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Rhetoric A Very Short Introduction
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Book Synopsis Rhetoric: A Very Short Introduction by : Richard Toye
Download or read book Rhetoric: A Very Short Introduction written by Richard Toye and published by Oxford University Press. This book was released on 2013-03-28 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: Society's attitudes to rhetoric are often very negative. Here, Richard Toye provides an engaging, historically informed introduction to rhetoric, from Ancient Greece to the present day. Wide-ranging in its scope, this Very Short Introduction is the essential starting point for understanding the art of persuasion.
Book Synopsis Rhetoric: A Very Short Introduction by : Richard Toye
Download or read book Rhetoric: A Very Short Introduction written by Richard Toye and published by OUP Oxford. This book was released on 2013-03-28 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetoric is often seen as a synonym for shallow, deceptive language, and therefore as something negative. But if we view rhetoric in more neutral terms, as the 'art of persuasion', it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defence of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from Ancient Greece, medieval Islamic preaching, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Book Synopsis Rhetoric: A Very Short Introduction by : Richard Toye
Download or read book Rhetoric: A Very Short Introduction written by Richard Toye and published by OUP Oxford. This book was released on 2013-03-28 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rhetoric is often seen as a synonym for shallow, deceptive language, and therefore as something negative. But if we view rhetoric in more neutral terms, as the 'art of persuasion', it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defence of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from Ancient Greece, medieval Islamic preaching, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Download or read book Drugs written by Leslie L. Iversen and published by Oxford University Press. This book was released on 2016 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: The twentieth century saw a remarkable upsurge of research on drugs, with major advances in the treatment of bacterial and viral infections, heart disease, stomach ulcers, cancer, and metal illnesses. These, along with the introduction of the oral contraceptive, have altered all of our lives. There has also been an increase in the recreational use and abuse of drugs in the Western world. This Very Short Introduction, in its second edition, gives a non-technical account of how drugs work in the body. Reviewing both legal (alcohol, nicotine, and caffeine) and illegal drugs, Les Iversen discusses why some are addictive, and whether drug laws need reform. ABOUT THE SERIES The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Book Synopsis Languages: A Very Short Introduction by : Stephen Anderson
Download or read book Languages: A Very Short Introduction written by Stephen Anderson and published by OUP Oxford. This book was released on 2012-06-28 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: How many languages are there? What differentiates one language from another? Are new languages still being discovered? Why are so many languages disappearing? The diversity of languages today is varied, but it is steadily declining. In this Very Short Introduction, Stephen Anderson answers the above questions by looking at the science behind languages. Considering a wide range of different languages and linguistic examples, he demonstrates how languages are not uniformly distributed around the world; just as some places are more diverse than others in terms of plants and animal species, the same goes for the distribution of languages. Exploring the basis for linguistic classification and raising questions about how we identify a language, as well as considering signed languages as well as spoken, Anderson examines the wider social issues of losing languages, and their impact in terms of the endangerment of cultures and peoples. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Book Synopsis Sociolinguistics: A Very Short Introduction by : John Edwards
Download or read book Sociolinguistics: A Very Short Introduction written by John Edwards and published by Oxford University Press. This book was released on 2013-07-25 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Very Short Introduction deals with the social life of language, presenting a succinct account of the most important aspects - both "micro" and "macro" - of sociolinguistics, such as language variation, language attitudes, and the relationship between language and identity.
Book Synopsis Free Speech: A Very Short Introduction by : Nigel Warburton
Download or read book Free Speech: A Very Short Introduction written by Nigel Warburton and published by OUP Oxford. This book was released on 2009-02-26 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'I disapprove of what you say, but I will defend to the death your right to say it' This slogan, attributed to Voltaire, is frequently quoted by defenders of free speech. Yet it is rare to find anyone prepared to defend all expression in every circumstance, especially if the views expressed incite violence. So where do the limits lie? What is the real value of free speech? Here, Nigel Warburton offers a concise guide to important questions facing modern society about the value and limits of free speech: Where should a civilized society draw the line? Should we be free to offend other people's religion? Are there good grounds for censoring pornography? Has the Internet changed everything? This Very Short Introduction is a thought-provoking, accessible, and up-to-date examination of the liberal assumption that free speech is worth preserving at any cost. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Download or read book Sikhism written by Eleanor M. Nesbitt and published by Oxford University Press. This book was released on 2016 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: An accessible introduction to the world's fifth largest religion, this work presents Sikhism's meanings and myths, and its practices, rituals, and festivals, also addressing ongoing social issues such as the relationship with the Indian state, the diaspora, and caste.
Book Synopsis Thinking and Reasoning: A Very Short Introduction by : Jonathan St B. T. Evans
Download or read book Thinking and Reasoning: A Very Short Introduction written by Jonathan St B. T. Evans and published by Oxford University Press. This book was released on 2017-09-21 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our extraordinary capacity to reason and solve problems sets us aside from other animals, but our evolved thinking processes also leave us susceptibile to bias and error. The study of thinking and reasoning goes back to Aristotle, and was one of the first topics to be studied when psychology separated from philosophy. In this Very Short Introduction Jonathan Evans explores cognitive psychological approaches to understanding the nature of thinking and reasoning, problem solving, and decision making. He shows how our problem solving capabilities are hugely dependent on also having the imagination to ask the right questions, and the ability to see things from a completely new perspective. Beginning by considering the approaches of the behaviourists and the Gestalt psychologists, he moves on to modern explorations of thinking, including hypothetical thinking, conditionals, deduction, rationality, and intuition. Covering the role of past learning, IQ, and cognitive biases, Evans also discusses the idea that there may be two different ways of thinking, arising from our evolutionary history. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Book Synopsis Magic: A Very Short Introduction by : Owen Davies
Download or read book Magic: A Very Short Introduction written by Owen Davies and published by OUP Oxford. This book was released on 2012-01-26 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Defining 'magic' is a maddening task. Over the last century numerous philosophers, anthropologists, historians, and theologians have attempted to pin down its essential meaning, sometimes analysing it in such complex and abstruse depth that it all but loses its sense altogether. For this reason, many people often shy away from providing a detailed definition, assuming it is generally understood as the human control of supernatural forces. 'Magic' continues to pervade the popular imagination and idiom. People feel comfortable with its contemporary multiple meanings, unaware of the controversy, conflict, and debate its definition has caused over two and a half millennia. In common usage today 'magic' is uttered in reference to the supernatural, superstition, illusion, trickery, religious miracles, fantasies, and as a simple superlative. The literary confection known as 'magical realism' has considerable appeal and many modern scientists have ironically incorporated the word into their vocabulary, with their 'magic acid', 'magic bullets' and 'magic angles'. Since the so-called European Enlightenment magic has often been seen as a marker of primitivism, of a benighted earlier stage of human development. Yet across the modern globalized world hundreds of millions continue to resort to magic - and also to fear it. Magic provides explanations and remedies for those living in extreme poverty and without access to alternatives. In the industrial West, with its state welfare systems, religious fundamentalists decry the continued moral threat posed by magic. Under the guise of neo-Paganism, its practice has become a religion in itself. Magic continues to be a truly global issue. This Very Short Introduction does not attempt to provide a concluding definition of magic: it is beyond simple definition. Instead it explores the many ways in which magic, as an idea and a practice, has been understood and employed over the millennia. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Book Synopsis History: A Very Short Introduction by : John Arnold
Download or read book History: A Very Short Introduction written by John Arnold and published by Oxford Paperbacks. This book was released on 2000-02-24 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Starting with an examination of how historians work, this "Very Short Introduction" aims to explore history in a general, pithy, and accessible manner, rather than to delve into specific periods.
Book Synopsis Psychology: A Very Short Introduction by : Gillian Butler
Download or read book Psychology: A Very Short Introduction written by Gillian Butler and published by Oxford Paperbacks. This book was released on 2000-02-24 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Psychology is part of everyone's experience: it influences the way we think about everything from education and intelligence, to relationships and emotions, advertising and criminality. People readily behave as amateur psychologists, offering explanations for what people think, feel, and do. But what exactly are psychologists trying to do? What scientific grounding do they have for their approach? This book provides an understanding of some of psychology's leading ideas and their practical relevance, making it a stimulating introduction for anyone interested in understanding the human mind. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Book Synopsis The Rhetoric of the Page by : Laurie Maguire
Download or read book The Rhetoric of the Page written by Laurie Maguire and published by Oxford University Press. This book was released on 2020-11-03 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This wide-ranging and entertaining book explores blank space from incunabula to Google books. Blanks are a paradox—simultaneously nothing and something, gesturing to what was once there or might be there. They are also a creative opportunity for readers as well as writers: readers respond to what is not there and writers come to anticipate that response. Thus, blank space develops literary and ludic applications. Each chapter focuses on one typographical form of what is not there on the page: physical gaps (Chapter One), marks of incompletion such as &c (Chapter Two), and the asterisk as a stand-in for things that cannot be said (Chapter Three). By looking at the early-modern page as a visual unit as well as a verbal unit, this volume shows how the relationship between textual layout and textual content is as productive for writers as it is for readers. Mise-en-page influences readers in the same way that rhetoric influences readers. It is thus possible to speak of 'the rhetoric of the page'.
Book Synopsis Design: A Very Short Introduction by : John Heskett
Download or read book Design: A Very Short Introduction written by John Heskett and published by Oxford University Press. This book was released on 2005 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will transform the way you think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal to the medical equipment used to save lives. John Heskett goes beyond style and taste to look at how different cultures and individuals personalise objects.
Download or read book Homer written by Barbara Graziosi and published by Oxford University Press. This book was released on 2019 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Iliad and the Odyssey are the cornerstones of Western literature, inspiring artists, writers, philosophers, musicians, playwrights, and film-makers throughout history. Barbara Graziosi introduces Homer's key works and discusses the main literary, historical, and archaeological issues at the heart of Homeric studies.
Book Synopsis Beauty: A Very Short Introduction by : Roger Scruton
Download or read book Beauty: A Very Short Introduction written by Roger Scruton and published by Oxford University Press. This book was released on 2011-03-24 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: "First published in hardback as Beauty, 2009"--T.p. verso.
