Sun Tzu Strategies for Selling

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 9780071427302
Total Pages : 250 pages
Book Rating : 4.4/5 (273 download)

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Book Synopsis Sun Tzu Strategies for Selling by : Gerald A. Michaelson

Download or read book Sun Tzu Strategies for Selling written by Gerald A. Michaelson and published by McGraw Hill Professional. This book was released on 2003-11-10 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with brilliant insights that will help anyone who sells prevail over any competitor, this new translation of "The Art of War" includes special notations underscoring the relevance of Sun Tzu's writings to sales strategy.

Sun Tzu's The Art of War for Sales Force Success

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Author :
Publisher : Clearbridge Publishing
ISBN 13 : 9781929194551
Total Pages : 196 pages
Book Rating : 4.1/5 (945 download)

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Book Synopsis Sun Tzu's The Art of War for Sales Force Success by : Sun Tzu

Download or read book Sun Tzu's The Art of War for Sales Force Success written by Sun Tzu and published by Clearbridge Publishing. This book was released on 2020-06-23 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two books in one, this book was written specifically for sales managers as a companion for our most popular book, The Art of War for the Sales Warrior. The management methods presented in this book follow Sun Tzu's principles line by line, with the complete text of The Art of War on the left-hand pages and the sales management adaptation, Strategy for Sales Managers, on the facing right-hand pages. Readers can see that they are getting a proven philosophy that has survived 2,500 years, not just another sales theory from the expert of the month. Recognized by the Independent Publishers Book Award as one of the best Business books of the year. Contents Foreword-Sales Force Introduction-5 Elements and 9 Skills 1-Sales Position 2-Profitable Sales 3-Sales Focus 4-Defense and Advance 5-Sales Excitement 6-Expansion Opportunities 7-Company Politics 8-Crucial Decisions 9-Outmaneuver Competitors 10-Guiding Salespeople 11-Management Challenges 12-Competitive Vulnerability 13-Information Power Glossary

Sun Tzu and the Art of Business

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Author :
Publisher : OUP USA
ISBN 13 : 0199782911
Total Pages : 343 pages
Book Rating : 4.1/5 (997 download)

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Book Synopsis Sun Tzu and the Art of Business by : Mark McNeilly

Download or read book Sun Tzu and the Art of Business written by Mark McNeilly and published by OUP USA. This book was released on 2012-01-26 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.

Sun Tzu's Art of War for Women

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Author :
Publisher : Tuttle Publishing
ISBN 13 : 1462905781
Total Pages : 247 pages
Book Rating : 4.4/5 (629 download)

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Book Synopsis Sun Tzu's Art of War for Women by : Catherine Huang

Download or read book Sun Tzu's Art of War for Women written by Catherine Huang and published by Tuttle Publishing. This book was released on 2019-09-03 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: By following the ancient Chinese teachings of The Art of War, you will discover how to use your natural abilities to find your path in life. Women and The Art of War helps women find the peaceful path to success through strategies made famous in the ancient Chinese text, The Art of War. Female wisdom, or common sense, is about avoiding needless confrontation, conserving energy for the things that matter, and seeking an outcome in which everyone wins. And for women, as for Sun Tzu, success doesn't come simply from knowing what to do, but from knowing who you are. Women and the Art of War will help you consider what you want to achieve and why you want to achieve it. Covering Sun Tzu's timeless principles point by point in a conversational and friendly tone, Women and the Art of War shows you how you can find your strengths, meet your weaknesses head-on, deal with obstacles and forge your own unique identity through your career and personal life. Whatever your path, this book will give you strategies, tactics, and practical examples you need to increase your probability of success--and enjoy the process.

Understanding Sun Tzu on the Art of War

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Author :
Publisher : Center for Advantage
ISBN 13 : 9780972291408
Total Pages : 0 pages
Book Rating : 4.2/5 (914 download)

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Book Synopsis Understanding Sun Tzu on the Art of War by : Robert L. Cantrell

Download or read book Understanding Sun Tzu on the Art of War written by Robert L. Cantrell and published by Center for Advantage. This book was released on 2004-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author clarifies the Sun Tzu text without compromising the subtlety of thought needed to master it. He taps into Sun Tzu's own source material and examines contemporary battle fields within context of his philosophies to help you profit from his wisdom.

Art of War

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Author :
Publisher : Tuttle Publishing
ISBN 13 : 1462906265
Total Pages : 134 pages
Book Rating : 4.4/5 (629 download)

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Book Synopsis Art of War by : Stephen F. Kaufman

Download or read book Art of War written by Stephen F. Kaufman and published by Tuttle Publishing. This book was released on 2012-04-17 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sun Tzu's The Art of War is still one of the world's most influential treatises on strategic thought. Applicable everywhere from the boardroom to the bedroom, from the playing field to the battlefield, its wisdom has never been more highly regarded. Now available in its complete form, including the Chinese characters and English text, this essential examination of the art of strategic thinking features extensive commentary and an insightful historical introduction written by Lionel Giles, its original translator. This new edition includes an all-new introduction by the scholar of ancient Chinese literature, John Minford.

The Art of War for the Sales Warrior

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Author :
Publisher : Science of Strategy
ISBN 13 : 1929194439
Total Pages : 192 pages
Book Rating : 4.9/5 (291 download)

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Book Synopsis The Art of War for the Sales Warrior by : Gary Gagliardi

Download or read book The Art of War for the Sales Warrior written by Gary Gagliardi and published by Science of Strategy. This book was released on 2007 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new paperback version of the world's most popular book on strategy adapted for salespeople. The book contains the complete text of Sun Tzu's Art of War on left-hand pages and a line-by line adaptation for sales on the facing right-hand pages. This new paperback includes the keys for a FREE download of the complete audio-version of book as an MP3.

The Art of War for Small Business

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Author :
Publisher : AMACOM
ISBN 13 : 0814433820
Total Pages : 255 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis The Art of War for Small Business by : Becky Sheetz-Runkle

Download or read book The Art of War for Small Business written by Becky Sheetz-Runkle and published by AMACOM. This book was released on 2014-06-11 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Defeat the competition and dominate the market with these masterful strategies of Sun Tzu. Over two and a half millennia ago, Chinese military strategist Sun Tzu taught that size alone does not guarantee victory--strategy, positioning, planning, and leadership all play equally significant roles in overpowering the opposition. Today, this classic treatise is perfect for adapting to the world of small business, with entrepreneurs entrenched in fierce competition for customers, market share, and talent. Featuring inspiring examples of entrepreneurial success, The Art of War for Small Business centers its 12 timeless lessons on how to: Choose the right ground for your battles Leverage strengths while overcoming limitations Strike competitors’ weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Countless military, political, and business leaders across the world and throughout time have learned how to utilize these brilliant strategies to outsmart, outmaneuver, and outstrategize their larger adversaries’ seemingly overwhelming forces. Now, it’s time for the small business owner to learn how they can also capture crucial sectors, serve unmet needs, and emerge victorious.

The Art of War

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1912392100
Total Pages : 178 pages
Book Rating : 4.9/5 (123 download)

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Book Synopsis The Art of War by : Tzu Sun

Download or read book The Art of War written by Tzu Sun and published by Bloomsbury Publishing. This book was released on 2019-04-04 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new illustrated edition of Sun Tzu's classic ancient Chinese meditation on military strategy and human psychology, with a new commentary that highlight its continued relevance for modern readers. Poetic and immensely readable, The Art of War was written 2,500 years ago and the military manual is still relevant today. A fascinating historical document that sheds light on ancient warfare, it is also a profound meditation on human psychology, interrogating the subjects of leadership, self-discipline and self-awareness. This new edition of the classic work is specially designed for modern readers. It includes an insightful introduction to the historical and philosophical context, and is accompanied by explanation and analysis of how Sun Tzu's lessons have been applied in some of the world's most famous battles. Renowned strategists from Field Marshal Montgomery to General Schwarzkopf have cited the book as an inspiration. The ancient text, attributed to Sun Tzu, is divided into 13 chapters that provide a logical and strategic approach to conflict and competition. Each focuses on a different aspect of warfare, including the importance of planning, managing your forces, decision-making, knowing your strengths and weaknesses, the art of deception and understanding the power of information. This edition, featuring more than 28 evocative photographs, offers a new perspective on a classic work and enables new generations to discover The Art of War and find new applications for the wisdom of Sun Tzu.

Translation, Reception and Canonization of The Art of War

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Author :
Publisher : Routledge
ISBN 13 : 1000568911
Total Pages : 248 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Translation, Reception and Canonization of The Art of War by : Tian Luo

Download or read book Translation, Reception and Canonization of The Art of War written by Tian Luo and published by Routledge. This book was released on 2022-04-27 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Art of War by Sun Tzu is an ancient yet invaluable Chinese military classic that is still relevant today. This book presents a systematic and in-depth investigation into the translation and reception of The Art of War in the western strategic culture. Aided by three self-built corpora, this study adopts a mixed method including both qualitative and quantitative analysis, and aking takes both the core text and its paratexts of The Art of War into consideration. This study highlights the significance of proper approaches to translating culture in the core text and effective measures of culture reconstruction in paratexts. It is revealed that the translated Sun Tzu has undergone three major stages before it is gradually welcomed and re-canonized in western discourse. The findings bring into light the multiple factors that contribute to the incorporation of Sun Tzu’s strategic wisdom into western culture. For scholars interested in translation studies, (critical) discourse analysis as well as strategic studies, this book provides fresh insights and new perspectives.

The Art of War Plus the Art of Sales

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Author :
Publisher : Clearbridge Publishing
ISBN 13 : 9781929194735
Total Pages : 222 pages
Book Rating : 4.1/5 (947 download)

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Book Synopsis The Art of War Plus the Art of Sales by : MR Gary J. Gagliardi

Download or read book The Art of War Plus the Art of Sales written by MR Gary J. Gagliardi and published by Clearbridge Publishing. This book was released on 2014-03-07 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two books in one! The complete text of the only award-winning English translation of Sun Tzu's " The Art of War " PLUS a special adaptation for competitive sales success. This was Gary Gagliardi's, one of America's most award-winning authors on strategy, first adaptation of Sun Tzu, written for the salespeople of his own software company that became one of the Inc. 500 fastest growing companies in America. The sales methods presented in this book follow Sun Tzu's principles line by line, with the complete text of The Art of War. " The Art of War" is on the left-hand pages, and the sales adaptation, Sales Warrior, on the facing right-hand pages. Readers get both the proven philosophy that has survived 2,500 years and a practical sales adaptation of those ideas. Below we offer a brief description of each of the sales chapters. 1.Sales Analysis covers Sun Tzu's basic sales concepts and the five factors that determine success in sales. 2.Choosing to Sell analyzes the investment you must make selling and the way you generate income quickly and easily. 3.Planning Your Territory discusses the importance of focus, using your time well, and the five ingredients you need to win customers. 4.Sales Position talks about how to use the six steps in the sales process to avoid losing customers while you patiently discover how to win them. 5.Persuasion explores the way you combine standard and creative techniques to sway customers, and the timing necessary to close them. 6.Disadvantages and Advantages shows you how to build a dominant position with the customer and how you manage different types of customers. 7.Sales Contact explains how to control the sales situation and how your efforts alone determine its outcome. 8.Adjusting to the Sales Situation emphasizes flexibility. It explains how to respond to the circumstances in which you find yourself. 9.Moving Sales Forward concentrates on sales to businesses. It covers the different types of organizations you have to sell to and how to deal with them. 10.Customer Relationships discusses the different types of customers. It reveals how customer nature determines your relationship with both them and the competition. 11.Sales Situations is the longest and most detailed chapter. It analyzes the nine common sales situations and shows you how to respond to them. 12.Using Customer Desire concentrates solely on getting you to think about what the customer wants and how to address those desires. 13.Using Questions focuses on mastering the five types of sales questions. In Sun Tzu's view, your success comes from knowledge and knowledge only comes from asking the right questions. Sample Text "Sun Tzu said: This is war. It is the most important skill in the nation. It is the basis of life and death. It is the philosophy of survival or destruction. You must know it well. " The sales warrior hears: 1 This is selling. It is the most valuable skill in any business. It can bring you fortune or poverty. It is your path to success or failure. You must study sales seriously. "Your skill comes from five factors. Study these factors when you plan war. You must insist on knowing your situation. 1.Discuss philosophy. 2.Discuss the climate. 3.Discuss the ground. 4.Discuss leadership. 5.Discuss military methods." Five factors determine your skill. Consider these factors when you analyze a sale. You must know your strategic sales position: 1.Talk about your sales philosophy. 2.Talk about the changing trends. 3.Talk about your customers and prospects. 4.Talk about your sales talents. 5.And talk about your sales process.

The Rules of Victory

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Author :
Publisher : Shambhala Publications
ISBN 13 : 1590307011
Total Pages : 306 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis The Rules of Victory by : James Gimian

Download or read book The Rules of Victory written by James Gimian and published by Shambhala Publications. This book was released on 2009-10-13 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sun Tzu’s Art of War is widely acknowledged to be one of the greatest tools for understanding and resolving conflict ever. But how do you translate its military insights into practical tactics you can use in the corporate boardroom, the PTA meeting, or the family reunion? James Gimian and Barry Boyce take the principles born on ancient Chinese battlefields and show you how to relate them to the situations of your everyday life. By learning to identify the underlying dynamic of a situation, you can transform conflict into victory. The Rules of Victory features: • In-depth explanations of the essential principles, strategies, and skills of The Art of War • First-person success stories illustrating how these teachings can be applied to a wide variety of professional and personal challenges • Guidance on how to recognize, and even create, a critical turning point in any campaign or project you undertake • A complete translation of The Art of War

Sun Tzu's The Art of Competing

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Author :
Publisher : iUniverse
ISBN 13 : 0595214886
Total Pages : 114 pages
Book Rating : 4.5/5 (952 download)

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Book Synopsis Sun Tzu's The Art of Competing by : Scott Bell

Download or read book Sun Tzu's The Art of Competing written by Scott Bell and published by iUniverse. This book was released on 2002-02-15 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by an actual sales person of 25 years, this book offers insight into a topic not often covered by books on selling or marketing—the competition. In todays world of local and global competition in every field, this book delves into the work of one of the most recognized experts on waging war and translates his wisdom into guidelines for defeating your competition. Whether a sales or marketing manager or a sales person in the field, this book will give you a working sales person's insight into how to wage war and win against your competition. Let's hope they do not read it first.

Sun Tzu For Success

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1605508462
Total Pages : 224 pages
Book Rating : 4.6/5 (55 download)

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Book Synopsis Sun Tzu For Success by : Gerald A Michaelson

Download or read book Sun Tzu For Success written by Gerald A Michaelson and published by Simon and Schuster. This book was released on 2003-01-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: By exploring the basic components of The Art of War, this guide to personal development and success shows you how to unleash your full potential, triumph over adversity, and achieve long-term goals.

Strategy for Sales Managers

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Author :
Publisher : Science of Strategy
ISBN 13 : 1929194331
Total Pages : 192 pages
Book Rating : 4.9/5 (291 download)

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Book Synopsis Strategy for Sales Managers by : Gary Gagliardi

Download or read book Strategy for Sales Managers written by Gary Gagliardi and published by Science of Strategy. This book was released on 2005 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book in which, America's leading authority on Sun Tzu, applies his strategic principles directly to the challenges of managing a sales team.

Sun Tzu - The Art of War for Managers

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1440507082
Total Pages : 224 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis Sun Tzu - The Art of War for Managers by : Gerald A Michaelson

Download or read book Sun Tzu - The Art of War for Managers written by Gerald A Michaelson and published by Simon and Schuster. This book was released on 2010-04-18 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competitive business world, you must capture the high ground and defend it against your rivals. The secret lies in mastering the strategic arts taught by the ancient Chinese military theorist Sun Tzu. Gerald A. Michaelson's classic book breaks down Sun Tzu's lessons to help you move from manager to leader and vanquish your competition. In this fully updated edition, Steven Michaelson offers new examples drawn from companies ranging from Amazon to Toyota to Google, putting Sun Tzu at your side for today's business challenges. Here is the wisdom--tested for twenty-five centuries--that will help you seize the advantage, storm your competitors' gates, and conquer the marketplace!

Mastering the Art of War

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Author :
Publisher : Shambhala Publications
ISBN 13 : 1590302648
Total Pages : 226 pages
Book Rating : 4.5/5 (93 download)

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Book Synopsis Mastering the Art of War by : Liang Zhuge

Download or read book Mastering the Art of War written by Liang Zhuge and published by Shambhala Publications. This book was released on 2005 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Composed by two prominent statesmen-generals of classical China, this book develops the strategies of Sun Tzu's classic, The Art of War , into a complete handbook of organization and leadership. The great leaders of ancient China who were trained in Sun Tzu's principles understood how war is waged successfully, both materially and mentally, and how victory and defeat follow clear social, psychological, and environmental laws. Drawing on episodes from the panorama of Chinese history, Mastering the Art of War presents practical summaries of these essential laws along with tales of conflict and strategy that show in concrete terms the proper use of Sun Tzu's principles. The book also examines the social and psychological aspects of organization and crisis management. The translator's introduction surveys the Chinese philosophies of war and conflict and explores in depth the parallels between The Art of War and the oldest handbook of strategic living, the I Ching (Book of Changes).