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Author :
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ISBN 13 :
Total Pages : 1378 pages
Book Rating : 4.0/5 ( download)
Download or read book Sports Business Resource Guide & Fact Book written by and published by . This book was released on 2007 with total page 1378 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : SportsBusiness Journal
Publisher :
ISBN 13 : 9780977671618
Total Pages : pages
Book Rating : 4.6/5 (716 download)
Download or read book Sports Business Resource Guide and Fact written by SportsBusiness Journal and published by . This book was released on 2007-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : SportsBusiness Journal
Publisher :
ISBN 13 : 9780977671601
Total Pages : pages
Book Rating : 4.6/5 (716 download)
Download or read book Sports Business Resource Guide and Fact written by SportsBusiness Journal and published by . This book was released on 2005-12-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 : 9814518301
Total Pages : pages
Book Rating : 4.8/5 (145 download)
Download or read book The National Basketball Association written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Frank P. Jozsa
Publisher : World Scientific
ISBN 13 : 9814313904
Total Pages : 280 pages
Book Rating : 4.8/5 (143 download)
Download or read book The National Basketball Association written by Frank P. Jozsa and published by World Scientific. This book was released on 2011 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams play regular season and postseason games in packed arenas at home and away sites in the United States and Canada. This book discusses the development, growth, and success of the 61-year-old NBA from a business perspective. Covering the late 1940s to 2009, it focuses on the league's expansions and mergers, team territories and relocations, franchise organizations and operations, basketball arenas and markets, and NBA domestic and international affairs. Readers will gain an insight into when, how, and why the NBA emerged, reformed, and gradually matured to become one of the world's most dominant, prosperous, and popular professional sports organizations today.
Author : Frank P. Jozsa, Jr.
Publisher : McFarland
ISBN 13 : 0786455616
Total Pages : 252 pages
Book Rating : 4.7/5 (864 download)
Download or read book Football Fortunes written by Frank P. Jozsa, Jr. and published by McFarland. This book was released on 2010-03-16 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Football may be sport, but the National Football League is at heart a business—how else to account for the stratospheric salaries of the players and coaches? Yet most people are unaware of how that business developed. This book details the growth of an industry that generates billions of dollars in revenue and explains the intricacies of the league’s expansions and mergers, territories and relocations; the operation of franchises; the role of stadiums and markets; and the effect of the NFL on domestic and foreign affairs.
Author : Robert E. Baker
Publisher : Human Kinetics
ISBN 13 : 1492581399
Total Pages : 266 pages
Book Rating : 4.4/5 (925 download)
Download or read book Fundamentals of Sport Management written by Robert E. Baker and published by Human Kinetics. This book was released on 2013-02-04 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fundamentals of Sport Management presents foundational knowledge of sport management and what sport managers do to help readers prepare for advanced study or practice in the field. An excellent reference for students or professionals, Fundamentals of Sport Management offers insights into the exciting field, the impact of the sport industry, and the possibilities for employment in sport. Written by an author team with experience in both the academic world and sport industry, Fundamentals of Sport Management combines introductory concepts with practical information in sport management. The text begins with a discussion of the origins and development of the field, professional associations, essential components of professional preparation, and potential paths to employment. The various chapters in the text cover everything from managerial principles and sport policy to marketing, economics, and ethics in sport. By presenting an overview of the areas involved in sport management, the text allows readers to focus their efforts to prepare for further study, research, and career opportunities. Throughout the text, unique learning features keep readers engaged with the content and focused on key information: • Chapter objectives and opening scenarios introduce important concepts in each chapter. • Management Insights explain the background of relevant sport management issues. • Quick Facts highlight surprising facts about sport management. • International Application sidebars detail the global significance of and global applications for sport busines• Success •Story segments profile individuals working in sport management. • Quotes offer meaningful insights from experts in the field. • The Short of It sections present summaries at the end of each chapter. Appendixes include a list of online and print resources for further study as well as tips on applying the principles of sport management to various positions in the sport industry. These features and resources will help build enthusiasm among readers and open their eyes to the opportunities in the field. Concise, informative, and practical, Fundamentals of Sport Management addresses the academic foundations of the field for a broad audience while providing real-world examples of sport management. This resource is ideal for those engaging in the field of study for the first time (such as high school and undergraduate students) or those seeking an overview of the career options available in sport management (such as professionals exploring a career change). For practitioners, Fundamentals of Sport Management makes a quick reference for basic information on a range of areas in sport management. This text is part of Human Kinetics’ Fundamentals of Sport and Exercise Science series. The series helps students and professionals understand the basic topics, goals, and applications of the many subdisciplines in kinesiology. This and other books in the series provide a solid grounding that readers can use as a jumping-off point for further study.
Author : Frank P. Jozsa Jr.
Publisher : Springer Science & Business Media
ISBN 13 : 1461449693
Total Pages : 119 pages
Book Rating : 4.4/5 (614 download)
Download or read book College Sports Inc. written by Frank P. Jozsa Jr. and published by Springer Science & Business Media. This book was released on 2012-10-24 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: For several decades in America, athletic programs in colleges and universities received financial support and resources primarily from their respective schools and such sources as alumni and the National Collegiate Athletic Association (NCAA). More recently, however, college coaches assigned to athletic departments and the presidents and marketing or public relations officials of schools organize, initiate, and participate in fund-raising campaigns and thus obtain a portion of revenue for their sports programs from local, regional and national businesses, and from other private donors, groups, and organizations. Because of this inflow of assets and financial capital, intercollegiate athletic budgets and types of sports expanded and in turn, these programs became increasingly important, popular, and reputable as revenue and cost centers within American schools of higher education.
Author : John A. Fortunato
Publisher : McFarland
ISBN 13 : 1476602905
Total Pages : 228 pages
Book Rating : 4.4/5 (766 download)
Download or read book Sports Sponsorship written by John A. Fortunato and published by McFarland. This book was released on 2013-08-03 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on how the sponsorship of sports works: the costs, the goals, evaluation and selection of the property a sponsor chooses, how to activate a sponsorship, how to create a brand association, public relations and brand image possibilities. Anything is possible in a sponsorship, it is simply what the sponsor and the property can agree to during their negotiations. There is, for example, the opportunity for product category exclusivity—no competing brand at a particular location. With the audience being harder to reach because of technology, sponsorship continues to be a viable way to obtain brand exposure and better connect a brand with a consumer. With global sponsorship spending totaling more than $51 billion, it is clear that many companies see this as an important promotional communication strategy. Instructors considering this book for use in a course may request an examination copy here.
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Publisher :
ISBN 13 :
Total Pages : 1224 pages
Book Rating : 4.:/5 (89 download)
Download or read book Official Gazette of the United States Patent and Trademark Office written by and published by . This book was released on 2006 with total page 1224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Anita Elberse
Publisher : Faber & Faber
ISBN 13 : 0571281346
Total Pages : 245 pages
Book Rating : 4.5/5 (712 download)
Download or read book Blockbusters written by Anita Elberse and published by Faber & Faber. This book was released on 2013-10-16 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of entertainment: building a business around blockbuster products - the movies, television shows, songs and books that are hugely expensive to produce and market - is the surest path to long-term success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums and how digital technologies are transforming the entertainment landscape. Full of inside stories emerging from her unprecedented access to some of the world's most successful entertainment brands, Blockbusters is destined to become required reading for anyone seeking to understand how the entertainment industry really works - and how to navigate today's high-stakes business world at large. 'Convincing . . . Elberse's Blockbusters builds on her already impressive academic résumé to create an accessible and entertaining book.' Financial Times
Author : Vassil Girginov
Publisher : Routledge
ISBN 13 : 1317982762
Total Pages : 138 pages
Book Rating : 4.3/5 (179 download)
Download or read book Sport Management Cultures written by Vassil Girginov and published by Routledge. This book was released on 2014-06-11 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to address the link between culture and sport management. The aim is to demonstrate that culture profoundly affects how we research, teach and practice sport management. The book engages with the concept of culture both as an abstract analytical category and specific beliefs and practices. It recognizes that a single best way of managing does not exist; that the applicability of management theories may stop at national boundaries; and that fundamental cultural values act as a strong determinant to managerial ideology and practice. Culture makes the study of sport management interesting because it challenges many taken-for-granted assumptions about management, yet it reinforces our belief in the existence of common management problems. The book offers a comprehensive review of the conceptualisations of culture and its relation with sport management by examining a range of issues: the emergence of multiculturalism as a policy issue; the impact of commonly shared cultural values within the fitness industry on managers and organisations behaviour; building cultural bridges in community sport organisations; cultural meanings attached to the consumption of Olympic merchandise, and culturally-informed interpretation through a reflective analysis of sport management texts. This book was published as a special issue of European Sport Management Quarterly.
Author : Frank P. Jozsa Jr.
Publisher : Springer
ISBN 13 : 3319057057
Total Pages : 126 pages
Book Rating : 4.3/5 (19 download)
Download or read book National Football League Strategies written by Frank P. Jozsa Jr. and published by Springer. This book was released on 2014-06-12 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Brief identifies and contrasts the groups of expansion franchises and any teams that relocated from one metropolitan area or city to another within the National Football League (NFL) during three distinct periods from 1920 to 2013. It discusses historical differences and similarities between the teams’ markets and performances before 1933 and then as members of the NFL’s divisions and conferences. It measures and compares the emergence, development and success of the teams by analyzing demographic, economic and sport-specific data. It also discusses the NFL’s mergers with the All American Football Conference (1950) and American Football League (1970), outlining the reasons for and consequences of these mergers as well as their significance for sports fans and markets. The book makes an important, relevant and useful contribution to the literature regarding professional sports operations and to the NFL’s short and long run business strategies in American culture. Besides numerous sports fans within metropolitan areas and extended markets of these NFL teams, the book’s audiences are sports historians and researchers, college and public libraries and current and potential NFL franchise owners and team executives. The book may also be used as a reference or supplemental text for college and university students enrolled in such applied undergraduate and graduate courses and seminars as sports administration, sports business and sports management.
Author : Roger D. Blair
Publisher : Cambridge University Press
ISBN 13 : 1139504525
Total Pages : 555 pages
Book Rating : 4.1/5 (395 download)
Download or read book Sports Economics written by Roger D. Blair and published by Cambridge University Press. This book was released on 2011-12-12 with total page 555 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sports Economics, the most comprehensive textbook in the field by celebrated economist Roger D. Blair, focuses primarily on the business and economics aspects of major professional sports and the NCAA. It employs the basic principles of economics to address issues such as the organization of leagues, pricing, advertising and broadcasting as well as the labor market in sports. Among its novel features is the candid coverage of the image and integrity of players, teams, managers and the leagues themselves, including cases of gambling, cheating, misconduct and steroids. Blair explains how economic decisions are made under conditions of uncertainty using the well-known expected utility model and makes extensive use of present value concepts to analyze investment decisions. Numerous examples are drawn from the daily press. The text offers ample boxes to illustrate sports themes, as well as extensive use of diagrams, tables, problem sets and research questions.
Author : Adam C. Earnheardt
Publisher : Lexington Books
ISBN 13 : 073914622X
Total Pages : 314 pages
Book Rating : 4.7/5 (391 download)
Download or read book Sports Fans, Identity, and Socialization written by Adam C. Earnheardt and published by Lexington Books. This book was released on 2011-11-15 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Once deemed an unworthy research endeavor, the study of sports fandom has garnered the attention of seasoned scholars from a variety of academic disciplines. Identity and socialization among sports fans are particular burgeoning areas of study among a growing cadre of specialists in the social sciences. Sports Fans, Identity, and Socialization, edited by Adam C. Earnheardt, Paul Haridakis, and Barbara Hugenberg, captures an eclectic collection of new studies from accomplished scholars in the fields such as communication, business, geography, kinesiology, media, and sports management and administration, using a wide range of methodologies including quantitative, qualitative, and critical analyses. In the communication revolution of the twenty-first century, the study of mediated sports is critical. As fans use all media at their disposal to consume sports and carry their sports-viewing experience online, they are seizing the initiative and asserting themselves into the mediated sports-dissemination process. They are occupying traditional roles of consumers/receivers of sports, but also as sharers and sports content creators. Fans are becoming pseudo sports journalists. They are interpreting mediated sports content for other fans. They are making their voice heard by sports organizations and athletes. Mediated sports, in essence, provide a context for studying and understanding where and how the communication revolution of the twenty-first century is being waged. With their collection of studies by scholars from North America and Europe, Earnheardt, Haridakis, and Hugenberg illuminate the symbiotic relationship among and between sports organizations, the media, and their audiences. Sports Fans, Identity, and Socialization spurs both the researcher and the interested fan to consider what the study of sports tells us about ourselves and the society in which we live.
Author : Glenn Wong
Publisher : Jones & Bartlett Learning
ISBN 13 : 0763728845
Total Pages : 554 pages
Book Rating : 4.7/5 (637 download)
Download or read book The Comprehensive Guide to Careers in Sports written by Glenn Wong and published by Jones & Bartlett Learning. This book was released on 2011-06-07 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: As more students enter the growing field of sports management, there is a greater need for information informing them about their career choices. Careers in Sports provides an overview of what students should consider and expect from the varied career options available to them. This book answers the questions students are most likely to have, including what courses they should take, what areas are available to them, what salary can they expect to earn after graduation, and how they can get the job of their dreams. In the highly competitive field of sports management, it is important for individuals to prepare themselves well and to make the right decisions along the way. Although there are no guarantees of success, this book will increase students’ likelihood of finding success in the sports industry. Encouraging research and realistic expectations, this book has been developed by an author with many years of experience as a respected practitioner, teacher and internship coordinator.
Author : Scott Rosner
Publisher : Jones & Bartlett Publishers
ISBN 13 : 0763780782
Total Pages : 792 pages
Book Rating : 4.7/5 (637 download)
Download or read book The Business of Sports written by Scott Rosner and published by Jones & Bartlett Publishers. This book was released on 2011 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.
