The Practice

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Publisher : Penguin UK
ISBN 13 : 0241470056
Total Pages : 272 pages
Book Rating : 4.2/5 (414 download)

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Book Synopsis The Practice by : Seth Godin

Download or read book The Practice written by Seth Godin and published by Penguin UK. This book was released on 2020-11-03 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the bestselling author of Purple Cow and This is Marketing comes a book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward. Based on the breakthrough Akimbo workshop pioneered by legendary author Seth Godin, The Practice will help you get unstuck and find the courage to make and share creative work. Godin insists that: - Writer's block is a myth - Consistency is far more important than authenticity - Experiencing the imposter syndrome is a sign that you're a well-adjusted human. Most of all, he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you've been seeking to share all along.

Behind the Brand

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Publisher : IdeaPress Publishing
ISBN 13 : 9781940858784
Total Pages : pages
Book Rating : 4.8/5 (587 download)

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Book Synopsis Behind the Brand by : Elliott Bryan

Download or read book Behind the Brand written by Elliott Bryan and published by IdeaPress Publishing. This book was released on 2019-06-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This should be a bulleted list of key points about the book and about your background. You can also include any data points about the sales or marketing strategy (ie - full page ad in WIRED planned) and anything else that would be a likely sales point for the book that would be valuable to share.

Poke The Box

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Publisher : Penguin
ISBN 13 : 0698409000
Total Pages : 98 pages
Book Rating : 4.6/5 (984 download)

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Book Synopsis Poke The Box by : Seth Godin

Download or read book Poke The Box written by Seth Godin and published by Penguin. This book was released on 2015-09-15 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A one-two punch! Half kick in the ass, half cheerleading encouragement." —Steven Pressfield, author of The War of Art If you are happy being just a dreamer, perhaps you don’t need this book. If you’re enjoying the status quo, don’t even consider reading this book. If you are content waiting for success to find you, please put this book down and go find something else to read. Why has Poke the Box become a cult classic? Because it’s a book that dares readers to do something they’re afraid of. It could be what you need, too. "Is Seth Godin the Pied Piper for however many of us have been afraid to fail? Will I answer his call? Will you?" —Peter Shermeta, reviewing the original edition of Poke the Box

All Marketers are Liars

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Publisher : Penguin
ISBN 13 : 1591845335
Total Pages : 241 pages
Book Rating : 4.5/5 (918 download)

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Book Synopsis All Marketers are Liars by : Seth Godin

Download or read book All Marketers are Liars written by Seth Godin and published by Penguin. This book was released on 2012-04-24 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?” All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $225 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true. As Seth Godin has taught hundreds of thousands of marketers and students around the world, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories. Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod. But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That’s a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians. But for the rest of us, it’s time to embrace the power of the story. As Godin writes, “Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn’t invent storytelling. They just perfected it.”

Seth Speaks (A Seth Book)

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Publisher : Amber-Allen Publishing
ISBN 13 : 1934408352
Total Pages : 605 pages
Book Rating : 4.9/5 (344 download)

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Book Synopsis Seth Speaks (A Seth Book) by : Jane Roberts

Download or read book Seth Speaks (A Seth Book) written by Jane Roberts and published by Amber-Allen Publishing. This book was released on 2012-04-01 with total page 605 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the most powerful of the Seth Books, this essential guide to conscious living clearly and powerfully articulates the furthest reaches of human potential, and the concept that we all create our own reality according to our individual beliefs. Having withstood the test of time, it is still considered one of the most dynamic and brilliant maps of inner reality available today. “The Seth books present an alternate map of reality with a new diagram of the psyche . . . useful to all explorers of consciousness.” — Deepak Chopra “Seth was one of my first metaphysical teachers. He remains a constant source of knowledge and inspiration in my life.” — Marianne Williamson “I would like to see the Seth books as required reading for anyone on their spiritual pathway. The amazing in-depth information in the Seth books is as relevant today as it was in the early ’70s when Jane Roberts first channeled this material.” — Louise Hay

The Seth Material

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Publisher :
ISBN 13 :
Total Pages : 304 pages
Book Rating : 4.:/5 (78 download)

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Book Synopsis The Seth Material by : Jane Roberts

Download or read book The Seth Material written by Jane Roberts and published by . This book was released on 1970 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Being You

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Publisher : Penguin
ISBN 13 : 1524742880
Total Pages : 352 pages
Book Rating : 4.5/5 (247 download)

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Book Synopsis Being You by : Anil Seth

Download or read book Being You written by Anil Seth and published by Penguin. This book was released on 2021-10-19 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: INTERNATIONAL BESTSELLER A Best Book of 2021—Bloomberg Businessweek; A Best Science Book of 2021—The Guardian; A Best Science Book of 2021—Financial Times; A Best Philosophy Book of 2021—Five Books; A Best Book of 2021—The Economist Anil Seth's quest to understand the biological basis of conscious experience is one of the most exciting contributions to twenty-first-century science. What does it mean to “be you”—that is, to have a specific, conscious experience of the world around you and yourself within it? There may be no more elusive or fascinating question. Historically, humanity has considered the nature of consciousness to be a primarily spiritual or philosophical inquiry, but scientific research is now mapping out compelling biological theories and explanations for consciousness and selfhood. Now, internationally renowned neuroscience professor, researcher, and author Anil Seth is offers a window into our consciousness in BEING YOU: A New Science of Consciousness. Anil Seth is both a leading expert on the neuroscience of consciousness and one of most prominent spokespeople for this relatively new field of science. His radical argument is that we do not perceive the world as it objectively is, but rather that we are prediction machines, constantly inventing our world and correcting our mistakes by the microsecond, and that we can now observe the biological mechanisms in the brain that accomplish this process of consciousness. Seth has been interviewed for documentaries aired on the BBC, Netflix, and Amazon and podcasts by Sam Harris, Russell Brand, and Chris Anderson, and his 2017 TED Talk on the topic has been viewed over 11 million times, a testament to his uncanny ability to make unimaginably complex science accessible and entertaining.

What to Do When It's Your Turn

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Publisher :
ISBN 13 : 9781936719310
Total Pages : 150 pages
Book Rating : 4.7/5 (193 download)

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Book Synopsis What to Do When It's Your Turn by : Seth Godin

Download or read book What to Do When It's Your Turn written by Seth Godin and published by . This book was released on 2014-12-05 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: A full-color book about art, bravery and doing work that matters

Tribes

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Publisher : Penguin
ISBN 13 : 9781591842330
Total Pages : 164 pages
Book Rating : 4.8/5 (423 download)

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Book Synopsis Tribes by : Seth Godin

Download or read book Tribes written by Seth Godin and published by Penguin. This book was released on 2008-10-16 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it means to be a leader. Since it was first published almost a decade ago, Seth Godin's visionary book has helped tens of thousands of leaders turn a scattering of followers into a loyal tribe. If you need to rally fellow employees, customers, investors, believers, hobbyists, or readers around an idea, this book will demystify the process. It's human nature to seek out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). Now the Internet has eliminated the barriers of geography, cost, and time. Social media gives anyone who wants to make a difference the tools to do so. With his signature wit and storytelling flair, Godin presents the three steps to building a tribe: the desire to change things, the ability to connect a tribe, and the willingness to lead. If you think leadership is for other people, think again—leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma led a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, ran her internal tribe of marketers from her cube in Seattle. Tribes will make you think—really think—about the opportunities to mobilize an audience that are already at your fingertips. It's not easy, but it's easier than you think.

Meatball Sundae

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Publisher : Penguin
ISBN 13 : 9781591841746
Total Pages : 266 pages
Book Rating : 4.8/5 (417 download)

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Book Synopsis Meatball Sundae by : Seth Godin

Download or read book Meatball Sundae written by Seth Godin and published by Penguin. This book was released on 2007 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestselling business author Godin delivers his most far-reaching and provocative book, explaining what works in marketing these days, what doesnt, and what to do about it.

The Big Moo

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Publisher : Penguin
ISBN 13 : 1101216263
Total Pages : 243 pages
Book Rating : 4.1/5 (12 download)

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Book Synopsis The Big Moo by : The Group of 33

Download or read book The Big Moo written by The Group of 33 and published by Penguin. This book was released on 2005-10-20 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most organizations are stuck in a rut. On one hand, they understand all the good things that will come with growth. On the other, they’re petrified that growth means change, and change means risk, and risk means death. Nobody wants to screw up and ruin a good thing, so most companies (and individuals) just keep trying to be perfect at the things they’ve always done. In 2003, Seth Godin’s Purple Cow challenged organizations to become remarkable—to drive growth by standing out in a world full of brown cows. It struck a huge chord and stayed on the Business-Week bestseller list for nearly two years. You can hear countless brainstorming meetings where people refer to purple cows and say things like, “That’s not good enough. We need to create a big moo!” But how do you create a big moo—an insight so astounding that people can’t help but remark on it, like digital TV recording (TiVo) or overnight shipping (FedEx), or the world’s best vacuum cleaner (Dyson)? Godin worked with thirty-two of the world’s smartest thinkers to answer this critical question. And the team—with the likes of Tom Peters, Malcolm Gladwell, Guy Kawasaki, Mark Cuban, Robyn Waters, Dave Balter, Red Maxwell, and Randall Rothenberg on board—created an incredibly useful book that’s fun to read and perfect for groups to share, discuss, and apply. The Big Moo is a simple book in the tradition of Fish and Don’t Sweat the Small Stuff. Instead of lecturing you, it tells stories that stick to your ribs and light your fire. It will help you to create a culture that consistently delivers remarkable innovations.

Whatcha Gonna Do With That Duck?

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Publisher : Penguin UK
ISBN 13 : 0670923001
Total Pages : 387 pages
Book Rating : 4.6/5 (79 download)

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Book Synopsis Whatcha Gonna Do With That Duck? by : Seth Godin

Download or read book Whatcha Gonna Do With That Duck? written by Seth Godin and published by Penguin UK. This book was released on 2013-01-17 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Made for dipping into again and again, Whatcha Gonna Do with That Duck? brings together the very best of Seth Godin's acclaimed blog and is a classic for fans both old and new. 'Getting your ducks in a row is a fine thing to do. But deciding what you are going to do with that duck is a far more important issue' Seth Godin is famous for bestselling books such as Purple Cow and cool entrepreneurial ventures such as Squidoo and the Domino Project. But to millions of loyal readers, he's best known for the daily burst of insight he provides every morning, rain or shine, via Seth's Blog. Since he started blogging in the early 1990s, he has written more than two million words and shaped the way we think about marketing, leadership, careers, innovation, creativity, and more. Much of his writing is inspirational and some is incendiary. Collected here are six years of his best, most entertaining, and most poignant blog posts, plus a few bonus ebooks. From thoughts on how to treat your customers to telling stories and spreading ideas, Godin pushes us to think smarter, dream bigger, write better, and speak more honestly. Highlights include: -A marketing lesson from the Apocalypse -No, everything is not going to be okay -Organized bravery -Choose your customers, choose your future -Paying attention to the attention economy -Bandits and philanthropists Godin writes to get under our skin. He wants us to stand up and do something remarkable, outside the standards of the industrial system that raised us. Seth Godin is the author of thirteen international bestsellers that have changed the way people think about marketing, the ways ideas spread, leadership and change including Permission Marketing, Purple Cow, All Marketers are Liars, The Dip and Tribes. He is the CEO of Squidoo.com and a very popular lecturer. His blog, www.sethgodin.typepad.com, is the most influential business blog in the world, and consistently one of the 100 most popular blogs on any subject.

The Way Toward Health (A Seth Book)

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Author :
Publisher : Amber-Allen Publishing
ISBN 13 : 1934408239
Total Pages : 515 pages
Book Rating : 4.9/5 (344 download)

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Book Synopsis The Way Toward Health (A Seth Book) by : Jane Roberts

Download or read book The Way Toward Health (A Seth Book) written by Jane Roberts and published by Amber-Allen Publishing. This book was released on 2020-05-25 with total page 515 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Way Toward Health is an in-depth examination of the miracle of life in a human body, woven through the poignant story of Jane Roberts’ courageous attempt to understand why she had contracted the crippling condition that ultimately led to her death. The material in the book was evoked by the questions and considerations Jane and her husband Rob faced during her long illness. Expanding upon those questions, Seth discusses: • Why medicine and therapy often perpetuate illness • How the practice of naming diseases can work against us • The influence of religion in creating disease • How childrens’ health is influenced by parents’ beliefs • Humor as an effective factor in healing • The mechanics of self-healing: how our thoughts and beliefs affect our health • The creative aspects of illness: how we sometimes contract an illness to give ourselves time to understand and integrate our life experiences

Retrain Your Brain: Cognitive Behavioral Therapy in 7 Weeks

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Author :
Publisher : Sourcebooks, Inc.
ISBN 13 : 1623157811
Total Pages : 259 pages
Book Rating : 4.6/5 (231 download)

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Book Synopsis Retrain Your Brain: Cognitive Behavioral Therapy in 7 Weeks by : Seth J. Gillihan PhD

Download or read book Retrain Your Brain: Cognitive Behavioral Therapy in 7 Weeks written by Seth J. Gillihan PhD and published by Sourcebooks, Inc.. This book was released on 2016-10-18 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: The groundbreaking 7-week plan for managing anxiety and depression using cognitive behavioral therapy. Cognitive behavioral therapy (CBT) is one of the most effective techniques for finding relief from depression and anxiety. With this CBT workbook for mental health, psychologist Dr. Seth Gillihan uses his 15 years of experience treating patients to develop a 7-week plan that teaches you practical CBT techniques to help you feel better. Change negative thought patterns—Understand your thoughts and behaviors and replace the ones that don't serve you with more positive and productive habits. Explore the power of the cognitive behavioral therapy within the book. Cognitive behavioral therapy in 7 weeks—Each activity in this CBT book builds on the previous week's as you explore straightforward, real-life exercises that encourage you to set goals, face your fears, manage tasks, and more. Great for chronic or sporadic anxiety—Whether your difficult feelings occur every day or just sometimes, this CBT workbook is an effective anxiety workbook adult readers can put to use in their daily life. Start wherever you are—Relatable examples make the information and activities more accessible to CBT newcomers of any age or background. Discover the power of cognitive behavioral therapy today with Retrain Your Brain.

The Individual and the Nature of Mass Events (A Seth Book)

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Author :
Publisher : Amber-Allen Publishing
ISBN 13 : 1934408387
Total Pages : 428 pages
Book Rating : 4.9/5 (344 download)

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Book Synopsis The Individual and the Nature of Mass Events (A Seth Book) by : Jane Roberts

Download or read book The Individual and the Nature of Mass Events (A Seth Book) written by Jane Roberts and published by Amber-Allen Publishing. This book was released on 2012-04-01 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seth has repeatedly stressed the concept that we create our own reality according to our individual beliefs. But how do our realities merge and combine to form mass reactions such as the overthrow of governments, the birth of a new religion, wars, epidemics, earthquakes, and new periods of art, architecture, and technology? In this pioneering work, Seth explores the connection between personal beliefs and world events. He pinpoints the unconscious, and often negative, beliefs pervading science and religion, medicine and mythology, and offers thought-provoking reflections on Darwinism, Freudianism, religions, cults, and medical beliefs. With fascinating implications, Seth asserts that the personal impulses we are often taught to see as dangerous, chaotic, or contradictory, are instead crucial to the best interests of the species and the natural world, for they lead us to live “not only as loving caretakers, but as partners with other species.” “Only people who trust their spontaneous impulses can be consciously wise enough to choose from a myriad of probably futures the most promising events....” — Jane Roberts, Speaking for Seth

Turning Pro

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Publisher : Black Irish Entertainment LLC
ISBN 13 : 1936891050
Total Pages : 148 pages
Book Rating : 4.9/5 (368 download)

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Book Synopsis Turning Pro by : Steven Pressfield

Download or read book Turning Pro written by Steven Pressfield and published by Black Irish Entertainment LLC. This book was released on 2012-06-27 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: The follow-up to his bestseller The War of Art, Turning Pro navigates the passage from the amateur life to a professional practice. "You don't need to take a course or buy a product. All you have to do is change your mind." --Steven Pressfield TURNING PRO IS FREE, BUT IT'S NOT EASY. When we turn pro, we give up a life that we may have become extremely comfortable with. We give up a self that we have come to identify with and to call our own. TURNING PRO IS FREE, BUT IT DEMANDS SACRIFICE. The passage from amateur to professional is often achieved via an interior odyssey whose trials are survived only at great cost, emotionally, psychologically and spiritually. We pass through a membrane when we turn pro. It's messy and it's scary. We tread in blood when we turn pro. WHAT WE GET WHEN WE TURN PRO. What we get when we turn pro is we find our power. We find our will and our voice and we find our self-respect. We become who we always were but had, until then, been afraid to embrace and live out.

I'm Not Scared, You're Scared

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Author :
Publisher : Penguin
ISBN 13 : 0593352378
Total Pages : 35 pages
Book Rating : 4.5/5 (933 download)

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Book Synopsis I'm Not Scared, You're Scared by : Seth Meyers

Download or read book I'm Not Scared, You're Scared written by Seth Meyers and published by Penguin. This book was released on 2022-03-15 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the incomparable host of “Late Night with Seth Meyers” comes a hilarious new picture book. When you're a bear who is easily scared, it's hard to have friends. Fortunately, Bear has one: Rabbit, who is very brave. One day, Rabbit urges Bear to face his fears and embark on an adventure together. However, things don't entirely go as planned, and the two friends learn the true meaning of bravery. Equal parts hilarious and touching, this funny tale of adventure, bravery, and daring rescue will both inspire the adventurous spirit in all of us and make us laugh along the way. With the unfailingly witty voice of one of America's favorite comedians, Seth Meyers's debut picture book is bound for hilarity history.