Profit Driven Business Analytics

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119286999
Total Pages : 416 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Profit Driven Business Analytics by : Wouter Verbeke

Download or read book Profit Driven Business Analytics written by Wouter Verbeke and published by John Wiley & Sons. This book was released on 2017-09-22 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this book acts as a development manual for practitioners seeking to conceive, develop, and manage advanced analytical models. Detailed discussion delves into the wide range of analytical approaches and modeling techniques that can help maximize business payoff, and the author team draws upon their recent research to share deep insight about optimal strategy. Real-life case studies and examples illustrate these techniques at work, and provide clear guidance for implementation in your own organization. From step-by-step instruction on data handling, to analytical fine-tuning, to evaluating results, this guide provides invaluable guidance for practitioners seeking to reap the advantages of true business analytics. Despite widespread discussion surrounding the value of data in decision making, few businesses have adopted advanced analytic techniques in any meaningful way. This book shows you how to delve deeper into the data and discover what it can do for your business. Reinforce basic analytics to maximize profits Adopt the tools and techniques of successful integration Implement more advanced analytics with a value-centric approach Fine-tune analytical information to optimize business decisions Both data stored and streamed has been increasing at an exponential rate, and failing to use it to the fullest advantage equates to leaving money on the table. From bolstering current efforts to implementing a full-scale analytics initiative, the vast majority of businesses will see greater profit by applying advanced methods. Profit-Driven Business Analytics provides a practical guidebook and reference for adopting real business analytics techniques.

Profit Driven Business Analytics

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119286557
Total Pages : 420 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Profit Driven Business Analytics by : Wouter Verbeke

Download or read book Profit Driven Business Analytics written by Wouter Verbeke and published by John Wiley & Sons. This book was released on 2017-10-09 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this book acts as a development manual for practitioners seeking to conceive, develop, and manage advanced analytical models. Detailed discussion delves into the wide range of analytical approaches and modeling techniques that can help maximize business payoff, and the author team draws upon their recent research to share deep insight about optimal strategy. Real-life case studies and examples illustrate these techniques at work, and provide clear guidance for implementation in your own organization. From step-by-step instruction on data handling, to analytical fine-tuning, to evaluating results, this guide provides invaluable guidance for practitioners seeking to reap the advantages of true business analytics. Despite widespread discussion surrounding the value of data in decision making, few businesses have adopted advanced analytic techniques in any meaningful way. This book shows you how to delve deeper into the data and discover what it can do for your business. Reinforce basic analytics to maximize profits Adopt the tools and techniques of successful integration Implement more advanced analytics with a value-centric approach Fine-tune analytical information to optimize business decisions Both data stored and streamed has been increasing at an exponential rate, and failing to use it to the fullest advantage equates to leaving money on the table. From bolstering current efforts to implementing a full-scale analytics initiative, the vast majority of businesses will see greater profit by applying advanced methods. Profit-Driven Business Analytics provides a practical guidebook and reference for adopting real business analytics techniques.

Profit-Driven Analysis & Practices

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Author :
Publisher :
ISBN 13 :
Total Pages : 196 pages
Book Rating : 4.5/5 (892 download)

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Book Synopsis Profit-Driven Analysis & Practices by : Randy MacLean

Download or read book Profit-Driven Analysis & Practices written by Randy MacLean and published by . This book was released on 2021-01-24 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, you'll discover the unseen strategies used by companies to take market share while driving profit rates that eclipse their competitors, their association peers, and their own history. These are companies that convert 15%, 20%, 25% or more of revenue into bottom-line profits, sometimes in notoriously difficult sectors or markets.More than a decade of research and discovery, often requiring the invention of new analytical tools and metrics to identify and quantify the dynamics driving record performance has been collected into this book. Along the way, it was necessary to develop new vernacular to better understand and describe what's really driving or preventing permanent profit gains, and to better manage the factors that get results.These are the secrets they don't teach at university, the metrics used to keep on track, and the sometimes surprising and game-changing epiphanies companies have used to restore profits, deliver superior customer experience, and permanently change the company's trajectory and market position.Armed with what's in this book and a willingness to change things for the better, you can take your company to the top and see the first results as soon as your next income statement.

The Profit Impact of Business Intelligence

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Author :
Publisher : Elsevier
ISBN 13 : 9780080467764
Total Pages : 240 pages
Book Rating : 4.4/5 (677 download)

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Book Synopsis The Profit Impact of Business Intelligence by : Steve Williams

Download or read book The Profit Impact of Business Intelligence written by Steve Williams and published by Elsevier. This book was released on 2010-07-27 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Profit Impact of Business Intelligence presents an A-to-Z approach for getting the most business intelligence (BI) from a company's data assets or data warehouse. BI is not just a technology or methodology, it is a powerful new management approach that – when done right – can deliver knowledge, efficiency, better decisions, and profit to almost any organization that uses it. When BI first came on the scene, it promised a lot but often failed to deliver. The missing element was the business-centric focus explained in this book. It shows how you can achieve the promise of BI by connecting it to your organization’s strategic goals, culture, and strengths while correcting your BI weaknesses. It provides a practical, process-oriented guide to achieve the full promise of BI; shows how world-class companies used BI to become leaders in their industries; helps senior business and IT executives understand the strategic impact of BI and how they can ensure a strong payoff from their BI investments; and identifies the most common mistakes organizations make in implementing BI. The book also includes a helpful glossary of BI terms; a BI readiness assessment for your organization; and Web links and extensive references for more information. A practical, process-oriented book that will help organizations realize the promise of BI Written by Nancy and Steve Williams, veteran consultants and instructors with hands-on, "in the trenches" experience in government and corporate business intelligence applications Will help senior business and IT executives understand the strategic impact of BI and how they can help ensure a strong payoff on BI investments

The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071615067
Total Pages : 240 pages
Book Rating : 4.0/5 (716 download)

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Book Synopsis The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI by : Leslie Moeller

Download or read book The Four Pillars of Profit-Driven Marketing: How to Maximize Creativity, Accountability, and ROI written by Leslie Moeller and published by McGraw Hill Professional. This book was released on 2009-01-11 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each year, billions of dollars are spent on marketing endeavors. Unfortunately, the vast majority of the money disappears into thin air, and marketing executives are left wondering if any of it came back in the form of ROI. Why? Because until now there has been no proven system for measuring marketing ROI. But as budgets tighten, marketing managers are feeling the pressure to come up with quantifiable results for every dollar spent. The ability to determine marketing ROI has long been desirable; now, it is critical. The Four Pillars of Profit-Driven Marketing is the first book to offer a practical, proven framework that helps marketers capture the metrics essential to determining ROI and use them to develop an overall marketing strategy based on accurate ROI figures. Inside, two marketing strategy executives at Booz & Company, Leslie Moeller and Edward Landry, reveal the “4 pillars of marketing," which help track ROI at every point in the ever-expanding and increasingly complex world of media platforms. You'll learn how to: Understand, classify, and choose Analytics Put the analytics to work with the right decision-support Systems & Tools Establish Processes that integrate the analytics and tools into operations Use Organizational Alignment to assure company-wide acceptance and execution of the system To help get your marketing ROI initiative off to a strong start, the authors provide a simple six-step process you can follow, which is illustrated with a case study of the Kellogg Company. By successfully integrating analytic firepower, decision support, processes, and people development, you will optimize your marketing dollars, better connect with customers, and watch your returns grow dramatically. Finally, the mystery of marketing ROI is solved.

The Big Data-Driven Business

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118889800
Total Pages : 228 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis The Big Data-Driven Business by : Russell Glass

Download or read book The Big Data-Driven Business written by Russell Glass and published by John Wiley & Sons. This book was released on 2014-11-24 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the expert perspective and practical advice on big data The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits makes the case that big data is for real, and more than just big hype. The book uses real-life examples—from Nate Silver to Copernicus, and Apple to Blackberry—to demonstrate how the winners of the future will use big data to seek the truth. Written by a marketing journalist and the CEO of a multi-million-dollar B2B marketing platform that reaches more than 90% of the U.S. business population, this book is a comprehensive and accessible guide on how to win customers, beat competitors, and boost the bottom line with big data. The marketplace has entered an era where the customer holds all the cards. With unprecedented choice in both the consumer world and the B2B world, it's imperative that businesses gain a greater understanding of their customers and prospects. Big data is the key to this insight, because it provides a comprehensive view of a company's customers—who they are, and who they may be tomorrow. The Big Data-Driven Business is a complete guide to the future of business as seen through the lens of big data, with expert advice on real-world applications. Learn what big data is, and how it will transform the enterprise Explore why major corporations are betting their companies on marketing technology Read case studies of big data winners and losers Discover how to change privacy and security, and remodel marketing Better information allows for better decisions, better targeting, and better reach. Big data has become an indispensable tool for the most effective marketers in the business, and it's becoming less of a competitive advantage and more like an industry standard. Remaining relevant as the marketplace evolves requires a full understanding and application of big data, and The Big Data-Driven Business provides the practical guidance businesses need.

Profit-Driven Business Strategy

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781530087457
Total Pages : 132 pages
Book Rating : 4.0/5 (874 download)

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Book Synopsis Profit-Driven Business Strategy by : Randy MacLean

Download or read book Profit-Driven Business Strategy written by Randy MacLean and published by Createspace Independent Publishing Platform. This book was released on 2016-02-07 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his latest book, Randy MacLean lays out the best new strategy for using cost and profit numbers to optimize a company's customer base and market position. Using this sophisticated six-step strategy, any company can move to quickly increase its profits, cash-flow, and market share. Competitors will be helpless to prevent lost profit-performance and lost market position, and may never recover. Using deep profit analysis, Randy shows how companies actually make and lose money (it's not what you think), and the numbers prove that any company can simultaneously provide lowest price, a superior customer experience, AND achieve industry-leading profit rates. Using this blueprint, companies are emerging out of the pack to outperform their markets, their industries, and their own histories. They're becoming the new class of acquisitors, expanding their markets and buying up their competitors. Every business executive should have this book, and needs to be adopting a strategy ideal for the rapidly-changing environment and increasingly data-driven environment of the new millennium.

Using Analytics to Manage Profit

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Author :
Publisher : CreateSpace
ISBN 13 : 9781496004185
Total Pages : 120 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis Using Analytics to Manage Profit by : Randy MacLean

Download or read book Using Analytics to Manage Profit written by Randy MacLean and published by CreateSpace. This book was released on 2014-02-18 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a discussion of how new costing and profit analytics are used to produce stellar profit gains. It's a collection of the most useful and important techniques leaders and owners of wholesale or distribution companies can use to build profits and cash flow. The new technology of Line Item Profit Analytics (LIPA) opens new doors for executives and managers to directly measure and control the profit generated in every increment of their businesses. Combined with Quantum Profit Management--the system of strategies and tactics driven by the information profit analytics reveals--companies have produced record earnings and industry-leading growth. For the first time, it's literally possible to make money on every single activity in a business. This gives companies the opportunity to dominate their markets in ways that have never been possible. With dozens of examples of advanced profit reports, the book illustrates how analytics are used to translate information into action that produces stellar profit gains. This book is not a course on creating analytics--it's a course on what to do with them to get fast, significant, and sustainable results. An easy read, the book documents the best of this knowledge so that you can employ it in your quest for extraordinary profit gains...

Business Analytics, Volume I

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Author :
Publisher : Business Expert Press
ISBN 13 : 1631573322
Total Pages : 242 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis Business Analytics, Volume I by : Amar Sahay

Download or read book Business Analytics, Volume I written by Amar Sahay and published by Business Expert Press. This book was released on 2018-08-23 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Analytics: A Data-Driven Decision Making Approach for Business-Part I,/i> provides an overview of business analytics (BA), business intelligence (BI), and the role and importance of these in the modern business decision-making. The book discusses all these areas along with three main analytics categories: (1) descriptive, (2) predictive, and (3) prescriptive analytics with their tools and applications in business. This volume focuses on descriptive analytics that involves the use of descriptive and visual or graphical methods, numerical methods, as well as data analysis tools, big data applications, and the use of data dashboards to understand business performance. The highlights of this volume are: Business analytics at a glance; Business intelligence (BI), data analytics; Data, data types, descriptive analytics; Data visualization tools; Data visualization with big data; Descriptive analytics-numerical methods; Case analysis with computer applications.

Business Analytics

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Author :
Publisher : CRC Press
ISBN 13 : 1466596104
Total Pages : 288 pages
Book Rating : 4.4/5 (665 download)

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Book Synopsis Business Analytics by : Jay Liebowitz

Download or read book Business Analytics written by Jay Liebowitz and published by CRC Press. This book was released on 2013-12-19 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Together, Big Data, high-performance computing, and complex environments create unprecedented opportunities for organizations to generate game-changing insights that are based on hard data. Business Analytics: An Introduction explains how to use business analytics to sort through an ever-increasing amount of data and improve the decision-making capabilities of an organization. Covering the key areas of business analytics, the book explores the concepts, techniques, applications, and emerging trends that professionals across a wide range of industries need to be aware of. Better detection of fraud through visual analytics or better prediction of the likelihood of someone getting an infection while in the hospital are just a few examples of where analytics can play a positive role. As the field of business analytics continues to emerge rapidly, there is a need for a reliable textbook and reference on the subject. Filling this need, this book is suitable for graduate-level students and undergraduate seniors. It maintains a focus on only the key areas so the material can be covered adequately in a one-semester or one-quarter course. Each chapter includes software-generic exercises, labs, and associated answers to the exercises/labs. Author Jay Liebowitz recently had an article published in The World Financial Review. www.worldfinancialreview.com/?p=1904

Profit from Science

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Publisher : Springer
ISBN 13 : 1137472855
Total Pages : 236 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Profit from Science by : George Danner

Download or read book Profit from Science written by George Danner and published by Springer. This book was released on 2016-05-02 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Profit From Science , author George Danner presents solutions to the big problems that modern business face solutions that are grounded in logic and empiricism. This book instructs business leaders in how to add the discipline and technical precision of the scientific method to their strategic planning and decision making.

The Value of Business Analytics

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118012399
Total Pages : 336 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Value of Business Analytics by : Evan Stubbs

Download or read book The Value of Business Analytics written by Evan Stubbs and published by John Wiley & Sons. This book was released on 2011-07-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: TURN YOUR CHALLENGES INTO SUCCESSES – LEARN HOW AND WHY SOME TEAM STRUGGLE AND SOME SUCCEED This groundbreaking resource defines what business analytics is, the immense value it brings to an organization, and how to harness its power to gain a competitive edge in the marketplace. Author Evan Stubbs provides managers with the tools, knowledge, and strategies to get the organizational commitment you need to get business analytics up and running in your company. Drawing from numerous practical examples, The Value of Business Analytics provides an overview of how business analytics maps to organizational strategy and through examining the mistakes teams commonly make that prevent their success, author Evan Stubbs uncovers a four-step framework which helps improve the odds of success. Built on field-tested experience, The Value of Business Analytics explains the importance of and how to: Define the Value: Link analytics outcomes to business value, thereby helping build a sense of urgency and a need for change. Communicate the Value: Persuade the right people by understanding what motivates them. Deliver the Value: Link tactical outcomes to long-term strategic differentiation. Measure the Value: Validate wins and deliver continuous improvement to help drive ongoing transformation. Translating massive amounts of data into real insight is beyond magic—it’s competitive advantage distilled. Nothing else offers an equivalent level of agility, productivity improvement, or renewable value. Whether you’re looking to quantify the value of your work or generate organizational support, learn how to leverage advanced business analytics with the hands-on guidance found in The Value of Business Analytics. Drawing on the successes and failures of countless organizations, author Evan Stubbs provides a reference rich in content that spans everything from hiring the right people, understanding technical maturity, assessing culture, and structuring strategic planning. A must-read for any business analytics leader and an essential reference in shifting the perspective of business analytics away from algorithms towards outcomes. Learn how to increase the odds of successful value creation with The Value of Business Analytics.

Win with Advanced Business Analytics

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118417089
Total Pages : 416 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Win with Advanced Business Analytics by : Jean-Paul Isson

Download or read book Win with Advanced Business Analytics written by Jean-Paul Isson and published by John Wiley & Sons. This book was released on 2012-09-25 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Plain English guidance for strategic business analytics and big data implementation In today's challenging economy, business analytics and big data have become more and more ubiquitous. While some businesses don't even know where to start, others are struggling to move from beyond basic reporting. In some instances management and executives do not see the value of analytics or have a clear understanding of business analytics vision mandate and benefits. Win with Advanced Analytics focuses on integrating multiple types of intelligence, such as web analytics, customer feedback, competitive intelligence, customer behavior, and industry intelligence into your business practice. Provides the essential concept and framework to implement business analytics Written clearly for a nontechnical audience Filled with case studies across a variety of industries Uniquely focuses on integrating multiple types of big data intelligence into your business Companies now operate on a global scale and are inundated with a large volume of data from multiple locations and sources: B2B data, B2C data, traffic data, transactional data, third party vendor data, macroeconomic data, etc. Packed with case studies from multiple countries across a variety of industries, Win with Advanced Analytics provides a comprehensive framework and applications of how to leverage business analytics/big data to outpace the competition.

Behind Every Good Decision

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Author :
Publisher : AMACOM
ISBN 13 : 0814449220
Total Pages : 276 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Behind Every Good Decision by : Piyanka Jain

Download or read book Behind Every Good Decision written by Piyanka Jain and published by AMACOM. This book was released on 2014-11-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a misconception in business that the only data that matters is BIG data, and that elaborate tools and data scientists are required to extract any practical information. However, nothing could be further from the truth. If you feel that you can’t understand how to read, let alone implement, these complex software programs that crunch the data and spit out more data, that will no longer be a problem! Authors and analytics experts Piyanka Jain and Puneet Sharma demystify the process of business analytics and demonstrate how professionals at any level can take the information at their disposal and in only five simple steps--using only Excel as a tool--make the decision necessary to increase revenue, decrease costs, improve product, or whatever else is being asked of them at that time. In Behind Every Good Decision, you will learn how to: Clarify the business question Lay out a hypothesis-driven plan Pull relevant data Convert it to insights Make decisions that make an impact Packed with examples and exercises, this refreshingly accessible book explains the four fundamental analytic techniques that can help solve a surprising 80 percent of all business problems. It doesn’t take a numbers person to know that is a formula you need!

Applied Business Analytics

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Publisher : Pearson Education
ISBN 13 : 0133481506
Total Pages : 321 pages
Book Rating : 4.1/5 (334 download)

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Book Synopsis Applied Business Analytics by : Nathaniel Lin

Download or read book Applied Business Analytics written by Nathaniel Lin and published by Pearson Education. This book was released on 2014 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now that you've collected the data and crunched the numbers, what do you do with all this information? How do you take the fruit of your analytics labor and apply it to business decision making? How do you actually apply the information gleaned from quants and tech teams? Applied Business Analytics will help you find optimal answers to these questions, and bridge the gap between analytics and execution in your organization. Nathaniel Lin explains why "analytics value chains" often break due to organizational and cultural issues, and offers "in the trenches" guidance for overcoming these obstacles. You'll learn why a special breed of "analytics deciders" is indispensable for any organization that seeks to compete on analytics; how to become one of those deciders; and how to identify, foster, support, empower, and reward others who join you. Lin draws on actual cases and examples from his own experience, augmenting them with hands-on examples and exercises to integrate analytics at every level: from top-level business questions to low-level technical details. Along the way, you'll learn how to bring together analytics team members with widely diverse goals, knowledge, and backgrounds. Coverage includes: How analytical and conventional decision making differ -- and the challenging implications How to determine who your analytics deciders are, and ought to be Proven best practices for actually applying analytics to decision-making How to optimize your use of analytics as an analyst, manager, executive, or C-level officer

The Data Driven Leader

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111938222X
Total Pages : 272 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis The Data Driven Leader by : Jenny Dearborn

Download or read book The Data Driven Leader written by Jenny Dearborn and published by John Wiley & Sons. This book was released on 2017-09-29 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data is your most valuable leadership asset—here's how to use it The Data Driven Leader presents a clear, accessible guide to solving important leadership challenges through human resources-focused and other data analytics. This engaging book shows you how to transform the HR function and overall organizational effectiveness by using data to make decisions grounded in facts vs. opinions, identify root causes behind your company’s thorniest problems and move toward a winning, future-focused business strategy. Realistic and actionable, this book tells the story of a successful sales executive who, after leading an analytics-driven turnaround (in Data Driven, this book’s predecessor), faces a new turnaround challenge as chief human resources officer. Each chapter features insightful commentary and practical notes on the points the story raises, guiding you to put HR analytics into action in your organization. HR and other leaders cannot afford to overlook the power and competitive advantages of data-driven decision-making and strategies. This book reflects the growing trend of CEOs choosing analytics-minded business leaders to head HR, at a time when workplaces everywhere face game-changing forces including automation, robotics and artificial intelligence. It is urgent that human resources leaders embrace analytics, not only to remain professionally relevant but also to help their organizations successfully navigate this digital transformation. HR professionals can and must: Understand essential data science principles and corporate analytics models Identify and execute effective data analytics initiatives Boost HR and company productivity and performance with metrics that matter Shape an analytics-centric culture that generates data driven leaders Most organizations capture and report data, but data is useless without analysis that leads to action. The Data Driven Leader shows you how to use this tremendous asset to lead your organization higher.

Global Business Analytics Models

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Author :
Publisher : FT Press
ISBN 13 : 0134057619
Total Pages : 239 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis Global Business Analytics Models by : Hokey Min

Download or read book Global Business Analytics Models written by Hokey Min and published by FT Press. This book was released on 2016-03-05 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE COMPLETE GUIDE TO USING ANALYTICS TO MANAGE RISK AND UNCERTAINTY IN COMPLEX GLOBAL BUSINESS ENVIRONMENTS Practical techniques for developing reliable, actionable intelligence–and using it to craft strategy Analytical opportunities to solve key managerial problems in global enterprises Written for working managers: packed with realistic, useful examples This guide helps global managers use modern analytics to gain reliable, actionable, and timely business intelligence–and use it to manage risk, build winning strategies, and solve urgent problems. Dr. Hokey Min offers a practical, easy-to-understand overview of business analytics in a global context, focusing especially on managerial and strategic implications. After demystifying today’s core quantitative tools, he demonstrates them at work in a wide spectrum of global applications. You’ll build models to help segment global markets, forecast demand, assess risk, plan financing, optimize supply chains, and more. Along the way, you’ll find practical guidance for developing analytic thinking, operationalizing Big Data in global environments, and preparing for future analytical innovations. Whether you’re a global executive, strategist, analyst, marketer, supply chain professional, student or researcher, this book will help you drive real value from analytics–in smarter decisions, improved strategy, and better management. In today’s global business environments characterized by growing complexity, volatility, and uncertainty, business analytics has become an indispensable tool for managing these challenges. Specifically, global managers need analytics expertise to solve problems, identify opportunities, shape strategy, mitigate risk, and improve their day-to-day operational efficiency. Now, for the first time, there’s an analytics guide designed specifically for decision-makers in global organizations. Leveraging his experience teaching a number of students and training hundreds of managers and executives, Dr. Hokey Min demystifies the principles and tools of modern business analytics, and demonstrates their real-world use in global business. First, Dr. Min identifies key success factors and mindsets, helping you establish the preconditions for effective analysis. Next, he walks you through the practicalities of collecting, organizing, and analyzing Big Data, and developing models to transform them into actionable insight. Building on these foundations, he illustrates core analytical applications in finance, healthcare, and global supply chains. He concludes by previewing emerging trends in analytics, including the newest tools for automated decision-making. Compare today’s key quantitative tools Stats, data mining, OR, and simulation: how they work, when to use them Get the right data... ...and get the data right Predict the future... ...and sense its arrival sooner than others can