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Predictive Analytics Simple Steps To Win Insights And Opportunities For Maxing Out Success
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Book Synopsis Agile Analytics For Startups by : Mert Damlapinar
Download or read book Agile Analytics For Startups written by Mert Damlapinar and published by NLITX. This book was released on 2022-10-07 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: While you work hard building your startup, one of the biggest challenges you’ll face will be around your product’s ability to solve a big enough problem and its success in the market. Agile Analytics for Startups will help you navigate the complexity of early-stage business analytics, performance measurement, and the metrics that matter to your company. You can use the proven frameworks in this book to validate your product idea and the product/market fit, and understand your customers more granularly while you scale your business for automation. You can test and use many tools and solutions provided in the book and interact with different features of those solutions as you engage with other users of those products. This book will provide you with a step-by-step framework, examples and powerful solutions, from ideation to growth and all the way to scaling your business as you build your company with the power of analytics. -Agility is your advantage over large companies -Understand business analytics essentials and define how you will measure the success of your business early -Once you define your solution for “the problem” you tackle, validate your customer -Keep a short list of KPIs for the success of your product -Engage your customers throughout the development cycle -Product/market fit should happen before you go to market big -Keep testing your product, reiterate continuously -Know when to pivot as you modify and optimize your roadmap Be ready to speed up and maximize your output before the significant funding milestone(s)
Book Synopsis Predictive Analytics - Simple Steps to Win, Insights and Opportunities for Maxing Out Success by : Gerard Blokdijk
Download or read book Predictive Analytics - Simple Steps to Win, Insights and Opportunities for Maxing Out Success written by Gerard Blokdijk and published by Complete Publishing. This book was released on 2015-07-14 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: The one-stop-source powering Predictive Analytics success, jam-packed with ready to use insights for success, loaded with all the data you need to decide how to gain and move ahead. An one-of-a-kind book, based on extensive research, this reveals the best practices of the most successful Predictive Analytics knowledge mavens, those who are adept at continually innovating and seeing opportunity where others do not. This is the first place to go for Predictive Analytics innovation, in today's knowledge-driven business environment, professionals face particular challenges as their purpose is to discover or develop new concepts, products, or processes; the pressure to perform is intense. This title is the entryway to a single source for innovation. BONUS: Included with the book come numerous real-world Predictive Analytics blueprints, presentations and templates ready for you to download and use. This book addresses the crucial issue of Predictive Analytics adoption by presenting the facts to move beyond general observation. The model underpinning this book has been used as a predictive decision tool, tracking thousands of innovations for over more than a decade. And...this all-encompassing analysis focuses on key areas of future Predictive Analytics growth.
Book Synopsis Navigating the Labyrinth by : Laura Sebastian-Coleman
Download or read book Navigating the Labyrinth written by Laura Sebastian-Coleman and published by Technics Publications. This book was released on with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Executive Guide to Data Management
Book Synopsis Predictive Analytics by : Eric Siegel
Download or read book Predictive Analytics written by Eric Siegel and published by John Wiley & Sons. This book was released on 2016-01-12 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Mesmerizing & fascinating..." —The Seattle Post-Intelligencer "The Freakonomics of big data." —Stein Kretsinger, founding executive of Advertising.com Award-winning | Used by over 30 universities | Translated into 9 languages An introduction for everyone. In this rich, fascinating — surprisingly accessible — introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a “how to” for hands-on techies, the book serves lay readers and experts alike by covering new case studies and the latest state-of-the-art techniques. Prediction is booming. It reinvents industries and runs the world. Companies, governments, law enforcement, hospitals, and universities are seizing upon the power. These institutions predict whether you're going to click, buy, lie, or die. Why? For good reason: predicting human behavior combats risk, boosts sales, fortifies healthcare, streamlines manufacturing, conquers spam, optimizes social networks, toughens crime fighting, and wins elections. How? Prediction is powered by the world's most potent, flourishing unnatural resource: data. Accumulated in large part as the by-product of routine tasks, data is the unsalted, flavorless residue deposited en masse as organizations churn away. Surprise! This heap of refuse is a gold mine. Big data embodies an extraordinary wealth of experience from which to learn. Predictive analytics (aka machine learning) unleashes the power of data. With this technology, the computer literally learns from data how to predict the future behavior of individuals. Perfect prediction is not possible, but putting odds on the future drives millions of decisions more effectively, determining whom to call, mail, investigate, incarcerate, set up on a date, or medicate. In this lucid, captivating introduction — now in its Revised and Updated edition — former Columbia University professor and Predictive Analytics World founder Eric Siegel reveals the power and perils of prediction: What type of mortgage risk Chase Bank predicted before the recession. Predicting which people will drop out of school, cancel a subscription, or get divorced before they even know it themselves. Why early retirement predicts a shorter life expectancy and vegetarians miss fewer flights. Five reasons why organizations predict death — including one health insurance company. How U.S. Bank and Obama for America calculated the way to most strongly persuade each individual. Why the NSA wants all your data: machine learning supercomputers to fight terrorism. How IBM's Watson computer used predictive modeling to answer questions and beat the human champs on TV's Jeopardy! How companies ascertain untold, private truths — how Target figures out you're pregnant and Hewlett-Packard deduces you're about to quit your job. How judges and parole boards rely on crime-predicting computers to decide how long convicts remain in prison. 182 examples from Airbnb, the BBC, Citibank, ConEd, Facebook, Ford, Google, the IRS, LinkedIn, Match.com, MTV, Netflix, PayPal, Pfizer, Spotify, Uber, UPS, Wikipedia, and more. How does predictive analytics work? This jam-packed book satisfies by demystifying the intriguing science under the hood. For future hands-on practitioners pursuing a career in the field, it sets a strong foundation, delivers the prerequisite knowledge, and whets your appetite for more. A truly omnipresent science, predictive analytics constantly affects our daily lives. Whether you are a
Book Synopsis Economic and Cost Analysis For Operations and Project Managers - 2nd Edition by : Mahmoud A. Al-Odeh
Download or read book Economic and Cost Analysis For Operations and Project Managers - 2nd Edition written by Mahmoud A. Al-Odeh and published by Rylanbooks. This book was released on 2020-08-14 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Predictive Marketing by : Omer Artun
Download or read book Predictive Marketing written by Omer Artun and published by John Wiley & Sons. This book was released on 2015-08-06 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make personalized marketing a reality with this practical guide to predictive analytics Predictive Marketing is a predictive analytics primer for organizations large and small, offering practical tips and actionable strategies for implementing more personalized marketing immediately. The marketing paradigm is changing, and this book provides a blueprint for navigating the transition from creative- to data-driven marketing, from one-size-fits-all to one-on-one, and from marketing campaigns to real-time customer experiences. You'll learn how to use machine-learning technologies to improve customer acquisition and customer growth, and how to identify and re-engage at-risk or lapsed customers by implementing an easy, automated approach to predictive analytics. Much more than just theory and testament to the power of personalized marketing, this book focuses on action, helping you understand and actually begin using this revolutionary approach to the customer experience. Predictive analytics can finally make personalized marketing a reality. For the first time, predictive marketing is accessible to all marketers, not just those at large corporations — in fact, many smaller organizations are leapfrogging their larger counterparts with innovative programs. This book shows you how to bring predictive analytics to your organization, with actionable guidance that get you started today. Implement predictive marketing at any size organization Deliver a more personalized marketing experience Automate predictive analytics with machine learning technology Base marketing decisions on concrete data rather than unproven ideas Marketers have long been talking about delivering personalized experiences across channels. All marketers want to deliver happiness, but most still employ a one-size-fits-all approach. Predictive Marketing provides the information and insight you need to lift your organization out of the campaign rut and into the rarefied atmosphere of a truly personalized customer experience.
Book Synopsis Advanced Web Metrics with Google Analytics by : Brian Clifton
Download or read book Advanced Web Metrics with Google Analytics written by Brian Clifton and published by John Wiley and Sons. This book was released on 2010-04-22 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with insider tips and tricks, this how-to guide is fully revised to cover the latest version of Google Analytics and shows you how to implement proven Web analytics methods and concepts. This second edition of the bestselling Advanced Web Metrics with Google Analytics is the perfect book for marketers, vendors, consultants, and Webmasters who want to learn the installation, configuration, tracking techniques, and best practices of Google Analytics. Google Analytics is a free tool that measures Web site effectiveness and helps users better understand how web site performance; this book is a detailed usage guide written by one of the software's original creators Explains what filters keep data accurate, how to measure Flash usage and tag for e-mail marketing, and what visitor segmentation provides the most useful feedback Examines principles and practices of Web analytics, then shows how to use GA's reports and how to track dynamic Web pages, banners, outgoing links, and contact forms Discusses advanced setups for configuring goals and filters, how to integrate GA with third-party systems, and how to leverage the new API Advanced Web Metrics with Google Analytics, Second Edition is valuable for both novice and experienced users of Google Analytics.
Book Synopsis Competing on Analytics by : Thomas H. Davenport
Download or read book Competing on Analytics written by Thomas H. Davenport and published by Harvard Business Press. This book was released on 2007-03-06 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have more information at hand about your business environment than ever before. But are you using it to “out-think” your rivals? If not, you may be missing out on a potent competitive tool. In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling. Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples—from organizations as diverse as Amazon, Barclay’s, Capital One, Harrah’s, Procter & Gamble, Wachovia, and the Boston Red Sox—illuminate how to leverage the power of analytics.
Book Synopsis Learning Predictive Analytics with Python by : Ashish Kumar
Download or read book Learning Predictive Analytics with Python written by Ashish Kumar and published by Packt Publishing Ltd. This book was released on 2016-02-15 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain practical insights into predictive modelling by implementing Predictive Analytics algorithms on public datasets with Python About This Book A step-by-step guide to predictive modeling including lots of tips, tricks, and best practices Get to grips with the basics of Predictive Analytics with Python Learn how to use the popular predictive modeling algorithms such as Linear Regression, Decision Trees, Logistic Regression, and Clustering Who This Book Is For If you wish to learn how to implement Predictive Analytics algorithms using Python libraries, then this is the book for you. If you are familiar with coding in Python (or some other programming/statistical/scripting language) but have never used or read about Predictive Analytics algorithms, this book will also help you. The book will be beneficial to and can be read by any Data Science enthusiasts. Some familiarity with Python will be useful to get the most out of this book, but it is certainly not a prerequisite. What You Will Learn Understand the statistical and mathematical concepts behind Predictive Analytics algorithms and implement Predictive Analytics algorithms using Python libraries Analyze the result parameters arising from the implementation of Predictive Analytics algorithms Write Python modules/functions from scratch to execute segments or the whole of these algorithms Recognize and mitigate various contingencies and issues related to the implementation of Predictive Analytics algorithms Get to know various methods of importing, cleaning, sub-setting, merging, joining, concatenating, exploring, grouping, and plotting data with pandas and numpy Create dummy datasets and simple mathematical simulations using the Python numpy and pandas libraries Understand the best practices while handling datasets in Python and creating predictive models out of them In Detail Social Media and the Internet of Things have resulted in an avalanche of data. Data is powerful but not in its raw form - It needs to be processed and modeled, and Python is one of the most robust tools out there to do so. It has an array of packages for predictive modeling and a suite of IDEs to choose from. Learning to predict who would win, lose, buy, lie, or die with Python is an indispensable skill set to have in this data age. This book is your guide to getting started with Predictive Analytics using Python. You will see how to process data and make predictive models from it. We balance both statistical and mathematical concepts, and implement them in Python using libraries such as pandas, scikit-learn, and numpy. You'll start by getting an understanding of the basics of predictive modeling, then you will see how to cleanse your data of impurities and get it ready it for predictive modeling. You will also learn more about the best predictive modeling algorithms such as Linear Regression, Decision Trees, and Logistic Regression. Finally, you will see the best practices in predictive modeling, as well as the different applications of predictive modeling in the modern world. Style and approach All the concepts in this book been explained and illustrated using a dataset, and in a step-by-step manner. The Python code snippet to implement a method or concept is followed by the output, such as charts, dataset heads, pictures, and so on. The statistical concepts are explained in detail wherever required.
Book Synopsis Analytics at Work by : Thomas H. Davenport
Download or read book Analytics at Work written by Thomas H. Davenport and published by Harvard Business Press. This book was released on 2010 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a follow-up to the successful Competing on Analytics, authors Tom Davenport, Jeanne Harris, and Robert Morison provide practical frameworks and tools for all companies that want to use analytics as a basis for more effective and more profitable decision making. Regardless of your company's strategy, and whether or not analytics are your company's primary source of competitive differentiation, this book is designed to help you assess your organization's analytical capabilities, provide the tools to build these capabilities, and put analytics to work. The book helps you answer these pressing questions: What assets do I need in place in my organization in order to use analytics to run my business? Once I have these assets, how do I deploy them to get the most from an analytic approach? How do I get an analytic initiative off the ground in the first place, and then how do I sustain analytics in my organization over time? Packed with tools, frameworks, and all new examples, Analytics at Work makes analytics understandable and accessible and teaches you how to make your company more analytical.
Book Synopsis Applied Predictive Modeling by : Max Kuhn
Download or read book Applied Predictive Modeling written by Max Kuhn and published by Springer Science & Business Media. This book was released on 2013-05-17 with total page 595 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applied Predictive Modeling covers the overall predictive modeling process, beginning with the crucial steps of data preprocessing, data splitting and foundations of model tuning. The text then provides intuitive explanations of numerous common and modern regression and classification techniques, always with an emphasis on illustrating and solving real data problems. The text illustrates all parts of the modeling process through many hands-on, real-life examples, and every chapter contains extensive R code for each step of the process. This multi-purpose text can be used as an introduction to predictive models and the overall modeling process, a practitioner’s reference handbook, or as a text for advanced undergraduate or graduate level predictive modeling courses. To that end, each chapter contains problem sets to help solidify the covered concepts and uses data available in the book’s R package. This text is intended for a broad audience as both an introduction to predictive models as well as a guide to applying them. Non-mathematical readers will appreciate the intuitive explanations of the techniques while an emphasis on problem-solving with real data across a wide variety of applications will aid practitioners who wish to extend their expertise. Readers should have knowledge of basic statistical ideas, such as correlation and linear regression analysis. While the text is biased against complex equations, a mathematical background is needed for advanced topics.
Book Synopsis Getting Started in Data Science by : Ayodele Odubela
Download or read book Getting Started in Data Science written by Ayodele Odubela and published by fullyConnected Inc.. This book was released on 2020-12-01 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data Science is one of the "sexiest jobs of the 21st Century", but few resources are geared towards learners with no prior experience. Getting Started in Data Science simplifies the core of the concepts of Data Science and Machine Learning. This book includes perspectives of a Data Science from someone with a non-traditional route to a Data Science career. Getting Started in Data Science creatively weaves in ethical questions and asks readers to question the harm models can cause as they learn new concepts. Unlike many other books for beginners, this book covers bias and accountability in detail as well as career insight that informs readers of what expectations are in industry Data Science.
Author :Prof. Dr. R. Gopal, Prof. Dr. Gagandeep Kaur Nagra, Dr. Priya Vij Publisher :Notion Press ISBN 13 : Total Pages :312 pages Book Rating :4.8/5 (955 download)
Book Synopsis Introduction to Marketing Analytics by : Prof. Dr. R. Gopal, Prof. Dr. Gagandeep Kaur Nagra, Dr. Priya Vij
Download or read book Introduction to Marketing Analytics written by Prof. Dr. R. Gopal, Prof. Dr. Gagandeep Kaur Nagra, Dr. Priya Vij and published by Notion Press. This book was released on 2024-10-15 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Marketing Analytics delves into the foundational elements of marketing, known as the 4Ps—Product, Price, Place, and Promotion—and expands upon them to include additional key components crucial for services marketing, such as People, Process, and Physical Evidence. These elements are vital for companies to develop coherent marketing strategies that not only attract new customers but also build long-term loyalty among existing ones. The rise of digital technologies has significantly transformed how companies engage with consumers and conduct market research. Big data analytics now allows for personalized marketing efforts, creating campaigns offering organizations the ability to better understand and respond to customer journeys. Moreover, the book highlights the growing role of artificial intelligence (AI) and machine learning in modern marketing strategies. By integrating these advanced technologies, businesses can better meet their customers’ evolving needs, outpacing the competition. It covers various analysis techniques, such as marketing mix modelling, that help organizations understand the impact of different marketing activities on sales and other key performance indicators (KPIs). Through real-life examples and case studies, this book highlights a practical guide for professionals looking to apply data-driven marketing strategies to drive growth, innovation, and sustainable success in a constantly changing market landscape.
Book Synopsis Apache Spark for the Enterprise: Setting the Business Free by : Oliver Draese
Download or read book Apache Spark for the Enterprise: Setting the Business Free written by Oliver Draese and published by IBM Redbooks. This book was released on 2016-02-09 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analytics is increasingly an integral part of day-to-day operations at today's leading businesses, and transformation is also occurring through huge growth in mobile and digital channels. Enterprise organizations are attempting to leverage analytics in new ways and transition existing analytics capabilities to respond with more flexibility while making the most efficient use of highly valuable data science skills. The recent growth and adoption of Apache Spark as an analytics framework and platform is very timely and helps meet these challenging demands. The Apache Spark environment on IBM z/OS® and Linux on IBM z SystemsTM platforms allows this analytics framework to run on the same enterprise platform as the originating sources of data and transactions that feed it. If most of the data that will be used for Apache Spark analytics, or the most sensitive or quickly changing data is originating on z/OS, then an Apache Spark z/OS based environment will be the optimal choice for performance, security, and governance. This IBM® RedpaperTM publication explores the enterprise analytics market, use of Apache Spark on IBM z SystemsTM platforms, integration between Apache Spark and other enterprise data sources, and case studies and examples of what can be achieved with Apache Spark in enterprise environments. It is of interest to data scientists, data engineers, enterprise architects, or anybody looking to better understand how to combine an analytics framework and platform on enterprise systems.
Download or read book Playing to Win written by Alan G. Lafley and published by Harvard Business Press. This book was released on 2013 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Download or read book Lean Analytics written by Alistair Croll and published by "O'Reilly Media, Inc.". This book was released on 2024-02-23 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products
Book Synopsis Augmented Analytics by : Willi Weber
Download or read book Augmented Analytics written by Willi Weber and published by "O'Reilly Media, Inc.". This book was released on 2024-05-31 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Augmented Analytics isn't just another book on data and analytics; it's a holistic resource for reimagining the way your entire organization interacts with information to become insight-driven. Moving beyond traditional, limited ways of making sense of data, Augmented Analytics provides a dynamic, actionable strategy for improving your organization's analytical capabilities. With this book, you can infuse your workflows with intelligent automation and modern artificial intelligence, empowering more team members to make better decisions. You'll find more in these pages than just how to add another forecast to your dashboard; you'll discover a complete approach to achieving analytical excellence in your organization. You'll explore: Key elements and building blocks of augmented analytics, including its benefits, potential challenges, and relevance in today's business landscape Best practices for preparing and implementing augmented analytics in your organization, including analytics roles, workflows, mindsets, tool sets, and skill sets Best practices for data enablement, liberalization, trust, and accessibility How to apply a use-case approach to drive business value and use augmented analytics as an enabler, with selected case studies This book provide a clear, actionable path to accelerate your journey to analytical excellence.