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Strategies For Central And Eastern Europe
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Book Synopsis Strategies for Central and Eastern Europe by : A. Kozminski
Download or read book Strategies for Central and Eastern Europe written by A. Kozminski and published by Palgrave Macmillan. This book was released on 2000-05-11 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategies for Central and Eastern Europe provides a unique and cutting-edge analysis of the future for big business in the former Soviet states of Central and Eastern Europe. The dramatic political changes of the 1990s were swiftly accompanied by high levels of foreign investment. However, many multinational companies are still grappling with the integration of the region into their global strategy. This book responds to their difficulties and provides a framework for the development of successful global, regional and country strategies. Chapters by regional experts provide specific practical guidance on the local economic, trade, institutional and cultural factors affecting successful implementation. They look at Hungary, Poland, Czech Republic, Slovak Republic, Slovenia, Romania, Bulgaria and the Ukraine .Star ratings summarise the opportunities in each country and include lists of top investors, exporters, multinationals and local companies in the region.
Book Synopsis Marketing Strategies for Central and Eastern Europe by : Stewart Arnold
Download or read book Marketing Strategies for Central and Eastern Europe written by Stewart Arnold and published by Routledge. This book was released on 2020-09-10 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2001. Successful international marketing requires the development and implementation of marketing strategies responsive to different environments. This text examines the unique features of the marketing environment in Central and Eastern Europe and the impact that they have on the strategies used to enter and penetrate this region. It is based on the proceedings of the 6th annual conference on "Marketing Strategies for Central & Eastern Europe" held from the 2nd to the 4th of December 1998 in Vienna, Austria. The book presents the editors' view on marketing in Central and Eastern Europe and summarizes the main features and research results from the selected papers.
Book Synopsis Strategies of Multinationals in Central and Eastern Europe by : Yordanka Chobanova
Download or read book Strategies of Multinationals in Central and Eastern Europe written by Yordanka Chobanova and published by Springer. This book was released on 2009-08-21 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of the study is on the larger food processing companies, which invested in Central and Eastern Europe – namely Nestlé, Unilever and InBev - and analyses the motives of investment and the entry strategies of food MNEs, outlines their contribution to the local development and stresses the national actors as forces to embedded FDI.
Author :Dimitrina Dimitrova Publisher :International Labour Organization ISBN 13 :9789221178521 Total Pages :312 pages Book Rating :4.1/5 (785 download)
Book Synopsis Trade Union Strategies in Central and Eastern Europe by : Dimitrina Dimitrova
Download or read book Trade Union Strategies in Central and Eastern Europe written by Dimitrina Dimitrova and published by International Labour Organization. This book was released on 2005 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication contains eight essays which explore the changing role of trade unions in ex-communist countries during the 15 years of transition from a planned to a market economy. It is intended to provide a mechanism to stimulate debate and discussion amongst trade unions in the region as to how they can improve representation of members, examine structures and strengthen their influence in public policy. It seeks to provide a framework for the process of union strategic planning, and also to help guide ILO technical work in this area.
Book Synopsis The Central and Eastern European Markets by : Petr Chadraba
Download or read book The Central and Eastern European Markets written by Petr Chadraba and published by Psychology Press. This book was released on 1995 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Central and Eastern European Markets covers a variety of business topics dealing with Central and Eastern Europe and offers a unique picture of these new markets. Chapters contain accurate information on joint ventures, market entry strategies for Central and Eastern Europe, financing for activities in Eastern Europe, and assessing the Ukraine as a market. With direct experience of these business issues, the contributing authors explore these specific topics: how the Czechoslovak telecommunications system was upgraded through a joint venture entry and expansion decisions made by Western firms in the Ukraine and ways in which firms use relationships in the home and host market to reduce the risks of strategic investment decisions investment patterns, strategic market characteristics, and resulting entry strategies of Western firms active in Eastern Europe since the fall of the Iron Curtain macro changes taking place in Hungary, Poland, and Bulgaria and changing market environments specific to each country development trends in the marketing environment in Eastern Europe, options for market entry, and favored market penetration strategies The Central and Eastern European Markets is an ideal source for detailed information needed by students researching business issues in these emerging markets. Professionals planning to enter or seeking to improve their market position in these regions can find specific business-related information and experience in this stimulating volume.
Book Synopsis Marketing Strategies for Central and Eastern Europe by : Stewart Arnold
Download or read book Marketing Strategies for Central and Eastern Europe written by Stewart Arnold and published by . This book was released on 2017 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "This title was first published in 2001. Successful international marketing requires the development and implementation of marketing strategies responsive to different environments. This text examines the unique features of the marketing environment in Central and Eastern Europe and the impact that they have on the strategies used to enter and penetrate this region. It is based on the proceedings of the 6th annual conference on "Marketing Strategies for Central & Eastern Europe" held from the 2nd to the 4th of December 1998 in Vienna, Austria. The book presents the editors' view on marketing in Central and Eastern Europe and summarizes the main features and research results from the selected papers."--Provided by publisher.
Book Synopsis Globalization and the State in Central and Eastern Europe by : Jan Drahokoupil
Download or read book Globalization and the State in Central and Eastern Europe written by Jan Drahokoupil and published by Routledge. This book was released on 2009 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the transformation of the state in Central and Eastern Europe since the end of communism and adoption of market oriented reform in the early 1990s, exploring the impact of globalization and economic liberalization on the region’s states, societies and political economy. It compares the different policies and national strategies adopted by key Central and Eastern European states, including the Czech Republic, Poland, Hungary and Slovakia, showing how initial internally oriented strategies of market reform, privileging domestic sources of investment, had by the late 1990s given way to externally oriented strategies emphasising the promotion of competitiveness by attracting foreign investment. It explores the reasons behind this convergence, considering the influence of internal and external forces, and the roles of interests, institutions and ideas. It argues that internationalization of the state is forged in the processes through which domestic groups linked to transnational capital attain domestic influence necessary to shape state policy and strategy. These groups — the comprador service sector in particular — constitute and organize political, social and institutional support of the competition state in the region. Overall, this book not only provides a detailed account of the political economy of post-communist transformation in Central and Eastern Europe, but also the processes by which states adapt to the forces of globalization.
Book Synopsis Rural Development Strategy by : Csaba Csáki
Download or read book Rural Development Strategy written by Csaba Csáki and published by World Bank Publications. This book was released on 2000-01-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the larger role that the agricultural sector plays in the Eastern Europe and Central Asian (ECA) region, emphasis must be placed on the sector's sustained growth and prosperity. The Bank strategy for rural development in the ECA region during the early phase of transition emphasized the reform of agricultural policies and assistance in privatizing, restructuring, and rebuilding agriculture and agro-industrial complexes. In retrospect, it can be seen that the ECA countries concerned made the right choice when they set their objective to transform their socialized agriculture into a private-ownership and market-based system. Given the developments of the past decade, it is clear, however, that the initial expectations for the outcomes of such reforms were overly optimistic. The transition process in agriculture is far more complex than originally envisaged by both the countries themselves and the international community, including the Bank. Increased social problems and alarming growth of poverty have added a new, unexpected, dimension to the transition process. As the analysis indicates, the region's rural economy is still struggling to adjust to new economic realities, and this will require further refinement and adjustment of the Bank's approach as well. This volume, based on an overview of recent regional developments, summarizes the revised World Bank assistance strategy for rural development in the ECA region.
Book Synopsis Pollution Abatement Strategies in Central and Eastern Europe by : Michael A. Toman
Download or read book Pollution Abatement Strategies in Central and Eastern Europe written by Michael A. Toman and published by Resources for the Future. This book was released on 1994 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1994. Routledge is an imprint of Taylor & Francis, an informa company.
Book Synopsis Alternative Strategies for Economies in Transition in Central and Eastern Europe by : Kazimierz Laski
Download or read book Alternative Strategies for Economies in Transition in Central and Eastern Europe written by Kazimierz Laski and published by . This book was released on 1992 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Central and Eastern Europe in the EU by : Christian Schweiger
Download or read book Central and Eastern Europe in the EU written by Christian Schweiger and published by Routledge. This book was released on 2018-05-15 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the onset of the global financial crisis in 2008, the EU has been in almost permanent crisis mode. It is witnessing new dimensions of internal differentiation among its member states, and the migration crisis has shown that the Central and Eastern European countries (CEEs) in particular are slowly but certainly transforming themselves from predominantly passive policy-takers towards becoming more active players in the process of shaping the EU’s governance agenda. This edited volume offers the first comprehensive and critical insight into how the CEEs position themselves in the EU’s changing internal and external environment, their stance towards the European integration process under current crisis conditions, and what political and economic strategies they prioritize.
Book Synopsis Development Policies of Central and Eastern European States by : Ondřej Horký-Hlucháň
Download or read book Development Policies of Central and Eastern European States written by Ondřej Horký-Hlucháň and published by Routledge. This book was released on 2013-09-13 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: The states from Central and Eastern Europe that joined the EU in 2004 and 2007 provide a fascinating series of case studies for scholars interested in politics, IR and development studies. The interest comes from the fact that never before had so many recipients of EU aid joined the Union and taken on the commitment to become aid donors. The journey from recipients of aid to aid donors is interesting because, not only does it tell us about development policy in CEE states, this policy area gives us an insight into governmental structures in CEE states, foreign policy priorities, public opinion, the role of NGOs/civil society and how well CEE states have taken on board the EU acquis (the EU’s rule book). The book also explores whether the development cooperation programmes of the majority of CEESs reflect the so-called "transition experience" of moving from authoritarianism and socialism to democracy and modern liberalism. It also explores the extent to which these donors are aligned with the approaches of the DAC donors. Finally, by extending the scrutiny to the bottom-up development activities of non-state actors and public opinion, the book will analyse the dynamics of the solidarity of the former ‘East’ with the global ‘South’. This book was published as a special issue of Perspectives on European Politics and Society
Book Synopsis European Business and Marketing by : Phil Harris
Download or read book European Business and Marketing written by Phil Harris and published by SAGE. This book was released on 2004-05-25 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of European Business and Marketing will be published in 2000 in time for the millennium and has been fully revised to incorporate much modern thinking in Europe. It includes material on the Euro and the enlargement of the European Union and the development of global companies with a European base. The text has been researched and written especially for students on undergraduate and post graduate courses, who need to understand modern European marketing, the European Union and the distinct features that are emerging in the World's largest market place. The second edition of the successful European Business and Marketing text has been fully revised and includes new chapters on marketing strategy in Euro
Book Synopsis Marketing in Central and Eastern Europe by : Erdener Kaynak
Download or read book Marketing in Central and Eastern Europe written by Erdener Kaynak and published by Routledge. This book was released on 2014-02-04 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries’marketing environment, the lucrative market opportunities created by the changes, and the inscrutable marketing practice followed by local and international companies. Marketing in Central and Eastern Europe helps you understand the changes taking place in these valuable and challenging markets and introduces you to the emerging opportunities and effective marketing strategies to be employed in the region. Researchers specializing in CEE business; managers of international companies operating in or contemplating entering CEE markets; and students studying CEE business, East-West business, or marketing in transitional economies will better understand the region by examining issues of cross- cultural inquiry, commonality, and market segmentation. Marketing in Central and Eastern Europe also provides you with: a region-relevant market analysis to determine environmental dimensions of emerging markets a preliminary report on market-entry strategies in Poland an assessment of foreign direct investment opportunities in Hungary a study of Western-style marketing applied in transitional economies an analysis of marketization and Westernization used as classifying dimensions information on increasing the validity of post-command economy research and application Although the book’s chapters cover a variety of topics and use different research approaches and methodologies, they have a common theme--there is a great interest in, and an equally great need to scientifically investigate, rapidly emerging market opportunities, marketing-environment issues, and marketing-strategy problems with respect to transitional economies of Central and Eastern Europe.
Book Synopsis Eu's Eastward Enlargement, The: Central And Eastern Europe's Strategies For Development by : Yoji Koyama
Download or read book Eu's Eastward Enlargement, The: Central And Eastern Europe's Strategies For Development written by Yoji Koyama and published by World Scientific. This book was released on 2014-12-09 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Owing to the global financial crisis of 2007-2009 and subsequently the Eurozone crisis, the accession of Central and Eastern European countries to the European Union and the Eurozone has not been an easy one. The EU's Eastward Enlargement analyses challenges that these countries currently face in their pursuit of economic self-reliance. Covering a period from the second half of the 1980s to the present, Yoji Koyama provides unique and objective analyses of the European Union and the Euro system from a non-European's perspective. He offers a detailed reexamination of the fundamental problems of the European Union, which in turn have affected the autonomous development of countries such as Poland, the former Yugoslavia, Albania, and the Baltic States. This book is a useful addition to the scholarship available on the Euro system and Central and Eastern European countries. It will help readers gain a more holistic understanding of the ongoing Eurozone crisis and the future of the Eurozone project.
Book Synopsis The Central and Eastern Europe Prosperity Report by : James Sproule
Download or read book The Central and Eastern Europe Prosperity Report written by James Sproule and published by . This book was released on 2018 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Industries and Markets in Central and Eastern Europe by : William T. Bagatelas
Download or read book Industries and Markets in Central and Eastern Europe written by William T. Bagatelas and published by Routledge. This book was released on 2017-11-30 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A combination of rigorous analysis and case material; this book is an essential guide to trade and industry developments in Central and Eastern Europe. Its scope encompasses globalization, the business strategies of MNCs, agriculture, services and the dynamics of innovation. It also considers the trading relationships of these countries with Russia as well as the influence of trade on the democratization of states formerly belonging to the USSR.
