innovative approach for undergraduate and MBA level teachers and students, and for participants on executive programmes in marketing and strategic management

The Flea Market Tales

Author : Paul R. Wonning
Publisher : Mossy Feet Books
ISBN 13 : 1310741751
Total Pages : 163 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis The Flea Market Tales by : Paul R. Wonning

Download or read book The Flea Market Tales written by Paul R. Wonning and published by Mossy Feet Books. This book was released on with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: The old man had treasures to sell and a secret to keep. Ten people buy treasures from the flea market with one common thread. The vendor is a mysterious old man selling off his collection of old stuff. One by one, the buyers discover that their treasure is really a horror in disguise. One scary story after another reveals the old man’s secret. It is a tale of terror that shortens their years so h

Playing the Market

Author : Anne Fuchs
Publisher : BRILL
ISBN 13 : 9004485244
Total Pages : 282 pages
Book Rating : 4.0/5 (44 download)

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Book Synopsis Playing the Market by : Anne Fuchs

Download or read book Playing the Market written by Anne Fuchs and published by BRILL. This book was released on 2021-11-22 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: The relationship between Johannesburg’s Market Theatre and the economic and political forces of South Africa's apartheid regime was both complex and somewhat ambiguous. The theatre's two founders, Mannie Manim and Barney Simon, however, from idealistic beginnings managed to steer their experimental enterprise around pitfalls ranging from censorship, boycotts and recuperation by big business to the difficulties encountered in finding black authors, let alone black audiences. If the place occupied by the Market institution in apartheid society is emphasized throughout the present study, its contribution to the aesthetic of resistance is also underlined through detailed criticism of the plays and authors dominating the theatre. Pieter-Dirk Uys, Barney Simon's workshop plays and, among others, Black Consciousness plays are subjected to various methods of theatre performance analysis. The reckoning that had to come in the early 1990s revealed itself as globally positive; the reasons for this may be found in the updated concluding part of Playing the Market, which is composed of more general essays (including one on the vibrant Junction Avenue Theatre Company) on how the theatre scene in contemporary South Africa started to change. A postscript reveals more specific aspects of the Market situation in the late 1990s when its hegemony in the New South Africa was already being questioned.

2009 Novel & Short Story Writer's Market - Articles

Author : Editors Of Writers Digest Books
Publisher : Penguin
ISBN 13 : 1582976643
Total Pages : 781 pages
Book Rating : 4.5/5 (829 download)

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Book Synopsis 2009 Novel & Short Story Writer's Market - Articles by : Editors Of Writers Digest Books

Download or read book 2009 Novel & Short Story Writer's Market - Articles written by Editors Of Writers Digest Books and published by Penguin. This book was released on 2008-07-01 with total page 781 pages. Available in PDF, EPUB and Kindle. Book excerpt: For 28 years, Novel & Short Story Writer's Market has been the only resource of its kind exclusively for fiction writers. Covering all genres from romance to mystery to horror and more, this resource helps you prepare your submissions and sell your work. This must-have guide includes listings for over 1,300 book publishers, magazines, literary agents, writing contests and conferences, each containing current contact information, editorial needs, schedules and guidelines that save you time and take the guesswork out of the submission process. With more than 100 pages of listings for literary journals alone and another 100 pages of book publishers, plus special sections dedicated to the genres of romance, mystery/thriller, speculative fiction, and comics/graphic novels, the 2009 edition of this essential resource is your key to successfully selling your fiction.

Mass Market Medieval

Author : David W. Marshall
Publisher : McFarland
ISBN 13 : 0786429224
Total Pages : 217 pages
Book Rating : 4.7/5 (864 download)

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Book Synopsis Mass Market Medieval by : David W. Marshall

Download or read book Mass Market Medieval written by David W. Marshall and published by McFarland. This book was released on 2007-04-11 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beginning in 1976 with the first issue of the journal Studies in Medievalism, all things medieval and the concept of medievalism became a hot topic in culture studies. Medievalism examines how different groups, individuals, or eras use and shape the image of the Middle Ages, differentiating between historical knowledge of the Middle Ages and what we have made the period out to be. The 13 essays in this book explore the medieval invasion of today's media and consider the various ways--from film and print to websites and video games--that the Middle Ages have been packaged for consumption. Essays encompass diverse theoretical perspectives and are grouped loosely around distinct functions of medievalism, including the exposure of recent social concerns; the use of medieval images in modern political contexts; and the medieval's influence on products of today's popular culture. The legitimization of the study of medievalism and the effect of medievalism on the more traditional subject of medieval studies are also discussed. Instructors considering this book for use in a course may request an examination copy here.

Writer's Market 2017

Author : Robert Lee Brewer
Publisher : Penguin
ISBN 13 : 1440347875
Total Pages : 1677 pages
Book Rating : 4.4/5 (43 download)

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Book Synopsis Writer's Market 2017 by : Robert Lee Brewer

Download or read book Writer's Market 2017 written by Robert Lee Brewer and published by Penguin. This book was released on 2016-08-31 with total page 1677 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most trusted guide to getting published! Want to get published and paid for your writing? Let Writer's Market 2017 guide you through the process with thousands of publishing opportunities for writers, including listings for book publishers, consumer and trade magazines, contests and awards, and literary agents. These listings feature contact and submission information to help writers get their work published. Beyond the listings, you'll find all-new material devoted to the business and promotion of writing. Discover the secrets to writing better queries and selling more articles, tips for a great conference experience, and insight into developing an effective author brand. Plus, you'll learn how to write and curate content to grow your audience, connect with book clubs, and make promotions and publicity work for you. This edition includes the ever-popular pay-rate chart and book publisher subject index, too! You also gain access to: • List of professional writing organizations. • Sample query letters. • A free digital download of Writer's Yearbook, featuring the 100 Best Markets: WritersDigest.com/WritersDigest-Yearbook-16. Includes exclusive access to the webinar "7 Principles of Freelance Writing Success" from Robert Lee Brewer, editor of Writer's Market.

Morals and Markets

Author : D. Friedman
Publisher : Springer
ISBN 13 : 0230614981
Total Pages : 258 pages
Book Rating : 4.2/5 (36 download)

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Book Synopsis Morals and Markets by : D. Friedman

Download or read book Morals and Markets written by D. Friedman and published by Springer. This book was released on 2008-09-15 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, economist and evolutionary game theorist Daniel Freidman demonstrates that our moral codes and our market systems, while often in conflict, are really devices evolved to achieve similar ends, and that society functions best when morals and markets are in balance with each other.

Qualitative Methods for Marketplace Research

Author : Shay Sayre
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 282 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Qualitative Methods for Marketplace Research by : Shay Sayre

Download or read book Qualitative Methods for Marketplace Research written by Shay Sayre and published by SAGE Publications, Incorporated. This book was released on 2001-03-21 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author draws on techniques from anthropology, sociology, psychology, and communication to guide the reader through all the naunces of qualitative methods needed to develop and analyse state-of-the-art market place studies.

Market Day: For tablet devices

Author : Heather Amery
Publisher : Usborne Publishing Ltd
ISBN 13 : 1409567044
Total Pages : 23 pages
Book Rating : 4.4/5 (95 download)

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Book Synopsis Market Day: For tablet devices by : Heather Amery

Download or read book Market Day: For tablet devices written by Heather Amery and published by Usborne Publishing Ltd. This book was released on 2013-05-15 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Young children will love reading about Poppy and Sam's adventure at the farmer's market in this charming short story, specially written for new readers with the help of language experts. Exclusive ebook material includes a map of Apple Tree Farm, showing all of the places mentioned in the story. Don't forget to spot the Little Yellow Duck on every double page. This is a highly illustrated ebook that can only be read on the Kindle Fire or other tablet. "Usborne farmyard tales are delightful short stories superbly illustrated and in easy language, just right for the children who are just beginning to read... if you have a child in the age group of two to five, you can be sure that they are going to love these books." - A Spoonful of Ideas

All about the Merry Tales of Gotham

Author : Alfred Stapleton
Publisher :
ISBN 13 :
Total Pages : 210 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis All about the Merry Tales of Gotham by : Alfred Stapleton

Download or read book All about the Merry Tales of Gotham written by Alfred Stapleton and published by . This book was released on 1900 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sovereign of the Market

Author : Jeffrey Sklansky
Publisher : University of Chicago Press
ISBN 13 : 022648033X
Total Pages : 320 pages
Book Rating : 4.2/5 (264 download)

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Book Synopsis Sovereign of the Market by : Jeffrey Sklansky

Download or read book Sovereign of the Market written by Jeffrey Sklansky and published by University of Chicago Press. This book was released on 2017-11-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The elusive sovereign -- Paper money and the problem of circulation in the colonial era -- John Wise and the natural law of commerce -- William Douglass and the natural history of credit -- Commercial banking and the problem of representation in the Jacksonian era -- William Leggett and the melodrama of the market -- Nicholas Biddle and the beauty of banking -- Big business and the problem of association in the Gilded Age and progressive era -- Charles Macune and the currency of cooperation -- Charles Conant and the fund of trust -- Conclusion: the magician's glass

Performing Adaptations

Author : Michelle MacArthur
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443809357
Total Pages : 285 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Performing Adaptations by : Michelle MacArthur

Download or read book Performing Adaptations written by Michelle MacArthur and published by Cambridge Scholars Publishing. This book was released on 2009-03-26 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Performing Adaptations: Conversations and Essays on the Theory and Practice of Adaptation brings together scholars and artists from across North America and the United Kingdom to contribute to the growing discourse on adaptation in the arts. An ideal text for students of theatre, drama, and performance studies, this volume offers a ground-breaking set of essays, interviews, and artistic reflections that assess adaptation from the perspective of live performance, an aspect of the field that has been under-explored until now. The diverse authors and interview subjects in this anthology take a variety of approaches to both creating and analyzing adaptations, demonstrating the form’s suitability for testing and speaking back to dominant models of creation, production, and analysis. Featuring articles by pioneering adaptation scholar Linda Hutcheon and critically acclaimed writer and critic George Elliott Clarke, Performing Adaptations advances the field of adaptation studies in new and exciting ways. The authors in Performing Adaptations do not comprise a comprehensive view of adaptation studies, but represent a collection of “gutsy” voices that use adaptation to test, and speak back to dominant models of creation, production, and analysis. Some of these perspectives include a group of artists from the African Diaspora, Europe, and Canada (the AfriCan Theatre Ensemble); the voice of Chinese-Canadian playwright, Marjorie Chan; the innovative storytelling of Beth Watkins, and her adaptation of letters written by transgendered student activist, Jesse Carr; the views of vanguard Canadian queer filmmaker, John Greyson; and African-Canadian poet, novelist, and critic, George Elliott Clarke. Their adaptation of sources to other genres, mediums, and cultural contexts represent the act of a radical, dialogical reading, writ large.

When Culture Goes to Market

Author : Robert J. Shepherd
Publisher : Peter Lang
ISBN 13 : 9781433101946
Total Pages : 186 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis When Culture Goes to Market by : Robert J. Shepherd

Download or read book When Culture Goes to Market written by Robert J. Shepherd and published by Peter Lang. This book was released on 2008 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Author examines the Eastern Market of Washington and shows that this marketplace is an example of a social institution embedded in a particular time, place, and series of social relationships. Shepherd shows how urban public space is influenced by economic and social processes. Review in: Journal of cultural economics. 33(2009)1(.75-77).

The Market Photo Workshop in South Africa and the 'Born Free' Generation

Author : Julie Bonzon
Publisher : Taylor & Francis
ISBN 13 : 1000953254
Total Pages : 208 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis The Market Photo Workshop in South Africa and the 'Born Free' Generation by : Julie Bonzon

Download or read book The Market Photo Workshop in South Africa and the 'Born Free' Generation written by Julie Bonzon and published by Taylor & Francis. This book was released on 2023-09-15 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study presents the history of the Market Photo Workshop (MPW) in Johannesburg and works produced by its new generation of photography students. Founded in 1989 by internationally renowned documentary photographer David Goldblatt, the MPW has reflected upon South African political struggles and sociocultural changes since its creation. Its foundation parallels a moment in time when photography was considered a ‘truth telling’ genre and an essential source of documents deployed against the apartheid regime. This book reflects on the evolution of the MPW in the post-apartheid era and explores how its new generation of students engages the photographic tradition of this institution and the revolutionary times that accompanied its creation to question their present moment. The book will be of interest to scholars working in art history, visual studies, photography, African studies, cultural studies and post-colonial studies.

Australian Books and Authors in the American Marketplace 1840s–1940s

Author : David Carter
Publisher : Sydney University Press
ISBN 13 : 1743325797
Total Pages : 381 pages
Book Rating : 4.7/5 (433 download)

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Book Synopsis Australian Books and Authors in the American Marketplace 1840s–1940s by : David Carter

Download or read book Australian Books and Authors in the American Marketplace 1840s–1940s written by David Carter and published by Sydney University Press. This book was released on 2018-07-02 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Australian Books and Authors in the American Marketplace 1840s–1940s explores how Australian writers and their works were present in the United States before the mid twentieth century to a much greater degree than previously acknowledged. Drawing on fresh archival research and combining the approaches of literary criticism, print culture studies and book history, David Carter and Roger Osborne demonstrate that Australian writing was transnational long before the contemporary period. In mapping Australian literature’s connections to British and US markets, their research challenges established understandings of national, imperial and world literatures. Carter and Osborne examine how Australian authors, editors and publishers engaged productively with their American counterparts, and how American readers and reviewers responded to Australian works. They consider the role played by British publishers and agents in taking Australian writing to America, and how the international circulation of new literary genres created new opportunities for novelists to move between markets. Some of these writers, such as Christina Stead and Patrick White, remain household names; others who once enjoyed international fame, such as Dale Collins and Alice Grant Rosman, have been largely forgotten. The story of their books in America reveals how culture, commerce and copyright law interacted to create both opportunities and obstacles for Australian writers.

Aliens, Robots & Virtual Reality Idols in the Science Fiction of H. P. Lovecraft, Isaac Asimov and William Gibson

Author : John L. Steadman
Publisher : John Hunt Publishing
ISBN 13 : 1789045118
Total Pages : 240 pages
Book Rating : 4.7/5 (89 download)

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Book Synopsis Aliens, Robots & Virtual Reality Idols in the Science Fiction of H. P. Lovecraft, Isaac Asimov and William Gibson by : John L. Steadman

Download or read book Aliens, Robots & Virtual Reality Idols in the Science Fiction of H. P. Lovecraft, Isaac Asimov and William Gibson written by John L. Steadman and published by John Hunt Publishing. This book was released on 2020-10-30 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: H. P. Lovecraft’s aliens are extra-terrestrial, terrestrial & trans-dimensional entities, totally unlike any other aliens in science fiction literature. In contrast, Isaac Asimov's and William Gibson’s aliens are human created positronic robots and virtual reality constructs, or 'idols'. Lovecraft’s great theme is alien indifferentism, tinged with a malevolence that escalates into an existential, apocalyptic threat against humankind, while for Asimov and Gibson, alien inclusionism is the norm. The robots and the VR idols integrate into society and their influence appears to be beneficial. But this is only on the surface. In this book, John L. Steadman demonstrates that there is ultimately little difference between alien indifferentism and alien inclusionism in the fictional works of these three great writers. For in fact, the robots and the VR idols evolve into monsters whose actions bring about outcomes which are every bit as terrifying as anything in Lovecraft’s work. Humans tend to be isolates ('alien'-ated). The reader is invited to question this, and to consider the possibility that an alien perspective, or platform, might, perhaps, be crucial if we intend on seeing ourselves clearly and understanding exactly what it means to be human.