Research traditions in marketing

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Publisher : Springer Science & Business Media
ISBN 13 : 9401114021
Total Pages : 459 pages
Book Rating : 4.4/5 (11 download)

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Book Synopsis Research traditions in marketing by : Gilles Laurent

Download or read book Research traditions in marketing written by Gilles Laurent and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 459 pages. Available in PDF, EPUB and Kindle. Book excerpt: Divergence: A Source of Creative Thinking The outstanding job accomplished by Bernard, Gary, and Gilles is really praiseworthy: not only did they succeed in completing within a remark ably short span of time the editing of the contributions to the conference that marked the 20th Anniversary of the European Institute for Ad vanced Studies in Management; they have also managed to elicit numerous insightful comments from a host of dashing young scholars as well as from the fortunate few established authorities whose findings have long be come leading articles in the best academic journals, who now chair those journals' editorial boards, and after whom great scientific awards have been named. In so doing, our dedicated triumvirate has blended together pieces of diverse research traditions-some of them quite puzzling-and mixed significantly differentiated styles of expression. The controversial display of self-confidence by some distinguished colleagues, the amazingly emo tional "good old" memories revived by their peers, the scapegoat-finding and moralizing confessions produced by some of their disciples together with the detached systematic rigidity of some others all combine to pro duce a multivarious patchwork that may well prove the existence of a marketing scholar lifecycle. This cartoon-like four-class typology might even make it worth the reader's while to indulge in some guesswork to discover the sequence of the four stages as an exercise and then partition the author population accordingly.

The World Bank Research Observer

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Publisher :
ISBN 13 :
Total Pages : 300 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis The World Bank Research Observer by :

Download or read book The World Bank Research Observer written by and published by . This book was released on 2003 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Statistics of Income

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Publisher :
ISBN 13 :
Total Pages : 360 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis Statistics of Income by :

Download or read book Statistics of Income written by and published by . This book was released on 2004 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing in Sweden

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Publisher :
ISBN 13 :
Total Pages : 556 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Marketing in Sweden by : United States. Bureau of International Commerce

Download or read book Marketing in Sweden written by United States. Bureau of International Commerce and published by . This book was released on 1977 with total page 556 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising in Sweden

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Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Advertising in Sweden by : Charles Estell Dickerson

Download or read book Advertising in Sweden written by Charles Estell Dickerson and published by . This book was released on 1938 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A Swedish Case Study on Personnel Relations

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Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4.3/5 (126 download)

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Book Synopsis A Swedish Case Study on Personnel Relations by : Sune Carlson

Download or read book A Swedish Case Study on Personnel Relations written by Sune Carlson and published by . This book was released on 1951 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Trade Information Bulletin

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Publisher :
ISBN 13 :
Total Pages : 1316 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Trade Information Bulletin by :

Download or read book Trade Information Bulletin written by and published by . This book was released on 1935 with total page 1316 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Study of Pricing Methods

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Publisher :
ISBN 13 :
Total Pages : 1438 pages
Book Rating : 4.0/5 (17 download)

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Book Synopsis Study of Pricing Methods by : United States. Congress. Senate. Committee on Interstate and Foreign Commerce

Download or read book Study of Pricing Methods written by United States. Congress. Senate. Committee on Interstate and Foreign Commerce and published by . This book was released on 1948 with total page 1438 pages. Available in PDF, EPUB and Kindle. Book excerpt: Investigates impact on competitive market forces of Supreme Court decisions banning basing point system of delivered pricing and FTC rulings affecting uniform delivered pricing, zone pricing, and freight equalization procedures. Includes FTC documents, Supreme Court decisions, and other material related to geographic pricing practices (p. 375-504)

Studies in the National Income, 1924-1938

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Publisher : CUP Archive
ISBN 13 :
Total Pages : 278 pages
Book Rating : 4./5 ( download)

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Book Synopsis Studies in the National Income, 1924-1938 by : Arthur Lyon Bowley

Download or read book Studies in the National Income, 1924-1938 written by Arthur Lyon Bowley and published by CUP Archive. This book was released on 1944 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt:

A European Television Fiction Renaissance

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Publisher : Routledge
ISBN 13 : 100026422X
Total Pages : 308 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis A European Television Fiction Renaissance by : Luca Barra

Download or read book A European Television Fiction Renaissance written by Luca Barra and published by Routledge. This book was released on 2020-11-29 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book maps the landscape of contemporary European premium television fiction, offering a detailed overview of both the changes in the digital production and distribution and the emergence of specific national and transnational case histories. Combining a media-production approach with a textual and audience analysis, the volume offers a complex, stratified, systemic view of ongoing aesthetic, sociocultural and industrial developments in contemporary European TV. With contributions from leading experts in the field, the book first offers an overview of the industrial, policy and cultural context for the renaissance of European television drama over the past decade, based on original comparative research. This research is then supported by case study chapters from the key contexts within which quality European television is being produced, offering a complex and complete picture of the industry’s strengths and limitations, its traditions and trends, its constraints and future perspectives. A European Television Fiction Renaissance is a must-read book for TV scholars working across Europe and beyond in the areas of media studies, international communications and television studies, media industries studies, production studies, European studies, and media policy studies as well as for those with an interest in television drama, Netflix, globalisation, pay TV and on demand.

Energy Research Abstracts

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Publisher :
ISBN 13 :
Total Pages : 486 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Energy Research Abstracts by :

Download or read book Energy Research Abstracts written by and published by . This book was released on 1994-11 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Index to Foreign Production and Commercial Reports

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Publisher :
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Index to Foreign Production and Commercial Reports by : United States. Bureau of International Commerce

Download or read book Index to Foreign Production and Commercial Reports written by United States. Bureau of International Commerce and published by . This book was released on 1968 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:

World Trade in Commodities

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Publisher :
ISBN 13 :
Total Pages : 1362 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis World Trade in Commodities by : United States. Bureau of Foreign and Domestic Commerce

Download or read book World Trade in Commodities written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1950 with total page 1362 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Multi-Agent and Multi-Agent-Based Simulation

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Publisher : Springer
ISBN 13 : 3540322434
Total Pages : 275 pages
Book Rating : 4.5/5 (43 download)

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Book Synopsis Multi-Agent and Multi-Agent-Based Simulation by : Paul Davidsson

Download or read book Multi-Agent and Multi-Agent-Based Simulation written by Paul Davidsson and published by Springer. This book was released on 2005-02-22 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents revised and extended versions of selected papers presented at the Joint Workshop on Multi-Agent and Multi-Agent-Based Simulation, a workshop federated with the 3rd International Joint Conference on Autonomous Agents and Multiagent Systems (AAMAS 2004), which was held in New York City, USA, July 19–23, 2004. The workshop was in part a continuation of the International Workshop on Multi-Agent-Based Simulation (MABS) series. - vised versions of papers presented at the four previous MABS workshops have been published as volumes 1534, 1979, 2581, and 2927 in the Lecture Notes in Arti?cial Intelligence series. The aim of the workshop was to provide a forum for work in both appli- tions of multi-agent-based simulation and the technical challenges of simulating large multi-agent systems (MAS). There has been considerable recent progress in modelling and analyzing multi-agent systems, and in techniques that apply MAS models to complex real-world systems such as social systems and organi- tions. Simulation is an increasingly important strand that weaves together this work. In high-risk, high-cost situations, simulations provide critical cost/bene?t leverage, and make possible explorations that cannot be carried out in situ: – Multi-agentapproachestosimulatingcomplexsystemsarekeytoolsinint- disciplinary studies of social systems. Agent-based social simulation (ABSS) researchsimulatesandsynthesizessocialbehaviorinordertounderstandreal social systems with properties of self-organization, scalability, robustness, and openness. – IntheMAScommunity,simulationhasbeenappliedtoawiderangeofMAS research and design problems, from models of complex individual agents - ploying sophisticated internal mechanisms to models of large-scale societies of relatively simple agents which focus more on the interactions between agents.

Global Entrepreneurship, Institutions and Incentives

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Publisher : Edward Elgar Publishing
ISBN 13 : 178471805X
Total Pages : 669 pages
Book Rating : 4.7/5 (847 download)

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Book Synopsis Global Entrepreneurship, Institutions and Incentives by : Zoltán J. Ács

Download or read book Global Entrepreneurship, Institutions and Incentives written by Zoltán J. Ács and published by Edward Elgar Publishing. This book was released on 2015-12-18 with total page 669 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents some of Zoltán J. Ács’ most important contributions since the turn of the new millennium, with a particular intellectual focus on knowledge spillover entrepreneurship. It studies the evolution of global entrepreneurship and pays attention to the role of institutions and the incentives they create for economic agents who become either productive or unproductive entrepreneurs. For productive entrepreneurs, those that create wealth for themselves and for society, the author offers a knowledge spillover theory of entrepreneurship as a new way to help understand the entrepreneurial ecosystem. For those that create wealth only for themselves the author develops a theory of destructive entrepreneurship that undermines the entrepreneurial ecosystem. The book also presents an explanation of the role of philanthropy in reconstituting wealth to complete the circuits of capital in the theory of capitalist development. Finally, the author examines several public policy issues including immigration and technology transfer. This volume will be required reading for students and scholars of entrepreneurship, economics and public policy.

Overseas Business Reports

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Publisher :
ISBN 13 :
Total Pages : 700 pages
Book Rating : 4.:/5 (38 download)

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Book Synopsis Overseas Business Reports by :

Download or read book Overseas Business Reports written by and published by . This book was released on 1971 with total page 700 pages. Available in PDF, EPUB and Kindle. Book excerpt:

United States Foreign Trade ... Annual

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Publisher :
ISBN 13 :
Total Pages : 512 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis United States Foreign Trade ... Annual by :

Download or read book United States Foreign Trade ... Annual written by and published by . This book was released on 1971 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: