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Author : Kenneth B. Butler
Publisher :
ISBN 13 :
Total Pages : 180 pages
Book Rating : 4.3/5 (91 download)
Download or read book Practical Handbook on Display Typefaces for Publication Layout written by Kenneth B. Butler and published by . This book was released on 1959 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kenneth B. Butler
Publisher :
ISBN 13 :
Total Pages : 112 pages
Book Rating : 4.X/5 ( download)
Download or read book Practical Handbook on Borders, Ornamentation, and Boxes in Publication Layout written by Kenneth B. Butler and published by . This book was released on 1960 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kristin Cullen
Publisher : Rockport Publishers
ISBN 13 : 1610584007
Total Pages : 160 pages
Book Rating : 4.6/5 (15 download)
Download or read book Design Elements, Typography Fundamentals written by Kristin Cullen and published by Rockport Publishers. This book was released on 2012-06-01 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!
Author : Kenneth B. Butler
Publisher :
ISBN 13 :
Total Pages : 100 pages
Book Rating : 4.:/5 (31 download)
Download or read book Practical Handbook on Back-of-the-book Publication Layout Problems written by Kenneth B. Butler and published by . This book was released on 1960 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ilene Strizver
Publisher : John Wiley & Sons
ISBN 13 : 1118758668
Total Pages : 320 pages
Book Rating : 4.1/5 (187 download)
Download or read book Type Rules written by Ilene Strizver and published by John Wiley & Sons. This book was released on 2014-02-04 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Type Rules!, Fourth Edition is an up-to-date,thorough introduction to the principles and practices oftypography. From the fundamentals to cutting-edge applications,this edition has everything today's serious designer needs to usetype effectively. Dozens of exercises reinforce authoritativecoverage on such topics as how to select the appropriate type forthe job, how to set type like a pro, and how to design a typeface,as well as how to fully harness the power of major design packagesincluding the Adobe Creative Suite.Includes video clips showingexamples of projects discussed in Chapter 11- Type on the Web andChapter 12- Type in Motion
Author : Matthew Butterick
Publisher :
ISBN 13 : 9781598392623
Total Pages : 0 pages
Book Rating : 4.3/5 (926 download)
Download or read book Typography for Lawyers written by Matthew Butterick and published by . This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Originally released to great acclaim in 2010, Typography for Lawyers was the first guide to the essentials of typography aimed specifically at lawyers. Author Matthew Butterick, an attorney and Harvard-trained typographer, dispelled the myth that legal documents are incompatible with excellent typography. Butterick explained how to get professional results with the tools you already have quickly and easily. Revised and updated & the second edition includes: new topics such as email, footnotes, alternate figures, and OpenType features; avice for presentations, contracts, grids of numbers, and court opinions; technical tips covering the newest versions of Word and WordPerfect for Windows and OS X; new font recommendations, including two that are free; new essays on the font copyrights, screen-reading considerations, and typographic disputes that have reached the courts; a refreshed layout, featuring type features designed by the author."--from Amazon.com website.
Author : Rob Carter
Publisher : John Wiley & Sons
ISBN 13 : 1118715810
Total Pages : 355 pages
Book Rating : 4.1/5 (187 download)
Download or read book Typographic Design written by Rob Carter and published by John Wiley & Sons. This book was released on 2014-10-02 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Precise visual communication requires first-rate typography skills Typographic Design: Form and Communication, Sixth Edition is the latest update to the classic typography text that covers all aspects of designing with type. Revised to reflect the shift in graphic design conception and understanding, the book contains a brand-new exploration of typography in media versus typography in motion, and provides the latest information on emerging trends and technology in the design process. Full-color images showcase recent design examples and a companion website features a robust collection of resources for students and instructors. Striking a balance between fundamental information and pivotal new knowledge and ideas, the book provides the perfect basis for engaging new learners as well as seasoned professionals. Typography is the comprehensive design of type, encompassing selection, placement, manipulation, and communication. An integral element of the graphic designer's arsenal, typography skills translate across industry boundaries into print, video, film, television, packaging, advertising, digital design, and more. Typographic Design provides insight, information, and practical instruction for every step in the process, from concept to execution. Topics include: Letterforms, syntax, and legibility Communication and the typographic message Evolution and technology of typography Typographic design processes, and using the grid The book also contains case studies that illustrate the successful use of typography, demonstrating the impact of good type on the overall design, and a listing of type specimens that exhibit good communication through good design. Words are an important part of the human condition, and presentation can have a major impact on the message. Graphic designers must be able to manipulate type to convey precisely what's intended, and Typographic Design is a comprehensive guide to mastery.
Author :
Publisher : Smashing Magazine
ISBN 13 : 3944540778
Total Pages : 230 pages
Book Rating : 4.9/5 (445 download)
Download or read book Typography: Practical Considerations And Design Patterns written by and published by Smashing Magazine. This book was released on 2014-06-03 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typography is a very powerful design element. Whenever we have a typographic system in place, we can use it to structure content, communicate ideas and even enhance meaning. However, employing it in a way that masters that delicate balance between being unobtrusive (catering for a pleasant reading experience) and engaging enough (keeping the reader’s interest on a page) can be quite a challenge. With the help of this eBook, you can learn how to train and sharpen your eyes to recognize specific typographic details which will be sure to guide you in your own projects and make it easier for you to make design decisions. After an initial stroll through type terminology and classification, this eBook reflects on the quality of fonts (including web font providers, of course) and explores typographic design patterns as well as current practices. These practical considerations and a plethora of real-world examples are bound to be a valuable companion throughout your adventures when designing with type. TABLE OF CONTENTS: Understanding The Difference Between Type And Lettering Making Sense Of Type Classification (Part 1) Making Sense Of Type Classification (Part 2) A Critical Approach To Typefaces Taking A Second Look At Free Fonts Dear Web Font Providers Typographic Design Patterns And Current Practices (2013 Edition) Creating Exciting And Unusual Visual Hierarchies Type Makes A Difference: An Exploration Of Type-Focused Websites
Author : Mary C. Dyson
Publisher : World Scientific
ISBN 13 : 9814759546
Total Pages : 291 pages
Book Rating : 4.8/5 (147 download)
Download or read book Digital Fonts and Reading written by Mary C. Dyson and published by World Scientific. This book was released on 2016 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The book is a collection of invited chapters by renowned experts and is part of a series on Language Processing, Pattern Recognition, and Intelligent Systems. The content is wide-ranging, encompassing perspectives from computer science to social science to design and reflecting the considerable experience of researchers, teachers and practitioners. This diversity offers rigorous approaches to the topic of Digital fonts and reading, organised in four sections: vision and reading; scientific approaches to reading; perspectives on type design practice; and using type. The heavily illustrated text includes original research, case studies, reviews, and practical advice, serving as a useful handbook or reference to inform design for reading. Traditionally, there has been a separation between researchers and practitioners, with different agendas. This book bridges the gap between scientific testing and design experience and considers the reader's perspective. The collection aims to resonate with academics and students, experienced or novice typographic or interface designers and software engineers, and engage with anyone who has an interest in type and reading."--Provided by publisher
Author : Kenneth B. Butler
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.:/5 (89 download)
Download or read book Practical Handbook on Headline Design in Publication Layout written by Kenneth B. Butler and published by . This book was released on 1956 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Denise Bosler
Publisher : Simon and Schuster
ISBN 13 : 1440313717
Total Pages : 752 pages
Book Rating : 4.4/5 (43 download)
Download or read book Mastering Type written by Denise Bosler and published by Simon and Schuster. This book was released on 2012-05-16 with total page 752 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good Design, Down to the Letter Packages on store shelves, posters on building walls, pages of a website—all contain information that needs to be communicated. And at the heart of that communication is type: visually interesting, interactive, expressive and captivating. Each letter must come alive; therefore, each letter must be carefully crafted or chosen. A solid foundation in typography, as well as an understanding of its nuances, will help you optimize your visual communication—in whatever form it takes. By breaking down the study of type into a systematic progression of relationships—letter, word, sentence, paragraph, page and screen—award-winning graphic designer and professor of communication design Denise Bosler provides a unique and illuminating perspective on typography for both print and digital media and for designers of all skill levels. Through instruction, interviews and real-world inspiration, Mastering Type explores the power of each typographic element--both as it stands alone and as it works with other elements--to create successful design, to strengthen your skill set and to inspire your next project.
Author : Ilene Strizver
Publisher : John Wiley & Sons
ISBN 13 : 1118875796
Total Pages : 450 pages
Book Rating : 4.1/5 (188 download)
Download or read book Type Rules, Enhanced Edition written by Ilene Strizver and published by John Wiley & Sons. This book was released on 2014-02-21 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Type Rules!, Fourth Edition is an up-to-date, thorough introduction to the principles and practices of typography. From the fundamentals to cutting-edge applications, this edition has everything today's serious designer needs to use type effectively. Dozens of exercises reinforce authoritative coverage on such topics as how to select the appropriate type for the job, how to set type like a pro, and how to design a typeface, as well as how to fully harness the power of major design packages including the Adobe Creative Suite.Includes video clips showing examples of projects discussed in Chapter 11- Type on the Web and Chapter 12- Type in Motion
Author : Radu Frasie
Publisher : Radu Frasie
ISBN 13 : 9730248591
Total Pages : 146 pages
Book Rating : 4.7/5 (32 download)
Download or read book Graphic Design Handbook written by Radu Frasie and published by Radu Frasie. This book was released on with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Graphic Design Handbook will ease your work by providing you lots of structured information and practical advices on the following topics: ● Color Theory ● Color Psychology ● Shape Psychology ● Typography ● Branding ● Logo Design ● Charts with brochure folding options ● and lots of tables with standard dimensions for flyers, brochures, papers, banners etc. The Graphic Design Handbook will: ● save your time by bringing all the important information at your fingertips ● ease your work with lots of practical advices ● increase your productivity ● help you better understand what’s in your client’s mind and what are their real expectations
Author : Kenneth B. Butler
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (189 download)
Download or read book Practical Handbook on Publication Layout written by Kenneth B. Butler and published by . This book was released on 1954 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ellen Lupton
Publisher : Chronicle Books
ISBN 13 : 161689346X
Total Pages : 209 pages
Book Rating : 4.6/5 (168 download)
Download or read book Type on Screen written by Ellen Lupton and published by Chronicle Books. This book was released on 2014-08-12 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies—from electronic publications and websites to videos and mobile devices—this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.
Author : Richard Poulin
Publisher : Quarry Books Editions
ISBN 13 : 1631593196
Total Pages : 235 pages
Book Rating : 4.6/5 (315 download)
Download or read book Design School: Layout written by Richard Poulin and published by Quarry Books Editions. This book was released on 2018-01-16 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design School: Layout is an instructive guide for students, recent graduates, and self-taught designers. It provides a comprehensive introduction to creating and changing layouts: a crucially important skill that underpins practically every aspect of graphic design. You'll get in-depth analysis of all the major areas of theory and practice used by experienced professional designers. Each section provides explanation and visual examples of grid systems and in-depth discussion of compositional principles and strategies. The text is interspersed with tests designed to help you retain key points you've covered in the preceding spreads, and includes illustrations sections with real world scenarios. This in-depth guide avoids the temptation to stray into other areas of design technique, preferring to cover the essential, detailed skills of the professional graphic designer to arm you with the knowledge needed for a successful start to your chosen career.
Author : Richard Poulin
Publisher : Rockport Publishers
ISBN 13 : 1631595849
Total Pages : 235 pages
Book Rating : 4.6/5 (315 download)
Download or read book Design School: Layout written by Richard Poulin and published by Rockport Publishers. This book was released on 2018-01-16 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design School: Layout is an instructive guide for students, recent graduates, and self-taught designers. It provides a comprehensive introduction to creating and changing layouts: a crucially important skill that underpins practically every aspect of graphic design. You'll get in-depth analysis of all the major areas of theory and practice used by experienced professional designers. Each section provides explanation and visual examples of grid systems and in-depth discussion of compositional principles and strategies. The text is interspersed with tests designed to help you retain key points you've covered in the preceding spreads, and includes illustrations sections with real world scenarios. This in-depth guide avoids the temptation to stray into other areas of design technique, preferring to cover the essential, detailed skills of the professional graphic designer to arm you with the knowledge needed for a successful start to your chosen career.
