Qualitology. Unlocking the secrets of qualitative research

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Publisher : ESIC
ISBN 13 : 841894420X
Total Pages : 468 pages
Book Rating : 4.4/5 (189 download)

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Book Synopsis Qualitology. Unlocking the secrets of qualitative research by : Martínez Rodríguez, Pepe

Download or read book Qualitology. Unlocking the secrets of qualitative research written by Martínez Rodríguez, Pepe and published by ESIC. This book was released on 2021-10-19 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: Qualitology: Unlocking the secrets of qualitative research’ describes how this discipline is currently practised within the fields of Marketing, Advertising and Media. This book focuses on offering classical knowledge and techniques which are still used successfully today, as well as emerging trends and innovative techniques adapted to solve contemporary marketing issues. Its practical approach means it can be read from cover to cover, or the reader can go straight to the chapter of interest. The book includes: • Four international qualitative studies sponsored by Millward Brown on beer, brand archetypes, youth and young families. • Nine qualitative studies undertaken at a local level across seven countries for major clients (including Coca-Cola, Vodafone, Renault, Delta Lloyd and Eli Lilly), as well as one creative study dedicated to finding the title of this book. • A unique and detailed consideration of analysis and interpretation. These two issues are usually perceived as the ‘black box’ of qualitative research and very little has been written about them by qualitative practitioners.

Qualitology

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Author :
Publisher : ESIC Editorial
ISBN 13 : 9788473565783
Total Pages : 400 pages
Book Rating : 4.5/5 (657 download)

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Book Synopsis Qualitology by : Pepe Martínez

Download or read book Qualitology written by Pepe Martínez and published by ESIC Editorial. This book was released on 2008 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:

ECRM 2018 17th European Conference on Research Methods in Business and Management

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Publisher : Academic Conferences and publishing limited
ISBN 13 : 191121893X
Total Pages : pages
Book Rating : 4.9/5 (112 download)

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Book Synopsis ECRM 2018 17th European Conference on Research Methods in Business and Management by : Prof. Michela Marchiori

Download or read book ECRM 2018 17th European Conference on Research Methods in Business and Management written by Prof. Michela Marchiori and published by Academic Conferences and publishing limited. This book was released on 2018-07-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: These proceedings represent the work of researchers participating in the 17th European Conference on Research Methodology for Business and Management Studies (ECRM) which is being hosted this year by Università Roma TRE, Rome, Italy on 12-13 July 2018.

Knowledge Management in Organizations

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Publisher : Oxford University Press, USA
ISBN 13 : 0199691932
Total Pages : 305 pages
Book Rating : 4.1/5 (996 download)

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Book Synopsis Knowledge Management in Organizations by : Donald Hislop

Download or read book Knowledge Management in Organizations written by Donald Hislop and published by Oxford University Press, USA. This book was released on 2013-01-31 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: This introductory level textbook critically reviews and analyses the key themes underpinning knowledge management in organisations. It presents the key debates in this area, including coverage of epistemologies of knowledge, managing and sharing knowledge, and learning and innovation.

Entrepreneurship and innovation in the age of digital transformation

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Publisher : Cognitione Foundation
ISBN 13 : 8395900651
Total Pages : 202 pages
Book Rating : 4.3/5 (959 download)

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Book Synopsis Entrepreneurship and innovation in the age of digital transformation by : Anna Ujwary-Gil

Download or read book Entrepreneurship and innovation in the age of digital transformation written by Anna Ujwary-Gil and published by Cognitione Foundation. This book was released on 2021-11-01 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: PURPOSE: Explore what entrepreneurship and success factors can help drive business to resilience and stability and achieve competitive advantage through innovation in different countries and business realities in the era of digital transformation and turbulent times. METHODOLOGY: Based on the narrative literature review, we present research findings concerning new strategies and outlooks for business innovation in times of many unknowns. Each organization wants to find its way to gain success and create its unique business model, which can capture value creation and innovativeness and be more adaptive, resilient, and stable in critical moments and sustainable over time. FINDINGS: The articles presented in this issue explore the essential factors of business innovation and success in different organizations and the environments in which these businesses function. IMPLICATIONS FOR THEORY AND PRACTICE: This article synthesizes the presented research field’s importance and relevance, connecting its theoretical background with practical research. Recommendations and implications for future trends of this research stream might also be helpful for professionals and academicians. ORIGINALITY AND VALUE: The novel studies presented in this issue were done in five different (developing and developed) countries and business sectors that present human-based and non-human-based factors as crucial factors needed to empower business transformation in a complex world. Each group of elements is essential in business success, and their components are interdependent. We need to look at the interactions and interdependencies of their components in a dynamic and network form and cannot simplify the reality, focusing only on one group of business components and ignoring the other. These unique studies provide a valuable outlook to establish dynamic, adaptive business pathways towards a sustainable and resilient organizational future and propose future research paths needed to execute structural changes in businesses. Keywords: business model, innovation, critical success factors, digital transformation, knowledge management, talent management, competitiveness, leadership, transformation, change management, VUCA Table of Contents Business innovation and critical success factors in the era of digital transformation and turbulent times 7 Anna Florek-Paszkowska, Anna Ujwary-Gil, Bianka Godlewska-Dzioboń Survival of the funded: Econometric analysis of startup longevity and success 29 Daniel Keogh, Daniel K.N. Johnson The use of process benchmarking in the water industry to introduce changes in the digitization of the company’s value chain 51 Natalia R. Potoczek Entrepreneurial self-efficacy and entrepreneurial intention: The mediating role of the need for independence 91 Victor Osadolor, Emmanuel K. Agbaeze, Ejikeme Emmanuel Isichei, Samuel Taiwo Olabosinde Application of knowledge management tools: Comparative analysis of small, medium, and large enterprises 121 Natalia Sytnik, Maryna Kravchenko Innovation among SMEs in Finland: The impact of stakeholder engagement and firm-level characteristics 157 Hannu Littunen, Timo Tohmo, Esa Storhammar

Systematic Innovation

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Publisher : CRC Press
ISBN 13 : 9781574441116
Total Pages : 228 pages
Book Rating : 4.4/5 (411 download)

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Book Synopsis Systematic Innovation by : John Terninko

Download or read book Systematic Innovation written by John Terninko and published by CRC Press. This book was released on 1998-04-15 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new book presents the Theory of Inventive Problem Solving (TRIZ), a process that will provoke a breakthrough in your thinking patterns and the way you approach problem solving. The pillar of TRIZ is that contradiction can be methodically resolved through the application of innovative solutions. The Three Premises of TRIZ The ideal design is a goal Contradictions help solve problems The innovative process can be structured systematically With Systematic Innovation you will learn how to stop seeing conflicts as insurmountable barriers and instead celebrate them as opportunities for improvement and refinement of the design process. You will learn how to eliminate the words "tradeoff" and "compromise" from your vocabulary. The ideal design will become an expectation, not just a dream. By practicing the methods presented in this book, you will increase innovation and radically improve design. Discover the "science" of creativity!

Knowledge Management

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Publisher : Elsevier
ISBN 13 : 1780631960
Total Pages : 171 pages
Book Rating : 4.7/5 (86 download)

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Book Synopsis Knowledge Management by : Meliha Handzic

Download or read book Knowledge Management written by Meliha Handzic and published by Elsevier. This book was released on 2005-05-31 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on basic knowledge management (KM) concepts and their inter-relationships. Most importantly, the book brings together diverse perspectives currently seen in the field of KM research and practice in a logical sequence incorporating the most relevant and representative examples into an integrated framework. It offers a comprehensive coverage of the KM phenomena, including: KM frameworks, KM drivers, socio-technological enablers and processes, KM outputs and outcomes, as well as issues and challenges for KM present and future. With its integrated and systematic approach to KM phenomena, the book contributes to achieving an objective and complete picture of the field. The book will help students, individuals and organisations to better understand the benefits and limitations of KM. It will also help managers to choose more suitable KM solutions to enhance and exploit their organisational knowledge. Portrays an objective and complete picture of KM Integrates diverse perspectives into a holistic framework Offers a comprehensive coverage of major KM elements and their relationships

Industry 4.0 for SMEs

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Publisher : Springer Nature
ISBN 13 : 3030254259
Total Pages : 435 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Industry 4.0 for SMEs by : Dominik T. Matt

Download or read book Industry 4.0 for SMEs written by Dominik T. Matt and published by Springer Nature. This book was released on 2020-01-03 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book explores the concept of Industry 4.0, which presents a considerable challenge for the production and service sectors. While digitization initiatives are usually integrated into the central corporate strategy of larger companies, smaller firms often have problems putting Industry 4.0 paradigms into practice. Small and medium-sized enterprises (SMEs) possess neither the human nor financial resources to systematically investigate the potential and risks of introducing Industry 4.0. Addressing this obstacle, the international team of authors focuses on the development of smart manufacturing concepts, logistics solutions and managerial models specifically for SMEs. Aiming to provide methodological frameworks and pilot solutions for SMEs during their digital transformation, this innovative and timely book will be of great use to scholars researching technology management, digitization and small business, as well as practitioners within manufacturing companies.

Systematic (software) Innovation

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Publisher :
ISBN 13 : 9781906769017
Total Pages : 466 pages
Book Rating : 4.7/5 (69 download)

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Book Synopsis Systematic (software) Innovation by : Darrell L. Mann

Download or read book Systematic (software) Innovation written by Darrell L. Mann and published by . This book was released on 2008 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Interventionist Research in Accounting

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Publisher : Routledge
ISBN 13 : 9781351262644
Total Pages : 302 pages
Book Rating : 4.2/5 (626 download)

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Book Synopsis Interventionist Research in Accounting by : Vicki C. Baard

Download or read book Interventionist Research in Accounting written by Vicki C. Baard and published by Routledge. This book was released on 2020 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is the first comprehensive methodological guide for accounting researchers on Interventionist Research (IVR). It provides all the fundamental components needed for understanding what IVR is, and how to plan, design, and conduct legitimate intervention studies, which can endure the scrutiny of institutions and peer review. This text systematically opens the 'black box' of an alternative research paradigm seeking to contribute simultaneously to theory and practice, through direct and collaborative engagement with organisations, practitioners, managers and professionals. It mobilises the production of innovative and theoretically grounded research for academe, and of practical relevance or usefulness and interest to the field of practice"--

The SAGE Handbook of Qualitative Research

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Publisher : SAGE Publications
ISBN 13 : 1483349810
Total Pages : 1810 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis The SAGE Handbook of Qualitative Research by : Norman K. Denzin

Download or read book The SAGE Handbook of Qualitative Research written by Norman K. Denzin and published by SAGE Publications. This book was released on 2017-01-05 with total page 1810 pages. Available in PDF, EPUB and Kindle. Book excerpt: The substantially updated and revised Fifth Edition of The SAGE Handbook of Qualitative Research by editors Norman K. Denzin and Yvonna S. Lincoln presents the state-of-the-art theory and practice of qualitative inquiry. Representing top scholars from around the world, the editors and contributors continue the tradition of synthesizing existing literature, defining the present, and shaping the future of qualitative research. The Fifth Edition contains 19 new chapters, with 16 revised—making it virtually a new volume—while retaining six classic chapters from previous editions. New contributors to this edition include Jamel K. Donnor and Gloria Ladson-Billings; Margaret Kovach; Paula Saukko; Bryant Keith Alexander; Thomas A. Schwandt and Emily F. Gates; Johnny Saldaña; Uwe Flick; Mirka Koro-Ljungberg, Maggie MacLure, and Jasmine Ulmer; Maria Elena Torre, Brett G. Stoudt, Einat Manoff, and Michelle Fine; Jack Bratich; Svend Brinkmann; Eric Margolis and Renu Zunjarwad; Annette N. Markham; Alecia Y. Jackson and Lisa A. Mazzei; Jonathan Wyatt, Ken Gale, Susanne Gannon, and Bronwyn Davies; Janice Morse; Peter Dahler-Larsen; Mark Spooner; and David A. Westbrook.

Business Computing -Ii (For Cdac Only)

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Publisher :
ISBN 13 : 9780074637166
Total Pages : pages
Book Rating : 4.6/5 (371 download)

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Book Synopsis Business Computing -Ii (For Cdac Only) by : Leon & Leon

Download or read book Business Computing -Ii (For Cdac Only) written by Leon & Leon and published by . This book was released on 2000-03-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Beyond Disruption

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Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Beyond Disruption by : Jean-Marie Dru

Download or read book Beyond Disruption written by Jean-Marie Dru and published by John Wiley & Sons. This book was released on 2002-04-29 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this work Jean-Marie Dru describes disruption as a universal language of change that allows advertisers from all over the world to form a common strategy.

Hands-on systematic innovation : for business and management

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Publisher :
ISBN 13 : 9781898546733
Total Pages : 554 pages
Book Rating : 4.5/5 (467 download)

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Book Synopsis Hands-on systematic innovation : for business and management by : Darrell Mann

Download or read book Hands-on systematic innovation : for business and management written by Darrell Mann and published by . This book was released on 2007 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Routledge Companion to Visual Organization

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Publisher : Routledge
ISBN 13 : 1135005478
Total Pages : 423 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis The Routledge Companion to Visual Organization by : Emma Bell

Download or read book The Routledge Companion to Visual Organization written by Emma Bell and published by Routledge. This book was released on 2014-01-23 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: The visual constitutes an increasingly significant element of contemporary organization, as post-industrial societies move towards economies founded on creative and knowledge-intensive industries. The visual has thereby entered into almost every aspect of corporate strategy, operations, and communication; reconfiguring basic notions of management practice and introducing new challenges in the study of organizations. This volume provides a comprehensive insight into the ways in which organizations and their members visualize their identities and practices and how they are viewed by those who are external to organizations, including researchers. With contributions from leading academics across the world, The Routledge Companion to Visual Organization is a valuable reference source for students and academics interested in disciplines such as film studies, entrepreneurship, marketing, sociology and most importantly, organizational behaviour.

Sustainable Innovation

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Publisher : Routledge
ISBN 13 : 1000337804
Total Pages : 305 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Sustainable Innovation by : Cosmina L. Voinea

Download or read book Sustainable Innovation written by Cosmina L. Voinea and published by Routledge. This book was released on 2021-04-13 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most important theme of the discourse on sustainable development and sustainability challenges concerns the relationship between innovation and sustainability. This book represents a realistic critical overview of the state of affairs of sustainable innovations, offering an accessible and comprehensive diagnostic point of reference for both the academic and practitioner worlds. In order for sustainable innovation to truly become mainstream practice in business it is necessary to find out how organizations can strategically and efficiently accommodate sustainability and innovation in such a manner that they accomplish value capturing (for firms, stakeholders, and for society), not merely creating a return on the social responsibility agenda. Addressing this challenge, the book draws together research from a range of perspectives in order to understand the potential shifts and barriers, benefits, and outcomes from all angles: inception, strategic process, and impact for companies and society. The book also delivers insights of (open) innovation in public sector organizations, which is not so much a process of invention as it is one of adoption and diffusion. It examines how the environmental pillar of the triple bottom line in private firms is often a by-product of thinking about the economic pillar, where cost reductions may be achieved through process innovation in terms of eliminating waste and reducing energy consumption. The impact of open innovation on process innovation, and sustainable process innovation in particular, is an underexplored area but is examined in this book. It also considers the role of the individual entrepreneur in bringing about sustainable innovation; entrepreneurs, their small- and medium-sized enterprises (SMEs), as well as the innovation ecosystems they build play a significant role in generating sustainable innovations where these smaller organizations are much more flexible than large organizations in targeting societal needs and challenges. The readership will incorporate PhD students and postgraduate researchers, as well as practitioners from organizational advisory fields.