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Precision Marketing In Websphere Commerce
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Book Synopsis Precision Marketing in WebSphere Commerce by : Rufus Credle
Download or read book Precision Marketing in WebSphere Commerce written by Rufus Credle and published by IBM Redbooks. This book was released on 2010-05-11 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: This IBM® Redbooks® publication positions WebSphere® Commerce Version 7 in today's marketplace and discusses its enhanced features enabling business users to achieve their vision for precision marketing. This book helps you to tailor and configure the Marketing tool in IBM Management Center for WebSphere Commerce to create and manage various promotion campaigns as needed by your business. This book provides several business scenarios which can be implemented through simple customizations. Each scenario addresses a unique requirement which can be mapped with similar business scenarios. This book has been developed for an experienced WebSphere Commerce design and developers audience.
Book Synopsis Precision Marketing in WebSphere Commerce by :
Download or read book Precision Marketing in WebSphere Commerce written by and published by . This book was released on 2010 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Building Multichannel Applications with WebSphere Commerce by : Rufus Credle
Download or read book Building Multichannel Applications with WebSphere Commerce written by Rufus Credle and published by IBM Redbooks. This book was released on 2010-02-24 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: This IBM® Redbooks® publication discusses the value proposition of cross-channel solutions and describes the IBM Retail Integration Framework Commerce Product Strategy solution and service-oriented architecture (SOA) as an enabler. In depth, this book describes cross-channel processes and cross-channel features and proposes scenarios and configurations to meet the challenges in a competitive environment. This book describes the latest features and techniques of IBM WebSphere® Commerce Version 7. In it, we present an overview of the WebSphere Commerce order and inventory management systems, the distributed order management (referred to as DOM throughout this book) integration framework, and a sample DOM integration scenario. We discuss the Madisons starter store (Web 2.0 storefront) and present a hands-on experience that integrates MapQuest with the WebSphere Commerce V7 Store Locator feature. We discuss how a merchant can use the mobile features that are included in WebSphere Commerce V7 to define e-Marketing Spots and promotion for mobile users. In addition, we demonstrate how to use Google Maps with the Store Locator feature on a mobile device. We include in this book an example about how to apply WebSphere Commerce features on a cross-channel solution as applied at the Easy Hogary Construccion home improvement retail company in South America. The scenario explains how to scale from an SOA store to a cross-channel business model. This book is designed for use by WebSphere Commerce developers, practitioners, and solution architects in various industries.
Book Synopsis IBM Midmarket Software Buying and Selling Guide by : LindaMay Patterson
Download or read book IBM Midmarket Software Buying and Selling Guide written by LindaMay Patterson and published by IBM Redbooks. This book was released on 2010-07-12 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: The IBM® Midmarket Software Buying and Selling Guide is tailored specifically to help the management and IT staff of small and midsized businesses evaluate how the IBM midmarket portfolio can provide simple and cost-effective solutions to common business problems. Along with a midmarket customer focus, this IBM RedpaperTM publication is designed to help IBM teams and Business Partners be more effective in serving small and midsized businesses. We illustrate how IBM software for the midmarket can help businesses use the Web to reduce expenses, improve customer service, and expand into new markets. We cover the IBM software offering for the midmarket, which includes what the software does, the platforms it runs on, where to find more information, and how it can help your business become more profitable: - IBM Business Partners often keep a printed copy of this guide in their briefcases for software references - Customers can view this guide online and look up software-value messages and IBM product family offering comparisons - IBM Sales Representatives can print parts of this guide as "leave-behinds" for customers, to give them extra collateral on midmarket software of interest To make sure that you have the latest version of this guide, download it from this web address: http://www.redbooks.ibm.com/abstracts/redp3975.html?Open
Author :Academic Conferences and Publishing Limited Publisher :Academic Conferences and publishing limited ISBN 13 :1911218476 Total Pages :464 pages Book Rating :4.9/5 (112 download)
Book Synopsis ECSM 2017 4th European Conference on Social Media by : Academic Conferences and Publishing Limited
Download or read book ECSM 2017 4th European Conference on Social Media written by Academic Conferences and Publishing Limited and published by Academic Conferences and publishing limited. This book was released on 2017-07-03 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Selling and Fulfillment Solutions Using WebSphere Commerce and IBM Sterling Order Management by : Charlton Lee
Download or read book Selling and Fulfillment Solutions Using WebSphere Commerce and IBM Sterling Order Management written by Charlton Lee and published by IBM Redbooks. This book was released on 2011-06-03 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This IBM® Redbooks® publication brings together subject matter experts with experience using the leading IBM customer interaction platform for cross-channel and online commerce, IBM WebSphere® Commerce, with the powerful IBM Sterling Order Management, which coordinates order fulfillment from all channels and across the extended enterprise. An integrated solution was built in the lab that illustrates how these products can be integrated to benefit IBM customers. This publication focuses on the integration of the IBM high-volume commerce solution designed to address enterprise commerce needs by delivering a rich, robust multi-channel customer experience, with Sterling Order Management, designed to enable supplier collaboration with management and order fulfillment process optimization. By integrating WebSphere Commerce and Sterling Order Management with out-of-the-box components, we prove that customers are provided an end-to-end solution to address a complete opportunity for a fulfillment life cycle that is cost effective and easy to implement. This publication targets a technical audience for the documentation of the integration approach by explaining the solution architecture and the implementation details. However, this publication also contains introductory chapters that contain executive summary material and provides well-documented scenarios with use cases for business analysts whose domain would be these systems.
Book Synopsis Building Integrated Websites with IBM Digital Experience by : Bernd Beilke
Download or read book Building Integrated Websites with IBM Digital Experience written by Bernd Beilke and published by IBM Redbooks. This book was released on 2016-01-22 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: A digital experience is a personalized experience that provides employees, customers, business partners, and citizens with a single point of interaction with people, content, and applications anywhere, anytime, and from any device. The IBM® Digital Experience is a platform that is used to build powerful contextual websites. The strengths of the platform include the ability to mix applications and web content into a coherent user experience. Developers can build upon a prescriptive standard to build reusable building bricks, which can be used by line-of-business (LOB) users in a flexible way. LOB users can assemble pages from these building bricks and from rich web content. The page creation is performed inline by easy drag-and-drop operations without requiring sophisticated IT skills. This IBM Redbooks® publication describes how a team can build a website starting from a new installation of Digital Experience. The book provides examples of the basic tasks that are needed to get started with building a proof-of-concept (PoC) website example. The resulting example website illustrates the value and key capabilities of the Digital Experience suite, featuring IBM WebSphere® Portal and IBM Web Content Management. The target audiences for this book include the following groups: Decision makers and solution architects considering Digital Experience as a platform for their internal or external facing website. Developers who are tasked to implement a PoC and must be enabled to start quickly and efficiently, which includes the integration of existing back-end systems. A wide range of IBM services and sales professionals who are involved in selling IBM software and designing client solutions that include Digital Experience.
Book Synopsis Web Analytics For Dummies by : Pedro Sostre
Download or read book Web Analytics For Dummies written by Pedro Sostre and published by John Wiley & Sons. This book was released on 2007-04-10 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Performing your first Web site analysis just got a whole lot easier. Web Analytics For Dummies offers everything you need to know to nail down and pump up the ROI on your Web presence. It explains how to get the stats you need, then helps you analyze and apply that information to improve traffic and click-through rate on your Web site. You’ll discover: What to expect from Web analytics Definitions of key Web analytics terms Help in choosing the right analytics approach How to collect key data and apply it to site design or marketing Techniques for distinguishing human users from bots Tips on using Google and other free analytics tools Advice on choosing pay and subscription services A detailed and accurate analysis is crucial the success of your Web site. Web Analytics For Dummies helps you get it right the first time—and every time.
Book Synopsis Achieving Business Agility with IBM Bpm and Soa Connectivity by : Jim Hoskins
Download or read book Achieving Business Agility with IBM Bpm and Soa Connectivity written by Jim Hoskins and published by Maximum Press. This book was released on 2010 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: This MaxFacts[ interactive book explores business agility and IBM's smart work initiative in the context of business process management and SOA connectivity and Integration. It contains information and graphics gathered and adapted with permission from multiple IBM and non-IBM sources. Also, there are embedded links to more-detailed, multimedia content available on the Internet so you always have the most current information at your fingertips. We are confident that you will find this a useful reference tool. As we are always working to better help you succeed, please forward any comments or suggested improvements to this book to [email protected].
Author :City of London College of Economics Publisher :City of London College of Economics ISBN 13 : Total Pages :3570 pages Book Rating :4./5 ( download)
Book Synopsis MBA in Marketing - City of London College of Economics - 10 months - 100% online / self-paced by : City of London College of Economics
Download or read book MBA in Marketing - City of London College of Economics - 10 months - 100% online / self-paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 3570 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview An MBA in Marketing (or Master of Business Administration) is a degree that will prepare you for leading positions in marketing such as Chief Marketing Officer. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - Digital Marketing Strategy - Customer Relationship Management - E-Commerce - Fundamentals of Management - And many more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Book Synopsis Precision Marketing by : John Mayfield
Download or read book Precision Marketing written by John Mayfield and published by Independently Published. This book was released on 2024-06-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are struggling to identify and engage your ideal customers, "Precision Marketing: The Science of Finding and Engaging Target Consumers" is the guide you need. This book dives into the heart of modern marketing challenges, offering data-driven strategies and actionable insights to help you pinpoint and connect with your target audience effectively. Say goodbye to wasted marketing efforts and hello to a precise, impactful approach that drives real results. Written by John Mayfield, a seasoned marketing expert with over 20 years of experience in the industry, this book draws on his extensive knowledge and practical expertise. John has helped numerous companies refine their marketing strategies, leveraging data and cutting-edge techniques to achieve remarkable growth. His deep understanding of consumer behavior and market dynamics is distilled into this essential guide, making it an invaluable resource for marketers, business owners, and anyone looking to enhance their marketing prowess.
Download or read book OPET written by Eren Kuzucu and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Precision marketing [electronic journal]. by :
Download or read book Precision marketing [electronic journal]. written by and published by . This book was released on 19?? with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :City of London College of Economics Publisher :City of London College of Economics ISBN 13 : Total Pages :7727 pages Book Rating :4./5 ( download)
Book Synopsis IT Consultant Diploma - City of London College of Economics - 12 months - 100% online / self-paced by : City of London College of Economics
Download or read book IT Consultant Diploma - City of London College of Economics - 12 months - 100% online / self-paced written by City of London College of Economics and published by City of London College of Economics. This book was released on with total page 7727 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview This course deals with everything you need to know to become a successful IT Consultant. Content - Business Process Management - Human Resource Management - IT Manager's Handbook - Principles of Marketing - The Leadership - Information Systems and Information Technology - IT Project Management Duration 12 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.
Download or read book Marketers Resource Guide written by and published by . This book was released on 2006 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book InfoWorld written by and published by . This book was released on 2002-05-13 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.
Book Synopsis The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management by : Hossein Bidgoli
Download or read book The Handbook of Technology Management, Supply Chain Management, Marketing and Advertising, and Global Management written by Hossein Bidgoli and published by John Wiley & Sons. This book was released on 2010-01-12 with total page 961 pages. Available in PDF, EPUB and Kindle. Book excerpt: The discipline of technology management focuses on the scientific, engineering, and management issues related to the commercial introduction of new technologies. Although more than thirty U.S. universities offer PhD programs in the subject, there has never been a single comprehensive resource dedicated to technology management. "The Handbook of Technology Management" fills that gap with coverage of all the core topics and applications in the field. Edited by the renowned Doctor Hossein Bidgoli, the three volumes here include all the basics for students, educators, and practitioners
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