Author : Christine Saliba
Publisher :
ISBN 13 :
Total Pages : 152 pages
Book Rating : 4.:/5 (49 download)
Book Synopsis Pricing Behavior and Equilibrium Price Dispersion in Online Markets by : Christine Saliba
Download or read book Pricing Behavior and Equilibrium Price Dispersion in Online Markets written by Christine Saliba and published by . This book was released on 2003 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online markets are characterized by very low price search costs for consumers. This has lead to many claims that online markets should be highly competitive. One would expect that price dispersion would disappear if price search costs were close to zero. Recent empirical studies suggest that price dispersion exists, and is persistent on the Internet. The dissertation sheds some light on the forces driving price dispersion on the Internet and influencing the degree of price competition in online markets. The dissertation consists of two parts, one empirical and two theoretical. The first part is an empirical study of price dispersion in the online market for college textbooks. The second part investigates the role that firm heterogeneity plays in sustaining price dispersion by extending existing theoretical models to allow for varying market share across firms.