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Author : Robert L. Biblo
Publisher :
ISBN 13 :
Total Pages : 108 pages
Book Rating : 4.:/5 (31 download)
Download or read book Marketing Pre-paid Health Care Plans written by Robert L. Biblo and published by . This book was released on 1973 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Audria Richmond
Publisher : UnCloned Publishing
ISBN 13 : 9781952301032
Total Pages : pages
Book Rating : 4.3/5 (1 download)
Download or read book UnCloned Marketing written by Audria Richmond and published by UnCloned Publishing. This book was released on 2020-07-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Keith Schreiter
Publisher : Fortune Network Publishing Inc.
ISBN 13 : 1892366908
Total Pages : 124 pages
Book Rating : 4.8/5 (923 download)
Download or read book Pre-Closing for Network Marketing written by Keith Schreiter and published by Fortune Network Publishing Inc.. This book was released on 2019-11-03 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get our prospects to make a “yes” decision immediately ... even before our presentation begins! Pre-closing is natural. We make a final decision to go to a movie before we see the movie. We make a final decision to go to a restaurant before we see the menu. It is the same with sales presentations. Prospects decide first if they want our business or product, before they see our facts, features and benefits. Closing at the end of our presentations creates stress for us and our prospects. We hate the feeling of pushing for a final decision at the end of our presentation. Now we can confidently give our presentations without the pressure of trying to convince our prospects. Why? Because our prospects already want what we offer. Getting a “yes” decision first makes sense. Why would we even want to present our business or products unless our prospects wanted them first? Now our prospects will love every detail of our presentation. No stress. No rejection. And a lot more fun. So instead of selling to customers with facts, feature and benefits, let’s talk to prospects in a way they like. We can now get that “yes” decision first, so the rest of our presentation will be easy. Scroll up now, get your copy, and get your prospects to say “yes” immediately!
Author : John Zagula
Publisher : Penguin
ISBN 13 : 9781591840381
Total Pages : 344 pages
Book Rating : 4.8/5 (43 download)
Download or read book The Marketing Playbook written by John Zagula and published by Penguin. This book was released on 2004 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to effective marketing, presented by the developers of the Microsoft Office brand and the Windows marketing strategy, shares easy-to-apply techniques that encompass five basic strategies for a competitive market, making recommendations on when and how to apply each. 25,000 first printing.
Author : Joint Commission on Prescription Drug Use
Publisher :
ISBN 13 :
Total Pages : 180 pages
Book Rating : 4.3/5 (121 download)
Download or read book The Final Report of the Joint Commission on Prescription Drug Use, Inc. ; Prepared for the Subcommittee on Health and Scientific Research of the Committee on Labor and Human Resources, United States Senate written by Joint Commission on Prescription Drug Use and published by . This book was released on 1980 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : J. Rogers
Publisher : Springer
ISBN 13 : 0230353932
Total Pages : 219 pages
Book Rating : 4.2/5 (33 download)
Download or read book Strategy, Value and Risk written by J. Rogers and published by Springer. This book was released on 2009-09-18 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated and revised, this second edition applies advanced financial analytics within a strategic framework that recognizes an environment where sustainable competitive advantage is a progressively more difficult task. Real Options offer the link to value and the strategic opportunities that lie in an increasingly dynamic landscape
Author : Robert D. Anderson
Publisher : Cambridge University Press
ISBN 13 : 1107194369
Total Pages : 925 pages
Book Rating : 4.1/5 (71 download)
Download or read book Competition Policy and Intellectual Property in Today's Global Economy written by Robert D. Anderson and published by Cambridge University Press. This book was released on 2021-08-05 with total page 925 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fast-evolving relationship between the promotion of welfare-enhancing competition and the balanced protection of intellectual property (IP) rights has attracted the attention of policymakers, analysts and scholars. This interest is inevitable in an environment that lays ever greater emphasis on the management of knowledge and innovation and on mechanisms to ensure that the public derives the expected social and economic benefits from this innovation and the spread of knowledge. This book looks at the positive linkage between IP and competition in jurisdictions around the world, surveying developments and policy issues from an international and comparative perspective. It includes analysis of key doctrinal and policy issues by leading academics and practitioners from around the globe and a cutting-edge survey of related developments across both developed and developing economies. It also situates current policy developments at the national level in the context of multilateral developments, at WIPO, WTO and elsewhere.
Author : Robert Cialdini
Publisher : Simon and Schuster
ISBN 13 : 1501109812
Total Pages : 469 pages
Book Rating : 4.5/5 (11 download)
Download or read book Pre-Suasion written by Robert Cialdini and published by Simon and Schuster. This book was released on 2016-09-06 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What separates effective communicators from truly successful persuaders? With the same rigorous scientific research and accessibility that made his Influence an iconic bestseller, Robert Cialdini explains how to prepare people to be receptive to a message before they experience it. Optimal persuasion is achieved only through optimal pre-suasion. In other words, to change “minds” a pre-suader must also change “states of mind.” Named a “Best Business Books of 2016” by the Financial Times, and “compelling” by The Wall Street Journal, Cialdini’s Pre-Suasion draws on his extensive experience as the most cited social psychologist of our time and explains the techniques a person should implement to become a master persuader. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary, says Cialdini—all that’s required is for a communicator to redirect the audience’s focus of attention before a relevant action. From studies on advertising imagery to treating opiate addiction, from the annual letters of Berkshire Hathaway to the annals of history, Cialdini outlines the specific techniques you can use on online marketing campaigns and even effective wartime propaganda. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.” His book is “an essential tool for anyone serious about science based business strategies…and is destined to be an instant classic. It belongs on the shelf of anyone in business, from the CEO to the newest salesperson” (Forbes).
Author : Rajender R. Aparasu
Publisher : Jones & Bartlett Publishers
ISBN 13 : 1449691315
Total Pages : 400 pages
Book Rating : 4.4/5 (496 download)
Download or read book Principles of Research Design and Drug Literature Evaluation written by Rajender R. Aparasu and published by Jones & Bartlett Publishers. This book was released on 2014-03-07 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Principles of Research Design and Drug Literature Evaluation is a unique resource that provides a balanced approach covering critical elements of clinical research, biostatistical principles, and scientific literature evaluation techniques for evidence-based medicine. This accessible text provides comprehensive course content that meets and exceeds the curriculum standards set by the Accreditation Council for Pharmacy Education (ACPE). Written by expert authors specializing in pharmacy practice and research, this valuable text will provide pharmacy students and practitioners with a thorough understanding of the principles and practices of drug literature evaluation with a strong grounding in research and biostatistical principles. Principles of Research Design and Drug Literature Evaluation is an ideal foundation for professional pharmacy students and a key resource for pharmacy residents, research fellows, practitioners, and clinical researchers. FEATURES * Chapter Pedagogy: Learning Objectives, Review Questions, References, and Online Resources * Instructor Resources: PowerPoint Presentations, Test Bank, and an Answer Key * Student Resources: a Navigate Companion Website, including Crossword Puzzles, Interactive Flash Cards, Interactive Glossary, Matching Questions, and Web Links From the Foreword: "This book was designed to provide and encourage practitioner’s development and use of critical drug information evaluation skills through a deeper understanding of the foundational principles of study design and statistical methods. Because guidance on how a study’s limited findings should not be used is rare, practitioners must understand and evaluate for themselves the veracity and implications of the inherently limited primary literature findings they use as sources of drug information to make evidence-based decisions together with their patients. The editors organized the book into three supporting sections to meet their pedagogical goals and address practitioners’ needs in translating research into practice. Thanks to the editors, authors, and content of this book, you can now be more prepared than ever before for translating research into practice." L. Douglas Ried, PhD, FAPhA Editor-in-Chief Emeritus, Journal of the American Pharmacists Association Professor and Associate Dean for Academic Affairs, College of Pharmacy, University of Texas at Tyler, Tyler, Texas
Author : Gopala Krishna Varshith
Publisher :
ISBN 13 :
Total Pages : 160 pages
Book Rating : 4./5 ( download)
Download or read book Pharmacovigilance Made Easy written by Gopala Krishna Varshith and published by . This book was released on with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pharmacovigilance Made Easy is a compilation of all the material which is essential to understand and practice the concepts of Pharmacovigilance and Patient Safety for Freshers who wish to swim on the surface as well as for Experienced Professional's who wishes to dive deeper. It also contains a compilation of the most frequently asked interview questions in the domain of Pharmacovigilance.
Author : Nimish V. Dwivedi
Publisher : Notion Press
ISBN 13 : 1947949160
Total Pages : 141 pages
Book Rating : 4.9/5 (479 download)
Download or read book Marketing Chronicles written by Nimish V. Dwivedi and published by Notion Press. This book was released on 2017-10-09 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A lucid, insightful and at times provocative look at brands and marketing over the years . Simple, well written and immensely readable, this is a must read for all observers, students and practitioners of marketing.” Bharat Puri, Managing Director, Pidilite Industries. “Nimish was always a diligent and thoughtful student in my Strategic Marketing class at Jamnalal Bajaj. Am delighted that he has chosen to share contemporary insights and perspectives on marketing from his two decade long career. Am sure this will be relevant for both practitioners and students of marketing and business.” Tarun Gupta, Faculty at Jamnalal Bajaj, Consultant & Marketing Veteran • From a marketing professional, practitioner and observer, this compendium will be useful for all students of marketing and practitioners.• Filled with concepts explained through real examples and cases, the book focuses on insights, interesting concepts and informative observations.• Covers a vast spectrum of marketing subjects from branding concepts to unique media strategies to segmentation tothe power of measurement and metrics.
Author : Cara G. Tremain
Publisher :
ISBN 13 : 9780813056449
Total Pages : 0 pages
Book Rating : 4.0/5 (564 download)
Download or read book The Market for Mesoamerica written by Cara G. Tremain and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will explore past, current, and future policies and trends concerning the sale of antiquities from Mesoamerica. Having outlined gaps in our knowledge, this book seeks to identify the substantive steps that the academic community can take toward affecting transparency, accountability, and ethical practice within the Pre-Columbian antiquities market.
Author : Lawrence Harte
Publisher : Discovernet
ISBN 13 : 9781932813227
Total Pages : 166 pages
Book Rating : 4.8/5 (132 download)
Download or read book Book Pre-Launch Marketing written by Lawrence Harte and published by Discovernet. This book was released on 2020-08 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book teaches you how to create promotional media and do marketing and book pre-sale activities before publishing your book. Book authoring can take a long time, authors may not know what or how to promote, and wrong promotion can waste time and result in social backlash. Book authors can do pre-launch marketing to earn book pre-sales and other money, rapidly get publicity and credibility, and to find and insert additional media into their book. During the pre-launch marketing process, Authors can make new connections with experts and book buyers, get review feedback for book updating, and use lists and other media to achieve #1 best seller status on Amazon and other retailers. With this book, you get access to 100+ guides, ready to edit templates, and examples from successful book pre-launch marketing campaigns. After reading this book, you will be able to: - Do Promotion Before Publishing Your Book - Identify Effective Book Marketing Topics & Channels - Create Promotional Media Posts Using Templates (supplied) - Write Effective Book Descriptions - Create & Use Book Promotion & Marketing Materials - Earn Revenues from Book Pre-Sales & Sponsorships - Use Marketing Activities to get #1 Best Seller Status Book Pre-Launch Management - how to organize your book pre-launch activities by creating a plan, task list, contact list, and other documents. Book Launch Research - how to find and review competitive books & materials, invite and talk to potential readers, and use research activities and materials in your marketing materials. Promotional Media - how to create effective descriptions, images, and media items and profiles that can be discovered or shared with potential reviewers, contributors, and buyers. Media Channels - ways to setup media services and profiles or services that allow you to be discovered by or reach and influence potential customers. Media Posts - how to create and publish messages that contain discoverable and motivational content. Marketing Campaigns - 20+ successful pre-launch marketing campaigns and how to do them.
Author : Nicole Gravagna
Publisher : John Wiley & Sons
ISBN 13 : 1118642236
Total Pages : 379 pages
Book Rating : 4.1/5 (186 download)
Download or read book Venture Capital For Dummies written by Nicole Gravagna and published by John Wiley & Sons. This book was released on 2013-09-10 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Secure venture capital? Easy. Getting a business up and running or pushing a brilliant product to the marketplace requires capital. For many entrepreneurs, a lack of start-up capital can be the single biggest roadblock to their dreams of success and fortune. Venture Capital For Dummies takes entrepreneurs step by step through the process of finding and securing venture capital for their own projects. Find and secure venture capital for your business Get your business up and running Push a product to the marketplace If you're an entrepreneur looking for hands-on guidance on how to secure capital for your business, the information in Venture Capital For Dummies gives you the edge you need to succeed.
Author : James Harvey Young
Publisher : Princeton University Press
ISBN 13 : 1400860326
Total Pages : 335 pages
Book Rating : 4.4/5 (8 download)
Download or read book Pure Food written by James Harvey Young and published by Princeton University Press. This book was released on 2014-07-14 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Pure food" became the rallying cry among a divergent group of campaigners who lobbied Congress for a law regulating foods and drugs. James Harvey Young reveals the complex and pluralistic nature not only of that crusade but also of the broader Progressive movement of which it was a significant strand. In the vivid style familiar to readers of his earlier works, The Toadstool Millionaires and The Medical Messiahs, Young sets the pure food movement in the context of changing technology and medical theory and describes pioneering laws to control imported drugs and domestic oleomargarine. He explains controversy within the pure food coalition, showing how farming and business groups sought competitive commercial advantage, while consumer advocates wished to promote commercial integrity and advance public health. The author focuses on how the public became increasingly fearful of hazards in adulterated foods and narcotic nostrums and how Congress finally achieved the compromises necessary to pass the Food and Drugs Act and the meat inspection law of 1906. Originally published in 1989. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.
Author : World Health Organization
Publisher : World Health Organization
ISBN 13 : 9240077340
Total Pages : 46 pages
Book Rating : 4.2/5 (4 download)
Download or read book Technical specifications for pre-market assessment of blood pressure measuring device with cuff, automated and semi-automated written by World Health Organization and published by World Health Organization. This book was released on 2023-09-21 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: To provide technical specifications to blood pressure measuring device with cuff, automated and semi-automated for manufacturers who intend to seek their WHO prequalification (PQ). Manufacturers should consider the technical specifications outlined as minimum requirements for participating in the PQ programme in order to ensure that the blood pressure measurement device has been designed, evaluated and validated in conformity with these requirements and is therefore safe and effective.
Author : John Jantsch
Publisher : HarperCollins Leadership
ISBN 13 : 1400224780
Total Pages : 224 pages
Book Rating : 4.4/5 (2 download)
Download or read book The Ultimate Marketing Engine written by John Jantsch and published by HarperCollins Leadership. This book was released on 2021-09-21 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: A step-by-step system for creating customers and clients for life. In a world that’s difficult for business professionals to cut through noise to create relationships with their customers, organizations that focus on converting their customers to members and helping them achieve lasting transformation rather than simply offering the transaction of the moment are winning. The Ultimate Marketing Engine teaches you how to develop a system to take every customer from where they are to where they want to be by building on the innovative principles first brought to the marketing world in Duct Tape Marketing and honed over three decades of working with thousands of businesses. In this book, you will learn: Why strategy must come before tactics. How to narrow your focus and choose only ideal customers. Why no one wants what you sell – and what they actually want. How to use story and narrative as the voice of strategy. How to construct the perfect customer journey. How to grow your business with your customers. This bookintroduces the Customer Success Track, an innovative new approach to marketing strategy that will transform how you view your business, your marketing and how you view every customer. The Ultimate Marketing Engine will help you take control of your marketing while creating ridiculously consistent business growth.
