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Author : William Alton Jones
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (56 download)
Download or read book "The Cities Service Story" written by William Alton Jones and published by . This book was released on 1955 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Frances X. Frei
Publisher : Harvard Business Press
ISBN 13 : 1422133311
Total Pages : 262 pages
Book Rating : 4.4/5 (221 download)
Download or read book Uncommon Service written by Frances X. Frei and published by Harvard Business Press. This book was released on 2012 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an organizational design model for service organizations, covering such topics as funding mechanisms, employee management systems, and customer management systems.
Author : Joey Reiman
Publisher : John Wiley & Sons
ISBN 13 : 1118443691
Total Pages : 253 pages
Book Rating : 4.1/5 (184 download)
Download or read book The Story of Purpose written by Joey Reiman and published by John Wiley & Sons. This book was released on 2012-12-17 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: A proven methodology for building a purpose-powered organization Some ideas are bigger than others, and the Master Idea—your company's purpose—is the biggest. Whether addressing communication between leadership and associates, suppliers to manufacturers, sales force to customers, or brand to consumers, The Story of Purpose details a proven methodology for businesses, small to large, how to build a purpose-inspired organization to positively impact employees, customers, and the bottom line. It reveals the process for uncovering what makes a company distinctive and guides you to discover the fundamental force behind the organization that no competitor can replicate or replace. The Story of Purpose incorporates stories of purpose from Procter & Gamble, McDonald's, Newell Rubbermaid and many more purpose-driven companies. These stories come to life in a comprehensive book that promises to guide, inspire, and transform your organization Offers a blueprint for creating powerful internal and external messages for current and future customers, employees, and shareholders The Story of Purpose will leave you asking yourself "what gets me up in the morning?" instead of "what keeps me up at night?"
Author : William Alton Jones
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (598 download)
Download or read book "The Cities Service Story": Cities Service Company, a Case History of American Enterprise written by William Alton Jones and published by . This book was released on 1955 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jon Picoult
Publisher : McGraw Hill Professional
ISBN 13 : 1264258798
Total Pages : 289 pages
Book Rating : 4.2/5 (642 download)
Download or read book From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans written by Jon Picoult and published by McGraw Hill Professional. This book was released on 2021-10-12 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you’re aspiring to satisfy your customers, then you’re aspiring to mediocrity. That’s the fascinating premise of From Impressed to Obsessed, a book that will fundamentally change how you think about creating a successful, beloved business. Acclaimed customer experience expert Jon Picoult explains why building customer loyalty requires leaving indelible positive impressions on everyone you work with—not just shaping their experiences, but also shaping their memories. Picoult explores the cognitive science behind great customer experiences, pinpointing the breakthrough, psychology-based strategies that both industry leaders (like Apple, Disney, and Southwest Airlines) as well as fast-growing startups (like BILT and Framebridge) use to shape people’s perceptions and sculpt unforgettable impressions—thereby turning more sales prospects into customers, and more customers into obsessed brand ambassadors. Packed with intriguing case studies, engaging stories, and eye-opening research, the book details these proven principles and illustrates how they can be applied to almost any type of business or customer. Examples include cases that show how to: • Create Peaks & Avoid Valleys—leverage the science of memory to etch positive impressions in people’s minds, by creating greater experiential peaks and fewer experiential valleys. • Give the Perception of Control—the almost magical power of giving customers a sense of agency, via choice and expectation-setting, causing them to feel better about the experience a business is already delivering. • Make It Effortless—make interactions easy for customers, not just from a physical perspective, but also a cognitive one, to satisfy today’s demand for simplicity and convenience. • Stir Emotion—harness the power of emotion as a memory cue, by infusing customer experiences with emotional resonance, highlighting positive feelings while stemming negative ones. No matter what kind of constituency you serve—customers or colleagues, individuals or institutions, employees or employment candidates—this book will help you do it with distinction. Picoult’s message is particularly relevant for managers, as he shows the parallels between how great companies cultivate engagement with customers, and how great leaders accomplish the same with their workforce. From Impressed to Obsessed reveals the what, the why, and—most importantly—the how behind great customer experiences. Filled with actionable insights, the book provides an invaluable roadmap for becoming the company that everyone wants to do business with, the employer everyone wants to work for, and the leader everyone wants to follow.
Author : Peter Casey
Publisher : Penguin UK
ISBN 13 : 9351188108
Total Pages : 184 pages
Book Rating : 4.3/5 (511 download)
Download or read book The Greatest Company in the World? written by Peter Casey and published by Penguin UK. This book was released on 2014-08-01 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is simply no other major business like the Tata Group—a company whose bottom line is doing the right thing for society. How did Tata transform itself from a family-owned business to one of the most professionally managed enterprises in the world? How did it become a world leader in an array of unrelated businesses—from steel and automobile manufacturing to hotels and IT consulting? What exactly is the ‘Tata Way’, which has earned it so much admiration and respect? This brief history of the Tatas charts the contribution of every Tata chairman—from Jamsetji Tata, who set up the company in 1868, to Ratan Tata and Cyrus Mistry—and explores the values at the heart of the Tata Group, as well as the role played in its development by the philanthropic trusts that own two-thirds of the company. For anyone curious about this Indian company that has become a leading global player, this book is the perfect introduction.
Author : Lamson Company, Boston
Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4.0/5 (873 download)
Download or read book The Story of a Service Idea written by Lamson Company, Boston and published by . This book was released on 1912 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Fred Reichheld
Publisher : Harvard Business Press
ISBN 13 : 1647821797
Total Pages : 159 pages
Book Rating : 4.6/5 (478 download)
Download or read book Winning on Purpose written by Fred Reichheld and published by Harvard Business Press. This book was released on 2021-12-07 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star. Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like Apple and Amazon to digital innovators such as Warby Parker and Peloton. Now, Reichheld has raised the bar yet again. In Winning on Purpose, he demonstrates that the primary purpose of a business should be to enrich the lives of its customers. Why? Because when customers feel this love, they come back for more and bring their friends—generating good profits. This is NPS 3.0 and it puts a new take on the age-old Golden Rule—treat customers the way you would want a loved one treated—at the heart of enduring business success. As the compelling examples in this book illustrate, companies with superior NPS consistently deliver higher returns to shareholders across a wide array of industries. But winning on purpose isn't easy. Reichheld also explains why many NPS practitioners achieve just a small fraction of the system's full potential, and he presents the newest thinking and best practices for doing NPS right. He unveils the Earned Growth Rate (EGR): the first reliable, complementary accounting measure that can truly leverage the power of NPS. With keen insight and moving personal stories, Reichheld advances the thinking and practice of NPS. Winning on Purpose is your indispensable guide for inspiring customer love within your own teams and using Net Promoter to achieve both personal and business success.
Author : B. Joseph Pine
Publisher : Harvard Business Press
ISBN 13 : 9780875848198
Total Pages : 276 pages
Book Rating : 4.8/5 (481 download)
Download or read book The Experience Economy written by B. Joseph Pine and published by Harvard Business Press. This book was released on 1999 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.
Author : American Pneumatic Service Company
Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4.:/5 (31 download)
Download or read book The Story of a Service Idea written by American Pneumatic Service Company and published by . This book was released on 1912 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Donald Miller
Publisher : HarperCollins Leadership
ISBN 13 : 0718033337
Total Pages : 241 pages
Book Rating : 4.7/5 (18 download)
Download or read book Building a StoryBrand written by Donald Miller and published by HarperCollins Leadership. This book was released on 2017-10-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Author : Lamson Company Boston
Publisher : Nabu Press
ISBN 13 : 9781293199022
Total Pages : 94 pages
Book Rating : 4.1/5 (99 download)
Download or read book The Story of a Service Idea written by Lamson Company Boston and published by Nabu Press. This book was released on 2013-11 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book. ++++ The below data was compiled from various identification fields in the bibliographic record of this title. This data is provided as an additional tool in helping to ensure edition identification: ++++ The Story Of A Service Idea: A History Of The Origin And Development Of Lamson Service Lamson Company, Boston The Lamson Co., 1912 Business & Economics; Industries; Transportation; Business & Economics / Industries / Transportation; Carriers; Law / General
Author : Frederic Sargent
Publisher :
ISBN 13 : 9780981686028
Total Pages : pages
Book Rating : 4.6/5 (86 download)
Download or read book Great Service Made Simple written by Frederic Sargent and published by . This book was released on 2017-08-23 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Principles of delivering great service on behalf of any type of organization
Author : Brooks Oil Co
Publisher :
ISBN 13 :
Total Pages : 23 pages
Book Rating : 4.:/5 (819 download)
Download or read book The Story of a Typical American Business with a Service Record of Seventy Five Years written by Brooks Oil Co and published by . This book was released on 1951 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert Spector
Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.X/5 (4 download)
Download or read book The Nordstrom Way written by Robert Spector and published by . This book was released on 2000 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth look at how Nordstrom has become a retailing legend, with 79 stores across the United States, an annual revenue of $4 billion, and a host of satisfied customers. Spector explores the creation of Nordstrom culture, organization and mystique.
Author : Cities Service Gas Company
Publisher :
ISBN 13 :
Total Pages : 20 pages
Book Rating : 4.:/5 (563 download)
Download or read book The Story of Cities Service Gas Company written by Cities Service Gas Company and published by . This book was released on 196? with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Henry Anson Castle
Publisher :
ISBN 13 :
Total Pages : 874 pages
Book Rating : 4.F/5 ( download)
Download or read book Minnesota, Its Story and Biography written by Henry Anson Castle and published by . This book was released on 1915 with total page 874 pages. Available in PDF, EPUB and Kindle. Book excerpt:
