Beginner's Guide to Writing Powerful Press Releases

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781502812360
Total Pages : 0 pages
Book Rating : 4.8/5 (123 download)

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Book Synopsis Beginner's Guide to Writing Powerful Press Releases by : Mickie Kennedy

Download or read book Beginner's Guide to Writing Powerful Press Releases written by Mickie Kennedy and published by Createspace Independent Publishing Platform. This book was released on 2014-10-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Press releases are the most direct path to reach these influential media sources. Understanding the needs of journalists and influencers is integral to the success of your press release. eReleases Founder and President Mickie Kennedy offers the definitive guide on writing press releases.

Climate, Planetary and Evolutionary Sciences

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Publisher : Springer Nature
ISBN 13 : 3030747131
Total Pages : 370 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Climate, Planetary and Evolutionary Sciences by : Guido Visconti

Download or read book Climate, Planetary and Evolutionary Sciences written by Guido Visconti and published by Springer Nature. This book was released on 2021-04-14 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the result of an innovative challenge, to create a systematic literature overview driven by machine-generated content. Questions and related keywords were prepared for the machine to query, discover, collate and structure by Artificial Intelligence (AI) clustering. The AI-based approach seemed especially suitable to provide an innovative perspective as the topics are indeed both complex, interdisciplinary and multidisciplinary, for example, climate, planetary and evolution sciences. Springer Nature has published much on these topics in its journals over the years, so the challenge was for the machine to identify the most relevant content and present it in a structured way that the reader would find useful. The automatically generated literature summaries in this book are intended as a springboard to further discoverability. They are particularly useful to readers with limited time, looking to learn more about the subject quickly and especially if they are new to the topics. Springer Nature seeks to support anyone who needs a fast and effective start in their content discovery journey, from the undergraduate student exploring interdisciplinary content, to Master- or PhD-thesis developing research questions, to the practitioner seeking support materials, this book can serve as an inspiration, to name a few examples. It is important to us as a publisher to make the advances in technology easily accessible to our authors and find new ways of AI-based author services that allow human-machine interaction to generate readable, usable, collated, research content.

Justices and Journalists

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Publisher : Cambridge University Press
ISBN 13 : 1107159989
Total Pages : 329 pages
Book Rating : 4.1/5 (71 download)

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Book Synopsis Justices and Journalists by : Richard Davis

Download or read book Justices and Journalists written by Richard Davis and published by Cambridge University Press. This book was released on 2017-02-02 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comparative approach to judicial communication offering perspectives on the relationship between national supreme courts and the media covering them.

African Handbook of Climate Change Adaptation

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Publisher : Springer
ISBN 13 : 9783030451059
Total Pages : 2838 pages
Book Rating : 4.4/5 (51 download)

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Book Synopsis African Handbook of Climate Change Adaptation by : Walter Leal Filho

Download or read book African Handbook of Climate Change Adaptation written by Walter Leal Filho and published by Springer. This book was released on 2021-05-21 with total page 2838 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book discusses current thinking and presents the main issues and challenges associated with climate change in Africa. It introduces evidences from studies and projects which show how climate change adaptation is being - and may continue to be successfully implemented in African countries. Thanks to its scope and wide range of themes surrounding climate change, the ambition is that this book will be a lead publication on the topic, which may be regularly updated and hence capture further works. Climate change is a major global challenge. However, some geographical regions are more severly affected than others. One of these regions is the African continent. Due to a combination of unfavourable socio-economic and meteorological conditions, African countries are particularly vulnerable to climate change and its impacts. The recently released IPCC special report "Global Warming of 1.5o C" outlines the fact that keeping global warming by the level of 1.5o C is possible, but also suggested that an increase by 2o C could lead to crises with crops (agriculture fed by rain could drop by 50% in some African countries by 2020) and livestock production, could damage water supplies and pose an additonal threat to coastal areas. The 5th Assessment Report produced by IPCC predicts that wheat may disappear from Africa by 2080, and that maize— a staple—will fall significantly in southern Africa. Also, arid and semi-arid lands are likely to increase by up to 8%, with severe ramifications for livelihoods, poverty eradication and meeting the SDGs. Pursuing appropriate adaptation strategies is thus vital, in order to address the current and future challenges posed by a changing climate. It is against this background that the "African Handbook of Climate Change Adaptation" is being published. It contains papers prepared by scholars, representatives from social movements, practitioners and members of governmental agencies, undertaking research and/or executing climate change projects in Africa, and working with communities across the African continent. Encompassing over 100 contribtions from across Africa, it is the most comprehensive publication on climate change adaptation in Africa ever produced.

The SAGE Encyclopedia of Trans Studies

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Publisher : SAGE Publications
ISBN 13 : 1544393849
Total Pages : 1972 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis The SAGE Encyclopedia of Trans Studies by : Abbie E. Goldberg

Download or read book The SAGE Encyclopedia of Trans Studies written by Abbie E. Goldberg and published by SAGE Publications. This book was released on 2021-03-15 with total page 1972 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transgender studies, broadly defined, has become increasingly prominent as a field of study over the past several decades, particularly in the last ten years. The experiences and rights of trans people have also increasingly become the subject of news coverage, such as the ability of trans people to access restrooms, their participation in the military, the issuing of driver’s licenses that allow a third gender option, the growing visibility of nonbinary trans teens, the denial of gender-affirming health care to trans youth, and the media’s misgendering of trans actors. With more and more trans people being open about their gender identities, doctors, nurses, psychologists, social workers, counselors, educators, higher education administrators, student affairs personnel, and others are increasingly working with trans individuals who are out. But many professionals have little formal training or awareness of the life experiences and needs of the trans population. This can seriously interfere with open communications between trans people and service providers and can negatively impact trans people’s health outcomes and well-being, as well as interfere with their educational and career success and advancement. Having an authoritative, academic resource like The SAGE Encyclopedia of Trans Studies can go a long way toward correcting misconceptions and providing information that is otherwise not readily available. This encyclopedia, featuring more than 300 well-researched articles, takes an interdisciplinary and intersectional approach to trans studies. Entries address a wide range of topics, from broad concepts (e.g., the criminal justice system, activism, mental health), to specific subjects (e.g., the trans pride flag, the Informed Consent Model, voice therapy), to key historical figures, events, and organizations (e.g., Lili Elbe, the Stonewall Riots, Black Lives Matter). Entries focus on diverse lives, identities, and contexts, including the experiences of trans people in different racial, religious, and sexual communities in the United States and the variety of ways that gender is expressed in other countries. Among the fields of studies covered are psychology, sociology, history, family studies, K-12 and higher education, law/political science, medicine, economics, literature, popular culture, the media, and sports.

Bench Book

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Publisher : Government Printing Office
ISBN 13 :
Total Pages : 148 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Bench Book by : United States. National Labor Relations Board. Division of Judges

Download or read book Bench Book written by United States. National Labor Relations Board. Division of Judges and published by Government Printing Office. This book was released on 2001 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Black Males and Intercollegiate Athletics

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Publisher : Emerald Group Publishing
ISBN 13 : 1784413933
Total Pages : 384 pages
Book Rating : 4.7/5 (844 download)

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Book Synopsis Black Males and Intercollegiate Athletics by : Robert A. Bennett III

Download or read book Black Males and Intercollegiate Athletics written by Robert A. Bennett III and published by Emerald Group Publishing. This book was released on 2015-06-03 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume focuses on the issues African American males face not only as participants in athletic competition as student-athletes but also as coaches, administrators, and academic support staff. It will serve as a valuable resource for educational policy makers, especially athletic association personnel (i.e. NCAA), and other constituents.

Preformulating the News

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Publisher : John Benjamins Publishing
ISBN 13 : 9027283877
Total Pages : 446 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Preformulating the News by : Geert Jacobs

Download or read book Preformulating the News written by Geert Jacobs and published by John Benjamins Publishing. This book was released on 1999-05-15 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: Preformulating the News is a study of press releases and of how they anticipate the requirements of journalistic writing. Drawing from a large corpus (Dutch and English), it is argued that the genre’s peculiar audience-directedness can be related to a number of metapragmatic textual features and that this sheds light on the asymmetries of what can be termed the ‘newsmaking’ and ‘news management’ processes. In the first chapter the study of press releases is put in the context of institutional discourse and the details of a linguistic pragmatic research method are proposed. Chapter 2 looks at the complex receiver roles in press releases, which are characterized as indirectly targeted, i.e. ‘projected’, discourse. In chapters 3 to 6 a data analysis of the metapragmatics of press releases is presented: in particular, it is shown that self-reference, pseudo-quotation and explicit semi-performative play a ‘preformulating’ role in press releases. Chapter 7 offers a case study of the press releases that the American multinational Exxon issued in the wake of the 1989 Alaska oil spill. In the eighth and final chapter it is suggested that the study’s findings support a hegemonic view of the media. In analysing the much neglected genre of press releases, the book aims to contribute to the study of the language of the news. At the same time, it explores more general issues of participation and footing as well as reflexive language, including deixis, reported speech and performativity.

Prioritizing Web Usability

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Publisher : Pearson Education
ISBN 13 : 0132798158
Total Pages : 668 pages
Book Rating : 4.1/5 (327 download)

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Book Synopsis Prioritizing Web Usability by : Jakob Nielsen

Download or read book Prioritizing Web Usability written by Jakob Nielsen and published by Pearson Education. This book was released on 2006-04-20 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2000, Jakob Nielsen, the world’s leading expert on Web usability, published a book that changed how people think about the Web— Designing Web Usability (New Riders). Many applauded. A few jeered. But everyone listened. The best-selling usability guru is back and has revisited his classic guide, joined forces with Web usability consultant Hoa Loranger, and created an updated companion book that covers the essential changes to the Web and usability today. Prioritizing Web Usability is the guide for anyone who wants to take their Web site(s) to next level and make usability a priority! Through the authors’ wisdom, experience, and hundreds of real-world user tests and contemporary Web site critiques, you’ll learn about site design, user experience and usability testing, navigation and search capabilities, old guidelines and prioritizing usability issues, page design and layout, content design, and more!

Getting It Published

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Publisher : ReadHowYouWant.com
ISBN 13 : 1459606116
Total Pages : 386 pages
Book Rating : 4.4/5 (596 download)

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Book Synopsis Getting It Published by : William P. Germano

Download or read book Getting It Published written by William P. Germano and published by ReadHowYouWant.com. This book was released on 2010-10-21 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 2001 William Germano's Getting It Published has helped thousands of scholars develop a compelling book proposal, find the right academic publisher, evaluate a contract, handle the review process, and, finally, emerge as published authors. But a lot has changed in the past seven years. With the publishing world both more competitive and mor...

Press Releases

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (162 download)

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Book Synopsis Press Releases by :

Download or read book Press Releases written by and published by . This book was released on 1929 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Hello Hello

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Publisher : Chronicle Books
ISBN 13 : 1452174180
Total Pages : 49 pages
Book Rating : 4.4/5 (521 download)

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Book Synopsis Hello Hello by : Brendan Wenzel

Download or read book Hello Hello written by Brendan Wenzel and published by Chronicle Books. This book was released on 2018-03-20 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: In simple text a set of animals, each one linked to the previous one by some trait of shape, color, or pattern, greet and interact with one another.

Brand Journalism

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Publisher : Routledge
ISBN 13 : 1136185984
Total Pages : 252 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Brand Journalism by : Andy Bull

Download or read book Brand Journalism written by Andy Bull and published by Routledge. This book was released on 2013-06-26 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first comprehensive, practical guide to this hybrid form of traditional journalism, marketing and public relations. This textbook takes a direct and practical approach to the subject, showing journalists and journalism students how they can apply their skills to working for a brand, and showing those who work for non-media organisations how their organisation can acquire the skills necessary to become a multimedia publisher. Areas covered include: • Establishing the audience your brand wants to engage with • Identifying your organisation’s business goals • Developing a brand journalism strategy to help deliver those business goals • Measuring the results of your brand journalism strategy The book also features a wealth of case studies on the subject and offers an invaluable companion website - www.brand-journalism.co.uk.

The Chinese Lady

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Publisher : Dramatists Play Service, Inc.
ISBN 13 : 0822239906
Total Pages : 48 pages
Book Rating : 4.8/5 (222 download)

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Book Synopsis The Chinese Lady by : Lloyd Suh

Download or read book The Chinese Lady written by Lloyd Suh and published by Dramatists Play Service, Inc.. This book was released on 2019 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Afong Moy is fourteen years old when she’s brought to the United States from Guangzhou Province in 1834. Allegedly the first Chinese woman to set foot on U.S. soil, she has been put on display for the American public as “The Chinese Lady.” For the next half-century, she performs for curious white people, showing them how she eats, what she wears, and the highlight of the event: how she walks with bound feet. As the decades wear on, her celebrated sideshow comes to define and challenge her very sense of identity. Inspired by the true story of Afong Moy’s life, THE CHINESE LADY is a dark, poetic, yet whimsical portrait of America through the eyes of a young Chinese woman.

Critical Disaster Studies

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Publisher : University of Pennsylvania Press
ISBN 13 : 0812299728
Total Pages : 283 pages
Book Rating : 4.8/5 (122 download)

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Book Synopsis Critical Disaster Studies by : Jacob A.C. Remes

Download or read book Critical Disaster Studies written by Jacob A.C. Remes and published by University of Pennsylvania Press. This book was released on 2021-08-20 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book announces the new, interdisciplinary field of critical disaster studies. Unlike most existing approaches to disaster, critical disaster studies begins with the idea that disasters are not objective facts, but rather are interpretive fictions—and they shape the way people see the world. By questioning the concept of disaster itself, critical disaster studies reveals the stakes of defining people or places as vulnerable, resilient, or at risk. As social constructs, disaster, vulnerability, resilience, and risk shape and are shaped by contests over power. Managers and technocrats often herald the goals of disaster response and recovery as objective, quantifiable, or self-evident. In reality, the goals are subjective, and usually contested. Critical disaster studies attends to the ways powerful people often use claims of technocratic expertise to maintain power. Moreover, rather than existing as isolated events, disasters take place over time. People commonly imagine disasters to be unexpected and sudden, making structural conditions appear contingent, widespread conditions appear local, and chronic conditions appear acute. By placing disasters in broader contexts, critical disaster studies peels away that veneer. With chapters by scholars of five continents and seven disciplines, Critical Disaster Studies asks how disasters come to be known as disasters, how disasters are used as tools of governance and politics, and how people imagine and anticipate disasters. The volume will be of interest to scholars of disaster in any discipline and especially to those teaching the growing number of courses on disaster studies.

Marcus Makes a Movie

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Publisher : Crown Books for Young Readers
ISBN 13 : 0593179161
Total Pages : 208 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Marcus Makes a Movie by : Kevin Hart

Download or read book Marcus Makes a Movie written by Kevin Hart and published by Crown Books for Young Readers. This book was released on 2021-06-01 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stand-up comedian and Hollywood box-office hit Kevin Hart keeps the laughs coming in an illustrated middle-grade novel about a boy who has big dreams of making a blockbuster superhero film. Perfect for readers of James Patterson's Middle School series and Lincoln Peirce's Big Nate series. Marcus is NOT happy to be stuck in after-school film class . . . until he realizes he can turn the story of the cartoon superhero he’s been drawing for years into an actual MOVIE! There’s just one problem: he has no idea what he’s doing. So he’ll need help, from his friends, his teachers, Sierra, the strong-willed classmate with creative dreams of her own, even Tyrell, the local bully who’d be a perfect movie villain if he weren’t too terrifying to talk to. Making this movie won’t be easy. But as Marcus discovers, nothing great ever is—and if you want your dream to come true, you’ve got to put in the hustle to make it happen. Comedy superstar Kevin Hart teams up with award-winning author Geoff Rodkey and lauded illustrator David Cooper for a hilarious, illustrated, and inspiring story about bringing your creative goals to life and never giving up, even when nothing’s going your way.

Western Representations of the Muslim Woman

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Publisher : University of Texas Press
ISBN 13 : 0292779763
Total Pages : 228 pages
Book Rating : 4.2/5 (927 download)

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Book Synopsis Western Representations of the Muslim Woman by : Mohja Kahf

Download or read book Western Representations of the Muslim Woman written by Mohja Kahf and published by University of Texas Press. This book was released on 2010-01-01 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Veiled, secluded, submissive, oppressed—the "odalisque" image has held sway over Western representations of Muslim women since the Enlightenment of the eighteenth century. Yet during medieval and Renaissance times, European writers portrayed Muslim women in exactly the opposite way, as forceful queens of wanton and intimidating sexuality. In this illuminating study, Mohja Kahf traces the process through which the "termagant" became an "odalisque" in Western representations of Muslim women. Drawing examples from medieval chanson de geste and romance, Renaissance drama, Enlightenment prose, and Romantic poetry, she links the changing images of Muslim women to changes in European relations with the Islamic world, as well as to changing gender dynamics within Western societies.