Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Strategic Narratives
Download Strategic Narratives full books in PDF, epub, and Kindle. Read online Strategic Narratives ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis Strategic Narratives by : Alister Miskimmon
Download or read book Strategic Narratives written by Alister Miskimmon and published by Routledge. This book was released on 2014-02-18 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication is central to how we understand international affairs. Political leaders, diplomats, and citizens recognize that communication shapes global politics. This has only been amplified in a new media environment characterized by Internet access to information, social media, and the transformation of who can communicate and how. Soft power, public diplomacy 2.0, network power – scholars and policymakers are concerned with understanding what is happening. This book is the first to develop a systematic framework to understand how political actors seek to shape order through narrative projection in this new environment. To explain the changing world order – the rise of the BRICS, the dilemmas of climate change, poverty and terrorism, the intractability of conflict – the authors explore how actors form and project narratives and how third parties interpret and interact with these narratives. The concept of strategic narrative draws together the most salient of international relations concepts, including the links between power and ideas; international and domestic; and state and non-state actors. The book is anchored around four themes: order, actors, uncertainty, and contestation. Through these, Strategic Narratives shows both the possibilities and the limits of communication and power, and makes an important contribution to theorizing and studying empirically contemporary international relations. International Studies Association: International Communication Best Book Award
Book Synopsis Forging the World by : Alister Miskimmon
Download or read book Forging the World written by Alister Miskimmon and published by University of Michigan Press. This book was released on 2018-01-23 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Showcases a range of empirical studies that highlight the potential, inclusivity, and durability of the strategic narrative approach to International Relations
Book Synopsis Strategic Narratives, Public Opinion and War by : Beatrice De Graaf
Download or read book Strategic Narratives, Public Opinion and War written by Beatrice De Graaf and published by Routledge. This book was released on 2015-02-11 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the way governments endeavoured to build and maintain public support for the war in Afghanistan, combining new insights on the effects of strategic narratives with an exhaustive series of case studies. In contemporary wars, with public opinion impacting heavily on outcomes, strategic narratives provide a grid for interpreting the why, what and how of the conflict. This book asks how public support for the deployment of military troops to Afghanistan was garnered, sustained or lost in thirteen contributing nations. Public attitudes in the US, Canada, Australia and Europe towards the use of military force were greatly shaped by the cohesiveness and content of the strategic narratives employed by national policy-makers. Assessing the ability of countries to craft a successful strategic narrative, the book addresses the following key areas: 1) how governments employ strategic narratives to gain public support; 2) how strategic narratives develop during the course of the conflict; 3) how these narratives are disseminated, framed and perceived through various media outlets; 4) how domestic audiences respond to strategic narratives; 5) how this interplay is conditioned by both events on the ground, in Afghanistan, and by structural elements of the domestic political systems. This book will be of much interest to students of international intervention, foreign policy, political communication, international security, strategic studies and IR in general.
Book Synopsis Strategic Conspiracy Narratives by : Mari-Liis Madisson
Download or read book Strategic Conspiracy Narratives written by Mari-Liis Madisson and published by Routledge. This book was released on 2020-09-13 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Conspiracy Narratives proposes an innovative semiotic perspective for analysing how contemporary conspiracy theories are used for shaping interpretation paths and identities of a targeted audience. Conspiracy theories play a significant role in the viral spread of misinformation that has an impact on the formation of public opinion about certain topics. They allow the connecting of different events that have taken place in various times and places and involve several actors that seem incompatible to bystanders. This book focuses on strategic-function conspiracy narratives in the context of (social) media and information conflict. It explicates the strategic devices in how conspiracy theories can be used to evoke a hermeneutics of suspicion – a permanent scepticism and questioning of so-called mainstream media channels and dominant public authorities, delegitimisation of political opponents, and the ongoing search for hidden clues and coverups. The success of strategic dissemination of conspiracy narratives depends on the cultural context, specifics of the targeted audience and the semiotic construction of the message. This book proposes an innovative semiotic perspective for analysing contemporary strategic communication. The authors develop a theoretical framework that is based on semiotics of culture, the notions of strategic narrative and transmedia storytelling. This book is targeted to specialists and graduate students working on social theory, semiotics, journalism, strategic communication, social media and contemporary social problems in general.
Book Synopsis Narrative and the Making of US National Security by : Ronald R. Krebs
Download or read book Narrative and the Making of US National Security written by Ronald R. Krebs and published by Cambridge University Press. This book was released on 2015-08-27 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows how dominant narratives have shaped the national security policies of the United States.
Book Synopsis Strategic Narratives, Public Opinion and War by : Beatrice De Graaf
Download or read book Strategic Narratives, Public Opinion and War written by Beatrice De Graaf and published by Routledge. This book was released on 2015-02-11 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the way governments endeavoured to build and maintain public support for the war in Afghanistan, combining new insights on the effects of strategic narratives with an exhaustive series of case studies. In contemporary wars, with public opinion impacting heavily on outcomes, strategic narratives provide a grid for interpreting the why, what and how of the conflict. This book asks how public support for the deployment of military troops to Afghanistan was garnered, sustained or lost in thirteen contributing nations. Public attitudes in the US, Canada, Australia and Europe towards the use of military force were greatly shaped by the cohesiveness and content of the strategic narratives employed by national policy-makers. Assessing the ability of countries to craft a successful strategic narrative, the book addresses the following key areas: 1) how governments employ strategic narratives to gain public support; 2) how strategic narratives develop during the course of the conflict; 3) how these narratives are disseminated, framed and perceived through various media outlets; 4) how domestic audiences respond to strategic narratives; 5) how this interplay is conditioned by both events on the ground, in Afghanistan, and by structural elements of the domestic political systems. This book will be of much interest to students of international intervention, foreign policy, political communication, international security, strategic studies and IR in general.
Book Synopsis Strategic Narratives, Ontological Security and Global Policy by : Thomas Colley
Download or read book Strategic Narratives, Ontological Security and Global Policy written by Thomas Colley and published by Springer Nature. This book was released on 2022-05-14 with total page 363 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Narratives, Ontological Security and Global Policy provides a pathbreaking account of why some states successfully convince others to join their policy initiatives, and why others fail. Examining China’s Belt and Road Initiative and COVID-19, Thomas Colley and Carolijn van Noort argue that strategic narratives can help persuade states to join global policy initiatives if they convincingly promise audiences material gain while avoiding undermining their ontological security. They make their case by analysing eight diverse countries: India, Italy, Kazakhstan, Mexico, the Maldives, the Netherlands, the UK and the USA. Theoretically novel and global in scope, this book provides a compelling explanation of how strategic narratives can help achieve the global policy coordination needed to confront vital challenges in contemporary international relations. The proposed strategic narrative buy-in framework is applicable to many global policy issues, be it promoting trade and infrastructure projects, mitigating climate change or managing pandemics.
Book Synopsis Global Media and Strategic Narratives of Contested Democracy by : Robert S. Hinck
Download or read book Global Media and Strategic Narratives of Contested Democracy written by Robert S. Hinck and published by Routledge. This book was released on 2019-06-13 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order to better understand how the world viewed the US 2016 presidential election, the issues that mattered around the world, and how nations made sense of how their media systems constructed presentations of the presidential election, Robert S. Hinck, Skye C. Cooley, and Randolph Kluver examine global news narratives during the campaign and immediately afterwards. Analyzing 1,578 news stories from 62 sources within three regional media ecologies in China, Russia, and the Middle East, Hinck, Cooley, and Kluver demonstrate how the US election was incorporated into narrative constructions of the global order. They establish that the narratives told about the US election through national and regional media provide insights into how foreign nations construct US democracy, and reflect local understandings regarding the issues, and impacts, of US policy towards those nations. Avoiding jargon-laden prose, Global Media and Strategic Narratives of Contested Democracy is as accessible as it is wide-ranging. Its empirical detail will expand readers’ understanding of soft power as narrative articulations of foreign nation’s policies, values, and beliefs within localized media systems. Communication/media studies students, as well as political scientists whose studies includes media and global politics, will welcome its publication.
Book Synopsis Strategic Narratives in Political and Crisis Communication: Responses to COVID-19 by : Victoria Ann Newsom
Download or read book Strategic Narratives in Political and Crisis Communication: Responses to COVID-19 written by Victoria Ann Newsom and published by Frontiers Media SA. This book was released on 2022-10-05 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Creating Signature Stories by : David Aaker
Download or read book Creating Signature Stories written by David Aaker and published by Morgan James Publishing. This book was released on 2018-01-02 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: “All marketers should heed [the] advice” of this brand marketing guru in his latest book on digital storytelling.” —Joseph V. Tripodi, former Chief Marketing Officer, Subway and Coca-Cola Stories are orders of magnitude which are more effective than facts at achieving attention, persuading, being remembered, and inspiring involvement. Signature stories?intriguing, authentic, and involving narratives?apply the power of stories to communicate a strategic message. Marketing professionals, coping with the digital revolution and the need to have their strategic message heard internally and externally, are realizing that a digital strategy revolves around content and that content is stories. Creating Signature Stories shows organizations how to introduce storytelling into their strategic messaging, and guides organizations to find, or even create, signature stories and leverage them over time. With case studies built into every chapter, organizations will realize the power of storytelling to energize readers, gain visibility, persuade audiences, and inspire action.
Download or read book Storynomics written by Robert McKee and published by Twelve. This book was released on 2018-03-20 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- Storynomics translates the lessons of storytelling in business into economic and leadership success. Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledge to business leaders and entrepreneurs alike. Drawing from dozens of story-driven strategies and case studies taken from leading B2B and B2C brands, Storynomics demonstrates how original storytelling delivers results that surpass traditional advertising. How will brands and their customers connect in the future? Storynomics provides the answer.
Book Synopsis Master Narratives of Islamist Extremism by : J. Halverson
Download or read book Master Narratives of Islamist Extremism written by J. Halverson and published by Springer. This book was released on 2011-01-31 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume introduces the concept of Islamist extremist 'master narratives' and offers a method for identifying and analyzing them. Drawing on rhetorical and narrative theories, the chapters examine thirteen master narratives and explain how extremists use them to solidify their base, recruit new members, and motivate actions.
Book Synopsis Taliban Narratives by : Thomas H. Johnson
Download or read book Taliban Narratives written by Thomas H. Johnson and published by Oxford University Press. This book was released on 2017 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shines a light on the Taliban's propaganda arm and its impact on the course of the war in Afghanistan.
Book Synopsis Analytic Narratives by : Robert H. Bates
Download or read book Analytic Narratives written by Robert H. Bates and published by Princeton University Press. This book was released on 2020-07-21 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students of comparative politics have long faced a vexing dilemma: how can social scientists draw broad, applicable principles of political order from specific historical examples? In Analytic Narratives, five senior scholars offer a new and ambitious methodological response to this important question. By employing rational-choice and game theory, the authors propose a way of extracting empirically testable, general hypotheses from particular cases. The result is both a methodological manifesto and an applied handbook that political scientists, economic historians, sociologists, and students of political economy will find essential. In their jointly written introduction, the authors frame their approach to the origins and evolution of political institutions. The individual essays that follow demonstrate the concept of the analytic narrative--a rational-choice approach to explain political outcomes--in case studies. Avner Greif traces the institutional foundations of commercial expansion in twelfth-century Genoa. Jean-Laurent Rosenthal analyzes how divergent fiscal policies affected absolutist European governments, while Margaret Levi examines the transformation of nineteenth-century conscription laws in France, the United States, and Prussia. Robert Bates explores the emergence of a regulatory organization in the international coffee market. Finally, Barry Weingast studies the institutional foundations of democracy in the antebellum United States and its breakdown in the Civil War. In the process, these studies highlight the economic role of political organizations, the rise and deterioration of political communities, and the role of coercion, especially warfare, in political life. The results are both empirically relevant and theoretically sophisticated. Analytic Narratives is an innovative and provocative work that bridges the gap between the game-theoretic and empirically driven approaches in political economy. Political historians will find the use of rational-choice models novel; theorists will discover arguments more robust and nuanced than those derived from abstract models. The book improves on earlier studies by advocating--and applying--a cross-disciplinary approach to explain strategic decision making in history.
Book Synopsis One Belt, One Road, One Story? by : Alister Miskimmon
Download or read book One Belt, One Road, One Story? written by Alister Miskimmon and published by Springer Nature. This book was released on 2020-12-21 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the emerging EU-China relationship with a focus on the impact of the Belt and Road Initiative. It takes a narrative approach to understanding the EU-China relationship as a means to highlight how scholars in the EU and China interpret the narrativization of EU-China bilateral relations and to how this bilateral relationship is refracted through relations with third parties. The volume brings together scholars from China and Europe in the fields of Chinese foreign policy, EU studies, and strategic communication. The empirical focus cuts across policy, publics and media, and across history, political economy and diplomacy. The Belt and Road Initiative, alongside the other policy areas addressed in the chapters, offers ways for people in Europe and China to get to know one another in new ways, and for the EU and its member states and the Chinese state to forge new partnerships.
Book Synopsis Storytelling in Management Practice by : Stefanie Reissner
Download or read book Storytelling in Management Practice written by Stefanie Reissner and published by Routledge. This book was released on 2013-06-03 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the early 2000s, storytelling as a means of managerial communication has been increasingly advocated, with a focus on the management practices of leadership, change and organizational culture. Most research on storytelling in management practice derives from practitioner experience, but little is known about the specific dynamics behind storytelling as a tool for managerial communication. This book derives from one of the first research studies into storytelling in management practice, which sought to evaluate the assumed, but not necessarily proven, effectiveness of storytelling as a management tool. Building on existing theories of narrative and storytelling in organizations, the book explores how managers use storytelling in their daily practice, revealing that it can be employed both, purposively - like a tool, and perceptively - spontaneously and intuitively. The book explains that storytelling has different functions in management practice at different levels of the organization, such as: Creating direction for the organization Translating strategic messages into operational ones and supporting the professional development of staff Shaping the organization’s social fabric through the sharing of personal stories Aided by a wealth of interviews and case studies, Storytelling in Management Practice reveals an analysis of the dynamic relationship between story, storyteller, audience and organizational context. As such, it will be useful for students and researchers working across a variety of sub-disciplines, including: leadership, organizational behaviour and business communication.
Book Synopsis Storytelling with Data by : Cole Nussbaumer Knaflic
Download or read book Storytelling with Data written by Cole Nussbaumer Knaflic and published by John Wiley & Sons. This book was released on 2015-10-09 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!
