The SAGE Encyclopedia of Communication Research Methods

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Publisher : SAGE Publications
ISBN 13 : 1483381420
Total Pages : 2013 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis The SAGE Encyclopedia of Communication Research Methods by : Mike Allen

Download or read book The SAGE Encyclopedia of Communication Research Methods written by Mike Allen and published by SAGE Publications. This book was released on 2017-04-11 with total page 2013 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

Statistics for Marketing and Consumer Research

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Publisher : SAGE
ISBN 13 : 1446204014
Total Pages : 433 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Statistics for Marketing and Consumer Research by : Mario Mazzocchi

Download or read book Statistics for Marketing and Consumer Research written by Mario Mazzocchi and published by SAGE. This book was released on 2008-05-22 with total page 433 pages. Available in PDF, EPUB and Kindle. Book excerpt: Balancing simplicity with technical rigour, this practical guide to the statistical techniques essential to research in marketing and related fields, describes each method as well as showing how they are applied. The book is accompanied by two real data sets to replicate examples and with exercises to solve, as well as detailed guidance on the use of appropriate software including: - 750 powerpoint slides with lecture notes and step-by-step guides to run analyses in SPSS (also includes screenshots) - 136 multiple choice questions for tests This is augmented by in-depth discussion of topics including: - Sampling - Data management and statistical packages - Hypothesis testing - Cluster analysis - Structural equation modelling

Primary Teaching Methods

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Publisher : MacMillan Education, Limited
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Primary Teaching Methods by : Dawn Quist

Download or read book Primary Teaching Methods written by Dawn Quist and published by MacMillan Education, Limited. This book was released on 2000 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text covers all the aspiring or busy teacher needs to know about the basic methods of primary teaching and provides more besides. There are sectioins on basic principles, organization, planning, working with children, teaching strategies, methods, resources, assessment and working with others. Individual topics range from being gender aware, to lesson planning, giving explanations, managing large classes, using the school compound and keeping records. All contain pratical suggestions. Student teachers in training and newly qualified or unqualified teachers should find them helpful. Experienced primary teachers should also find the book a resource to improve their professional practice, either working on their own, or in groups for in-service training.

Comparative-Historical Methods

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Publisher : SAGE
ISBN 13 : 1446271692
Total Pages : 209 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Comparative-Historical Methods by : Matthew Lange

Download or read book Comparative-Historical Methods written by Matthew Lange and published by SAGE. This book was released on 2012-11-12 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This bright, engaging title provides a thorough and integrated review of comparative-historical methods. It sets out an intellectual history of comparative-historical analysis and presents the main methodological techniques employed by researchers, including: - comparative-historical analysis, - case-based methods, - comparative methods - data, case selection and theory. Matthew Lange has written a fresh, easy to follow introduction which showcases classic analyses, offers clear methodological examples and describes major methodological debates. It is a comprehensive, grounded book which understands the learning and research needs of students and researchers.

The SAGE Handbook of Interview Research

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Publisher : SAGE Publications
ISBN 13 : 1483305694
Total Pages : 1132 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis The SAGE Handbook of Interview Research by : Jaber F. Gubrium

Download or read book The SAGE Handbook of Interview Research written by Jaber F. Gubrium and published by SAGE Publications. This book was released on 2012-02-11 with total page 1132 pages. Available in PDF, EPUB and Kindle. Book excerpt: The second edition of this landmark volume emphasizes the dynamic, interactional, and reflexive dimensions of the research interview. Contributors highlight the myriad dimensions of complexity that are emerging as researchers increasingly frame the interview as a communicative opportunity as much as a data-gathering format. The book begins with an overview of the history and conceptual transformations of the interview, which is followed by chapters that discuss the main components of interview practice. Taken together, the contributions to the handbook encourage readers to simultaneously learn the frameworks and technologies of interviewing and reflect on the epistemological foundations of the interview craft. The handbook has been updated to address recent developments, especially in qualitative interviewing. Twenty-six chapters are completely new; the remaining twelve chapters have been substantially revised to give readers access to the state of the art of interview research. Three entirely new sections include "Logistics of Interviewing," "Self and Other in the Interview," and "Ethics of the Interview."

Encyclopedia of Research Design

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Publisher : SAGE
ISBN 13 : 1412961270
Total Pages : 1779 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Encyclopedia of Research Design by : Neil J. Salkind

Download or read book Encyclopedia of Research Design written by Neil J. Salkind and published by SAGE. This book was released on 2010-06-22 with total page 1779 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Comprising more than 500 entries, the Encyclopedia of Research Design explains how to make decisions about research design, undertake research projects in an ethical manner, interpret and draw valid inferences from data, and evaluate experiment design strategies and results. Two additional features carry this encyclopedia far above other works in the field: bibliographic entries devoted to significant articles in the history of research design and reviews of contemporary tools, such as software and statistical procedures, used to analyze results. It covers the spectrum of research design strategies, from material presented in introductory classes to topics necessary in graduate research; it addresses cross- and multidisciplinary research needs, with many examples drawn from the social and behavioral sciences, neurosciences, and biomedical and life sciences; it provides summaries of advantages and disadvantages of often-used strategies; and it uses hundreds of sample tables, figures, and equations based on real-life cases."--Publisher's description.

Primary Plans

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Publisher :
ISBN 13 :
Total Pages : 942 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Primary Plans by : Elizabeth P. Bemis

Download or read book Primary Plans written by Elizabeth P. Bemis and published by . This book was released on 1911 with total page 942 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Essentials of Business Research Methods

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Publisher : Taylor & Francis
ISBN 13 : 1000894401
Total Pages : 529 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Essentials of Business Research Methods by : Joe F. Hair Jr.

Download or read book Essentials of Business Research Methods written by Joe F. Hair Jr. and published by Taylor & Francis. This book was released on 2023-07-25 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essentials of Business Research Methods provides an accessible and comprehensive introduction to research methods and analytical techniques for business students. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make relevant and timely business decisions. Covering both qualitative and quantitative analysis, the book explores critical topics, including ethics in business research, privacy matters, data analytics, customer relationship management, how to conduct information-gathering activities more effectively in a rapidly changing business environment, and more. This fifth edition has been fully updated throughout, covering emerging technologies such as machine learning and blockchain technology, as well as expanded coverage of secondary data, using examples from around the world. A realistic continuing case used throughout the book, applied research examples and ethical dilemma mini cases, enable upper-level undergraduate and postgraduate students to see how business research information is used in the real world. This comprehensive textbook is supported by a range of online resources, including an instructor’s manual, PowerPoint slides, and a test bank.

Record

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Publisher :
ISBN 13 :
Total Pages : 138 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Record by : University of North Carolina (1793-1962)

Download or read book Record written by University of North Carolina (1793-1962) and published by . This book was released on 1919 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Primary Education

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Publisher :
ISBN 13 :
Total Pages : 1110 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Primary Education by :

Download or read book Primary Education written by and published by . This book was released on 1905 with total page 1110 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Reproductive Health Survey ... Jamaica

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Publisher :
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Reproductive Health Survey ... Jamaica by :

Download or read book Reproductive Health Survey ... Jamaica written by and published by . This book was released on 1997 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Art of the Metaobject Protocol

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Publisher : MIT Press
ISBN 13 : 9780262610742
Total Pages : 352 pages
Book Rating : 4.6/5 (17 download)

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Book Synopsis The Art of the Metaobject Protocol by : Gregor Kiczales

Download or read book The Art of the Metaobject Protocol written by Gregor Kiczales and published by MIT Press. This book was released on 1991-07-30 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors introduce this new approach to programming language design, describe its evolution and design principles, and present a formal specification of a metaobject protocol for CLOS. The CLOS metaobject protocol is an elegant, high-performance extension to the CommonLisp Object System. The authors, who developed the metaobject protocol and who were among the group that developed CLOS, introduce this new approach to programming language design, describe its evolution and design principles, and present a formal specification of a metaobject protocol for CLOS. Kiczales, des Rivières, and Bobrow show that the "art of metaobject protocol design" lies in creating a synthetic combination of object-oriented and reflective techniques that can be applied under existing software engineering considerations to yield a new approach to programming language design that meets a broad set of design criteria. One of the major benefits of including the metaobject protocol in programming languages is that it allows users to adjust the language to better suit their needs. Metaobject protocols also disprove the adage that adding more flexibility to a programming language reduces its performance. In presenting the principles of metaobject protocols, the authors work with actual code for a simplified implementation of CLOS and its metaobject protocol, providing an opportunity for the reader to gain hands-on experience with the design process. They also include a number of exercises that address important concerns and open issues. Gregor Kiczales and Jim des Rivières, are Members of the Research Staff, and Daniel Bobrow is a Research Fellow, in the System Sciences Laboratory at Xerox Palo Alto Research Center.

Encyclopedia of Survey Research Methods

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Publisher : SAGE Publications
ISBN 13 : 150631788X
Total Pages : 1073 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Encyclopedia of Survey Research Methods by : Paul J. Lavrakas

Download or read book Encyclopedia of Survey Research Methods written by Paul J. Lavrakas and published by SAGE Publications. This book was released on 2008-09-12 with total page 1073 pages. Available in PDF, EPUB and Kindle. Book excerpt: To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.

The President's Report

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Publisher :
ISBN 13 :
Total Pages : 802 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis The President's Report by : University of North Carolina (System)

Download or read book The President's Report written by University of North Carolina (System) and published by . This book was released on 1923 with total page 802 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Traceability in Chemical Measurement

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Publisher : Springer Science & Business Media
ISBN 13 : 9783540439899
Total Pages : 318 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis Traceability in Chemical Measurement by : Paul De Bièvre

Download or read book Traceability in Chemical Measurement written by Paul De Bièvre and published by Springer Science & Business Media. This book was released on 2005-01-12 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metrological traceability of chemical measurement results means the establishment of a relation to metrological stated references through an unbroken chain of comparisons. This volume collects 56 outstanding papers on the topic, mostly published in the period 2000-2003 in the journal "Accreditation and Quality Assurance". They provide the latest understanding, and possibly the rationalenbsp;why it is important to integrate the concept of metrological traceability including suitable measurement standards such as certified reference materials, into the standard measurement procedures of every analytical laboratory. In addition, this anthology considers the benefits to both the analytical laboratory and the user of the measurement results.

An Applied Guide to Research Designs

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Publisher : SAGE Publications
ISBN 13 : 1483317285
Total Pages : 311 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis An Applied Guide to Research Designs by : W. Alex Edmonds

Download or read book An Applied Guide to Research Designs written by W. Alex Edmonds and published by SAGE Publications. This book was released on 2016-04-20 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Second Edition of An Applied Guide to Research Designs offers researchers in the social and behavioral sciences guidance for selecting the most appropriate research design to apply in their study. Using consistent terminology, the authors visually present a range of research designs used in quantitative, qualitative, and mixed methods to help readers conceptualize, construct, test, and problem solve in their investigation. The Second Edition features revamped and expanded coverage of research designs, new real-world examples and references, a new chapter on action research, and updated ancillaries.

Handbook of EHealth Evaluation

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Publisher :
ISBN 13 : 9781550586015
Total Pages : 487 pages
Book Rating : 4.5/5 (86 download)

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Book Synopsis Handbook of EHealth Evaluation by : Francis Yin Yee Lau

Download or read book Handbook of EHealth Evaluation written by Francis Yin Yee Lau and published by . This book was released on 2016-11 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: To order please visit https://onlineacademiccommunity.uvic.ca/press/books/ordering/