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Press Release Secrets
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Book Synopsis Beginner's Guide to Writing Powerful Press Releases by : Mickie Kennedy
Download or read book Beginner's Guide to Writing Powerful Press Releases written by Mickie Kennedy and published by Createspace Independent Publishing Platform. This book was released on 2014-10-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Press releases are the most direct path to reach these influential media sources. Understanding the needs of journalists and influencers is integral to the success of your press release. eReleases Founder and President Mickie Kennedy offers the definitive guide on writing press releases.
Author :Alun Hill Publisher :Createspace Independent Publishing Platform ISBN 13 :9781530264674 Total Pages :60 pages Book Rating :4.2/5 (646 download)
Book Synopsis Press Release Secrets by : Alun Hill
Download or read book Press Release Secrets written by Alun Hill and published by Createspace Independent Publishing Platform. This book was released on 2016-02-26 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a journalist, I personally receive over a thousand press releases in my email each day. See what we want in a press release! 3 x bonuses Included: 1) The most perfect, best working, press release template in the world! This 100% effective guaranteed-to-work-every-time press release template - if you follow this template, your success is assured, every time! 2) My personal rolodex of press release sites you can use! Use the sites to get your press release into the hands of the journalists. 3) My personal, effective, Press Release Cheat Sheet! Make sure every press release you send is perfect - every time. This book is based on my best selling, $299, video training course - and is written in my friendly, easy to follow, style! Every time you see a company being mentioned or interviewed on TV, on radio or in a newspaper or magazine, it started with a press release. Every time. And that could be you and your company being featured. Whatever the size of your company - journalists WANT your story. It keeps us journalists in a job, after all! You can get massive amounts of publicity, on TV, radio in newspapers and magazines and online, for free or for a few pennies. Much cheaper than buying adverts. And much more trusted by your potential customers of course! As a journalist, I personally receive over a thousand press releases in my email each day. Yes, I know that sounds impossible, but it's a side effect of being a reasonably well known journalist! Over 95% of them don't get read, though! The headline doesn't appeal to me / isn't relevant to me / doesn't attract me / doesn't make sense. (Sometimes a combination of all four!) Another 4% get opened and binned within seconds. About 5 (that's a half of one per cent!) a day get followed up. I will only use and publish one or two of these (on TV, radio, online). But I miss some good stories, because the release is written all wrong. This course shows you what to do right. You can use press releases the way I show you and be very successful indeed. What Are You Going To Get From This Book? Learn how to Issue successful press releases, over and over again. Learn what to add - and what not to! See what goes into getting a press release published - on TV, radio or in the press. Using the included template, easily and quickly create a press release about your company or product. Using the included checklist, make 100% sure that your press release is perfect.
Book Synopsis The Ultimate Press Release Swipe File: 50 Templates That You Can Use to Get Your Business Media Exposure Today by : Pete Williams
Download or read book The Ultimate Press Release Swipe File: 50 Templates That You Can Use to Get Your Business Media Exposure Today written by Pete Williams and published by Preneur Marketing. This book was released on 2011-06-23 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever wanted to get exposure for your business, website, charity or project but not sure what hook or story angle would interest the media?Well, The Ultimate Press Release Swipe File is the solution.Filled with over 199 hooks and headlines that you can swipe and implement into your next press release, this guide has been designed to help eliminate any procrastination or mental blocks you might have when coming up with a new angle for your media exposure campaigns.Just sit down, turn to one of the pages of the book and you will be presented with a newsworthy headline, hook, rationale as to why this is a killer story idea, and examples that you can legally swipe and use today.It's just like having your own publicist on retainer feeding you new story ideas every day.
Book Synopsis Getting Free Publicity by : Pam Austin
Download or read book Getting Free Publicity written by Pam Austin and published by How To Books Ltd. This book was released on 2004 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: If your company, club, church or charity has a story to tell or something new, free or amazing to offer, journalists want to hear from you! This practical guide includes how to write effective press releases and articles, and how to deal with media interviews. CONTENTS: 1. Getting Noticed by Your Customers 2. Making Your Mark with Journalists 3. Getting Media Attention 4. Getting Your Copy Published 5. Telling Your News - Press Releases 6. Becoming an Industry Guru - Articles 7. 'If it worked for them..' - Case Studies 8. Face to Face - Working with Journalists 9. Face to Face - Media Interviews 10. Face to Face - Holding Effective Press Conferences 11. And if they get it wrong... Case studies
Author :Shirley Taylor Publisher :Marshall Cavendish International Asia Pte Ltd ISBN 13 :9814382647 Total Pages :402 pages Book Rating :4.8/5 (143 download)
Book Synopsis 88 Essential Secrets by : Shirley Taylor
Download or read book 88 Essential Secrets written by Shirley Taylor and published by Marshall Cavendish International Asia Pte Ltd. This book was released on 2012-06-15 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: 88 Essential Secrets is packed with many great ideas and insights to help you succeed at work, and written by experts who research, speak and train on all aspects of personal and career development.How can I become an even greater leader? How can I further build my brand and my business? How can I speak with more confidence and credibility? How can I increase my focus on my goals? How can I build even stronger relationships? How can I deliver a pitch that really packs a punch? You’ll find answers to all these questions and many more inside this book — from mastering influential networking to writing effective emails, from increasing productivity to improving your professional image, and from improving decision making and creative thinking to increasing success with social media.
Book Synopsis SEO Secrets: Escape the Matrix of Digital Obscurity by : Trey Carmichael
Download or read book SEO Secrets: Escape the Matrix of Digital Obscurity written by Trey Carmichael and published by Hephaestus Global. This book was released on with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever felt like you're lost in a digital desert, crying out for visibility amidst a sea of competitors? You're not alone. In this ground-breaking guide, Carmichael and Swanson unravel the mystifying web of SEO and lead you to the oasis of online success. This isn't your run-of-the-mill SEO guide, regurgitating the same old advice. Oh no, this is the Red Pill, offering a profound awakening to the limitless potential of SEO done right. With wit, wisdom, and a sprinkle of Matrix references, the authors demystify complex SEO strategies, making them accessible to everyone, from neo-entrepreneurs to seasoned business owners. You'll dive deep into the intricacies of on-page and off-page optimization, learn the art of leveraging social media and YouTube for SEO, and discover advanced techniques like Broken Link Building and Podcast Guesting. But that's not all. Carmichael and Swanson extend beyond the tactical, delving into the strategic layers of SEO. You'll learn to craft compelling content strategies, harness the power of Google Analytics, and even explore how writing a book can supercharge your SEO authority. SEO Secrets is more than just a book; it's a digital compass guiding you out of the wilderness of obscurity and into the promised land of high rankings and online success. It's time to escape the matrix and embark on a journey to the top of the SERPs. Are you ready to uncover the secrets of SEO? Plug in, power up, and let's get optimizing!
Book Synopsis Million Dollar Press Releases by : Robert D. Smith, Sr.
Download or read book Million Dollar Press Releases written by Robert D. Smith, Sr. and published by robert smith. This book was released on 2006 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover amazing strategies on how to attract more new customers using free publicity from a guy who's been there and done it.
Download or read book Free Publicity written by Jeff Crilley and published by Brown Books. This book was released on 2002-12 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally, a working journalist shares the secrets of getting covered on the news! Whether you have a non-profit agency, whether you're a small business owner, an individual who wants coverage, or a PR pro, you'll learn the stuff that only those inside a newsroom know. Book jacket.
Download or read book State Secrets written by Bryan Clough and published by Hideaway Publications Ltd. This book was released on 2005 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following the release of MI5 files into the National Archives, the author re-examines the notorious case of espionage when potentially damaging correspondence between Churchill and Roosevelt was leaked.
Download or read book Dirty Secrets written by Richard Murphy and published by Verso Books. This book was released on 2017-03-21 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when the rich are allowed to hide their money in tax havens, and what we should do about it The Panama Papers were a reminder of how the superrich are allowed to hide their wealth from the rest of us. Dirty Secrets uncovers the extent of the corruption behind this crisis and shows what needs to be done in the face of this unregulated spread of rampant greed. Tax havens, we are often told, are part of the global architecture of capitalism, providing a freedom from regulation necessary to make markets work. In this book, leading authority Richard Murphy uncovers the truth behind this lie. The fact of the matter is that this increasingly popular practice threatens the foundations of democracy, sowing mistrust and creating a regime based upon opacity. As Murphy shows, how we manage our economy is a political decision, and one that can be changed. Dirty Secrets proposes ways to regulate tax havens and what the world might look like without them.
Book Synopsis How to Become a Successful Seller at the Web by : Hans Peter Oswald
Download or read book How to Become a Successful Seller at the Web written by Hans Peter Oswald and published by BoD – Books on Demand. This book was released on 2008 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover 1000 ways to multiply your sales at the web
Book Synopsis Traffic Secrets by : Russell Brunson
Download or read book Traffic Secrets written by Russell Brunson and published by Hay House, Inc. This book was released on 2023-07-25 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the evergreen traffic strategies to fill your website and funnels with your dream customers in this timeless book from the $100M entrepreneur and co-founder of the software company ClickFunnels. The biggest problem that most entrepreneurs have isn't creating an amazing product or service; it's getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don't understand this one essential skill: the art and science of getting traffic (or people) to find you. And that is a tragedy. Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won't happen in government, and I don't think it will happen in schools. It'll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It'll happen because we are crazy enough to risk everything to try and make that dream become a reality. To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day. Waiting for people to come to you is not a strategy. Understanding exactly WHO your dream customer is, discovering where they're congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That's the big secret. Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.
Download or read book Secret Affairs written by Mark Curtis and published by Serpent's Tail. This book was released on 2018-01-04 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated edition of Secret Affairs covers the momentous events of the past year in the Middle East and at home in the UK. It reveals the unreported attempts by Britain to cultivate relations with the Muslim Brotherhood in Egypt after the fall of Mubarak, the military intervention on the side of Libyan rebel forces which include pro-al-Qaeda elements, and the ongoing reliance on the region's ultimate fundamentalist state, Saudi Arabia, to safeguard its interest in the Middle East. It illuminates path of Salman Abedi, the bomber who attacked Manchester in May 2017, and his terror network: how he fought in Libya in 2011 as part of a group of fighters which the UK allowed to leave the country to go and battle against Gadafi to topple him. In this ground-breaking book, Mark Curtis reveals the covert history of British collusion with radical Islamic and terrorist groups. Secret Affairs shows how governments since the 1940s have connived with militant forces to control oil resources and overthrow governments. The story of how Britain has helped nurture the rise of global terrorism has never been told.
Book Synopsis The Best Kept Secrets in Government by : National Performance Review (U.S.)
Download or read book The Best Kept Secrets in Government written by National Performance Review (U.S.) and published by . This book was released on 1996 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Empire of the Fund by : William A. Birdthistle
Download or read book Empire of the Fund written by William A. Birdthistle and published by Oxford University Press. This book was released on 2016-06-01 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Empire of the Fund is an exposé and examination of the way we save now. With the rise of the 401(k) and demise of the pension, the United States has embarked upon the richest and riskiest experiment in our financial history. Over the next twenty years, nearly eighty million baby boomers will retire at a pace of ten thousand per day. The hypothesis of our experiment is that millions of ordinary, untrained, busy citizens can successfully manage trillions of dollars in a financial system dominated by wealthy, skilled, and powerful financial institutions, many of which have a record of treating individual investors shabbily. The key tools in our 401(k) plans and individual retirement accounts are mutual funds, which have ballooned to hold more than $16 trillion. But these funds pose dangers to our savings in three ways: through structural vulnerabilities that give money managers the incentive to focus on marketing over investing; through the very human challenges of managing our savings decades into the future; and through the peril of financial professionals behaving badly, to our economic harm. Though Americans often hear of the importance of low fees in fund investing, few are aware of the astonishing panoply of ways that some financial advisers have illegally diverted money out of mutual funds: from abetting hedge funds to trade after the legal deadline, to inflating the assets on which they are paid a percentage, to paying kickbacks for brokers to sell their funds. This book will forewarn and forearm Americans by illustrating the structural flaws, perverse incentives, and litany of scandals that have bedeviled mutual funds. And by setting forth a pair of policy solutions to improve Americans' financial literacy and bargaining power, it will also attempt to safeguard our individual financial destinies and our nation's fiscal strength.
Book Synopsis 88 Secrets to Selling & Publishing Your Photography by : Scott Bourne
Download or read book 88 Secrets to Selling & Publishing Your Photography written by Scott Bourne and published by Olympic Mountain School Press. This book was released on 2005 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internationally-known travel photographer and contributing editor at National Geographic Traveler and Islands magazine. The foreword to this book was written by well-known nature photographer David Middleton.
Book Synopsis Secret Diplomacy by : Corneliu Bjola
Download or read book Secret Diplomacy written by Corneliu Bjola and published by Routledge. This book was released on 2016-04-14 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume investigates secret diplomacy with the aim of understanding its role in shaping foreign policy. Recent events, including covert intelligence gathering operations, accusations of spying, and the leaking of sensitive government documents, have demonstrated that secrecy endures as a crucial, yet overlooked, aspect of international diplomacy. The book brings together different research programmes and views on secret diplomacy and integrates them into a coherent analytical framework, thereby filling an important gap in the literature. The aim is to stimulate, generate and direct the further development of theoretical understandings of secret diplomacy by highlighting ‘gaps’ in existing bodies of knowledge. To this end, the volume is structured around three distinct themes: concepts, contexts and cases. The first section elaborates on the different meanings and manifestations of the concept; the second part examines basic contexts that underpin the practice of secret diplomacy; while the third section presents a series of empirical cases of particular relevance for contemporary diplomatic practice. While the fundamental conditions diplomacy seeks to overcome – alienation, estrangement and separation – are imbued with distrust and secrecy, this volume highlights that, if anything, secret diplomacy is a vital, if misunderstood and unfairly criticised, aspect of diplomacy. This book will be of much interest to students of diplomacy, intelligence studies, foreign policy and IR in general.
