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Selling The Silver Bullet
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Book Synopsis Silver Bullet Selling by : G.A. Bartick
Download or read book Silver Bullet Selling written by G.A. Bartick and published by John Wiley & Sons. This book was released on 2008-10-27 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on ten years of extensive research and interviews with thousands of top sales performers in a variety of industries, Silver Bullet Selling reveals the secrets all great sales professionals have in common. It's not what you say that determines your success in sales; it?s how you execute the sales process to create a unique buying experience for customers. This book shows you how to apply the silver bullet selling method to launch your sales through the roof. Read it, and fire away at the competition.
Book Synopsis Selling the Silver Bullet by : Avi Santo
Download or read book Selling the Silver Bullet written by Avi Santo and published by University of Texas Press. This book was released on 2015-04-15 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originating as a radio series in 1933, the Lone Ranger is a cross-media star who has appeared in comic strips, comic books, adult and juvenile novels, feature films and serials, clothing, games, toys, home furnishings, and many other consumer products. In his prime, he rivaled Mickey Mouse as one of the most successfully licensed and merchandised children's properties in the United States, while in more recent decades, the Lone Ranger has struggled to resonate with consumers, leading to efforts to rebrand the property. The Lone Ranger's eighty-year history as a lifestyle brand thus offers a perfect case study of how the fields of licensing, merchandizing, and brand management have operated within shifting industrial and sociohistorical conditions that continue to redefine how the business of entertainment functions. Deciphering how iconic characters gain and retain their status as cultural commodities, Selling the Silver Bullet focuses on the work done by peripheral consumer product and licensing divisions in selectively extending the characters' reach and in cultivating investment in these characters among potential stakeholders. Tracing the Lone Ranger's decades-long career as intellectual property allows Avi Santo to analyze the mechanisms that drive contemporary character licensing and entertainment brand management practices, while at the same time situating the licensing field's development within particular sociohistorical and industrial contexts. He also offers a nuanced assessment of the ways that character licensing firms and consumer product divisions have responded to changing cultural and economic conditions over the past eighty years, which will alter perceptions about the creative and managerial authority these ancillary units wield.
Book Synopsis Silver Bullet Selling by : G.A. Bartick
Download or read book Silver Bullet Selling written by G.A. Bartick and published by John Wiley & Sons. This book was released on 2008-11-03 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on ten years of extensive research and interviews with thousands of top sales performers in a variety of industries, Silver Bullet Selling reveals the secrets all great sales professionals have in common. It's not what you say that determines your success in sales; it?s how you execute the sales process to create a unique buying experience for customers. This book shows you how to apply the silver bullet selling method to launch your sales through the roof. Read it, and fire away at the competition.
Download or read book Critical Selling written by Nick Kane and published by John Wiley & Sons. This book was released on 2015-09-28 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master these top-performing sales skills to dominate the marketplace Critical Selling is a dynamic and powerful guide for transforming your sales approach and outperforming your competition. This book is based on Janek Performance Group's, an award winning sales performance company, most popular sales training program, Critical Selling®. Let authors Justin Zappulla and Nick Kane, Managing Partners at Janek, lead you through their flagship sales training methodology to provide you with the strategies, skills and best practices you need to accelerate the sales process and close more deals. From the initial contact to closing the deal, this book details the winning strategies and skills that have supercharged the sales force of program alumni like OptumHealth, Santander Bank, Daimler Trucks, California Casualty, and many more. Concrete, actionable steps show you how to plan a productive sales call, identify customer needs, differentiate yourself from the competition, and wrap up the sale. You'll also learn proven techniques for building rapport, overcoming objections, dealing with price pressures, and handling the million little things that can derail an otherwise positive sales interaction. Sales are the lifeblood of your company. Are they meeting your expectations? What if you could exceed projected sales figures and blow your competition out of the water? This book provides the research-based framework to ignite your sales team and excite your customer base, for sustainable success in today's market. Let Critical Selling® show you how to: Connect with customers on a deeper level to build trust Present a persuasive and value-based solution tailored to your customer’s needs Handle pricing pressure, doubt, and objections with confidence Utilize proven methodologies that help you close the sale Sales is about so much more than exchanging goods or services for cash. It's about relationships, it's about outperforming the competition, it's about demonstrating real value, and it's about understanding and solving people's problems. Critical Selling shows you how to bring it all together, using proven techniques based on real sales performance research.
Download or read book How to Sell written by Jeff Savage and published by Jeff Savage. This book was released on 2008-05-15 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: How To Sell provides the tools you will need to earn great wealth and personal fulfillment in your sales career. Obtaining sales success requires planning, time, and much discipline and sacrifice however, the rewards are well worth it. If you have the drive to succeed, this book will equip you with the how to reach your goals.
Book Synopsis The Comic Book Western by : Christopher Conway
Download or read book The Comic Book Western written by Christopher Conway and published by U of Nebraska Press. This book was released on 2022-06 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Comic Book Western explores how the myth of the American West played out in popular comics from around the world.
Book Synopsis The Art of the Sale by : Philip Delves Broughton
Download or read book The Art of the Sale written by Philip Delves Broughton and published by Penguin. This book was released on 2013-03-26 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of Ahead of the Curve, a revelatory look at successful selling and how it can impact everything we do The first book of its kind, The Art of the Sale is the result of a pilgrimage to learn the secrets of the world's foremost sales gurus. Bestselling author Philip Delves Broughton tracked down anyone who could help him understand what it took to achieve greatness in sales, from technology billionaires to the most successful saleswoman in Japan to a cannily observant rug merchant in Morocco. The wisdom and experience Broughton acquired, revealed in this outstanding book, demonstrates as never before the complex alchemy of effective selling and the power it has to overcome challenges we face every day.
Book Synopsis Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results by : Wendy Foegen Reed
Download or read book Selling for the Long Run: Build Lasting Customer Relationships for Breakthrough Results written by Wendy Foegen Reed and published by McGraw Hill Professional. This book was released on 2010-11-12 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: CREATE RELATIONSHIPS THAT LEAD TO REPEAT SALES--FOR THE LONG RUN! "Selling for the Long Run stands head and shoulders above the run-of-the-mill sales books. If you're in the business of selling complex products or solutions, it's a blueprint for business success. Don't just read this book--use its principles and strategies every day, and it will fundamentally improve the results you achieve." -- Donal Daly, CEO, The TAS Group "This book provides a fresh, unique, and contemporary perspective on the welldocumented subject of selling in a complex business-to-business world. Wendy Reed gives the reader a contemporary road map for the modern-day, buyer-centric sales philosophy. Read it and learn an approach that most certainly enables sales success." -- Richard E. Eldh, Co-President, SiriusDecisions, Inc. "The fact that buying behavior has changed dramatically is clear to all sales professionals; how to change the way you sell in response is not. Selling for the Long Run offers new insights into how to develop and enrich relationships with clients to not only close more business this year but become the partner of choice going forward as well." -- Jim Dickie, Managing Partner, CSO Insights "Selling for the Long Run provides an easy-to-follow road map to the kind of customer collaboration that can dramatically change the relationship between buyer and seller and lead to deeper, more successful, and enduring partnerships." -- John Golden, CEO, Huthwaite "Until more universities offer degree programs in sales effectiveness, this book is required reading for anyone carrying a quota." -- Peter Ostrow, Research Director, Aberdeen Group, a Harte-Hanks Co. ARE YOU IN A GOOD RELATIONSHIP? Selling for the Long Run provides the key principles for acquiring and maintaining satisfied, repeat-buying customers. How is this achieved? One word: relationships. At first glance, the answer seems simple—but is any relationship simple? Wendy Reed, CEO of the global sales training firm InfoMentis, helps you make the transformation from an average salesperson who simply presents products to a great salesperson who serves as a collaborative partner with the customer. It's the best sales approach for good economic times, and it's the only one that works when times are tough. When the buyer perceives you as an advocate for his or her needs, trust is created--and great things follow. Outlining a strategic plan for building customer focus and collaboration into every stage of the sales cycle, Reed provides an insider's perspective to help you: View the sales process from the customer's point of view Align your offering with the buyer's needs Perform proper due diligence before creating your strategy Gain clearer vision into revenue pipelines and forecasts Deliver on all promises made--both explicit and implicit Selling for the Long Run is a blueprint for reenvisioning and retooling your sales cycle to seize the competitive advantage--and keep it. Like any customer in any industry, your prospective buyer's number-one concern is value--bottom line. In the end, he or she wants to make a purchase from a trustworthy partner--which is why you have to stop looking for that one magical "sales technique" and start building the kind of relationships that generate results. Take your first step with Selling for the Long Run.
Book Synopsis A Mind for Sales by : Mark Hunter, CSP
Download or read book A Mind for Sales written by Mark Hunter, CSP and published by HarperCollins Leadership. This book was released on 2020-03-31 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: For salespeople feeling stressed and disappointed that their customers don’t want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success. The world of sales can be tough, so it’s easy to get discouraged when the rejections start piling up and your customers stop answering the phone. This allows the wrong thought patterns to start developing, soon you aren’t making quotas and then you begin looking at job listings waiting for your next downfall. Sales expert Mark Hunter can relate as his start to sales was discouraging. The lessons he’s learned throughout his career are revealed in A Mind for Sales. He discovered that sales can be incredibly rewarding, such as customers calling you for advice, thanking you for improving their business, and referring you to colleagues. The difference is simply developing mindset and momentum habits. In A Mind for Sales, you’ll learn how to: Feel energized by renewed purpose and success in your sales role by following the success cycle approach. Receive practical strategies on how to change your mindset and succeed in sales. Learn the daily habits needed to maximize productivity and make hitting the ground running strategy #1. Gain real-world insights from Hunter’s vast experience as a successful sales professional and sales coach. Let this book inspire and prepare you to form the new habits you need to succeed and to realize the incredible rewards that a successful life in sales makes possible.
Book Synopsis The Maverick Selling Method by : Brian Burns
Download or read book The Maverick Selling Method written by Brian Burns and published by Brian Burns. This book was released on 2009 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Maverick Method is a powerful and unique selling method that provides the complete picture of how complex sales work. The Method has been researched, developed and practiced over a twenty-year period. We have studied and modeled over one hundred of the most successful salespeople. Unlike other selling methods the Maverick Method has been proven by salespeople on the front lines of the most difficult selling environments imaginable. The Mavericks that we have modeled have been able to create new markets, dominate their market segments and marginalize their competitors. What you will learn from the Maverick Selling Method: How a complex sale really works How to control the buying process How to customize your selling process for your unique product How to set and change the rules that will justify the buying decision How to marginalize any competitor How to close the deal in a predictable manner before your competitor even knows they have lost What Mavericks do differently How you can become a Maverick
Book Synopsis The Last Sales Book by : Joe Barhoum
Download or read book The Last Sales Book written by Joe Barhoum and published by Joe Barhoum. This book was released on 2019-07-17 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: Professor Barhoum's second book is focused squarely on selling. This book deconstructs his 10+ years of first-hand sales experience into an easy to follow set of principals that every aspiring sales professional can learn from.
Book Synopsis The Great Sellers Playbook by : Joe Barhoum
Download or read book The Great Sellers Playbook written by Joe Barhoum and published by Joe Barhoum. This book was released on 2020-05-20 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the discipline of sales and use it as a tool for understanding what builds trust in a business setting. In the long run, the honest seller always wins, even if they lose some business in the short term. This book is not a silver bullet. It is, however, a straightforward explanation of what to expect in sales, with strategies you can use to build trust with buyers.These principals are based on lessons from my career which have been with me for 15 years. They center around four basic questions:What is a seller?What should a seller be?What should a seller do?What should a seller not do?
Book Synopsis Selling Confidential: Ben Franklin's Little Known Scientific Formula Improves Selling Skills 52% by : Bob Oros
Download or read book Selling Confidential: Ben Franklin's Little Known Scientific Formula Improves Selling Skills 52% written by Bob Oros and published by Lulu.com. This book was released on 2014-04-11 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a scientifically proven system you will become a highly skilled, confident sales person improving your skills 52% in 13 weeks. Selling Confidential is a more confident and educational approach to selling that will take you step by step to success by mastering the attitudes and skills resulting in you being a top performing sales professional. All the doubts, fears and worries you ever had will disappear and will be replaced with a positive, aggressive approach. These topics have been presented over 2000 times to some of the largest companies in the U.S.
Book Synopsis Effective Sales Incentive Design for Distributors by : Mike Marks
Download or read book Effective Sales Incentive Design for Distributors written by Mike Marks and published by Natl Assn Wholesale-Distr. This book was released on 2012-04 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Four Characters of Selling: Speak the way your Buyers listen. Listen the way your Buyers speak. by : Curtis Blair
Download or read book Four Characters of Selling: Speak the way your Buyers listen. Listen the way your Buyers speak. written by Curtis Blair and published by West Creek Resources. This book was released on 2005 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Compensating New Sales Roles by : Jerome A. Colletti
Download or read book Compensating New Sales Roles written by Jerome A. Colletti and published by AMACOM Div American Mgmt Assn. This book was released on 2001 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now updated to cover the online selling arena--the most comprehensive guide to building an innovative sales compensation plan.
Book Synopsis Heavy Hitter Selling by : Steve W. Martin
Download or read book Heavy Hitter Selling written by Steve W. Martin and published by John Wiley & Sons. This book was released on 2006-09-11 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: What separates ordinary salespeople from Heavy Hitters? The best salespeople are those "Heavy Hitters" who are able to use human nature, language, and intuition to build trusting relationships with customers and persuade them to buy. Based on his proven and effective sales program, author Steve Martin's Heavy Hitter Selling explains how you too can achieve and maintain that high level of sales success. Using real-world case studies, examples, and exercises, Martin provides the psychological, physical, and language-based tactics you need to turn yourself into a Heavy Hitter. Inside, you'll find proven guidance and expert tips on: Understanding how people think and communicate Finding the right words at the right time Predicting a customer's behavior and influencing his thoughts Building customer rapport and understanding their motivations Persuading both the customer's rational mind and his emotional subconscious side "Like other sales books published recently, this one stresses the importance of human behavior. But unlike the others, it puts an emphasis on language. Salespeople could well benefit by exploring scientific models of language. Practical exercises make the book useful for everyone." —Harvard Business School Review "This well-written, insightful book will give you ideas and strategies you can use to influence and persuade customers in any market." —Brian Tracy, author, Million Dollar Habits "Traditional selling focuses on product, price, and competition and misses the most important reason people buy-people and emotion. Heavy Hitter Selling offers a different perspective that is valuable in understanding how to win." —Jay Fulcher, President and COO, Agile Software "Heavy Hitter Selling is different-[a book that] will help you make lots of money." —Gerald D. Cohen, CEO, Information Builders, Inc.
