Tailoring Health Messages

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Publisher : Routledge
ISBN 13 : 1135462429
Total Pages : 285 pages
Book Rating : 4.1/5 (354 download)

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Book Synopsis Tailoring Health Messages by : Matthew W. Kreuter

Download or read book Tailoring Health Messages written by Matthew W. Kreuter and published by Routledge. This book was released on 2013-07-04 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through the use of new technologies, researchers, and practitioners in health education and health communication can now provide health information and behavior change strategies that are customized based on the unique needs, interests, and concerns of different individuals. These tailored health messages can be highly effective in assisting individuals in understanding and responding to health concerns. In this volume, Matthew Kreuter, David Farrell, and their colleagues define the process of tailoring and describe its uses in health communication programs. They present a theoretical and public health rationale for tailoring and support their position with empirical evidence. They also lay out the steps involved in creating and delivering tailored health communication programs, which can then be applied in practice. Practitioners, researchers, and students in health communication, health psychology, public health, and related areas will find this book to be a vital and invaluable resource for improving communication about health issues.

Tailoring Health Messages

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Author :
Publisher : Routledge
ISBN 13 : 1135462496
Total Pages : 269 pages
Book Rating : 4.1/5 (354 download)

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Book Synopsis Tailoring Health Messages by : Matthew W. Kreuter

Download or read book Tailoring Health Messages written by Matthew W. Kreuter and published by Routledge. This book was released on 2013-07-04 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through the use of new technologies, researchers, and practitioners in health education and health communication can now provide health information and behavior change strategies that are customized based on the unique needs, interests, and concerns of different individuals. These tailored health messages can be highly effective in assisting individuals in understanding and responding to health concerns. In this volume, Matthew Kreuter, David Farrell, and their colleagues define the process of tailoring and describe its uses in health communication programs. They present a theoretical and public health rationale for tailoring and support their position with empirical evidence. They also lay out the steps involved in creating and delivering tailored health communication programs, which can then be applied in practice. Practitioners, researchers, and students in health communication, health psychology, public health, and related areas will find this book to be a vital and invaluable resource for improving communication about health issues.

Health Communication Message Design

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Publisher : SAGE
ISBN 13 : 1412986559
Total Pages : 297 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Health Communication Message Design by : Hyunyi Cho

Download or read book Health Communication Message Design written by Hyunyi Cho and published by SAGE. This book was released on 2012 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This text illustrates the importance of effective communication in disease prevention and health promotion by building theory-based messages while being responsive to diverse audience needs. This book clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns while integrating perspectives from multiple areas including psychology, public health, and social marketing. Key features: &• theory-based message design links theory and practice by explaining how psychosocial theories of behaviour change can be used to design effective health communication messages &• audience-centered message design provides clarity on how diverse audiences' cultures, beliefs, barriers, and needs can be effectively addressed &• suggested further readings guide students through additional theory and research &• end-of-chapter discussion questions encourage critical thinking about the implication of each chapter on future theory, research, and practice relevant to health communication message design and evaluation "--Pubisher.

Writing Health Communication

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Publisher : SAGE
ISBN 13 : 1446292363
Total Pages : 202 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Writing Health Communication by : Charles Abraham

Download or read book Writing Health Communication written by Charles Abraham and published by SAGE. This book was released on 2011-12-16 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leaflets, information sheets and written materials designed to influence people′s health-related behaviours often fail to achieve their aims. To improve such written materials we need to understand: (i) how people read and process information, (ii) how to design persuasive messages, (iii) how to make written text easy to use and (iv) how to change behaviour. Writing for Health Communication: An Evidence-Based Guide for Professionals is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include: - Message framing, - Use of fear appeals, - Tailoring messages, - Using graphics, - Behaviour change Each chapter is illustrated with examples - including both good and bad practice and covering a range of health topics. For students and professionals in healthcare, health psychology, health education and promotion, and public health, Writing for Health Communication: An Evidence-Based Guide for Professionals is an invaluable guide to best practice.

Designing Health Messages

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Publisher : SAGE
ISBN 13 : 9780803953987
Total Pages : 324 pages
Book Rating : 4.9/5 (539 download)

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Book Synopsis Designing Health Messages by : Edward W. Maibach

Download or read book Designing Health Messages written by Edward W. Maibach and published by SAGE. This book was released on 1995-02-10 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first section covers theory-driven approaches and includes content and linguistic considerations, the role of fear in content, and using positive affect. Part II discusses audience-centered strategies and looks at the "America responds to AIDS" campaign and the cancer communication's "5 a day for better health" program. This comprehensive volume concludes with recent developments and policy and administrative practices for health message design

Speaking of Health

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Publisher : National Academies Press
ISBN 13 : 0309072719
Total Pages : 377 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis Speaking of Health by : Institute of Medicine

Download or read book Speaking of Health written by Institute of Medicine and published by National Academies Press. This book was released on 2002-12-11 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are what we eat. That old expression seems particularly poignant every time we have our blood drawn for a routine physical to check our cholesterol levels. And, it's not just what we eat that affects our health. Whole ranges of behaviors ultimately make a difference in how we feel and how we maintain our health. Lifestyle choices have enormous impact on our health and well being. But, how do we communicate the language of good health so that it is uniformly received-and accepted-by people from different cultures and backgrounds? Take, for example, the case of a 66 year old Latina. She has been told by her doctor that she should have a mammogram. But her sense of fatalism tells her that it is better not to know if anything is wrong. To know that something is wrong will cause her distress and this may well lead to even more health problems. Before she leaves her doctor's office she has decided not to have a mammogram-that is until her doctor points out that having a mammogram is a way to take care of herself so that she can continue to take care of her family. In this way, the decision to have a mammogram feels like a positive step. Public health communicators and health professionals face dilemmas like this every day. Speaking of Health looks at the challenges of delivering important messages to different audiences. Using case studies in the areas of diabetes, mammography, and mass communication campaigns, it examines the ways in which messages must be adapted to the unique informational needs of their audiences if they are to have any real impact. Speaking of Health looks at basic theories of communication and behavior change and focuses on where they apply and where they don't. By suggesting creative strategies and guidelines for speaking to diverse audiences now and in the future, the Institute of Medicine seeks to take health communication into the 21st century. In an age where we are inundated by multiple messages every day, this book will be a critical tool for all who are interested in communicating with diverse communities about health issues.

Theory at a Glance

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Author :
Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Theory at a Glance by : Karen Glanz

Download or read book Theory at a Glance written by Karen Glanz and published by . This book was released on 1997 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Health Communication in the New Media Landscape

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Publisher : Springer Publishing Company
ISBN 13 : 0826101232
Total Pages : 495 pages
Book Rating : 4.8/5 (261 download)

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Book Synopsis Health Communication in the New Media Landscape by : Jerry C. Parker, PhD

Download or read book Health Communication in the New Media Landscape written by Jerry C. Parker, PhD and published by Springer Publishing Company. This book was released on 2008-10-20 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is a timely discussion of using new information technologies and media for communicating diverse health information to diverse audiences. This book is useful, readable, current, well organized, and seems to be a unique contribution." --Doody's "In this volume there are examples of how advances in technology not only empower individuals in their interactions with a health system but also enable health professionals to better tailor their work and time for the benefit of patients and clients." -Paul R. Gully, MB, ChB, FRCPC, FFPH,World Health Organization, Geneva Switzerland (From the Foreword) To date, little guidance exists for health care professionals who want and need new ways to communicate health information with each other, their patients, and the general public. To address this need, Health Communication in the New Media Landscape presents innovative, media-based methods of communication to graduate students, educators, health care professionals, public health officials, and communication experts. Health Communication in the New Media Landscape demonstrates the extent to which modern, digital technology can serve as the most practical and efficient form of distributing health-related information. The authors are confident that, if implemented wisely, technology can and will transform the face of health communication as we know it. This unique book addresses the following: The role technology can and will play in health communication How new media can be used to improve health literacy How patients can learn about health-related issues and health care New ways practitioners will be able to communicate with their patients How persons with chronic diseases learn about resources, support systems, and rehabilitation The impact of the new media landscape on health care providers, insurance companies, and health care policies

Public Health Communication Interventions

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Publisher : SAGE
ISBN 13 : 0761902600
Total Pages : 305 pages
Book Rating : 4.7/5 (619 download)

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Book Synopsis Public Health Communication Interventions by : Nurit Guttman

Download or read book Public Health Communication Interventions written by Nurit Guttman and published by SAGE. This book was released on 2000-04-15 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ethical dimensions of health communicators' interventions and campaigns are brought into question in this thought-provoking book. Examining the efforts to effect behavior change, the author questions how far health communication can and should go in changing people's values. The author broadens the current analysis of interventions and presents conceptual frameworks that help identify values and justifications that are embedded in health communication goals, strategies, and evaluation criteria. This critical approach helps explain how and why choices are made in design and implementation, and provides constructs and frameworks to examine them. It also widens the criteria for program evaluation and policymaking, and provides practitioners, planners, policy-makers, researchers, and students with practice-oriented questions.

Making Data Talk

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Publisher : Oxford University Press, USA
ISBN 13 : 019538153X
Total Pages : 340 pages
Book Rating : 4.1/5 (953 download)

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Book Synopsis Making Data Talk by : David E. Nelson (M.D.)

Download or read book Making Data Talk written by David E. Nelson (M.D.) and published by Oxford University Press, USA. This book was released on 2009 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors summarize and synthesize research on the selection and presentation of data pertinent to public health and provide practical suggestions, based on this research summary and synthesis, on how scientists and other public health practitioners can better communicate data to the public, policy makers and the press.

Encyclopedia of Behavioral Medicine

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Publisher :
ISBN 13 : 9781461464396
Total Pages : pages
Book Rating : 4.4/5 (643 download)

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Book Synopsis Encyclopedia of Behavioral Medicine by : Marc D. Gellman

Download or read book Encyclopedia of Behavioral Medicine written by Marc D. Gellman and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Communicating Health

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Publisher : SAGE
ISBN 13 : 1446290441
Total Pages : 250 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Communicating Health by : Nova Corcoran

Download or read book Communicating Health written by Nova Corcoran and published by SAGE. This book was released on 2013-02-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication skills are essential to effective health promotion and public health practice. This textbook bridges the gap between health communication theory and health promotion and public health practice. It provides students and practitioners with the knowledge and skills they need to design, plan, implement and evaluate programmes and campaigns. Now in its second edition, topics covered in the book include: - Mass media - Diverse audiences - Evaluation - Media analysis - Campaign monitoring Case studies and interactive activities in each chapter encourage critical thinking and creative campaign design practice. It will be a valuable resource for students, lecturers and practitioners working across health promotion, public health, communication, media, healthcare and nursing fields. Nova Corcoran works as a Senior Lecturer in public health and health promotion at the University of Glamorgan.

Modeling and Using Context

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Publisher : Springer Nature
ISBN 13 : 3030349748
Total Pages : 253 pages
Book Rating : 4.0/5 (33 download)

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Book Synopsis Modeling and Using Context by : Gábor Bella

Download or read book Modeling and Using Context written by Gábor Bella and published by Springer Nature. This book was released on 2019-11-12 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 11th International and Interdisciplinary Conference on Modeling and Using Context, CONTEXT 2019, held in Trento, Italy, in November 2019. The 20 full papers and 4 invited talks presented were carefully reviewed and selected from 31 submissions. The papers feature research in a wide range of disciplines related to issues of context and contextual knowledge and discuss commonalities across and differences between the disciplines' approaches to the study of context. They cover a large spectrum of fields, including philosophy of language and of science, computational papers on context-aware information systems, artificial intelligence, and computational linguistics, as well as cognitive and social sciences.

Men's Health Equity

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Publisher :
ISBN 13 : 9781315167428
Total Pages : 594 pages
Book Rating : 4.1/5 (674 download)

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Book Synopsis Men's Health Equity by : Derek. M. Griffith

Download or read book Men's Health Equity written by Derek. M. Griffith and published by . This book was released on 2019 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: Worldwide, men have more opportunities, privileges, and power, yet they also have shorter life expectancies than women. Why is this? Why are there stark differences in the burden of disease, quality of life, and length of life amongst men, by race, ethnicity, (dis)ability status, sexual orientation, gender identity, rurality, and national context? Why is this a largely unexplored area of research? Men's Health Equity is the first volume to describe men's health equity as a field of study that emerged from gaps in and between research on men's health and health inequities. This handbook provides a comprehensive review of foundations of the field; summarizes the issues unique to different populations; discusses key frameworks for studying and exploring issues that cut across populations in the United States, Australia, Canada, the United Kingdom, Central America, and South America; and offers strategies for improving the health of key population groups and achieving men's health equity overall. This book systematically explores the underlying causes of these differences, describes the specific challenges faced by particular groups of men, and offers policy and programmatic strategies to improve the health and well-being of men and pursue men's health equity. Men's Health Equity will be the first collection to present the state of the science in this field, its progress, its breadth, and its future. This book is an invaluable resource for scholars, researchers, students, and professionals interested in men's health equity, men's health, psychology of men's health, gender studies, public health, and global health.

Investing in the Health and Well-Being of Young Adults

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Publisher : National Academies Press
ISBN 13 : 0309309980
Total Pages : 431 pages
Book Rating : 4.3/5 (93 download)

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Book Synopsis Investing in the Health and Well-Being of Young Adults by : National Research Council

Download or read book Investing in the Health and Well-Being of Young Adults written by National Research Council and published by National Academies Press. This book was released on 2015-01-27 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: Young adulthood - ages approximately 18 to 26 - is a critical period of development with long-lasting implications for a person's economic security, health and well-being. Young adults are key contributors to the nation's workforce and military services and, since many are parents, to the healthy development of the next generation. Although 'millennials' have received attention in the popular media in recent years, young adults are too rarely treated as a distinct population in policy, programs, and research. Instead, they are often grouped with adolescents or, more often, with all adults. Currently, the nation is experiencing economic restructuring, widening inequality, a rapidly rising ratio of older adults, and an increasingly diverse population. The possible transformative effects of these features make focus on young adults especially important. A systematic approach to understanding and responding to the unique circumstances and needs of today's young adults can help to pave the way to a more productive and equitable tomorrow for young adults in particular and our society at large. Investing in The Health and Well-Being of Young Adults describes what is meant by the term young adulthood, who young adults are, what they are doing, and what they need. This study recommends actions that nonprofit programs and federal, state, and local agencies can take to help young adults make a successful transition from adolescence to adulthood. According to this report, young adults should be considered as a separate group from adolescents and older adults. Investing in The Health and Well-Being of Young Adults makes the case that increased efforts to improve high school and college graduate rates and education and workforce development systems that are more closely tied to high-demand economic sectors will help this age group achieve greater opportunity and success. The report also discusses the health status of young adults and makes recommendations to develop evidence-based practices for young adults for medical and behavioral health, including preventions. What happens during the young adult years has profound implications for the rest of the life course, and the stability and progress of society at large depends on how any cohort of young adults fares as a whole. Investing in The Health and Well-Being of Young Adults will provide a roadmap to improving outcomes for this age group as they transition from adolescence to adulthood.

Health Communication: Strategies and Skills for a New Era

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Author :
Publisher : Jones & Bartlett Learning
ISBN 13 : 1284175022
Total Pages : 1054 pages
Book Rating : 4.2/5 (841 download)

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Book Synopsis Health Communication: Strategies and Skills for a New Era by : Claudia Parvanta

Download or read book Health Communication: Strategies and Skills for a New Era written by Claudia Parvanta and published by Jones & Bartlett Learning. This book was released on 2018-08-27 with total page 1054 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health Communication: Strategies and Skills for a New Era provides a practical process model for developing a health communication intervention. The book also explores exposure to media and how it shapes our conceptions of health and illness. Using a life stages and environments approach, the book touches on the patient role and how we ‘hear’ information from health care providers as well as guidance on how to be a thoughtful consumer of health information.

Essentials of Planning, Selecting, and Tailoring Interventions for Unique Learners

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118417356
Total Pages : 496 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Essentials of Planning, Selecting, and Tailoring Interventions for Unique Learners by : Jennifer T. Mascolo

Download or read book Essentials of Planning, Selecting, and Tailoring Interventions for Unique Learners written by Jennifer T. Mascolo and published by John Wiley & Sons. This book was released on 2014-02-24 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Resource for Designing and Implementing Intervention Programs for At-Risk Learners This authoritative resource provides step-by-step procedures for planning, selecting, and tailoring interventions for at-risk learners with a unique focus on how to individualize interventions using actual case examples. In addition, this volume offers guidelines for gathering and interpreting data in a manner that assists in identifying targets for intervention and rich discussion and information relating to specific academic, cognitive, and behavioral manifestations of students with learning difficulties in reading, math, writing, and oral language. Practitioners will also recognize and learn how to intervene with students from underserved and mis-served populations who are at risk for learning failure including English-language learners and students from impoverished environments. Each chapter describes how specific difficulties interfere with classroom tasks and explain how to select, modify, or otherwise tailor an intervention based on that information. As with all volumes in the Essentials of Psychological Assessment series, this volume includes callout boxes highlighting key concepts, extensive illustrative material, and test questions. The companion CD-ROM provides additional worksheets, case studies, and handouts.