Principles of Newspaper Management

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Publisher :
ISBN 13 :
Total Pages : 480 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Principles of Newspaper Management by : James Edward Pollard

Download or read book Principles of Newspaper Management written by James Edward Pollard and published by . This book was released on 1937 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Principles of Newspaper Management

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Publisher :
ISBN 13 : 9788130703855
Total Pages : 462 pages
Book Rating : 4.7/5 (38 download)

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Book Synopsis Principles of Newspaper Management by : James E. Pollard

Download or read book Principles of Newspaper Management written by James E. Pollard and published by . This book was released on 2008 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Principles of Newspaper Management

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Publisher : Read Books Ltd
ISBN 13 : 1447485661
Total Pages : 476 pages
Book Rating : 4.4/5 (474 download)

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Book Synopsis Principles of Newspaper Management by : James Pollard

Download or read book Principles of Newspaper Management written by James Pollard and published by Read Books Ltd. This book was released on 2013-04-16 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by the once Director of the School of Journalism at the Ohio State University, this is a fascinating guide for anybody interested in becoming a journalist or involved in the world of the printed media. Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.

Strategic Newspaper Management

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Publisher : SIU Press
ISBN 13 : 9780809313334
Total Pages : 420 pages
Book Rating : 4.3/5 (133 download)

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Book Synopsis Strategic Newspaper Management by : Conrad C. Fink

Download or read book Strategic Newspaper Management written by Conrad C. Fink and published by SIU Press. This book was released on 1988 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: The time is right for bright, aggressive newspaper managers to influence and prosper, but bleak indeed for those newspapers whose managers lack the requisite knowledge. Using case studies and examples from the business, Fink shows why some newspapers change with the times and surge ahead and why some continue to publish to an eroding market base and fail. The difference between success and failure, he concludes, is in "long-range planning and in daily operating methodology—in, simply, the professionalism of management at all levels."

Surviving in the Newspaper Business

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Publisher : Praeger
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Surviving in the Newspaper Business by : Jim Willis

Download or read book Surviving in the Newspaper Business written by Jim Willis and published by Praeger. This book was released on 1988-06-22 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Willis' almost total textbook analysis of today's newspaper makes Surviving in the Newspaper Business precisely what it claims to be: `A how-to guide to newspaper management in the 1980s and beyond . . . a set of unified principles for successful management.' It explains the supervision and organization of each department and stresses the importance of keeping the paper responsive to the needs of its readers, advertisers and, somewhat surprisingly, even its employees. Willis talks about advertising, circulation and marketing strategies and how to deal with competition from TV, the suburban weeklies and labor unions. He looks at `the editor as a people manager,' something that more than one tradition-bound editor has been unable to do for himself. The book has sample budgets and organizational charts and even a discussion of the relative merits of adult vs. youth carriers. Newspaper Research Journal Professor Jim Willis' book is a nicely condensed overview of the newspaper as a business. Though it is aimed at journalism students enrolled in newspaper management classes, it is also worthwhile reading for the curious reporter or copy editor who knows little about how newspapers make and spend money. . . . The book is sprinkled with good, common sense about balancing newspapers as a business against newspapering as good journalism. Professor Willis makes a gallant attempt to make sure students understand that though the newspaper must make a profit to survive, it will never truly excel unless it produces a good news-editorial product. ASNE Bulletin Surviving in the Newspaper Business is a how-to-do-it guide to newspaper management for the 1980s and beyond. It presents a set of unified principles for successful management and exposes the student to the primary mission of the newspaper: to deliver a quality product to the depth and breadth of the marketplace. Stressing the importance of the total newspaper concept, Willis portrays the successful newspaper as integrated internally among departments and externally with its readership and advertisers. In addition, he analyzes the newspaper's industrial environment, discusses management survival strategies, considers business and finance plans, and assesses organizational behavior in the newsroom. Included are a series of hands-on case studies offering further insights into topics discussed.

Principles of Management

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Publisher :
ISBN 13 : 9781998109166
Total Pages : 0 pages
Book Rating : 4.1/5 (91 download)

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Book Synopsis Principles of Management by : David S. Bright

Download or read book Principles of Management written by David S. Bright and published by . This book was released on 2023-05-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

Principles of Newspaper Management - Scholar's Choice Edition

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Publisher :
ISBN 13 : 9781297031410
Total Pages : 476 pages
Book Rating : 4.0/5 (314 download)

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Book Synopsis Principles of Newspaper Management - Scholar's Choice Edition by : James E. Pollard

Download or read book Principles of Newspaper Management - Scholar's Choice Edition written by James E. Pollard and published by . This book was released on 2015-02-15 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

The Elements of Journalism

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Publisher : Crown
ISBN 13 : 0609504312
Total Pages : 208 pages
Book Rating : 4.6/5 (95 download)

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Book Synopsis The Elements of Journalism by : Bill Kovach

Download or read book The Elements of Journalism written by Bill Kovach and published by Crown. This book was released on 2001-07-24 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: In July 1997, twenty-five of America's most influential journalists sat down to try and discover what had happened to their profession in the years between Watergate and Whitewater. What they knew was that the public no longer trusted the press as it once had. They were keenly aware of the pressures that advertisers and new technologies were putting on newsrooms around the country. But, more than anything, they were aware that readers, listeners, and viewers — the people who use the news — were turning away from it in droves. There were many reasons for the public's growing lack of trust. On television, there were the ads that looked like news shows and programs that presented gossip and press releases as if they were news. There were the "docudramas," television movies that were an uneasy blend of fact and fiction and which purported to show viewers how events had "really" happened. At newspapers and magazines, celebrity was replacing news, newsroom budgets were being slashed, and editors were pushing journalists for more "edge" and "attitude" in place of reporting. And, on the radio, powerful talk personalities led their listeners from sensation to sensation, from fact to fantasy, while deriding traditional journalism. Fact was blending with fiction, news with entertainment, journalism with rumor. Calling themselves the Committee of Concerned Journalists, the twenty-five determined to find how the news had found itself in this state. Drawn from the committee's years of intensive research, dozens of surveys of readers, listeners, viewers, editors, and journalists, and more than one hundred intensive interviews with journalists and editors, The Elements of Journalism is the first book ever to spell out — both for those who create and those who consume the news — the principles and responsibilities of journalism. Written by Bill Kovach and Tom Rosenstiel, two of the nation's preeminent press critics, this is one of the most provocative books about the role of information in society in more than a generation and one of the most important ever written about news. By offering in turn each of the principles that should govern reporting, Kovach and Rosenstiel show how some of the most common conceptions about the press, such as neutrality, fairness, and balance, are actually modern misconceptions. They also spell out how the news should be gathered, written, and reported even as they demonstrate why the First Amendment is on the brink of becoming a commercial right rather than something any American citizen can enjoy. The Elements of Journalism is already igniting a national dialogue on issues vital to us all. This book will be the starting point for discussions by journalists and members of the public about the nature of journalism and the access that we all enjoy to information for years to come.

The Practice of Newspaper Management

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Author :
Publisher : Greenwood
ISBN 13 :
Total Pages : 184 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis The Practice of Newspaper Management by : William Parkman Rankin

Download or read book The Practice of Newspaper Management written by William Parkman Rankin and published by Greenwood. This book was released on 1986 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Understanding the Newspaper Business in Nigeria

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443816663
Total Pages : 150 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Understanding the Newspaper Business in Nigeria by : Godfrey Naanlang Danaan

Download or read book Understanding the Newspaper Business in Nigeria written by Godfrey Naanlang Danaan and published by Cambridge Scholars Publishing. This book was released on 2016-09-23 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together a selection of articles on newspaper writing and reporting. It represents a resource book intended to sensitize would-be journalists to the arts of reporting and writing, and to the ways in which newspaper readership can be sustained in the age of online messaging. It will provide students of journalism and media studies, particularly in Nigeria, with the skills required by newspaper journalism, and is a response to the poverty of literature on newspaper journalism in Nigerian universities and colleges.

Fundamentals of Newspaper Building

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Publisher :
ISBN 13 :
Total Pages : 198 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Fundamentals of Newspaper Building by : Jason Rogers

Download or read book Fundamentals of Newspaper Building written by Jason Rogers and published by . This book was released on 1922 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Newspaper Management

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Publisher :
ISBN 13 :
Total Pages : 520 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Newspaper Management by : Frank Thayer

Download or read book Newspaper Management written by Frank Thayer and published by . This book was released on 1926 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Journalism Series

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Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4.:/5 (28 download)

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Book Synopsis Journalism Series by : University of Missouri

Download or read book Journalism Series written by University of Missouri and published by . This book was released on 1925 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:

International Marketing

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443810037
Total Pages : 260 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis International Marketing by : Goodluck Charles

Download or read book International Marketing written by Goodluck Charles and published by Cambridge Scholars Publishing. This book was released on 2016-09-23 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume offers an excellent understanding of international marketing theory and practice within a constantly-changing and increasingly-complex global environment, with greater emphasis on developing countries. Designed for academics, researchers, students, practitioners, and policy-makers in the fields of international marketing, international business, and international trade, the book provides in-depth knowledge and understanding of contemporary theories and their applications in international marketing functions and practices. It exposes the readers to the global environmental forces that impact on international marketing involvement and the basic marketing strategies suitable for international marketing. As such, it will enable the reader to develop skills for effective planning, organization, execution, and control of international marketing operations. While a great deal of effort has been spent on meaningfully integrating the theoretical foundations and actual business practices, various concepts are supported by compelling exhibits, industry-specific examples, and illustrations from developing countries. The questions at the end of each chapter are designed to test the readers’ understanding and application of what they have learned in actual situations.

Newspaper Management in India

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Publisher :
ISBN 13 :
Total Pages : 360 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Newspaper Management in India by : Gulāba Koṭhārī

Download or read book Newspaper Management in India written by Gulāba Koṭhārī and published by . This book was released on 1995 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strategic Newspaper Management

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Author :
Publisher : Addison-Wesley Longman
ISBN 13 :
Total Pages : 488 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Strategic Newspaper Management by : Conrad C. Fink

Download or read book Strategic Newspaper Management written by Conrad C. Fink and published by Addison-Wesley Longman. This book was released on 1996 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides a detailed look at the necessary foundations for studying newspaper management - where the industry is today and what makes a newspaper's market.

Media Management and Economics Research in a Transmedia Environment

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Publisher : Routledge
ISBN 13 : 1135969418
Total Pages : 278 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis Media Management and Economics Research in a Transmedia Environment by : Alan B. Albarran

Download or read book Media Management and Economics Research in a Transmedia Environment written by Alan B. Albarran and published by Routledge. This book was released on 2013-07-24 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2013. This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.