Author : Jill Bamburg
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1609943503
Total Pages : 190 pages
Book Rating : 4.6/5 (99 download)
Book Synopsis Getting to Scale by : Jill Bamburg
Download or read book Getting to Scale written by Jill Bamburg and published by Berrett-Koehler Publishers. This book was released on 2006-08-21 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ben & Jerry's. Stonyfield Farm. The Body Shop. Tom's of Maine. All leaders in the socially responsible business movement--and all eventually sold to mega-corporations. Do values-driven businesses have to choose between staying small, selling off, or selling out? Jill Bamburg says no. Based on intensive interviews with more than thirty growth-oriented, mission-driven entrepreneurs--including American Apparel, Give Something Back, Wild Planet Toys, Organic Valley Family of Farms, and Village Real Estate--her book explodes the myths of scale from both ends of the spectrum. She debunks both the limiting "small is beautiful" approach as well as the "you have to sell out to grow" mandate.