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Author :
Publisher :
ISBN 13 : 9782212804935
Total Pages : pages
Book Rating : 4.8/5 (49 download)
Download or read book REUSSIR SON REFERENCEMENT WEB. written by and published by . This book was released on 2018 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Auteur Noel Nguessan
Publisher : Editions Lulu.com
ISBN 13 : 1291775943
Total Pages : 172 pages
Book Rating : 4.2/5 (917 download)
Download or read book Bien référencer son site internet sur Google written by Auteur Noel Nguessan and published by Editions Lulu.com. This book was released on 2014-03-09 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Le référencement sur Google est en perpétuel mouvement. Voici des conseils pour bien référencer votre site web et vous assurer une présence internet plus efficace pour plus de trafic web.
Author : Véronique Duong
Publisher : John Wiley & Sons
ISBN 13 : 1786304597
Total Pages : 200 pages
Book Rating : 4.7/5 (863 download)
Download or read book SEO Management written by Véronique Duong and published by John Wiley & Sons. This book was released on 2020-01-02 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Search Engine Optimization (SEO) is arguably the most significant tool that marketeers have to push online content. As the hub of the computational engineering fields, SEO encompasses technical, editorial and link-building strategies, and is an integral part of our daily lives. As important as it is ubiquitous, SEO is needed for the development of a brands website and online reputation. When a website is live, one of its priorities is to drive organic traffic towards it, in order to attract visibility. In order to achieve such an aim, many proactive measures must be put in place, advice followed and tips implemented. There should also be an understanding of the holistic connection between a websites HTML sources, content management system and its relationship with external websites too (SEO off-site). There are many different search engines in the world and depending on the international boundary, one web browser usually dominates the landscape. Google features prominently in SEO Management, but this book also goes into detail regarding Baidu SEO (China), Yandex SEO (Russia) and Naver SEO (South Korea). There is also guidance given on how to manage a SEO project.
Author : Véronique Duong
Publisher : John Wiley & Sons
ISBN 13 : 111936874X
Total Pages : 95 pages
Book Rating : 4.1/5 (193 download)
Download or read book Baidu SEO written by Véronique Duong and published by John Wiley & Sons. This book was released on 2017-06-29 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: SEO practices for Baidu and other Chinese search engines are little known in the Western world. However, in order for a company to promote itself successfully in the Middle Kingdom, it is absolutely necessary to go online in China. Chinese SEO is not only about working on the on-site and off-site aspects of a site, there are also many administrative tasks to take into account: the creation of a site in China can pose governmental problems (obtaining a Chinese mobile line, applying for an ICP license, proving that the company is well established in China, etc.) In order for readers to understand how SEO and web-marketing works in China, tips, advice and case studies are presented throughout this book.
Author : Damianos P. Sakas
Publisher : Springer
ISBN 13 : 3030160998
Total Pages : 275 pages
Book Rating : 4.0/5 (31 download)
Download or read book Strategic Innovative Marketing written by Damianos P. Sakas and published by Springer. This book was released on 2019-05-25 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: This proceedings volume highlights cutting-edge approaches for contemporary issues evolved in strategic marketing and the integration of theory and practice. It focuses on strategic research and innovative activities in marketing that can be used in everyday operations. The contributions have been divided into eight sections, grouping emerging marketing technologies together in a close examination of practices, problems and trends. The first section examines management challenges which influence societies, cultures, networks, organizations, teams, and individuals. It emphasizes ways business processes foster innovation and facilitate management transitions from dominant structures to more evolutionary, developmental paradigms. The second section discusses the benefits and guidelines to implementation of green marketing strategies. The following section pursues new perspectives of the role of location in marketing and its impact on consumer well-being. The next section explores the impacts of user generated content (UGC) on marketing theories and practice, which is followed by a section identifying how market-based assets can contribute to a sustainable competitive advantage. The sixth section covers understanding consumer perception to make marketing decisions. The final sections promote the use of business informatics and modeling in marketing and also the development of integrating information management in ways that change how people use information to engage in knowledge focused activities. The papers from the proceedings of the 6th International Conference on Strategic Innovative Marketing (IC-SIM 2017) have been written by scientists, researchers, practitioners and students that demonstrate a special orientation in strategic marketing, all of whom aspire to be ahead of the curve based on the pillars of innovation. This proceedings volume shares their recent contributions to the field and showcases their exchange of insights on strategic issues in the science of innovation marketing.
Author : Terence Den Hoed
Publisher : BoD - Books on Demand
ISBN 13 : 2322257656
Total Pages : 690 pages
Book Rating : 4.3/5 (222 download)
Download or read book texts 1992 2016 written by Terence Den Hoed and published by BoD - Books on Demand. This book was released on 2020-11-23 with total page 690 pages. Available in PDF, EPUB and Kindle. Book excerpt: The current edition is available in English and made up of all the texts previously published by the author between 1992 and 2016, along with some other original texts, some of which have been the subject of online prepublications, written in 2016 and 2017. This book is more than a twenty-five-year progress report in terms of writing, having gone hand in hand with, as a counterpoint, a wealth of experience in the world of work, like a celebration of life and unique paths in all their complexity. D. H. T. and Eric D. are Terence DEN HOED's pseudonyms.
Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1522551883
Total Pages : 1755 pages
Book Rating : 4.5/5 (225 download)
Download or read book Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-01-05 with total page 1755 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics, such as mobile commerce, brand communication, and social media, this multi-volume book is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.
Author : Al-Rabayah, Wafaa
Publisher : IGI Global
ISBN 13 : 1522516875
Total Pages : 330 pages
Book Rating : 4.5/5 (225 download)
Download or read book Strategic Uses of Social Media for Improved Customer Retention written by Al-Rabayah, Wafaa and published by IGI Global. This book was released on 2016-11-09 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social networking venues have increased significantly in popularity in recent years. When utilized properly, these networks can offer many advantages within business contexts. Strategic Uses of Social Media for Improved Customer Retention is a pivotal reference source for the latest scholarly research on the implementation of online social networks in modern businesses and examines how such networks allow for a better understanding of clients and customers. Highlighting theoretical concepts, empirical case studies, and critical analyses, this book is ideally designed for researchers, practitioners, professionals, and upper-level students interested in improving and maintaining customer relationships.
Author :
Publisher :
ISBN 13 :
Total Pages : 332 pages
Book Rating : 4.3/5 ( download)
Download or read book African Research & Documentation written by and published by . This book was released on 2011 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Vesna Hassler
Publisher : Artech House
ISBN 13 : 1580532918
Total Pages : 381 pages
Book Rating : 4.5/5 (85 download)
Download or read book Java Card for E-payment Applications written by Vesna Hassler and published by Artech House. This book was released on 2002 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a working tool for professionals, this easy-to-understand resource provides clear, detailed guidance on smart, credit and debit cards, JavCard and OpenCard Framework.
Author : Dave Ruel
Publisher : Musclemind Media Incorporated
ISBN 13 : 9780995997783
Total Pages : 294 pages
Book Rating : 4.9/5 (977 download)
Download or read book Done By Noon written by Dave Ruel and published by Musclemind Media Incorporated. This book was released on 2022-01-26 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: You Wanted More Freedom... As an entrepreneur, being your own boss is probably not what you had in mind when you first started. In a broken business culture that promotes workaholism and non-stop hustle, where productivity and performance are measured by quantity over quality, it's easy to get sucked into the dark side of entrepreneurship and lose sight of the very reasons why you became an entrepreneur in the first place. That translates into a daily life of unmanageable workloads, focus-robbing reactivity, and deep overwhelm. But if your goal is to build a business that works for you instead of enslaving you, then this book is the answer. Here's what you can expect to learn and implement with this book: How to finish what you used to do in 40+ hours per week in 20 hours or less. The 2 types of tasks to focus on daily to double your productivity while delegating, outsourcing and automating most of your draining recurring tasks. 3 simple tweaks to swat away distractions and free you from firefighting, non-stop emergencies, and never-ending to-do lists. An easy to implement system that will allow you to optimally manage your time, energy and attention to ensure you'll perform at work and win at your personal life. Unique strategies to create the space in your schedule for what really matters. And much more! Dave Ruel is a former competitive physique athlete turned serial entrepreneur, author, speaker, and leadership mentor. After founding and growing multi-million dollar online companies in the field of health, fitness and sports nutrition, Dave founded Effic, an innovative leadership development company that helps busy entrepreneurs maximize their impact and freedom. His systems and tools are now used by entrepreneurs all around the world. Dave lives on the East Coast of Canada with his wife Karine and their 2 daughters.
Author : Ed Tittel
Publisher : John Wiley & Sons
ISBN 13 : 0470388668
Total Pages : 403 pages
Book Rating : 4.4/5 (73 download)
Download or read book HTML, XHTML and CSS For Dummies written by Ed Tittel and published by John Wiley & Sons. This book was released on 2008-06-02 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now featuring more than 250 color illustrations throughout, this perennially popular guide is a must for novices who want to work with HTML or XHTML, which continue to be the foundation for any Web site The new edition features nearly 50 percent new and updated content, including expanded coverage of CSS and scripting, new coverage of syndication and podcasting, and new sample HTML projects, including a personal Web page, an eBay auction page, a company Web site, and an online product catalog The companion Web site features an eight-page expanded Cheat Sheet with ready-reference information on commands, syntax, colors, CSS elements, and more Covers planning a Web site, formatting Web pages, using CSS, getting creative with colors and fonts, managing layouts, and integrating scripts
Author : United Nations Office on Drugs and Crime
Publisher : United Nations Office on Drugs and Crime
ISBN 13 : 9789211303391
Total Pages : 433 pages
Book Rating : 4.3/5 (33 download)
Download or read book Global Report on Trafficking in Persons 2016 written by United Nations Office on Drugs and Crime and published by United Nations Office on Drugs and Crime. This book was released on 2017-01-03 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Report covers and provides an overview of patterns and flows of trafficking in persons at the global, regional and national levels, based on trafficking cases detected mainly between 2012 and 2014.
Author : Steve Jackson
Publisher : Routledge
ISBN 13 : 1136441409
Total Pages : 276 pages
Book Rating : 4.1/5 (364 download)
Download or read book Cult of Analytics: Driving online marketing strategies using web analytics written by Steve Jackson and published by Routledge. This book was released on 2009-06-04 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to understand and get true value from your online content you need to understand how it is used by your customers. If you work with web analytics and online search optimization, this book will provide you with the tools and insight you need to do just that. Even more, it will give you an actionable plan to transform the culture of your organization into one that uses web analytics on a daily basis, focusing on real changes you can make to your department and processes to transform the way your business works. With examples from dozens of companies ranging from small businesses, to consumer sites like Amazon, to some of the largest companies in the world including Tesco and Google, Cult of Analytics demonstrates just how to apply web analytics to your business.
Author : Colin Gillespie
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491950757
Total Pages : 220 pages
Book Rating : 4.4/5 (919 download)
Download or read book Efficient R Programming written by Colin Gillespie and published by "O'Reilly Media, Inc.". This book was released on 2016-12-08 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are many excellent R resources for visualization, data science, and package development. Hundreds of scattered vignettes, web pages, and forums explain how to use R in particular domains. But little has been written on how to simply make R work effectively—until now. This hands-on book teaches novices and experienced R users how to write efficient R code. Drawing on years of experience teaching R courses, authors Colin Gillespie and Robin Lovelace provide practical advice on a range of topics—from optimizing the set-up of RStudio to leveraging C++—that make this book a useful addition to any R user’s bookshelf. Academics, business users, and programmers from a wide range of backgrounds stand to benefit from the guidance in Efficient R Programming. Get advice for setting up an R programming environment Explore general programming concepts and R coding techniques Understand the ingredients of an efficient R workflow Learn how to efficiently read and write data in R Dive into data carpentry—the vital skill for cleaning raw data Optimize your code with profiling, standard tricks, and other methods Determine your hardware capabilities for handling R computation Maximize the benefits of collaborative R programming Accelerate your transition from R hacker to R programmer
Author : Damian Ryan
Publisher : Kogan Page Publishers
ISBN 13 : 0749464283
Total Pages : 304 pages
Book Rating : 4.7/5 (494 download)
Download or read book Understanding Digital Marketing written by Damian Ryan and published by Kogan Page Publishers. This book was released on 2012-03-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital marketing now represents 25% of the marketing spend in the UK and this is predicted to move to 50% or higher within the next three years. Understanding Digital Marketing looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe it is headed in the future. This authoritative title demonstrates how to harness the power of digital media and use it to achieve the utmost success in business, now and in the future.Understanding Digital Marketing deals with every key topic in detail, including:search marketing,social media, Google, mobile marketing, affiliate marketing, e-mail marketing, customer engagement and digital marketing strategies. Essential reading for both practitioners and students alike, and including real-world examples of digital marketing successes and expert opinions, Understanding Digital Marketing provides you with tools to utilize the power of the internet to take your company wherever you want it to go.
Author : Eric Enge
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491903643
Total Pages : 1179 pages
Book Rating : 4.4/5 (919 download)
Download or read book The Art of SEO written by Eric Enge and published by "O'Reilly Media, Inc.". This book was released on 2015-08-17 with total page 1179 pages. Available in PDF, EPUB and Kindle. Book excerpt: Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to [email protected].
