Punk Cx

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Punk CX

Author : Adrian Swinscoe
Publisher :
ISBN 13 : 9781714096756
Total Pages : pages
Book Rating : 4.0/5 (967 download)

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Book Synopsis Punk CX by : Adrian Swinscoe

Download or read book Punk CX written by Adrian Swinscoe and published by . This book was released on 2019-10-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: LIMITED EDITION - 7'x7' HARDBACK - ORIGINAL CONCEPTEmerging in the 1970s, prog rock was often accused of being overly technical, too elaborate, not focused on its audience and often in danger of disappearing up it's own a---!One could argue that the service and experience space is starting to exhibit some of the same characteristics namely it's in danger of becoming overly technical, benchmarked, frameworked, measured, codified, certified, specialized and functionalized etc etc.Punk exploded out of the back of prog rock with it's democratic, DIY, back to basics approach that inspired both a cultural and musical movement and change in mindset. It dared to be different and was OK with the fact that not everyone liked that.So, is it time to consider what a punk rock version of CX would look and feel like, particularly given that many reports suggest that around 70 percent of customer experience projects fail to deliver on their promises? If so, what would that look and feel like.Adrian Swinscoe in his new book 'Punk CX', tackles some of these questions and shares some key insights and practical takeaways that will allow you harness your inner punk and transform your own customer experience.

How to Wow

Author : Adrian Swinscoe
Publisher : Pearson UK
ISBN 13 : 1292116870
Total Pages : 239 pages
Book Rating : 4.2/5 (921 download)

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Book Synopsis How to Wow by : Adrian Swinscoe

Download or read book How to Wow written by Adrian Swinscoe and published by Pearson UK. This book was released on 2016-03-23 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking to improve your customer experience? These 68 strategies will show you how to stand out from your competitors, whatever your business. Full of practical tips, inspiring insights and interviews with a wide range of leaders and entrepreneurs, How to Wow reveals all you need to deliver a world-class customer experience. Covering both the customer and business side of the equation, you’ll learn how to attract new customers, design a leading customer experience and quickly resolve a wide range of problems, plus much more. Don’t let your business fall behind, look inside and take your customer experience to the next level. “Essential and powerful insights for everyone who aspires to map out and enhance the customer journey and drive growth.” Keith Lewis, COO, Matchtech Group plc “At last – a book that provides practical ways of delivering the superior experience that today’s customers demand.” Olivier Njamfa, Co-Founder and CEO of customer experience software company Eptica

The Experience Economy

Author : B. Joseph Pine
Publisher : Harvard Business Press
ISBN 13 : 9780875848198
Total Pages : 276 pages
Book Rating : 4.8/5 (481 download)

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Book Synopsis The Experience Economy by : B. Joseph Pine

Download or read book The Experience Economy written by B. Joseph Pine and published by Harvard Business Press. This book was released on 1999 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.

The New Customer Experience Management

Author : Ivaylo Yorgov
Publisher : Taylor & Francis
ISBN 13 : 1000781550
Total Pages : 142 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis The New Customer Experience Management by : Ivaylo Yorgov

Download or read book The New Customer Experience Management written by Ivaylo Yorgov and published by Taylor & Francis. This book was released on 2022-11-11 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to a burgeoning field, this book shows how to design and implement a future-proof post-sales service program focused on proactively addressing customers’ needs in a personalized way. For too long, companies have detached from customers after the moment of purchase and done post-sales service in a way that is reactive, generic, and not scalable. Empowered by the boom in data availability and analytics, future-ready companies will offer their customers proactive personalized post-sales service and reap tangible benefits, including higher customer satisfaction and retention and less negative word of mouth – leading to increased sales and customer lifetime value. As the stories in this book demonstrate, companies like Amazon, Adobe, Garmin, and Liberty Global are leading the way, but companies do not have to be global giants to capitalize on the techniques presented in this guide. To excel at customer experience (CX) management, companies need to implement the best customer feedback and data collection and management practices, develop state-of-the-art analytical models, and have the willingness to act. This book’s strong vision and actionable roadmap, illustrated with real-life success stories, make this a compelling read for CX and customer analytics leaders, practitioners, and students alike.

The New Chameleons

Author : Michael R. Solomon
Publisher : Kogan Page Publishers
ISBN 13 : 1398600059
Total Pages : 293 pages
Book Rating : 4.3/5 (986 download)

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Book Synopsis The New Chameleons by : Michael R. Solomon

Download or read book The New Chameleons written by Michael R. Solomon and published by Kogan Page Publishers. This book was released on 2021-02-03 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: NYC Big Book Award 2021 - Marketing & PR Consumers are changing but the marketing categories used to identify them have not. Engage with this new generation of consumers who increasingly take for granted that products and advertising will blend their multiple brand identities rather than market to them as a specific subculture. Male or female, work or play, online or offline. These and other market categories are no longer relevant as modern consumers defy traditional boundaries and identify as members of multiple subcultures. The New Chameleons reveals how to engage with this new generation and how to stand out among the competition. Global consumer behavior expert Michael R. Solomon directs marketers to move beyond their traditional categories and communicate with consumers as individuals rather than as a market segment. He explains how traditional marketing is based on the assumption of boundaries between us and them, the individual and the collective, producer and consumer, work and play, humans vs. computers, and editorial vs. commercial. He then shows how those boundaries are blurring: people identify with members of multiple subcultures; individuals seek collective advice before making a purchase; consumers no longer distinguish between purchases online or in-store; consumer-generated content becomes the norm; gender identity is fluid; gamification strategies turn work into play; and identity marketing becomes more popular. Combining history, data, experience and examples, The New Chameleons is written for every marketer (or reader) who wants to offer products and services that resonate with consumers now and in the future.

The Commonwealth of Self Interest

Author : Paul Greenberg
Publisher :
ISBN 13 : 9781733618205
Total Pages : 430 pages
Book Rating : 4.6/5 (182 download)

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Book Synopsis The Commonwealth of Self Interest by : Paul Greenberg

Download or read book The Commonwealth of Self Interest written by Paul Greenberg and published by . This book was released on 2019-04 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Commonwealth of Self Interest Business Success Through Customer Engagement provides you with the framework, strategies, programs, systems, technologies and necessary cultural changes to both meet the needs of your very demanding 21st century customers while still getting the value you are looking for. A handbook for a customer engaged company.

Echelon

Author : Josh Conviser
Publisher : Del Rey
ISBN 13 : 0345493419
Total Pages : 306 pages
Book Rating : 4.3/5 (454 download)

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Book Synopsis Echelon by : Josh Conviser

Download or read book Echelon written by Josh Conviser and published by Del Rey. This book was released on 2006-07-18 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Imaginative and intuitive . . . [Josh] Conviser mines and mints a nonstop stream of visual images.”—Chris Carter, creator of The X-Files In the time it takes to read this sentence, Echelon will intercept more than 70,000 phone calls, e-mails, and faxes. Operated by the National Security Agency, Echelon is the most pervasive global eavesdropping network in history. Today, Echelon will capture three billion electronic communications. Imagine what it will do tomorrow. In the near future, war is unknown, conflict has vanished, and life is picture-perfect. Or so it seems. Once merely a surveillance net, Echelon has severed its ties with the United States to become the covert power shaping world affairs. It manipulates the data flow at will, snuffs out dissent, and controls information–and thus the world–with an iron fist. But after years of silent dominance, Echelon stands on the brink of collapse. Honed, armed, and bioengineered to the hilt, Ryan Laing, a veteran Echelon operator, is thrust into a dark conspiracy to overthrow Echelon and draw the world into new violence and chaos. With his handler, Sarah Peters, a neo-punk hacker out of Scotland, Laing embarks on a desperate race through the halls of power and across the globe–from the flooded beachfront of Venice, California, to a murderous jungle in Southeast Asia–to find out who in Echelon is playing God . . . and what greater hell will soon be unleashed.

Welcome to Venice

Author : Ric (Rxcx) Clayton
Publisher : Gingko Press Editions
ISBN 13 : 9781584236320
Total Pages : 192 pages
Book Rating : 4.2/5 (363 download)

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Book Synopsis Welcome to Venice by : Ric (Rxcx) Clayton

Download or read book Welcome to Venice written by Ric (Rxcx) Clayton and published by Gingko Press Editions. This book was released on 2018-04-10 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artist and musician Ric Clayton has been at the flashpoint of several cultural movements originating in Venice, California. His illustrations for thrash punk band Suicidal Tendencies are instantly recognizable around the world. Clayton was in the mix just as punk and metal cross-pollinated in the early 80s, but he also stood at the crossroads of the Dogtown skating scene and cholo culture in Los Angeles. Impossibly, Clayton embodied and portrayed all of these movements simultaneously in his artwork. In Welcome to Venice you'll enjoy a generous serving of this riveting artist's output.

Crimes Committed by Terrorist Groups

Author : Mark S. Hamm
Publisher : DIANE Publishing
ISBN 13 : 1437929591
Total Pages : 258 pages
Book Rating : 4.4/5 (379 download)

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Book Synopsis Crimes Committed by Terrorist Groups by : Mark S. Hamm

Download or read book Crimes Committed by Terrorist Groups written by Mark S. Hamm and published by DIANE Publishing. This book was released on 2011 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a print on demand edition of a hard to find publication. Examines terrorists¿ involvement in a variety of crimes ranging from motor vehicle violations, immigration fraud, and mfg. illegal firearms to counterfeiting, armed bank robbery, and smuggling weapons of mass destruction. There are 3 parts: (1) Compares the criminality of internat. jihad groups with domestic right-wing groups. (2) Six case studies of crimes includes trial transcripts, official reports, previous scholarship, and interviews with law enforce. officials and former terrorists are used to explore skills that made crimes possible; or events and lack of skill that the prevented crimes. Includes brief bio. of the terrorists along with descriptions of their org., strategies, and plots. (3) Analysis of the themes in closing arguments of the transcripts in Part 2. Illus.

When Everyone Leads

Author : Ed O'Malley
Publisher :
ISBN 13 : 9781885167903
Total Pages : 0 pages
Book Rating : 4.1/5 (679 download)

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Book Synopsis When Everyone Leads by : Ed O'Malley

Download or read book When Everyone Leads written by Ed O'Malley and published by . This book was released on 2023-01-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is not about leadership, at least in the way we normally think about it. Leadership is not about position, or authority. It's not about big speeches or grand visions. Leadership is engaging others to solve daunting challenges. Those challenges appear in our professional lives, in our communities, our families--and they seem unsolvable, beyond our ability to see what needs to be done or outside our capacity to make the changes needed. They are not. Because, leadership is an activity--small actions taken in moments of opportunity. And as you start to look around, you can begin to see more of those moments, seize the opportunity in those moments. Most importantly, you can help others see those opportunities too. That's why everyone can lead and the real power to solve our most important challenges is when everyone leads.

Taking Popular Music Seriously

Author : Simon Frith
Publisher : Routledge
ISBN 13 : 1351547186
Total Pages : 360 pages
Book Rating : 4.3/5 (515 download)

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Book Synopsis Taking Popular Music Seriously by : Simon Frith

Download or read book Taking Popular Music Seriously written by Simon Frith and published by Routledge. This book was released on 2017-07-05 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a sociologist Simon Frith takes the starting point that music is the result of the play of social forces, whether as an idea, an experience or an activity. The essays in this important collection address these forces, recognising that music is an effect of a continuous process of negotiation, dispute and agreement between the individual actors who make up a music world. The emphasis is always on discourse, on the way in which people talk and write about music, and the part this plays in the social construction of musical meaning and value. The collection includes nineteen essays, some of which have had a major impact on the field, along with an autobiographical introduction.

Multichannel Marketing

Author : Akin Arikan
Publisher : John Wiley & Sons
ISBN 13 : 1118059530
Total Pages : 291 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Multichannel Marketing by : Akin Arikan

Download or read book Multichannel Marketing written by Akin Arikan and published by John Wiley & Sons. This book was released on 2011-05-04 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: No longer can the offline remain separate from the online. Integrated, customer-centric, cross-channel marketing campaigns persuade customers to act, provide greater ROI, and ultimately improve your organization's bottom line. This must-have guide synthesizes the successful methods and metrics that online, direct, and brand marketers have employed for years so that you can develop, implement, and measure successful cross-channel campaigns. Multichannel marketing expert Akin Arikan takes you from customer acquisition to customer relationship management with strategic advice, effective case studies, and proven metrics.

The Customer Success Economy

Author : Nick Mehta
Publisher : John Wiley & Sons
ISBN 13 : 1119572762
Total Pages : 392 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis The Customer Success Economy by : Nick Mehta

Download or read book The Customer Success Economy written by Nick Mehta and published by John Wiley & Sons. This book was released on 2020-05-19 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: If leaders aren't integrating their digital offerings into a philosophy of Customer Success, they will be defeated in the next decade, because technical excellence and other traditional competitive advantages are becoming too easy to imitate. The Customer Success Economy offers examples and specifics of how companies can transform. It addresses the pains of transforming organizational charts, leadership roles, responsibilities, and strategies so the whole company works together in total service to the customer. Shows leaders how their digital implementations will make them more Amazon-like Helps you deliver recurring revenue Shows you how to embrace customer retention Demonstrates the importance of "churning" less Get that competitive advantage in the most relevant and important arena today—making and cultivating happy customers.

Our Laundry, Our Town

Author : Alvin Eng
Publisher : Fordham Univ Press
ISBN 13 : 1531500374
Total Pages : 187 pages
Book Rating : 4.5/5 (315 download)

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Book Synopsis Our Laundry, Our Town by : Alvin Eng

Download or read book Our Laundry, Our Town written by Alvin Eng and published by Fordham Univ Press. This book was released on 2022-05-17 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: With humor and grace, the memoir of a first-generation Chinese American in New York City. Our Laundry, Our Town is a memoir that decodes and processes the fractured urban oracle bones of Alvin Eng’s upbringing in Flushing, Queens, in the 1970s. Back then, his family was one of the few immigrant Chinese families in a far-flung neighborhood in New York City. His parents had an arranged marriage and ran a Chinese hand laundry. From behind the counter of his parents’ laundry and within the confines of a household that was rooted in a different century and culture, he sought to reconcile this insular home life with the turbulent yet inspiring street life that was all around them––from the faux martial arts of TV’s Kung Fu to the burgeoning underworld of the punk rock scene. In the 1970s, NYC, like most of the world, was in the throes of regenerating itself in the wake of major social and cultural changes resulting from the counterculture and civil rights movements. And by the 1980s, Flushing had become NYC’s second Chinatown. But Eng remained one of the neighborhood’s few Chinese citizens who did not speak fluent Chinese. Finding his way in the downtown theater and performance world of Manhattan, he discovered the under-chronicled Chinese influence on Thornton Wilder’s foundational Americana drama, Our Town. This discovery became the unlikely catalyst for a psyche-healing pilgrimage to Hong Kong and Guangzhou, China—his ancestral home in southern China—that led to writing and performing his successful autobiographical monologue, The Last Emperor of Flushing. Learning to tell his own story on stages around the world was what proudly made him whole. As cities, classrooms, cultures, and communities the world over continue to re-examine the parameters of diversity, equity, and inclusion, Our Laundry, Our Town will reverberate with a broad readership.

The Networking Playbook

Author : Darryl L. Howes
Publisher : Business Expert Press
ISBN 13 : 1637421907
Total Pages : 183 pages
Book Rating : 4.6/5 (374 download)

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Book Synopsis The Networking Playbook by : Darryl L. Howes

Download or read book The Networking Playbook written by Darryl L. Howes and published by Business Expert Press. This book was released on 2022-03-10 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is your career headed where it needs to go? Don’t sit back and wait for things to happen! Design your career and deliver your life! People networking must be an essential element of any professional and personal development program. Your success proceeds from building valuable relationships that advance your life project and supercharge the achievement of your goals. This book will give you the confidence to succeed and the tools, frameworks, and expert tips to deliver on your career objectives: Why your direction of travel matters and how to develop a values-based route map to get there. How to structure your networking to maximize success. How to craft and deliver your key messages to hit home every time. Why building mentor and advocate networks is important and how to engage supporters in your project. Whether you are a first-time or experienced networker The Networking Playbook will provide the skills required for success, allowing you to plan and control your future. Introducing valuable insights from psychology, sociology and anthropology, it’s the one career advice book that puts you in charge of successful networking!

Net Promoter - Implement the System

Author : Maurice Fitzgerald
Publisher : Sbvv
ISBN 13 : 9782970117247
Total Pages : 246 pages
Book Rating : 4.1/5 (172 download)

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Book Synopsis Net Promoter - Implement the System by : Maurice Fitzgerald

Download or read book Net Promoter - Implement the System written by Maurice Fitzgerald and published by Sbvv. This book was released on 2017-04-20 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Net Promoter System is the most popular improvement system on the planetHere's why: It is easy to understand, and you can learn from those who have done it before.You know your company can perform better. You want to make it happen. And fast. Your colleagues and friends seem to have great suggestions. You have lots of ideas. Too many ideas. Which ones will make a difference? The customer research you're getting is just not delivering the goods. There are lots of improvement methods out there. Too many. You need a better solution, one that's as credible as it is simple - You need NPS. A charming but worried colleague... I remember this one colleague, a woman whose many charms could slay most men. But after a particular marketing meeting she was visibly very distressed. "We had measurements on all these factors," she told me, "but the CEO blew me out of the water." "Convince me," he had apparently said to her, "that any of your 40 or so scales actually matter to our largest customers." Without NPS she had started from the wrong place, and was lucky to keep her job. "I get it," a CEO at a different firm told me about NPS. "Finally, there's one figure that tells me what I really need to know - are we about to grab their customers, or are they about to come for ours?" NPS is easy to understand and explainThe Net Promoter System is the most widely adopted measurement and improvement system on the planet. There is a reason. The reason is its simplicity. It is simple to understand. It is simple to explain. Indeed, there is lots of information about NPS on the web and elsewhere. Too much information. Not enough practical advice. I will help you to understand which methods work and which do notWhich implementation methods work? Which do not? How should you communicate and execute? How can you avoid mistakes others have made? How can you engage customers in your voyage and make them enthusiastic and loyal? How can you move them from saying they will recommend your company to actually doing so? Great advice with great illustrationsNet Promoter - Implement the System answers these questions and many more. The advice has two great qualities: it is full of implementation stories from a recognized expert, and it is accompanied by entertaining drawings from a recognized artist. Maurice implemented NPS when he was VP of Customer Experience at HP and HPE Software. He also managed the largest NPS community on the internet for six months in 2017: The Net Promoter System Forum on LinkedIn with over 23,000 members. Maurice has been a frequent guest on Rob Markey's Net Promoter System Podcast, with over 10,000 listeners. Peter has a doctorate in cognitive psychology from Oxford, and has exposed his art in three countries. His illustrations make many points memorable, and his knowledge has helped work many principles of behavioral economics into the book. Updated in April 2018Bain updated the employee NPS concepts in December 2017. I also updated my research on the relationship between employee and customer satisfaction in March 2018. Episode / transaction NPS descriptions needed improvement. All this means an updated version of the book is available in Kindle and print formats since April 2nd 2018. So here you have it - 'Net Promoter: Implement the System' - a straightforward, very readable book. Ask yourself this question (punk*), why would you not want to read a book that could save your job and / or your firm? You are now just a click or two away from all this knowledge. You know what to do next. (Go ahead. Make my day.*) *Dirty Harry, of course

Radio Silence

Author : Nathan Nedorostek
Publisher : powerHouse Books
ISBN 13 : 9781576874721
Total Pages : 0 pages
Book Rating : 4.8/5 (747 download)

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Book Synopsis Radio Silence by : Nathan Nedorostek

Download or read book Radio Silence written by Nathan Nedorostek and published by powerHouse Books. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A singular document of the aesthetic of American Hardcore music and culture, this collection brings together unseen photographs, personal letters, original artwork, rare albums, 45s, T-shirts, fanzines and various ephemera from the hardcore scene circa 1978-1993. It includes more than 500 images and illustrations presented in a manner that abandons the aesthetic cliches normally used to depict the genre by letting the subject matter speak for itself. With contributions from such luminaries of the scene as Jeff Nelson of Minor Threat, Dave Smalley and Pat Dunbar.