Product Placement Im James Bond Film Spectre

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Product Placements im James Bond Film "Spectre"

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Author : Sophie Märzweiler
Publisher : GRIN Verlag
ISBN 13 : 334674129X
Total Pages : 22 pages
Book Rating : 4.3/5 (467 download)

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Book Synopsis Product Placements im James Bond Film "Spectre" by : Sophie Märzweiler

Download or read book Product Placements im James Bond Film "Spectre" written by Sophie Märzweiler and published by GRIN Verlag. This book was released on 2022-10-12 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2021 im Fachbereich Medien / Kommunikation - Film und Fernsehen, Note: 1, Fachhochschule des bfi Wien GmbH, Sprache: Deutsch, Abstract: Diese Arbeit befasst sich im Speziellen mit Product Placements in dem James Bond Film „Spectre“. Ziel ist es, herauszufinden, ob die Produktplatzierungen einen nachweisbaren Werbeeffekt erzeugen. Dabei soll festgestellt werden, ob bei den Unternehmen, die ihre Produkte beworben haben, eine erhöhte Verkaufszahl oder eine unmittelbare Gewinnsteigerung nachweisbar ist. Die konkrete Forschungsfrage lautet demnach: Welche Werbewirkung haben die Produktplatzierungen im James Bond Film „Spectre“ auf die Unternehmen, die ihre Produkte im Film beworben haben? Um die Forschungsfrage zu beantworten, werden Bücher, Zeitungsartikel sowie Onlinequellen herangezogen. Für den theoretischen Teil werden hauptsächlich wissenschaftliche Bücher und Artikel verwendet. In der zweiten Hälfte der Arbeit, in der die Werbewirkung nachgewiesen werden soll, liegt der Fokus stärker auf Onlinequellen und Zeitungsartikeln, da es keine Bücher gibt, die sich konkret mit dem Film „Spectre“ auseinandersetzen. Die ersten zwei Kapitel dieser Arbeit beschäftigen sich mit der Definition von Product Placement und mit der Abgrenzung zu ähnlichen Begriffen. In den weiteren Kapiteln werden die Erscheinungsformen, die Wirkung und die Motive von Product Placements genauer erschlossen. Im letzten Teil der Arbeit wird der James Bond Film „Spectre“ einer genaueren Analyse unterzogen, um die Werbewirkung der Produktplatzierungen zu ermitteln. Für die Umsetzung von Filmproduktionen sind Produzentinnen/Produzenten auf finanzielle und materielle Unterstützung angewiesen. Da Finanzierungsmodelle, wie staatliche Förderungen oder Eigenfinanzierung nicht immer ausreichen die Herstellungskosten eines Films zu decken, wird auf alternative Finanzierungskonzepte, wie das Product Placement (Produktplatzierung), zurückgegriffen. Diesem Finanzierungsmodell bedient sich vor allem die James Bond Filmreihe. Product Placement wird hier seit dem ersten Film eingesetzt und deckt nach 25 James Bond Filmen noch immer einen Großteil der Herstellungskosten. Gleichzeitig suchen Unternehmen neue Wege, um ihre Produkte oder Dienstleistungen zu vermarkten. Herkömmliche und direkte Webemaßnahmen wie zum Beispiel TV-Werbeunterbrechungen, Anzeigen in Zeitungen oder Zeitschriften stoßen zunehmend auf Reaktanz vonseiten der Rezipientinnen/Rezipienten. Aus diesem Grund sind Unternehmen auf der Suche nach alternativen Kommunikationsmitteln. Das Konzept des Product Placements zählt zu einer dieser Alternativen.

Product Placement im James Bond Film "Spectre"

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Author : Corinna Walter
Publisher : GRIN Verlag
ISBN 13 : 366830582X
Total Pages : 23 pages
Book Rating : 4.6/5 (683 download)

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Book Synopsis Product Placement im James Bond Film "Spectre" by : Corinna Walter

Download or read book Product Placement im James Bond Film "Spectre" written by Corinna Walter and published by GRIN Verlag. This book was released on 2016-09-23 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2016 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, , Sprache: Deutsch, Abstract: Das Ziel dieser Arbeit ist es, den Einfluss von Product Placement am Beispiel des James Bond Films „Spectre“ zu beleuchten. Es soll ermittelt werden, wie stark gerade männliche Filmzuschauer durch die alternative Werbeform in ihrer Markenwahrnehmung beziehungsweise in ihrem Kaufverhalten beeinflusst werden können und wie der Film es schafft, die Exklusivität der platzierten Produkte zu fördern. Der Aufbau des Images verschiedener Produkte und Marken entwickelt sich bereits seit mehreren Jahrzehnten. Aufgrund des begrenzten Umfangs der Arbeit handelt es sich hier nicht um eine Analyse der Produkte im Zeitverlauf. Auch geht es um die Einordnung eines global ausgerichteten Kinofilms in seinen deutschen Kontext. Da seine Verwertung ebenfalls im Fernsehen stattfindet, werden im Folgenden auch Aspekte der Fernsehvermarktung betrachtet. Filmproduktionen werden in der Regel immer teurer aufgrund der steigenden Erwartungshaltung der Zuschauer und Werbeplätze im TV rarer. Product Placement ist ein zusätzliches Instrument der Kommunikationspolitik und bietet weitere Möglichkeiten zur klassischen Werbung bspw. Werbespots und Zeitungsannoncen. Ein bekanntes Beispiel für Product Placement bietet die Filmreihe „James Bond“. Es handelt sich um die Verfilmung verschiedener Fälle eines Geheimagenten, welche seit 1962 produziert werden und von denen bereits 24 Filme existieren. Der Film James Bond dient als Beispiel dieser Arbeit, da hier besonders die Möglichkeiten der Finanzierung von Filmen durch Product Placement nachvollzogen werden können, sowie das Product Placement an sich.

Product Placement in James Bond Filmen

Author :
Publisher :
ISBN 13 :
Total Pages : 206 pages
Book Rating : 4.:/5 (916 download)

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Book Synopsis Product Placement in James Bond Filmen by :

Download or read book Product Placement in James Bond Filmen written by and published by . This book was released on 2003 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Product Placement in the James Bond Franchise

Author : Patricia Lareo
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (732 download)

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Book Synopsis Product Placement in the James Bond Franchise by : Patricia Lareo

Download or read book Product Placement in the James Bond Franchise written by Patricia Lareo and published by . This book was released on 2010 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Product placement is a promotional strategy that integrates branded goods into the narrative of a media. An extensive analysis of the James Bond franchise gives a detailed overview over the development of product placement.

The Smarter Screen

Author : Shlomo Benartzi
Publisher : Penguin
ISBN 13 : 0698194306
Total Pages : 258 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis The Smarter Screen by : Shlomo Benartzi

Download or read book The Smarter Screen written by Shlomo Benartzi and published by Penguin. This book was released on 2015-10-06 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading behavioral economist reveals the tools that will improve our decision making on screens Office workers spend the majority of their waking hours staring at screens. Unfortunately, few of us are aware of the visual biases and behavioral patterns that influence our thinking when we’re on our laptops, iPads, smartphones, or smartwatches. The sheer volume of information and choices available online, combined with the ease of tapping "buy," often make for poor decision making on screens. In The Smarter Screen, behavioral economist Shlomo Benartzi reveals a tool kit of interventions for the digital age. Using engaging reader exercises and provocative case studies, Benartzi shows how digital designs can influence our decision making on screens in all sorts of surprising ways. For example: • You’re more likely to add bacon to your pizza if you order online. • If you read this book on a screen, you’re less likely to remember its content. • You might buy an item just because it’s located in a screen hot spot, even if better options are available. • If you shop using a touch screen, you’ll probably overvalue the product you’re considering. • You’re more likely to remember a factoid like this one if it’s displayed in an ugly, difficult-to-read font. Drawing on the latest research on digital nudging, Benartzi reveals how we can create an online world that helps us think better, not worse.

Selling James Bond

Author : Tanya Nitins
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443833215
Total Pages : 160 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Selling James Bond by : Tanya Nitins

Download or read book Selling James Bond written by Tanya Nitins and published by Cambridge Scholars Publishing. This book was released on 2011-08-08 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: The character of James Bond for many people is intrinsically linked in their minds with particular brands – Aston Martin, Bollinger, Omega, Smirnoff vodka, and so on. This direct association between character and brand highlights the intrinsic role of product placement in the film industry, and in the James Bond films in particular. Selling James Bond: Product Placement in the James Bond Films provides a comprehensive overview of the history of product placement in the James Bond series – charting the progression of the practice and drawing direct correlations to significant cultural and historical events that impacted upon the number and types of products incorporated into the series. While primarily a financial arrangement, it is also important that the practice of product placement be examined and understood in relation to these cultural contexts, an area of research so far largely ignored by academic study. Through extensive content analysis of the official James Bond film series, as well as utilising directors’ commentary and industry reports, this book illustrates the strong impact specific cultural and historical events have had on the practice of product placement in the series. In doing so, it provides an exciting and in-depth “behind the scenes” look at the James Bond film series, and its complicated and sometimes contentious history of product placement. In the process, it charts the gradual emergence of product placement from the more traditional background shot to becoming so embedded in the actual film narrative that they have become simply yet another method for filmmakers to produce cultural meaning.

Practice-Oriented Marketing

Author : Ralf T. Kreutzer
Publisher : Springer Nature
ISBN 13 : 3658397179
Total Pages : 564 pages
Book Rating : 4.6/5 (583 download)

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Book Synopsis Practice-Oriented Marketing by : Ralf T. Kreutzer

Download or read book Practice-Oriented Marketing written by Ralf T. Kreutzer and published by Springer Nature. This book was released on 2023-03-08 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ralf Kreutzer has once again succeeded in setting the right priorities. He makes it convincingly clear that the proven basics in marketing are also valid in the online and digital age. Predict: especially worth reading! Prof. Dr. Dr. h. c. Wolfgang Fritz, Technical University of Braunschweig and University of Vienna The 6th edition has been extensively revised and supplemented with important, current topics of online marketing and digitalization. This further enhances the strengths of the previous editions. Prof. Dr. Klaus Gutknecht, University of Applied Sciences Munich The author encourages critical thinking about the content presented through the use of "mnemonic boxes" and "food for thought". Very good! Prof. Dr. Sabine Haller, Berlin School of Economics and Law An indispensable orientation in the ever faster changing everyday marketing. The book provides implementation and practical know-how without getting lost in details. Univ.-Prof. Dr. Michael Lingenfelder, Philipps-Universität Marburg Further proof of Ralf T. Kreutzer's special expertise in marketing, his great passion for conveying knowledge in the best possible way and his special ability to identify the truly relevant topics. Prof. Dr. Wolfgang Merkle, UE - University of Europe for Applied Sciences, President Marketing Club Hamburg Particularly noteworthy is the expansion of the classic marketing mix to include the fifth P for personnel. Because in the end, it is still the employees who make good marketing! Prof. Dr. Karsten Kilian, Würzburg-Schweinfurt University of Applied Sciences and Markenlexikon.com Concise language, convincing thought leadership, clear examples and goal-oriented transfer questions form an almost ideal basis for opening up the world of marketing. Univ.-Prof. Dr. Klaus-Peter Wiedmann, Leibniz University Hanover New from the 6th edition Newly added are chapters on the topics of the customer journey map, special market research concepts and special forms of static price and condition design. Additional material is available via app: Download the Springer Nature Flashcards app and use exclusive content to test your knowledge.

Shaken

Author : Ian Fleming
Publisher : HarperCollins
ISBN 13 : 0062896245
Total Pages : 224 pages
Book Rating : 4.0/5 (628 download)

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Book Synopsis Shaken by : Ian Fleming

Download or read book Shaken written by Ian Fleming and published by HarperCollins. This book was released on 2019-05-14 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Readers can explore James Bond creator Ian Fleming’s writing on the pleasures of drinking and mix themselves fifty delicious cocktails from recipes inspired by his books and developed by award-winning London bar, Swift. Both Bond and Fleming were partial to a stiff drink. In both fiction and real life, cocktails were an important and well-chosen accompaniment to adventure and daring and often relaxing. Fleming made the Martini famous with Bond’s ritual of always ordering it “shaken, not stirred”. But in every James Bond book a wide selection of strong, sophisticated and carefully crafted drinks are essential details to the story. The recipes in Shaken are divided into five categories: Straight Up; On the Rocks; Tall; Fizzy; and Exotic. Sip on inventions such as Smersh, Moneypenny, That Old Devil M and Diamonds Are Forever, as well as classic Bond cocktails such as the Vesper—and, of course, the Dry Martini. Each recipe is illustrated by a stunning full-color photo of the drink and wonderful extracts from Fleming’s writing—taken from the passage where the drink was featured or a place, character, or plot that inspired it. Shaken features a foreword written by the novelist’s nephew, Fergus Fleming, as well as plenty of his writing on whisky, gin, rum, and other spirits.

Product placement in James-Bond-Filmen

Author : Nadja Tata
Publisher :
ISBN 13 : 9783865504401
Total Pages : 159 pages
Book Rating : 4.5/5 (44 download)

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Book Synopsis Product placement in James-Bond-Filmen by : Nadja Tata

Download or read book Product placement in James-Bond-Filmen written by Nadja Tata and published by . This book was released on 2006 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The James Bond Movie Encyclopedia

Author : Steven Jay Rubin
Publisher : Chicago Review Press
ISBN 13 : 1641600853
Total Pages : 841 pages
Book Rating : 4.6/5 (416 download)

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Book Synopsis The James Bond Movie Encyclopedia by : Steven Jay Rubin

Download or read book The James Bond Movie Encyclopedia written by Steven Jay Rubin and published by Chicago Review Press. This book was released on 2020-11-17 with total page 841 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Nobody does 007 encyclopedias better than Bond historian Steven Jay Rubin. Buy this one. M's orders." —George Lazenby, James Bond in On Her Majesty's Secret Service Packed with behind-the-scenes information, fascinating facts, trivia, bloopers, classic quotes, character bios, cast and filmmaker bios, and hundreds of rare and unusual photographs of those in front of and behind the camera Ian Fleming's James Bond character has entertained motion picture audiences for nearly sixty years, and the filmmakers have come a long way since they spent $1 million producing the very first James Bond movie, Dr. No, in 1962. The 2015 Bond title, Spectre, cost $250 million and grossed $881 million worldwide—and 2021's No Time to Die is certain to become another global blockbuster. The James Bond Movie Encyclopedia is the completely up-to-date edition of author Steven Jay Rubin's seminal work on the James Bond film series. It covers the entire series through No Time to Die and showcases the type of exhaustive research that has been a hallmark of Rubin's work in film history. From the bios of Bond girls in front of the camera to rare and unusual photographs of those behind it, no detail of the Bond legacy is left uncovered.

The James Bond Film Guide

Author : Will Lawrence
Publisher : Eaglemoss
ISBN 13 : 1858756081
Total Pages : 279 pages
Book Rating : 4.8/5 (587 download)

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Book Synopsis The James Bond Film Guide by : Will Lawrence

Download or read book The James Bond Film Guide written by Will Lawrence and published by Eaglemoss. This book was released on 2021-12-14 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrating 60 years of James Bond films! The essential guide to all 25 Bond adventures, including No Time to Die, starring Daniel Craig! The James Bond Film Guide has it all: facts on the stories, characters, vehicles, gadgets, and locations of each 007 movie. This authorized guide takes fans through six decades of one of the entertainment industry’s greatest, most-enduring film franchises ever, and it boasts nearly 1,000 photographs, posters, and movie images from the filmmakers’ extensive archives. 007 expert Will Lawrence, author of Blood, Sweat and Bond: Behind the Scenes of Spectre, delivers an indispensable guide to what happened in which film – and when – providing everything new and longtime fans alike could ever want to know about the world of James Bond. That phenomenal world has been at the center of EON Productions’ iconic film franchise, the long-running big screen series in history, since the release of Dr. No in 1962, and continuing later this year with No Time to Die.

Advertising and Promotion

Author : Chris Hackley
Publisher : SAGE
ISBN 13 : 1526417723
Total Pages : 516 pages
Book Rating : 4.5/5 (264 download)

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Book Synopsis Advertising and Promotion by : Chris Hackley

Download or read book Advertising and Promotion written by Chris Hackley and published by SAGE. This book was released on 2017-11-25 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using a wide range of visual examples and case studies, Advertising and Promotion 4th edition introduces the reader to the key concepts, methods and issues and illustrates these with first-hand examples gathered from leading international advertising agencies and brand campaigns. Told from the perspective of the agency, it gives a fun and creative insider view helping the reader to think beyond the client position and understand what it might be like working within an ad agency. Drawing not only from management and marketing research but also from other disciplines such as cultural/media studies and sociology, the authors offer a rounded and critical perspective on the subject to those looking to understand advertising as social phenomenon in addition to its business function and purpose. The new edition has in-depth coverage of online advertising and the role of social media in advertising including metrics and analytics and includes advertising examples by global brands including Adidas, Benetton, BMW, Dove and DeBeers. "Snapshots" bring in aspects of cross-cultural advertising such as Barbie in China. The book is complemented by a companion website featuring a range of tools and resources for lecturers and students, including PowerPoint slides, SAGE journal articles, links to further online resources and author Videos. The textbook is also supported by an author-written blog which keeps readers updated on interesting, topical examples relating to advertising and promotion from current affairs and popular culture: www.hackleyadvertisingandpromotion.blogspot.com. Suitable for Advertising, Marketing and Communications modules at undergraduate or postgraduate level.

Cambridge National Level 1/2 Enterprise and Marketing

Author : Tess Bayley
Publisher : Hodder Education
ISBN 13 : 1510456791
Total Pages : 298 pages
Book Rating : 4.5/5 (14 download)

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Book Synopsis Cambridge National Level 1/2 Enterprise and Marketing by : Tess Bayley

Download or read book Cambridge National Level 1/2 Enterprise and Marketing written by Tess Bayley and published by Hodder Education. This book was released on 2019-06-24 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reinforce classroom learning and strengthen your students' understanding of the content with this student book written for the Cambridge National Level 1/2 in Enterprise and Marketing. Covering all three units, this essential student book will help to build students' knowledge and develop the skills required for success in Enterprise and Marketing. - This reliable and accessible textbook is structured to match the specification and provide your students with all the information they need, giving them the opportunity to build skills through appropriate activities. - Builds students' skillsets with clearly-focused content to aid progression and questions to assess understanding. - Prepares your students for both the internal and external assessment with opportunities to test and consolidate understanding.

Everything I Know About Life I Learned From James Bond

Author : John L. Flynn
Publisher : Open Road Media
ISBN 13 : 1504078802
Total Pages : 268 pages
Book Rating : 4.5/5 (4 download)

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Book Synopsis Everything I Know About Life I Learned From James Bond by : John L. Flynn

Download or read book Everything I Know About Life I Learned From James Bond written by John L. Flynn and published by Open Road Media. This book was released on 2022-10-11 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrate the heroic swagger of Agent 007 with the ultimate fan’s guide to all things James Bond. For millions of American men who grew up in the 1950s and 60s, James Bond was the ultimate masculine icon. He was stylish, smart, and sophisticated. He was ready for adventure, unafraid of danger, and irresistible to women. In short, he was everything his young male fans wanted to be. In this volume, authors Bob Blackwood and John L. Flynn think back on the importance of James Bond in their lives, and the lessons they learned from his movies and novels. Covering everything from cars and clothes to how to order a martini, this is a loving celebration of the man they call “Bond, James Bond.”

The Media Handbook

Author : Helen Katz
Publisher : Taylor & Francis
ISBN 13 : 1134974426
Total Pages : 257 pages
Book Rating : 4.1/5 (349 download)

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Book Synopsis The Media Handbook by : Helen Katz

Download or read book The Media Handbook written by Helen Katz and published by Taylor & Francis. This book was released on 2016-08-25 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Media Handbook provides a practical introduction to the advertising media planning and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this sixth edition reflects the critical changes in how advertising in various media is planned, bought, and sold by today’s industry professionals. Author Helen Katz looks at the larger marketing, advertising, and media objectives, and follows with an exploration of major media categories, covering paid, owned, and earned media forms, including digital media. She provides a comprehensive analysis of planning and buying, with a continued focus on how those tactical elements tie back to the strategic aims of the brand and the client. Also available is a Companion Website that expands The Media Handbook’s content in an online forum. Here, students and instructors can find tools to enhance course studies such as chapter overviews, PowerPoint slides, and sample questions. With its emphasis on real-world industry practice, The Media Handbook provides an essential introduction to students in advertising, media planning, communication, and marketing. It serves as an indispensable reference for anyone pursuing a career in media planning, buying, and research.

The Politics of James Bond

Author : Jeremy Black
Publisher : U of Nebraska Press
ISBN 13 : 9780803262409
Total Pages : 242 pages
Book Rating : 4.2/5 (624 download)

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Book Synopsis The Politics of James Bond by : Jeremy Black

Download or read book The Politics of James Bond written by Jeremy Black and published by U of Nebraska Press. This book was released on 2005-01-01 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The adventures and antics of James Bond have provided the world with many of the most gripping story lines of the last half-century. Fleming?s novels were bestsellers in their day, and the Bond films have been even more popular, becoming the most enduring and successful film franchise in history. By some estimates, half of the world?s population has seen a James Bond movie. A fascinating and accessible account of this global phenomenon, The Politics of James Bond uses the plots and characterizations in the novels and the blockbuster films to place Bond in a historical, cultural, and political context. ø Jeremy Black charts and explores how the settings and the dynamics of the Bond adventures have changed over time in response to shifts in the real-world environment in which the fictional Bond operates. Sex, race, class, and violence are each important factors, as Agent 007 evolves from Cold War warrior to foe of SPECTRE and eventually to world defender pitted against megalomaniacal foes. The development of Bond, his leading ladies, and the major plots all shed light on world political attitudes and reflect elements of the real espionage history of the period. This analysis of Bond?s world and his lasting legacy offers an insightful look at both cultural history and popular entertainment.

Bond Films

Author : Jim Smith
Publisher : Virgin Books Limited
ISBN 13 :
Total Pages : 318 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Bond Films by : Jim Smith

Download or read book Bond Films written by Jim Smith and published by Virgin Books Limited. This book was released on 2002 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Bond films are the longest-running and the most financially successful movie franchise in the history of cinema and have entered popular culture. James Bond's answer to a request for his name, Bond, James Bond, topped a poll of the greatest film quotes of all time, and if you mention a Martini to anyone old enough to drink one, they're bound to come out with the immortal line shaken not stirred. From Dr No in 1962 through to Die Another Day in 2002, this film guide covers the 20 Bond films, 40 years of film-making and five actors in the starring role (six if you count David Niven in Casino Royale). Each film was a product of its time - Moonraker, for example, was made because of the success of Star Wars - and was influenced by whichever director was drafted in to move James Bond through his many assignments. This book is also the story of two eastern European immigrants, Saltzman and Broccoli, who acquired the rights to Ian Fleming's character of James Bond and built an empire out of the sexist spy. The guide includes categories such as source to screen, set peices and gadgets, and ongoing counters of on-screen deaths, martinis ordered and successful seductions.