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Strategy Pocketbook
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Book Synopsis Strategy Pocketbook by : Neil Russell-Jones
Download or read book Strategy Pocketbook written by Neil Russell-Jones and published by Management Pocketbooks. This book was released on 2015-09-16 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: A strategy defines which markets a business will operate in and sets out the organisational competencies that will be needed (and what actions need to be taken to develop them) to enable the business to gain and sustain its competitive edge. The Strategy Pocketbook introduces strategy in clear and concise terms. It sets out the basics, explaining the language of strategists, the factors that shape and drive strategy, the key steps that will lead to the setting and development of a strategy, and the strategic tools that will be needed along the way. Author Neil Russell-Jones MBA, chartered banker and member of the Strategic Planning Society, guides readers through the strategic planning process. His step-by-step approach begins with primary analysis (of the business, its competition and markets) and then secondary analysis (of what the business is offering and what this implies). Planning is the penultimate step, followed by implementation. Numerous analysis tools are used by strategists, including SWOT, PEST, scenario, core competency and critical success factor to name but a few. Russell-Jones, aided by clear graphics, describes the more important tools.
Book Synopsis The Pedestrian Pocket Book by : Doug Kelbaugh
Download or read book The Pedestrian Pocket Book written by Doug Kelbaugh and published by . This book was released on 1989 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Princeton Architectural Press, in association with The University of Washington"-- title page.
Book Synopsis Business Planning Pocketbook by : Neil Russell-Jones
Download or read book Business Planning Pocketbook written by Neil Russell-Jones and published by Management Pocketbooks. This book was released on 2014-01-01 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business Planning Pocketbook (3rd Edition) explains what issues to address, how to write a business plan, what questions to ask, how much detail to include and the time-frame to adopt. In the chapter on planning theory the author identifies eight different planning styles, followed in the next chapter with a description of the seven stages of the planning process. In his summary the author says: 'A plan is a statement of what you intend to achieve, how, when and with what resources'. A complex subject made simple. Author Neil Russell-Jones is widely published, speaks internationally, lectures and is a special advisor for the Princes Youth Business Trust. In the Management Pocketbooks Series he has also written books on decision-making, strategy, managing change and marketing.
Book Synopsis A Manager's Guide To Leadership by : Mike Pedler
Download or read book A Manager's Guide To Leadership written by Mike Pedler and published by McGraw-Hill Education (UK). This book was released on 2010-06-01 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible guide to leadership encourages the reader to proactively develop themselves, their colleagues and their organisation.
Book Synopsis Managing Change Pocketbook by : Neil Russell-Jones
Download or read book Managing Change Pocketbook written by Neil Russell-Jones and published by Pocketbooks. This book was released on 2016-07-31 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Managing Change Pocketbook is for all those people responsible for managing change or wishing to understand an imposed change. Now in its 4th edition this popular title in the Pocketbooks Series explains what change is and why it is necessary, why some change needs proactive management, the effects of change on people, how to gain commitment, how to manage change, the tools available, ways to communicate, and examples of success and failure.
Book Synopsis Marketing Pocketbook by : Neil Russell-Jones
Download or read book Marketing Pocketbook written by Neil Russell-Jones and published by Management Pocketbooks. This book was released on 2014-01-01 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Marketing Pocketbook is authoritative, comprehensive and - with its clear, concise, factual wording - easily accessible. Authoritative because it is written by an experienced and highly respected management consultant. Comprehensive because of the sheer volume of facts that this Pocketbook manages to squeeze in. The content is structured into three parts. The first part explains the basic concepts and looks at what marketing is. The second deals with the marketing process, in other words how to go about it. The final part of the Pocketbook looks at putting the theory into practice. All the fundamentals of marketing are covered, from market research and developing a marketing strategy to planning and implementing marketing campaigns. And accessible because we strip away all the unnecessary padding and present nothing but the key facts.
Book Synopsis Storytelling Pocketbook by : Roger E. Jones
Download or read book Storytelling Pocketbook written by Roger E. Jones and published by Management Pocketbooks. This book was released on 2012-01-01 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: People in business are conditioned to believe they must communicate in a rational, objective and logical manner, without emotion, if their point is to be accepted. The reality is, however, that stories engage both hearts and minds and are the most effective means to engage and persuade. The Storytelling Pocketbook shows readers how to use stories to get their ideas across and make a deeper connection with their audience. With practical exercises throughout, the book shows you how to create your own story frameworks, and explores the different settings in which you might use them, eg to ignite organisational change, to transfer knowledge, to build brands, to develop people.
Book Synopsis Diversity Pocketbook by : Linbert Spencer
Download or read book Diversity Pocketbook written by Linbert Spencer and published by Management Pocketbooks. This book was released on 2015-09-16 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linbert Spencer, author of The Diversity Pocketbook, believes firmly that combating discrimination, promoting equal opportunity and valuing the differences in individuals is morally, socially and economically advantageous. It adds value to an organisation - by making it more attractive to investors, would-be employees and customers - and improves output, both quality and quantity. The Diversity Pocketbook is for everyone with responsibility for directing, managing, supervising or influencing others within an organisation. It describes how to: formulate a strategy that values diversity; implement such a strategy; recruit and train a more diverse workforce (the 5D's - desire, definition, decision, determination and discipline); and set personal diversity and equality objectives. The appointment of a 'diversity champion' and dealing with grievances are also dealt with.
Book Synopsis The Strategy of Campaigning by : Kiron Skinner
Download or read book The Strategy of Campaigning written by Kiron Skinner and published by University of Michigan Press. This book was released on 2010-02-05 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Strategy of Campaigning explores the political careers of Ronald Reagan and Boris Yeltsin, two of the most galvanizing and often controversial political figures of our time. Both men overcame defeat early in their political careers and rose to the highest elected offices in their respective countries. The authors demonstrate how and why Reagan and Yeltsin succeeded in their political aspirations, despite—or perhaps because of—their apparent “policy extremism”: that is, their advocacy of policy positions far from the mainstream. The book analyzes the viability of policy extremism as a political strategy that enables candidates to forge new coalitions and outflank conventional political allegiances. Kiron K. Skinner is Associate Professor of International Relations and Political Science at Carnegie Mellon University, a Research Fellow at the Hoover Institution, and a member of the Chief of Naval Operations Executive Panel and the National Security Education Board. Serhiy Kudelia is Lecturer of Politics at Kyiv-Mohyla Academy, Ukraine and advisor to Deputy Prime Minister of Ukraine. Bruce Bueno de Mesquita is Julius Silver Professor and Director of the Alexander Hamilton Center for Political Economy at New York University and a Senior Fellow at the Hoover Institution. Condoleezza Rice is on a leave of absence from Stanford University, where she was a Professor of Political Science and a Senior Fellow at the Hoover Institution. She is currently serving as U.S. Secretary of State.
Book Synopsis Key Account Manager's Pocketbook by : Roger E. Jones
Download or read book Key Account Manager's Pocketbook written by Roger E. Jones and published by Management Pocketbooks. This book was released on 2013-01-01 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new, 2nd edition of the Key Account Manager's Pocketbook gives practical advice on how to keep and develop important customers, thereby maximising ongoing revenue streams, reducing sales costs, improving investment planning and increasing market knowledge. It opens by describing the key account manager's role and then goes on to describe how to rise up the so-called customer perception ladder, moving from a simple commodity supplier to developing a solid, long-term business partnership with your key customers. The author next explains how to develop the 'key account development plan', how to increase your influence with the decision-maker in your key account (relationship management) and how to win new business. The final chapter runs through the essential steps of key account handling. There are short exercises throughout which, if carried out, will help to reinforce the key learning points.
Book Synopsis Leadership Pocketbook by : Fiona Elsa Dent
Download or read book Leadership Pocketbook written by Fiona Elsa Dent and published by Management Pocketbooks. This book was released on 2014-09-10 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for leaders at all levels - strategic, organisational and team level - the Leadership Pocketbook explains how to inspire, influence, deal with change and achieve objectives. Illustrated throughout, the book adopts a practical approach, setting out the principles of leadership, the role of the leader, the skills required for effective leadership and the key challenges facing leaders in today's business environment. This 2nd edition sees the addition of a new section about leaders and social responsibility. "Contemporary business leaders must be aware of the major forces shaping society today and understand how their organisations need to respond and contribute to these challenges", author Fiona Dent writes. She is Director of Faculty Development at Ashridge where she is also Programme Director for the Influencing Strategies and Skills Programme. A focus of the book, described by the author as 'perhaps the most necessary skill for any leader', is self-awareness - to know yourself, to realise what your leadership strengths and weaknesses are and when you must continue to develop. "With admirable clarity, Fiona Dent distils the salient leadership issues and skills. Every potential leader and every leader with potential should find a place for this book in their pocket or bag." Philip Hodgson, Director of Leadership Programmes, Ashridge "A practical, easy to use guide for all levels of leadership. It covers a broad range of topics in sufficient detail to make it usable both for fresh learning and for reference." Richard Nicholson, Management Development Manager, Novartis Pharmaceuticals UK Ltd
Book Synopsis Manager's Pocketbook by : John Townsend
Download or read book Manager's Pocketbook written by John Townsend and published by Management Pocketbooks. This book was released on 2014-01-01 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Manager's Pocketbook is aimed at team leaders, supervisors and people managers of all levels. The 5th edition of this popular title in the Pocketbook Series will be published in March 2014. Using the acronym POLCA, the pocketbook teaches the five essential management skills: 'P' for 'planning'; 'O' for 'organising'; 'L' for 'leading'; 'C' for 'coaching/correcting'; and, 'A' for 'achieving'. There is a separate chapter on each of these five skills, preceded by an overview of the manager's role. The Manager's Pocketbook is extensively illustrated and concisely presented, reflecting the lively, right-brained approach that author John Townsend has developed throughout his long career in helping managers excel and deal with the many challenges they face.
Book Synopsis Decision-Making Pocketbook by : Neil Russell-Jones
Download or read book Decision-Making Pocketbook written by Neil Russell-Jones and published by Management Pocketbooks. This book was released on 2017-06-30 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical tips, tools and techniques to ensure you identify the real issues and make balanced choices that add value.
Book Synopsis Nurturing Innovation Pocketbook by : Douglas Miller
Download or read book Nurturing Innovation Pocketbook written by Douglas Miller and published by Management Pocketbooks. This book was released on 2015-09-16 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is the life-blood of all enterprises, public and private. Their competitiveness depends upon it. Those that succeed recognise that all of their people are inherently creative and, by proper management, can both release and manage that creativity for the ultimate benefit of all stakeholders. The Nurturing Innovation Pocketbook explains how managers can create an environment in which innovation thrives. It identifies the numerous barriers to innovation, organisational and self-imposed by individuals, and describes how through positive intervention these blocks can be cast aside. All innovation comes with a degree of risk. To manage the process successfully, the manager must determine the required level of innovation (four are described in the book, from incremental to transformational) and assess the associated risk. The manager must also be supportive of his team, acting as advisor, coach, promoter, sounding-board, resource provider and defender when ideas don't work out. Nurture not stifle is author Doug Miller's message!
Book Synopsis Construction Project Manager’s Pocket Book by : Duncan Cartlidge
Download or read book Construction Project Manager’s Pocket Book written by Duncan Cartlidge and published by Taylor & Francis. This book was released on 2024-07-18 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of the Construction Project Manager’s Pocket Book continues to guide and educate readers on the broad range of essential skills required to be a successful construction project manager. The book introduces the generic skills required by any project manager, before tackling the core skills and activities of a construction project manager with direct reference to the RIBA Plan of Work and the OGC Gateway. Key features and coverage in the new edition include: · a step-by-step explanation of construction project management from pre-construction to occupancy, · hard and soft skills, including ethics, leadership, team building, · procurement strategies, · supply chain and contract management, · feasibility studies / development appraisals, · environmental issues, · digital tools and · occupancy activities. The updates in this new edition take account of all regulatory and legislative changes, and also changing market conditions and working trends. This is the ideal concise reference that no project manager, construction manager, architect or quantity surveyor should be without.
Book Synopsis Career Transition Pocketbook by : Keith Corbin
Download or read book Career Transition Pocketbook written by Keith Corbin and published by Management Pocketbooks. This book was released on 2015-09-16 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical, easy-to-use guide for job changers and job seekers, The Career Transition Pocketbook details seven key stages to the career transition process: self-questioning, goal setting, preparing a career history, networking, applying for jobs, getting ready for interviews and evaluating job offers. Each stage is described in a separate chapter.
Book Synopsis The Ultimate Video Poker Pocket Book by : Chris Newman
Download or read book The Ultimate Video Poker Pocket Book written by Chris Newman and published by Lulu.com. This book was released on 2009-10-20 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make sure you're always choosing the best video poker machines and playing perfect strategy with the Ultimate Video Poker Pocket Book.This book contains pay tables and strategy charts for more than 80 different video poker games in one hand, pocket-sized volume.You'll never be stuck for the correct play again!