Pricing In The Performing Arts

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Arts Marketing Insights

Author : Joanne Scheff Bernstein
Publisher : John Wiley & Sons
ISBN 13 : 111804682X
Total Pages : 325 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Arts Marketing Insights by : Joanne Scheff Bernstein

Download or read book Arts Marketing Insights written by Joanne Scheff Bernstein and published by John Wiley & Sons. This book was released on 2011-01-19 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Because of these and other factors, many audience development strategies that sustained nonprofit arts organizations in the past are no longer dependable and performing arts marketers face many new challenges in their efforts to build and retain their audiences. Arts organizations must learn how to be relevant to the changing lifestyles, needs, interests, and preferences of their current and potential audiences. Arts Marketing Insights offers managers, board members, professors, and students of arts management the ideas and information they need to market effectively and efficiently to customers today and into the future. In this book, Joanne Scheff Bernstein helps readers to understand performing arts audiences, conduct research, and provide excellent customer service. She demonstrates that arts organizations can benefit by expanding the meaning of "valuable customer" to include single-ticket buyers. She offers guidance on long-range marketing planning and helps readers understand how to leverage the Internet and e-mail as powerful marketing channels. Bernstein presents vivid case studies and examples that illustrate her strategic principles in action from organizations large and small in the United States, Great Britain, Australia, and other countries.

Standing Room Only

Author : Philip Kotler
Publisher : Harvard Business Press
ISBN 13 : 9780875847375
Total Pages : 560 pages
Book Rating : 4.8/5 (473 download)

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Book Synopsis Standing Room Only by : Philip Kotler

Download or read book Standing Room Only written by Philip Kotler and published by Harvard Business Press. This book was released on 1997 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues that organizations in the performing arts must market themselves to survive, including defining their mission, thinking strategically, and applying basic marketing concepts like product and pricing

Economics of Art and Culture

Author : Bruno S. Frey
Publisher : Springer
ISBN 13 : 3030157482
Total Pages : 134 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Economics of Art and Culture by : Bruno S. Frey

Download or read book Economics of Art and Culture written by Bruno S. Frey and published by Springer. This book was released on 2019-03-30 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book studies the relationship between the arts and the economy. By applying economic thinking to arts and culture, it analyses markets for art and cultural goods, highlights specific facets of art auctions and discusses determinants of the economic success of artists. The author also sheds new light on various cultural areas, such as the performing and visual arts, festivals, films, museums and cultural heritage. Lastly, the book discusses cultural policies, the role of the state in financing culture, and the relationship between the arts and happiness.

The Official Price Guide to Fine Art

Author : Rosemary McKittrick
Publisher :
ISBN 13 : 9780876379097
Total Pages : 1072 pages
Book Rating : 4.3/5 (79 download)

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Book Synopsis The Official Price Guide to Fine Art by : Rosemary McKittrick

Download or read book The Official Price Guide to Fine Art written by Rosemary McKittrick and published by . This book was released on 1993 with total page 1072 pages. Available in PDF, EPUB and Kindle. Book excerpt: Across America, at auctions, art shows, and galleries, fine art is and always has been a popular investment for millions of collectors. But since most collectors aren't experts, this price guide to fine art is just the sourcebook they need to properly evaluate the investment potential of paintings, drawings, and sculptures by thousands of artists.

The World of Economics

Author : John Eatwell
Publisher : Springer
ISBN 13 : 1349213152
Total Pages : 766 pages
Book Rating : 4.3/5 (492 download)

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Book Synopsis The World of Economics by : John Eatwell

Download or read book The World of Economics written by John Eatwell and published by Springer. This book was released on 1991-05-13 with total page 766 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the central questions of economics and how do economists tackle them? This book aims to answer these questions in 100 essays, written by economists and selected from "The New Palgrave: A Dictionary of Economics". It shows how economists deal with issues ranging from trade to taxation.

Philosophy of the Performing Arts

Author : David Davies
Publisher : John Wiley & Sons
ISBN 13 : 1405188030
Total Pages : 250 pages
Book Rating : 4.4/5 (51 download)

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Book Synopsis Philosophy of the Performing Arts by : David Davies

Download or read book Philosophy of the Performing Arts written by David Davies and published by John Wiley & Sons. This book was released on 2011-05-06 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: PHILOSOPHY OF THE PERFORMING ARTS “David Davies’s Philosophy of the Performing Arts is long-awaited. Not since Paul Thom’s For an Audience has a book in the Anglo-American philosophical tradition focused so clearly, exclusively, informatively, and fairly on all the performing arts. I will use this book in my classes.” James Hamilton, Kansas State University, author of The Art of Theater “In this outstanding philosophical study, David Davies subjects the different, conflicting literatures characterizing works, performances, and their relationships to critical review en route to developing his own integrated theory. Covering classical music to jazz, Shakespeare to Brecht, dance to performance art, this is essential reading for anyone interested in the performing arts.” Stephen Davies, University of Auckland, author of The Philosophy of Art Philosophical inquiry concerning the performing arts has tended to focus on music – specifically classical music – which is assumed to provide a model for understanding the performing arts as a whole. This book engages with this belief and critically explores how the “classical paradigm” might be extended to other musical genres, to theater, and to dance. Taking in key components of artistic performance – improvisation, rehearsal, the role of the audience, the embodied nature of the artistic performer – the book examines similarities and differences between the performing art forms and presents the key philosophical issues that they bring into play. These reflections are then applied to the disputed issue of those contemporary artworks usually classified as “performance art.” Assuming no prior knowledge of the subject matter, this book provides an accessible, yet sophisticated, introduction to the field and a comprehensive framework for thinking about the performing arts.

Psychology and Performing Arts

Author : G.D. Wilson
Publisher : CRC Press
ISBN 13 : 9789026511196
Total Pages : 332 pages
Book Rating : 4.5/5 (111 download)

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Book Synopsis Psychology and Performing Arts by : G.D. Wilson

Download or read book Psychology and Performing Arts written by G.D. Wilson and published by CRC Press. This book was released on 1991-01-01 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Standing Room Only

Author : J. Bernstein
Publisher : Springer
ISBN 13 : 1137375698
Total Pages : 408 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Standing Room Only by : J. Bernstein

Download or read book Standing Room Only written by J. Bernstein and published by Springer. This book was released on 2017-06-30 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Standing Room Only combines practical advice for creating a strategic marketing program and maintaining a successful performing arts organization. This revised edition lays out a framework to navigate the digital age, from online ticketing options, to marketing options in social, and mobile media.

Strategic Pricing for the Arts

Author : Michael Rushton
Publisher : Routledge
ISBN 13 : 113468259X
Total Pages : 117 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis Strategic Pricing for the Arts by : Michael Rushton

Download or read book Strategic Pricing for the Arts written by Michael Rushton and published by Routledge. This book was released on 2014-07-11 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: With roughly half of all income for non-profit arts organizations in the United States coming from earned revenue rather than donations and state funding, the issue of pricing is paramount to success in the arts industry, yet pricing is not covered in any existing textbooks. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? When does it make sense to partner with organizations to offer discounts? Arts managers, whether working in the performing arts, museums or festivals, and whether in the commercial, non-profit, or state sector, need to make informed decisions on the prices they set. This accessible text provides the first concise, practical, non-technical guide for setting prices in the arts industry. Offering a practical introduction to pricing, this book is perfectly suited to students studying arts management /administration as well as new managers working in the creative and cultural industries.

Expression in the Performing Arts

Author : Inma Álvarez
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443820245
Total Pages : 305 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Expression in the Performing Arts by : Inma Álvarez

Download or read book Expression in the Performing Arts written by Inma Álvarez and published by Cambridge Scholars Publishing. This book was released on 2010-02-19 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The performing arts represent a significant part of the artistic production in our culture. Correspondingly the fields of drama, film, music, opera, dance and performance studies are expanding. However, these arts remain an underexplored territory for aesthetics and the philosophy of art. Expression in the Performing Arts tries to contribute to this area. The volume collects essays written by international scholars who address a variety of themes concerning the core philosophical topic of expression in the theory of the performing arts. Specific questions about the ontology of art, the nature of the performances, the role of the performer, and the relations between spectators and works emerge from the study of the performing arts. Besides, these arts challenge the unchanging physicality of other kinds of works of art, usually the direct result of creative individual artist, and barely affected by the particular circumstances of their exhibition. Expression is one of the issues that adopt a special character in the performing arts. Do singers, dancers or actors express the feelings a work is expressive of? How does the performer contribute to the expressive content of the work? How does the spectator emotionally respond to the physical proximity of the performers? Is aesthetic distance avoided in the understanding of the performing arts? How are the expressive properties of work, performance and characters related? And how are the subjectivities they embody revealed? The contributions presented here are not all in agreement on the right answers to theses questions, but they offer a critical and exciting discussion of them. In addition to original proposals on the theoretical aspect of expression in the performing arts, the collection includes analyses of individual artists, historical productions and concrete works of art, as well as reflections on performative practice.

Performing Arts Center Management

Author : Patricia Dewey Lambert
Publisher : Routledge
ISBN 13 : 1315525879
Total Pages : 267 pages
Book Rating : 4.3/5 (155 download)

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Book Synopsis Performing Arts Center Management by : Patricia Dewey Lambert

Download or read book Performing Arts Center Management written by Patricia Dewey Lambert and published by Routledge. This book was released on 2016-11-03 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Performing arts centers (PACs) are an integral part of the cultural and creative industries, significantly influencing the cultural, social, and economic vitality of communities around the world. Virtually all PACs are community-based and serve the public interest, whether structured as a public, nonprofit, for-profit, or hybrid entity. However, there is a lack of knowledge about the important community role of performing arts centers, especially those that mainly host and present work produced by other arts organizations. This gap is startling, given the ubiquitous presence of PACs in urban centers, small communities, as well as colleges and universities. This co-edited reference book provides valuable information at the intersection of theory and practice in the professional field of executive leadership of performing arts centers. Drawing on the expertise of leading academics, consultants, and executives, this book focuses on institutions and practices in the United States, and is contextualized within additional fields such as cultural planning, urban revitalization, and economic development. Performing Arts Center Management aims to provide valuable theoretical, conceptual, empirical, and practice-based information to current and future leaders in creative and cultural industries management. It serves as a unique reference for researchers, university students, civic leaders, urban planners, public venue managers, and arts administrators aspiring to improve or advance their work in successfully managing performing arts centers.

The Performing Art of Therapy

Author : Mark O'Connell
Publisher : Routledge
ISBN 13 : 1351707493
Total Pages : 327 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis The Performing Art of Therapy by : Mark O'Connell

Download or read book The Performing Art of Therapy written by Mark O'Connell and published by Routledge. This book was released on 2019-01-25 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Performing Art of Therapy explores the myriad ways in which acting techniques can enhance the craft of psychotherapy. The book shows how, by understanding therapy as a performing art, clinicians can supplement their theoretical approach with techniques that fine-tune the ways their bodies, voices, and imaginations engage with and influence their clients. Broken up into accessible chapters focused on specific attributes of performance, and including an appendix of step-by-step exercises for practitioners, this is an essential guidebook for therapists looking to integrate their theoretical training into who they are as individuals, find joy in their work, expand their empathy, increase self-care, and inspire clients to perform their own lives.

Scientific Perspectives and Emerging Developments in Dance and the Performing Arts

Author : Pessali-Marques, Bárbara
Publisher : IGI Global
ISBN 13 : 1799842622
Total Pages : 361 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Scientific Perspectives and Emerging Developments in Dance and the Performing Arts by : Pessali-Marques, Bárbara

Download or read book Scientific Perspectives and Emerging Developments in Dance and the Performing Arts written by Pessali-Marques, Bárbara and published by IGI Global. This book was released on 2021-06-11 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last few years, concerns about dancers’ health and the consequences of physical training have increased considerably. The physical requirements and type of training dancers need to achieve to reach their highest level of performance while decreasing the rate of severe injuries has awakened the necessity of more scientific knowledge concerning the area of dance, in part considering its several particularities. Scientific Perspectives and Emerging Developments in Dance and the Performing Arts is a pivotal reference source that provides vital research designed to reduce the gap between the scientific theory and the practice of dance. While highlighting topics such as burnout, mental health, and sport psychology, this publication explores areas such as nutrition, psychology, and education, as well as methods of maintaining the general wellbeing and quality of the health, training, and performance of dancers. This book is ideally designed for dance experts, instructors, sports psychologists, researchers, academicians, and students.

Social Works

Author : Shannon Jackson
Publisher : Taylor & Francis
ISBN 13 : 1136979832
Total Pages : 310 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Social Works by : Shannon Jackson

Download or read book Social Works written by Shannon Jackson and published by Taylor & Francis. This book was released on 2011-02-21 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘a game-changer, a must-read for scholars, students and artists alike’ – Tom Finkelpearl At a time when art world critics and curators heavily debate the social, and when community organizers and civic activists are reconsidering the role of aesthetics in social reform, this book makes explicit some of the contradictions and competing stakes of contemporary experimental art-making. Social Works is an interdisciplinary approach to the forms, goals and histories of innovative social practice in both contemporary performance and visual art. Shannon Jackson uses a range of case studies and contemporary methodologies to mediate between the fields of visual and performance studies. The result is a brilliant analysis that not only incorporates current political and aesthetic discourses but also provides a practical understanding of social practice.

Integrating the Performing Arts in Grades K5

Author : Rekha S. Rajan
Publisher : Corwin Press
ISBN 13 : 1452203954
Total Pages : 241 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis Integrating the Performing Arts in Grades K5 by : Rekha S. Rajan

Download or read book Integrating the Performing Arts in Grades K5 written by Rekha S. Rajan and published by Corwin Press. This book was released on 2012-05-23 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enhance the learning experience by integrating the performing arts Research documents that the arts boost learning, build confidence, and motivate students to participate in class. How do we keep the performing arts alive in this era of increased accountability and decreased funding? Rekha S. Rajan sets the stage for a creative and practical solution with detailed, concrete examples of how to integrate the performing arts into math, science, social studies, and language arts. Key features include: Step-by-step examples of how to include the performing arts in all aspects of the curriculum Ways to impact students′ learning in the cognitive, social, and artistic domains Activities that can be implemented immediately and easily Detailed lesson plans connected to the National Standards for Arts Education, National Standards for Early Childhood and Elementary Education, and Common Core Standards for Math and Language Arts Students in grades K-5 need creative venues that encourage self-confidence, self-expression, and collaboration. The performing arts provide opportunities to build personal and social skills that are an integral component of learning and development. This accessible resource provides all teachers with the tools to integrate the performing arts throughout their curriculum.

A Profile of the Performing Arts Industry

Author : David H. Gaylin
Publisher : Business Expert Press
ISBN 13 : 1606495658
Total Pages : 192 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis A Profile of the Performing Arts Industry by : David H. Gaylin

Download or read book A Profile of the Performing Arts Industry written by David H. Gaylin and published by Business Expert Press. This book was released on 2015-10-07 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attending a live concert or theatrical performance can be a thrilling experience. At their best, the performing arts represent the height of human creativity and expression. But the presentation on stage, whether it is Shakespeare, Beethoven, or The Lion King, depends on a business backstage. This book provides an overview of both the product on stage and the industry that makes it possible. While the industry’s product is unique—with unique supply and demand characteristics—it is still an industry, with supply inputs, organization structures, competitors, business models, value chains, and customers. We will examine each of the major segments (Broadway, regional theater, orchestra, opera, and ballet) along these business dimensions. This book will give lovers of the performing arts an understanding of the business realities that make live performances possible. Managers, board members, and performers will be better equipped to take on the strategic challenges their companies face. People contemplating any of these roles will have a better idea of what to expect. Business analysts and students of strategy will discover how economic frameworks apply in this unique setting where culture and commerce converge.

The Metropolitan Revolution

Author : Bruce Katz
Publisher : Rowman & Littlefield
ISBN 13 : 0815721528
Total Pages : 276 pages
Book Rating : 4.8/5 (157 download)

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Book Synopsis The Metropolitan Revolution by : Bruce Katz

Download or read book The Metropolitan Revolution written by Bruce Katz and published by Rowman & Littlefield. This book was released on 2013-06-19 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Across the US, cities and metropolitan areas are facing huge economic and competitive challenges that Washington won't, or can't, solve. The good news is that networks of metropolitan leaders – mayors, business and labor leaders, educators, and philanthropists – are stepping up and powering the nation forward. These state and local leaders are doing the hard work to grow more jobs and make their communities more prosperous, and they're investing in infrastructure, making manufacturing a priority, and equipping workers with the skills they need. In The Metropolitan Revolution, Bruce Katz and Jennifer Bradley highlight success stories and the people behind them. · New York City: Efforts are under way to diversify the city's vast economy · Portland: Is selling the "sustainability" solutions it has perfected to other cities around the world · Northeast Ohio: Groups are using industrial-age skills to invent new twenty-first-century materials, tools, and processes · Houston: Modern settlement house helps immigrants climb the employment ladder · Miami: Innovators are forging strong ties with Brazil and other nations · Denver and Los Angeles: Leaders are breaking political barriers and building world-class metropolises · Boston and Detroit: Innovation districts are hatching ideas to power these economies for the next century The lessons in this book can help other cities meet their challenges. Change is happening, and every community in the country can benefit. Change happens where we live, and if leaders won't do it, citizens should demand it. The Metropolitan Revolution was the 2013 Foreword Reviews Bronze winner for Political Science.