Author : Frederick J. Gravetter
Publisher : Wadsworth Publishing Company
ISBN 13 : 9780534549145
Total Pages : 0 pages
Book Rating : 4.5/5 (491 download)
Book Synopsis Research Methods for the Behavioral Science (With and Infotrac) by : Frederick J. Gravetter
Download or read book Research Methods for the Behavioral Science (With and Infotrac) written by Frederick J. Gravetter and published by Wadsworth Publishing Company. This book was released on 2003-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best-selling statistics author, Fredrick J. Gravetter and co-author Lori-Ann B. Forzano have written a new text for research methods that helps the student see how interesting and exciting experimental and non-experimental research can be. With an inviting and conversational writing style, this text is organized to lead students through the research process from start to finish. RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, First Edition opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach guides students through the research process, emphasizing the decisions researchers must make at each stage of the process. The authors' avoid a 'cookbook' presentation of facts by linking terminology with applied concepts; their "lecture in a book" approach makes the text accessible to students by emphasizing discussion and explanation of topics.