Realtor Marketing

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Real Estate Marketing

Author : M. Joseph Sirgy
Publisher : Routledge
ISBN 13 : 1317689054
Total Pages : 319 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Real Estate Marketing by : M. Joseph Sirgy

Download or read book Real Estate Marketing written by M. Joseph Sirgy and published by Routledge. This book was released on 2014-05-09 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.

Effective Real Estate Sales and Marketing

Author : Johnnie L. Rosenauer
Publisher : Thomson South-Western
ISBN 13 : 9780324222890
Total Pages : 0 pages
Book Rating : 4.2/5 (228 download)

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Book Synopsis Effective Real Estate Sales and Marketing by : Johnnie L. Rosenauer

Download or read book Effective Real Estate Sales and Marketing written by Johnnie L. Rosenauer and published by Thomson South-Western. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective Real Estate Sales and Marketing provides the reader with an overview of the relationship between marketing and sales and has a logical sequence of preparation steps for successful selling. These proven techniques can serve as an effective tool for beginners in the field and as a reminder for the sales veterans looking to review approaches that work. The authors explain the marketing of real estate, the uniqueness of the sales process, and some of the advantages and disadvantages to being a real estate salesperson. Rosenauer and Mayfield offer information on understanding consumer behavior, effective communication, marketplace specialization, self-motivation, time management, record-keeping, prospecting, qualifying, and presenting and negotiation offers. In-depth coverage of current technology trends with real world applications throughout will equip real estate professionals for today's competitive marketplace.

Real Estate Marketing and Sales Essentials

Author : Dan Hamilton
Publisher :
ISBN 13 : 9781629800097
Total Pages : 352 pages
Book Rating : 4.8/5 ( download)

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Book Synopsis Real Estate Marketing and Sales Essentials by : Dan Hamilton

Download or read book Real Estate Marketing and Sales Essentials written by Dan Hamilton and published by . This book was released on 2015-05-25 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by a real estate expert and training authority, this textbook provides the key steps for success for new and experienced agents who want to thrive, not just survive, in a dynamic industry. Real Estate Marketing and Sales Essentials is packed with insider tips, advice, and hands-on instruction on converting knowledge into sales. The book walks readers through the major daily activities, including prospecting, listing procedures, follow-up, social networking, referrals, technology, negotiation, financing, and more.

Realtor Marketing

Author : Ehsan Zarei
Publisher : DMA4U
ISBN 13 :
Total Pages : 250 pages
Book Rating : 4./5 ( download)

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Book Synopsis Realtor Marketing by : Ehsan Zarei

Download or read book Realtor Marketing written by Ehsan Zarei and published by DMA4U. This book was released on with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a complete guide to real estate agency marketing? Your search ends here with this comprehensive book! This book offers 17 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your real estate agency marketing to the next level, with insights that only a marketing expert could provide. Whether you're a professional or just getting started, this book is the perfect resource to take your real estate agency marketing to the next level.

Real Estate Marketing Playbook

Author : Brandon Doyle
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781720374190
Total Pages : 174 pages
Book Rating : 4.3/5 (741 download)

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Book Synopsis Real Estate Marketing Playbook by : Brandon Doyle

Download or read book Real Estate Marketing Playbook written by Brandon Doyle and published by Createspace Independent Publishing Platform. This book was released on 2018-09-12 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Countless marketing books have been written for real estate agents, and for a good reason: to survive in today's challenging economic climate, real estate agents must wear so many hats at once to have a chance at success, and thus need as much help as they can get. While many real-estate marketing books offer a whole-life plan to achieving your goals or attempt to impress you with far-out tactics that may have worked for one person, one time, in a market unlike any other, this book is different. The Real Estate Marketing Playbook was inspired by observations and experiences over many years in the real estate business. Concise chapters get right to the point and offer actionable advice. You'll receive a brief overview of each tactic, learn about best practices, and in most chapters, you'll hear from experts as they chime in on their struggles and successes. This is not to say that the book is merely short; it is merely respectful of your time. Each chapter is its own contained unit. Feel free to flip to any section that intrigues you, or that addresses a situation applicable to you. Keep in mind that it is not humanly possible to implement every idea in this book. Neither is it possible that every concept applies to every real estate agent. Just like your real estate business, every situation is unique. Use common sense to determine if a plan is right for you, your market, and your business. This book is meant to be kept within reach throughout your business day - in the car, in your bag or briefcase, etc. It's a perfect companion when waiting for open houses to begin or for clients to arrive. It's a helpful lunchtime read to keep you in the mindset of innovation and forward movement for your business. Anytime you need a helpful hint or a compelling idea to help boost your current or next marketing project, crack it open; even just flipping it open and reading a chapter at random could spark an idea that skyrockets your real estate business. This book is not for those seeking a shortcut, but for those who are willing to challenge themselves to take advantage of every opportunity to grow their real estate business.

Facebook Marketing for Realtors

Author : Michael Smythe
Publisher : Well Fed Realtor
ISBN 13 : 9781970119244
Total Pages : 102 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Facebook Marketing for Realtors by : Michael Smythe

Download or read book Facebook Marketing for Realtors written by Michael Smythe and published by Well Fed Realtor. This book was released on 2018-11-27 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the Secrets to Marketing With Facebook!Not sure how to turn all those likes, comments and "friends" into real estate marketing dreams?Tried Facebook before...and had monumentally crappy results? (Who hasn't!)Looking for a NO B.S. and super-simple guide to leveraging Facebook to build your realtor brand -- and make a helluva lot more money? Worry not! Because in "Facebook Marketing for Realtors" you'll discover:¿5 Biggest Facebook Mistakes Realtors Make¿3 Keys to Facebook Posting Mastery¿How to Get a Boatload of Facebook Fans (Without Hardly Trying)¿4 Custom Apps You Just Gotta Have¿Facebook Advertising 101 for Realtors¿and so much more!And each chapter includes easy-to-follow action steps to help you boost your realtor Facebook marketing game - without having to watch a single, boring YouTube video. So, why not begin your quest for Facebook realtor domination...today!

Ninja Selling

Author : Larry Kendall
Publisher : Greenleaf Book Group
ISBN 13 : 1626342857
Total Pages : 344 pages
Book Rating : 4.6/5 (263 download)

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Book Synopsis Ninja Selling by : Larry Kendall

Download or read book Ninja Selling written by Larry Kendall and published by Greenleaf Book Group. This book was released on 2017-01-03 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: 2018 Axiom Business Book Award Winner, Gold Medal Stop Selling! Start Solving! In Ninja Selling, author Larry Kendall transforms the way readers think about selling. He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results regardless of personality type. Ninja Selling teaches readers how to shift their approach from chasing clients to attracting clients. Readers will learn how to stop selling and start solving by asking the right questions and listening to their clients. Ninja Selling is an invaluable step-by-step guide that shows readers how to be more effective in their sales careers and increase their income-per-hour, so that they can lead full lives. Ninja Selling is both a sales platform and a path to personal mastery and life purpose. Followers of the Ninja Selling system say it not only improved their business and their client relationships; it also improved the quality of their lives.

Instagram Marketing for Realtors

Author : Michael Smythe
Publisher : Well Fed Realtor
ISBN 13 : 9781970119268
Total Pages : 108 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Instagram Marketing for Realtors by : Michael Smythe

Download or read book Instagram Marketing for Realtors written by Michael Smythe and published by Well Fed Realtor. This book was released on 2018-11-25 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the Secrets to Marketing With Instagram!Not sure how to turn all those likes, posts and "selfies" into real estate marketing dreams?Tried Instagram before...and had monumentally crappy results? (Who hasn't!)Looking for a NO B.S. and super-simple guide to leveraging Instagram to build your realtor brand -- and make a helluva lot more money? Worry not! Because in "Instagram Marketing for Realtors" you'll discover:¿How to Create the Perfect Instagram Marketing Funnel¿4 Techniques to for Getting Tons of Followers (FAST!)¿The ART of Creating Instagram Content (That Actually Makes Money)¿3 Super-Advanced Strategies the Competition Doesn't Want You to Know¿Everything You Wanted to Know About Instagram (But Were Afraid to Ask)¿and so much more!And each chapter includes easy-to-follow action steps to help you boost your realtor Instagram marketing game - without having to take a single ab selfie. (Unless you want to.) So, why not begin your quest for Instagram realtor domination...today!

Online Marketing Techniques for Real Estate Agents & Brokers

Author : Karen F. Vieira
Publisher : Atlantic Publishing Company
ISBN 13 : 1601381263
Total Pages : 290 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Online Marketing Techniques for Real Estate Agents & Brokers by : Karen F. Vieira

Download or read book Online Marketing Techniques for Real Estate Agents & Brokers written by Karen F. Vieira and published by Atlantic Publishing Company. This book was released on 2008 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this groundbreaking new book you will learn the secrets of top producing real estate agents and brokers and how they use the Web to market listings and get new clients and listings. You will learn how top agents and brokers are taking their business to the next level by using low cost and highly effective methods on the Internet. Learn how to take advantage of new marketing systems so you can connect with today's Internet savvy real estate consumers. Learn what Internet consumers want most and how easy and affordable it is to provide. This new book will show you how to build, promote, get new clients and sell your listings using the Internet, with minimal costs. Let us arm you with the knowledge you need to make your business a success. Learn how to generate more traffic for your site with hundreds of Internet marketing methods, including many free and low-cost promotions. This new book presents a comprehensive, hands-on, step-by-step guide for increasing Web site traffic by using hundreds of proven tips, tools, and techniques. Learn how to target more customers and optimize your Web site from a marketing perspective. You will learn to target your campaign, use keywords, generate free advertising, search engine strategies, the insider secrets of e-mail marketing, how to build Web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, Web design information, search engine registration, directories, and real-world examples of what strategies are succeeding and what strategies are failing. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

YOUR FIRST 365 DAYS IN REAL ESTATE

Author : Shelley Zavitz
Publisher : Harriman House Limited
ISBN 13 : 0857197614
Total Pages : 160 pages
Book Rating : 4.8/5 (571 download)

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Book Synopsis YOUR FIRST 365 DAYS IN REAL ESTATE by : Shelley Zavitz

Download or read book YOUR FIRST 365 DAYS IN REAL ESTATE written by Shelley Zavitz and published by Harriman House Limited. This book was released on 2019-06-03 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your successful career in real estate starts here! The first 365 days of working in real estate can be one of the most tumultuous times in your career - full of hard lessons, heart breaks and hard work. Just because you have a license, doesn’t mean you have a business. But if you get the important stuff right, a great future is yours for the taking. This honest, eye-opening and completely practical insider's guide shows you how to get where you want to be - even if you're starting from nothing. Author and successful real estate agent Shelley Zavitz reveals in unprecedented detail: - what to expect the first year of your career - how to implement systems that will impact your business in the next 90 days - how to build a marketing plan in a digital world - how to work your contacts to start your referral pipeline - how mindset can make or break your business and what to do about it - why surrounding yourself with the right people is essential. Shelley shares her own story as a new real estate agent - including how she built a brand starting with a network of just four people in a totally new city. The book also comes complete with worksheets, hot lists and examples of great branding so that you can catapult your business into the fast lane right now. Your First 365 Days in Real Estate is the number-one resource for new agents in the industry - don't miss out on your potential as a realtor without it.

Marketing That Moves People

Author : Shelley Zavitz
Publisher : Harriman House Limited
ISBN 13 : 0857199609
Total Pages : 160 pages
Book Rating : 4.8/5 (571 download)

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Book Synopsis Marketing That Moves People by : Shelley Zavitz

Download or read book Marketing That Moves People written by Shelley Zavitz and published by Harriman House Limited. This book was released on 2022-01-04 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most real estate agents struggle with marketing. After all, we sell homes. There’s no reason selling our services should come naturally. Shortcuts won’t cut it: purchased leads often lead to random results. Meanwhile, gimmicks get old, and shouting about success turns out to be one of the least successful things you can do. But there is a way to build a loyal, passionate, and constantly growing group of clients who can be the basis of a flourishing real estate business in any market. You will even see high-quality leads brought to you—for free. The secret lies in an authentic, empathic, and creative approach that any real estate agent can adopt and get results with. It’s based on proven marketing and copywriting principles that have stood the test of time. And it’s an enjoyable and engaging process that will not only set you apart from your competitors but make you a better Realtor® in the process. Author and Realtor® Shelley Zavitz got thrown into the marketing deep end at the start of her first award-winning career, in radio. By the time she took up real estate, she had pieced together the down-to-earth system for success revealed for the first time in this book. With a little help from the musical megastars who inspired Shelley along the way, Marketing That Moves People is your number-one guide to cutting through the clutter and standing out in the ways that really matter to those you seek to serve.

365 Social Media Post Ideas For Realtors : A Real Estate Marketing Playbook

Author : Nick Tsai
Publisher : Nick Tsai
ISBN 13 :
Total Pages : 93 pages
Book Rating : 4./5 ( download)

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Book Synopsis 365 Social Media Post Ideas For Realtors : A Real Estate Marketing Playbook by : Nick Tsai

Download or read book 365 Social Media Post Ideas For Realtors : A Real Estate Marketing Playbook written by Nick Tsai and published by Nick Tsai. This book was released on with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a real estate agent who wants to generate more leads and sales through social media? Do you want to build a solid personal brand but are too busy to come up with the content necessary to do so? Would you like to create engaging content that attracts potential buyers and sellers? If so, this book is for you! This book provides you with 365 ready-to-use real estate content ideas that you can easily plug in and play with to create engaging social media posts. These helpful pieces of content are designed to attract potential home buyers and sellers and can help position you as the go-to local expert. You can use these ideas in several different ways: Create Image posts with Canva Record TikTok or Reels videos Or you can simply copy and paste those content into your social media posts. What you are getting in this book: 1) 365 done-for-you social media post ideas that you can copy and paste to create social media posts, including: 100 done-for-you home seller tips 100 done-for-you home buyer tips 100 done-for-you real estate terms 25 done-for-you real estate FAQs 40 done-for-you viral real estate quotes 2) 18 social media marketing hacks to grow your following and generate more leads online. 3) 50 social media content ideas that you can use to engage with your audience. Additionally, you will get access to my bonus resources, checklists, and discounts after getting this book. So grab your copy now and start bringing your social media marketing to the next level.

Realtor Brandin

Author : Irina Kim Sang
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781536817683
Total Pages : 64 pages
Book Rating : 4.8/5 (176 download)

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Book Synopsis Realtor Brandin by : Irina Kim Sang

Download or read book Realtor Brandin written by Irina Kim Sang and published by Createspace Independent Publishing Platform. This book was released on 2016-09-03 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: This course details my 7 Ps PERSONAL BRANDING MODEL. This model not only gives you a systematic approach but also opens up all key components and their relationship at every developmental stage of building your real estate brand. In order to maximize the value of this course, it's advisable to do the exercises as illustrated.

The Millionaire Real Estate Agent

Author : Gary Keller
Publisher : McGraw Hill Professional
ISBN 13 : 0071502084
Total Pages : 370 pages
Book Rating : 4.0/5 (715 download)

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Book Synopsis The Millionaire Real Estate Agent by : Gary Keller

Download or read book The Millionaire Real Estate Agent written by Gary Keller and published by McGraw Hill Professional. This book was released on 2004-04-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." --Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." --Robert T. Kiyosaki, New York Times bestselling author of Rich Dad, Poor Dad The Millionaire Real Estate Agent explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income

100 Real Estate Marketing Ideas

Author : Nick Tsai
Publisher : Nick Tsai
ISBN 13 :
Total Pages : 186 pages
Book Rating : 4./5 ( download)

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Book Synopsis 100 Real Estate Marketing Ideas by : Nick Tsai

Download or read book 100 Real Estate Marketing Ideas written by Nick Tsai and published by Nick Tsai. This book was released on with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's competitive real estate market, standing out from the crowd is crucial. In this comprehensive guide, you'll discover 100 proven marketing strategies that will help you generate more leads, build a better brand, and win more clients. Written specifically for real estate agents and Realtors, this book is packed with actionable ideas that you can implement right away. From leveraging social media to hosting open houses, this book covers all the essential marketing tactics you need to succeed in the real estate industry. Whether you're a seasoned pro or just starting out, this book will give you the tools you need to take your business to the next level. Get your copy of "100 Real Estate Marketing Ideas That Work" today and start seeing results

Exactly What to Say: For Real Estate Agents

Author : Phil M. Jones
Publisher :
ISBN 13 : 9781989603291
Total Pages : 242 pages
Book Rating : 4.6/5 (32 download)

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Book Synopsis Exactly What to Say: For Real Estate Agents by : Phil M. Jones

Download or read book Exactly What to Say: For Real Estate Agents written by Phil M. Jones and published by . This book was released on 2019-09-30 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Exactly What To Say for Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you.

#Getsocialsmart

Author : Katie Lance
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781541273313
Total Pages : 0 pages
Book Rating : 4.2/5 (733 download)

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Book Synopsis #Getsocialsmart by : Katie Lance

Download or read book #Getsocialsmart written by Katie Lance and published by Createspace Independent Publishing Platform. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Tired of spinning your wheels when it comes to social media? In this book, I take you through the nuts and bolts of what it takes to create a smart and sustainable social media strategy that will help you grow your business!