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Author : A. M. Findlay
Publisher : Taylor & Francis
ISBN 13 : 9780415087209
Total Pages : 508 pages
Book Rating : 4.0/5 (872 download)
Download or read book Retailing: The environments for retailing written by A. M. Findlay and published by Taylor & Francis. This book was released on 2002 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Musso, Fabio
Publisher : IGI Global
ISBN 13 : 1799814130
Total Pages : 596 pages
Book Rating : 4.7/5 (998 download)
Download or read book Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences written by Musso, Fabio and published by IGI Global. This book was released on 2019-10-11 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the world of economics and business, engaging with loyal customers while also seeking out new, potential customers is a must. With the recent advancements of social media technology, these operations have increased the need for more developed methods to mesh consumer-business relationships and retention. The Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences is a thought-provoking reference source that provides vital insight into the application of present-day customer relationship management within the retail industry. While highlighting topics such as digital communication, e-retailing, and social media marketing, this publication explores in-depth merchandiser knowledge as well as the methods behind positive retailer-consumer relationships. This book is ideally designed for managers, executives, CEOs, sales professionals, marketers, advertisers, brand managers, retail experts, academicians, researchers, and students.
Author : Kenneth George Jones
Publisher : Taylor & Francis
ISBN 13 : 9780415049856
Total Pages : 492 pages
Book Rating : 4.0/5 (498 download)
Download or read book The Retail Environment written by Kenneth George Jones and published by Taylor & Francis. This book was released on 1990-01-01 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Soares, Ana Maria
Publisher : IGI Global
ISBN 13 : 1799822222
Total Pages : 424 pages
Book Rating : 4.7/5 (998 download)
Download or read book Emotional, Sensory, and Social Dimensions of Consumer Buying Behavior written by Soares, Ana Maria and published by IGI Global. This book was released on 2020-02-21 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unprecedented changes in consumer shopping habits pose major challenges for retailers who need to consider the multidimensional nature of shopping in order to design and provide engaging consumer experiences. The intersection between in-store and online shopping is also fundamental to meet the fast-changing consumer behavior. Comprehending how environmental and sensory dimensions, leisure, entertainment, and social interactions influence shopper emotions may enhance the shopping experience. Emotional, Sensory, and Social Dimensions of Consumer Buying Behavior is an essential reference source that discusses methods for enhancing the shopping experience in an era of competition among shopping offline- and online-destinations, as well as predicting emerging changes in consumer behavior and shopping destinations and new technologies in retailing. Featuring research on topics such as consumer dynamics, experimental marketing, and retail technology, this book is ideally designed for retail managers, designers, advertisers, marketers, customer service representatives, merchandisers, industry professionals, academicians, researchers, students, and practitioners.
Author : Robert J. Gibbs
Publisher : John Wiley & Sons
ISBN 13 : 0470488220
Total Pages : 274 pages
Book Rating : 4.4/5 (74 download)
Download or read book Principles of Urban Retail Planning and Development written by Robert J. Gibbs and published by John Wiley & Sons. This book was released on 2012-01-03 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: "...Extraordinary: Gibbs has popped the hood and taken apart the engine of commercial design and development, showing us each individual part and explaining fit, form and function." —Yaromir Steiner, Founder, Chief Executive Officer, Steiner + Associates "...the most comprehensive and expansive book ever written on the subject of Retail Real Estate Development. Gibbs is by far the most prominent advocate for reforming retail planning and development in order to return American cities to economic and physical prominence." –Stefanos Polyzoides, Moule & Polyzoides Architects & Urbanists The retail environment has evolved rapidly in the past few decades, with the retailing industry and its placement and design of "brick-and-mortar" locations changing with evolving demographics, shopping behavior, transportation options and a desire in recent years for more unique shopping environments. Written by a leading expert, this is a guide to planning for retail development for urban planners, urban designers and architects. It includes an overview of history of retail design, a look at retail and merchandising trends, and principles for current retail developments. Principles of Urban Retail Planning and Development will: Provide insight and techniques necessary for historic downtowns and new urban communities to compete with modern suburban shopping centers. Promote sustainable community building and development by making it more profitable for the shopping center industry to invest in historic cities or to develop walkable urban communities. Includes case studies of recent good examples of retail development
Author : Musso, Fabio
Publisher : IGI Global
ISBN 13 : 1466660759
Total Pages : 625 pages
Book Rating : 4.4/5 (666 download)
Download or read book Handbook of Research on Retailer-Consumer Relationship Development written by Musso, Fabio and published by IGI Global. This book was released on 2014-05-31 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though based on an economic transition, retailer-consumer relationship is also influenced by non-economic factors and is a context of social interaction. With the emergence of modern merchandising techniques and a rise in large retail companies, consumers have become increasingly vigilant of practice within the retail industry. Handbook of Research on Retailer-Consumer Relationship Development offers a complete and updated overview of various perspectives relating to customer relationship management within the retail industry and stimulates the search for greater integration of these views in further research. Offering different angles to analyze the exchange between the retailer and the consumer, this handbook is a valuable tool for professionals and scholars seeking to upgrade their knowledge, as well as for upper-level students.
Author : Kumar, Akhilesh
Publisher : IGI Global
ISBN 13 : 1522530576
Total Pages : 378 pages
Book Rating : 4.5/5 (225 download)
Download or read book Supply Chain Management Strategies and Risk Assessment in Retail Environments written by Kumar, Akhilesh and published by IGI Global. This book was released on 2017-12-15 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: The proper understanding and managing of project risks and uncertainties is crucial to any organization. It is paramount that all phases of project development and execution are monitored to avoid poor project results from meager economics, overspending, and reputation. Supply Chain Management Strategies and Risk Assessment in Retail Environments is a comprehensive reference source for the latest scholarly material on effectively managing risk factors and implementing the latest supply management strategies in retail environments. Featuring coverage on relevant topics such as omni-channel retail, green supply chain, and customer loyalty, this book is geared toward academicians, researchers, and students seeking current research on the challenges and opportunities available in the realm of retail and the flow of materials, information, and finances between companies and consumers.
Author : Manfred Krafft
Publisher : Springer Science & Business Media
ISBN 13 : 3540720030
Total Pages : 458 pages
Book Rating : 4.5/5 (47 download)
Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2009-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.
Author : A. E. Kent
Publisher : Palgrave MacMillan
ISBN 13 : 9780333997680
Total Pages : 526 pages
Book Rating : 4.9/5 (976 download)
Download or read book Retailing written by A. E. Kent and published by Palgrave MacMillan. This book was released on 2003 with total page 526 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailing provides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students of retailing, the text seeks to offer an accessible and up-to-date look at retailing. The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the issues of internet shopping and globalization.
Author : Mark Birkin
Publisher : John Wiley & Sons
ISBN 13 : 9780471498032
Total Pages : 308 pages
Book Rating : 4.4/5 (98 download)
Download or read book Retail Geography and Intelligent Network Planning written by Mark Birkin and published by John Wiley & Sons. This book was released on 2002-06-14 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Retail Intelligence & Network Planning" baut auf dem Erfolg des Vorgängerbandes "Intelligent GIS" auf, in dem Grundlagen und Anwendungen von GIS und Raummodellen für die strategische Planung ausführlich dargelegt wurden. "Retail Intelligence & Network Planning" konzentriert sich in erster Linie auf den breiten Einzelhandelssektor; die hier behandelten Beispiele stammen aus einer Vielzahl von Branchen. Die Autoren erläutern, wie wichtig Fallstudien für die moderne Standortforschung sind und behandeln eine breite Palette von Fragen zu Standort, Distribution und Management der Vertriebskanalproblematik, die für Einzelhandels- und Dienstleistungsunternehmen von großem Interesse sind.
Author : Dhruv Grewal
Publisher : SAGE
ISBN 13 : 1526457334
Total Pages : 214 pages
Book Rating : 4.5/5 (264 download)
Download or read book Retail Marketing Management written by Dhruv Grewal and published by SAGE. This book was released on 2018-12-03 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new text, Dhruv Grewal, a leading Professor of Marketing and Retailing, explores the complexities of the contemporary retail environment by drawing on what he refers to as the 5 Es of retailing: - Entrepreneurial, innovative and customer-centric mindset - Excitement - Education - Experience - Engagement These are illustrated using a wide range of examples such as Tesco, Kroger, Zara, Wholefoods, Groupon, and Amazon. Together, the framework and examples enable readers to navigate today’s challenging retail environment made up of social media, retailing analytics and online and mobile shopping. Retail Marketing Management is essential reading for students of retailing and marketing, as well as practitioners working in retail today.
Author : Dixit, Shailja
Publisher : IGI Global
ISBN 13 : 1466699221
Total Pages : 385 pages
Book Rating : 4.4/5 (666 download)
Download or read book E-Retailing Challenges and Opportunities in the Global Marketplace written by Dixit, Shailja and published by IGI Global. This book was released on 2016-02-26 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: The internet has become a flexible platform upon which global retail brands can expand and grow. With a greater emphasis on and opportunity for new market opportunities in the digital sphere, the global retail market is undergoing an era of rapid transformation as new web-based retail models emerge to meet the needs of the modern consumer. E-Retailing Challenges and Opportunities in the Global Marketplace explores the transformations occuring in the virtual marketplace as consumer needs and expectations shift to the new age of online shopping. Emphasizing the difficulties business professionals face in the digital age in addition to opportunities for market growth and new product development, this publication is a critical reference source for business professionals, product strategists, web managers, IT specialists, and graduate-level students in the fields of business, retail management, and advertising.
Author : Lawrence J. Gitman
Publisher :
ISBN 13 :
Total Pages : 1455 pages
Book Rating : 4./5 ( download)
Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author : Wojciech Piotrowicz
Publisher : Springer
ISBN 13 : 3319982737
Total Pages : 292 pages
Book Rating : 4.3/5 (199 download)
Download or read book Exploring Omnichannel Retailing written by Wojciech Piotrowicz and published by Springer. This book was released on 2018-12-05 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book compiles the current state of knowledge on omnichannel retailing, a new concept in which all sales and interaction channels are considered together, and which aims to deliver a seamless customer experience regardless of the channel. It highlights case studies and examples related to each of the many barriers to an omnichannel approach, demonstrating not just success stories, but also failures. While omnichannel has already been recognized as an emerging retail trend, the articles in this book fill an important gap in research on the topic. Providing readers with essential insights on the omnichannel strategy and its implementation, the book will also stimulate academic discussion on this emerging trend.
Author : Pantano, Eleonora
Publisher : IGI Global
ISBN 13 : 1466682981
Total Pages : 429 pages
Book Rating : 4.4/5 (666 download)
Download or read book Successful Technological Integration for Competitive Advantage in Retail Settings written by Pantano, Eleonora and published by IGI Global. This book was released on 2015-04-30 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: The advent of new technologies has been an impetus for rapid development in several industries, including the area of retail services. These recent advances push industry leaders to infuse new innovations into their various systems and processes. Successful Technological Integration for Competitive Advantage in Retail Settings examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices. Focusing on corporate strategies, innovation management, and relevant case studies, this book is a pivotal reference source for researchers, practitioners, and developers interested in recent innovation trends within the retailing industry.
Author : Emmett Cox
Publisher : John Wiley & Sons
ISBN 13 : 1118099842
Total Pages : 176 pages
Book Rating : 4.1/5 (18 download)
Download or read book Retail Analytics written by Emmett Cox and published by John Wiley & Sons. This book was released on 2011-10-18 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Each chapter covers a different focus of the retail environment, from retail basics and organization structures to common retail database designs. Packed with case studies and examples, this book insightfully reveals how you can begin using your business data as a strategic advantage. Helps retailers and analysts to use analytics to sell more merchandise Provides fact-based analytic strategies that can be replicated with the same success the author achieved on a global level Reveals how retailers can begin using their data as a strategic advantage Includes examples from many retail departments illustrating successful use of data and analytics Analytics is the wave of the future. Put your data to strategic use with the proven guidance found in Retail Analytics.
Author : Stephen Brown
Publisher :
ISBN 13 : 9780861762989
Total Pages : 36 pages
Book Rating : 4.7/5 (629 download)
Download or read book Institutional Change in Retailing written by Stephen Brown and published by . This book was released on 1987 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
