Author : Gary Genosko
Publisher : University of Toronto Press
ISBN 13 : 1442699728
Total Pages : 177 pages
Book Rating : 4.4/5 (426 download)
Book Synopsis Remodelling Communication by : Gary Genosko
Download or read book Remodelling Communication written by Gary Genosko and published by University of Toronto Press. This book was released on 2013-07-15 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering major developments from post-war cybernetics and telegraphy to the Internet and our networked society, Remodelling Communication explores the critical literature from across disciplines and eras on the models used for studying communications and culture. Proceeding model-by-model, Genosko provides detailed explanations of mathematical, semiotic, and reception theory's encoding/decoding models, as well as Baudrillard's critique of models and general models that bring together a variety of disciplinary perspectives. Providing a dynamic, forward-looking reorientation towards a new universe of reference, Remodelling Communication makes a significant, productive contribution to communication theory.