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Rethinking The Media Audience
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Book Synopsis Rethinking the Media Audience by : Pertti Alasuutari
Download or read book Rethinking the Media Audience written by Pertti Alasuutari and published by SAGE Publications Ltd. This book was released on 1999-08-31 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life.
Download or read book Living Room Wars written by Ien Ang and published by Routledge. This book was released on 2006-07-13 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Living Room Wars brings together Ien Ang's recent writings on television audiences, and , in response to recent criticisms of cultural studies, argues that it is possible to study audience pleasures and popular television in a way that is not naively populist. Ang examines how the makers and marketers of television attempt to mould their audience and looks at the often unexpected ways in which the viewers actively engage with the programmes they watch. Living Room Wars highlights the inherent contradictions of a `politics of pleasure' of television consumption: Ang moves beyond the trditional forcus on textual meanings to explore the structural and historical representations fo television audiences as an integral part of modern culture. Her wide-ranging and illuminating discussion takes in the battle between television and its audiences; the politics of empirical audience research; new technologies and the tactics of television consumption; ethnography and radical contextualism in audience studies; television fiction and women's fantasy; feminist desire and female pleasure in media consumption, and the transnational media system.
Book Synopsis Rethinking Media, Religion, and Culture by : Stewart M. Hoover
Download or read book Rethinking Media, Religion, and Culture written by Stewart M. Hoover and published by SAGE Publications. This book was released on 1997-01-31 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: The growing connections between media, culture, and religion are increasingly evident in our society today but have rarely been linked theoretically until now. Beginning with the decline of religious institutions during the latter part of this century, Rethinking Media, Religion, and Culture focuses on issues such as the increasing autonomy and individualized practice of religion, the surge of media and media-based icons that are often imbued with religious qualities, and the ensuing effect on cultural practices. Editors Stewart M. Hoover and Knut Lundby examine each of these issues and the implications of major recent findings of religious, media, and cultural studies as they pertain to one another. In a primary effort, the leading class of contributors to this work effectively triangulate these three separate areas into a coherent whole. The book explores phenomena like rallies, rituals, and resistance as they are distinct expressions of religion often transmogrified into different mediated or cultural expressions. This collection should benefit the work of scholars and researchers in communication, media, cultural, and religious studies who seek a broader understanding of the two-sided relationships between religion and media, media and culture, and culture and religion.
Book Synopsis Beyond Representational Correctness by : Edward Schiappa
Download or read book Beyond Representational Correctness written by Edward Schiappa and published by SUNY Press. This book was released on 2008-03-27 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that representational correctness can cause critics to miss the positive work that films and television shows can perform in reducing prejudice.
Book Synopsis Mediatization of Communication by : Knut Lundby
Download or read book Mediatization of Communication written by Knut Lundby and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-08-25 with total page 998 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook on Mediatization of Communication uncovers the interrelation between media changes and changes in culture and society. This is essential to understand contemporary trends and transformations. “Mediatization” characterizes changes in practices, cultures and institutions in media-saturated societies, thus denoting transformations of these societies themselves. This volume offers 31 contributions by leading media and communication scholars from the humanities and social sciences, with different approaches to mediatization of communication. The chapters span from how mediatization meets climate change and contribute to globalization to questions on life and death in mediatized settings. The book deals with mass media as well as communication with networked, digital media. The topic of this volume makes a valuable contribution to the understanding of contemporary processes of social, cultural and political changes. The handbook provides the reader with the most current state of mediatization research.
Book Synopsis Rethinking Media Pluralism by : Kari Karppinen
Download or read book Rethinking Media Pluralism written by Kari Karppinen and published by Fordham Univ Press. This book was released on 2013 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contends that the notions of media pluralism and diversity have been reduced to empty catchphrases or conflated with consumer choice and market competition.
Download or read book We the Media written by Dan Gillmor and published by "O'Reilly Media, Inc.". This book was released on 2006-01-24 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at the emerging phenomenon of online journalism, including Weblogs, Internet chat groups, and email, and how anyone can produce news.
Book Synopsis Rethinking Media Research for Changing Societies by : Matthew Powers
Download or read book Rethinking Media Research for Changing Societies written by Matthew Powers and published by Cambridge University Press. This book was released on 2020-08-20 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading scholars of media and public life grapple with how to make sense of major transformations rocking media and politics.
Book Synopsis Rethinking Reputation by : Fraser P. Seitel
Download or read book Rethinking Reputation written by Fraser P. Seitel and published by Macmillan. This book was released on 2012-08-21 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good public relations is no longer just icing-it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at Johnson & Johnson, examine a fascinating new set of case studies-including the BP oil spill and the launch of CitySlips-to glean the PR dos and don'ts for the new media world, covering both standard reputation maintenance and crisis management. They also show start-up companies and entrenched organizations how to use the power of word-of-mouth to jump-start business like never before. This is a wake-up call from two industry legends-for public relations professionals as well as entrepreneurs, CEOs, and anyone else tasked with representing their organization to the world. These new media lessons include: * Remember that research is cheaper, and more critical, than ever. * Don't let the perfect be the enemy of the good-launch your idea before someone else does. * Don't get so excited about social media that you forget about traditional media. * In a crisis, you are never offstage. * Never lie, never whine, and never try to predict the future!
Book Synopsis Rethinking Journalism by : Chris Peters
Download or read book Rethinking Journalism written by Chris Peters and published by Routledge. This book was released on 2013 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is no doubt, journalism faces challenging times. This book argues that we have to rethink journalism fundamentally. Rather than just focus on the symptoms of the 'crisis of journalism', this collection tries to understand the structural transformation journalism is undergoing.
Book Synopsis Audience Ratings by : Hugh Malcolm Beville
Download or read book Audience Ratings written by Hugh Malcolm Beville and published by Psychology Press. This book was released on 1988 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1988. Routledge is an imprint of Taylor & Francis, an informa company.
Book Synopsis Media Audiences by : John L. Sullivan
Download or read book Media Audiences written by John L. Sullivan and published by SAGE Publications. This book was released on 2019-07-24 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Audiences: Effects, Users, Institutions, and Power 2nd Edition explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions & commodities, as users of media, and as producers & subcultures of mass media.
Book Synopsis The Places and Spaces of News Audiences by : Chris Peters
Download or read book The Places and Spaces of News Audiences written by Chris Peters and published by Routledge. This book was released on 2018-04-19 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically, or so we would like to believe, the story of everyday life for many people included regular, definitive moments of news consumption. Journalism, in fact, was distributed around these routines: papers were delivered before breakfast, the evening news on TV buttressed the transition from dinner to prime time programming, and radio updates were centred around commuting patterns. These habits were organized not just around specific times but occurred in specific places, following a predictable pattern. However, the past few decades have witnessed tremendous changes in the ways we can consume journalism and engage with information – from tablets, to smartphones, online, and so forth – and the different places and moments of news consumption have multiplied as a result, to the point where news is increasingly mobile and instantaneous. It is personalized, localized and available on-demand. Day-by-day, month-by-month, year-by-year, technology moves forward, impacting more than just the ways in which we get news. These fundamental shifts change what news ‘is’. This book expands our understanding of contemporary news audiences and explores how the different places and spaces of news consumption change both our experiences of journalism and the roles it plays in our everyday lives. This book was originally published as a special issue of Journalism Studies.
Download or read book Media U written by John Marx and published by Columbia University Press. This book was released on 2018-08-21 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are homecoming games and freshman composition, Twitter feeds and scholarly monographs really mortal enemies? Media U presents a provocative rethinking of the development of American higher education centered on the insight that universities are media institutions. Tracing over a century of media history and the academy, Mark Garrett Cooper and John Marx argue that the fundamental goal of the American research university has been to cultivate audiences and convince them of its value. Media U shows how universities have appropriated new media technologies to convey their message about higher education, the aims of research, and campus life. The need to create an audience stamps each of the university’s steadily proliferating disciplines, shapes its structure, and determines its division of labor. Cooper and Marx examine how the research university has sought to inform publics and convince them of its value to American society, from the rise of football and Great Books programs in the early twentieth century through a midcentury communications complex linking big science, New Criticism, and design, from the co-option of 1960s student activist media through the early-twenty-first-century reception of MOOCs and the latest promises of technological disruption. The book considers the ways in which universities have used media platforms to reconcile national commitments to equal opportunity with corporate capitalism as well as the vexed relationship of democracy and hierarchy. By exploring how media engagement brought the American university into being and continues to shape academic labor, Media U presents essential questions and resources for reimagining the university and confronting its future.
Book Synopsis Rethinking Journalism by : Chris Peters
Download or read book Rethinking Journalism written by Chris Peters and published by Routledge. This book was released on 2013-05-07 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is no doubt, journalism faces challenging times. Since the turn of the millennium, the financial health of the news industry is failing, mainstream audiences are on the decline, and professional authority, credibility and autonomy are eroding. The outlook is bleak and it’s understandable that many are pessimistic. But this book argues that we have to rethink journalism fundamentally. Rather than just focus on the symptoms of the ‘crisis of journalism’, this collection tries to understand the structural transformation journalism is undergoing. It explores how the news media attempts to combat decreasing levels of trust, how emerging forms of news affect the established journalistic field, and how participatory culture creates new dialogues between journalists and audiences. Crucially, it does not treat these developments as distinct transformations. Instead, it considers how their interrelation accounts for both the tribulations of the news media and the need for contemporary journalism to redefine itself.
Book Synopsis A Companion to Media Studies by : Angharad N. Valdivia
Download or read book A Companion to Media Studies written by Angharad N. Valdivia and published by John Wiley & Sons. This book was released on 2008-04-15 with total page 606 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Companion to Media Studies is a comprehensive collection that brings together new writings by an international team to provide an overview of the theories and methodologies that have produced this most interdisciplinary of fields. Tackles a variety of central concepts and controversies, organized into six areas of study: foundations, production, media content, media audiences, effects, and futures Provides an accessible point of entry into this expansive and interdisciplinary field Includes the writings of renowned media scholars, including McQuail, Schiller, Gallagher, Wartella, and Bryant Now available in paperback for the course market.
Book Synopsis Exploring Media Research by : Andy Ruddock
Download or read book Exploring Media Research written by Andy Ruddock and published by SAGE. This book was released on 2017-08-21 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Donald Trump’s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Research is an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don’t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies, Exploring Media Research is a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies.
