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Book Synopsis Anecdote Library; Being the Largest Collection of Personal and Historic Anecdotes Ever Assembled in a Single Colume .. by : Editor of the Vocal library
Download or read book Anecdote Library; Being the Largest Collection of Personal and Historic Anecdotes Ever Assembled in a Single Colume .. written by Editor of the Vocal library and published by . This book was released on 1834 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Semi-Nomadic Anecdotes by : Howard Balloch
Download or read book Semi-Nomadic Anecdotes written by Howard Balloch and published by Lulu.com. This book was released on 2013-12 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a personal story of a life lived in many places, from a childhood in Newfoundland to the bustling and increasingly modern metropolis of Beijing, China. It includes stops in London and Paris and Jakarta and Prague, and many years in Ottawa, where I was lucky to serve in a number of senior positions, including Deputy Secretary to the Cabinet during the intense period leading up to the Quebec referendum on sovereignty in 1995. It is not a diary, nor a complete history of the events through which I have lived. It is simply a collection of anecdotes and events as I remember them.
Book Synopsis Judicious Advertising and Advertising Experience by :
Download or read book Judicious Advertising and Advertising Experience written by and published by . This book was released on 1915 with total page 1326 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Google Advertising Tools by : Harold Davis
Download or read book Google Advertising Tools written by Harold Davis and published by "O'Reilly Media, Inc.". This book was released on 2009-11-16 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, including how it works in general, and how Google's advertising programs in particular help you make money. You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. Google Advertising Tools focuses on best practices, with several case studies that demonstrate which approaches work well, which don't, and why. Google's ad programs can help any business with a web presence, and this guide explains precisely how to use them. Learn how to create effective campaign plans for your website Understand the PageRank algorithm, Search Engine Optimization (SEO), and Search Engine Marketing (SEM) Drive traffic to your website and make money as an advertising host Add AdSense code and Google search to your site Learn how content, search, and referral ads perform Create and edit AdWord campaigns Monitor AdWords activity and improve your campaign's performance
Book Synopsis The Write to Happiness by : Samantha Shad
Download or read book The Write to Happiness written by Samantha Shad and published by Morgan James Publishing. This book was released on 2020-02-25 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of Write Through the Crisis teaches how to craft better stories and how writing can improve the writer’s mind and their life. The Write to Happiness is a miraculous tool that helps writers change their lives in the direction they choose. With this book, author Samantha Shad teaches self-help enthusiasts and writers how to create great stories and how writing can change their life for the better, whether it is the main focal point or not. Samantha shows writers how the process for positively changing the brain and the process for writing a great story are the same. The Write to Happiness teaches story structure from the professionals to help writers understand the power of storytelling, while also teaching them: · why gossiping is central to their existence · how forgetting gives meaning · why memory is a myth · what happens in your brain when you read and when you write Now you will be able to simultaneously change your life and tell your story. Praise for The Write to Happiness “Put Samantha Shad’s book at the top of your reading list. Not just because of the masterfully delivered scientific data that demonstrates how the act of writing can provide solace for heart, body, and soul, but especially for the hard-won wisdom that teaches how we can all manifest the confidence to create conscious choice in our lives.”—Georgia Jeffries, author, screenwriter, and professor, University of Southern California School of Cinematic Arts “An intelligent, thoughtful, and thoroughly entertaining presentation of the best strategies and tactics for crafting the best stories.”—Carl Nordgren, author of Becoming a Creative Genius (again)
Book Synopsis Expositor and Current Anecdotes by :
Download or read book Expositor and Current Anecdotes written by and published by . This book was released on 1920 with total page 1232 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Shifting Stories by : Sarah M. Allen
Download or read book Shifting Stories written by Sarah M. Allen and published by BRILL. This book was released on 2020-10-26 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shifting Stories explores the tale literature of eighth- and ninth-century China to show how the written tales we have today grew out of a fluid culture of hearsay that circulated within elite society. Sarah M. Allen focuses on two main types of tales, those based in gossip about recognizable public figures and those developed out of lore concerning the occult. She demonstrates how writers borrowed and adapted stories and plots already in circulation and how they transformed them—in some instances into unique and artfully wrought tales. For most readers of that era, tales remained open texts, subject to revision by many hands over the course of transmission, unconstrained by considerations of textual integrity or authorship. Only in the mid- to late-ninth century did some readers and editors come to see the particular wording and authorship of a tale as important, a shift that ultimately led to the formation of the Tang tale canon as it is envisioned today.
Book Synopsis The Psychology of Advertising by : Bob M. Fennis
Download or read book The Psychology of Advertising written by Bob M. Fennis and published by Routledge. This book was released on 2020-10-07 with total page 809 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice. Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable causes, voting for political candidates and changing our health-related lifestyles for better or worse. This revised and fully updated third edition of The Psychology of Advertising offers a comprehensive and state-of-the art overview of psychological theorizing and research on the impact of online and offline advertising and discusses how the traces consumers leave on the Internet (their digital footprint) guides marketers in micro-targeting their advertisements. The new edition also includes new coverage of big data, privacy, personalization and materialism, and engages with the issue of the replication crisis in psychology, and what that means in relation to studies in the book. Including a glossary of key concepts, updated examples and illustrations, this is a unique and invaluable resource for advanced undergraduate and graduate students and instructors. Suitable for psychology, advertising, marketing and media courses. It is also a valuable guide for professionals working in advertising, public health, public services and political communication.
Download or read book Cumulative Book Index written by and published by . This book was released on 1925 with total page 814 pages. Available in PDF, EPUB and Kindle. Book excerpt: A world list of books in the English language.
Book Synopsis Moral Issues in the Natural Sciences and Technologies by : Jurie van den Heever
Download or read book Moral Issues in the Natural Sciences and Technologies written by Jurie van den Heever and published by AOSIS. This book was released on 2019-12-12 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reflects academically on important and relevant natural scientific disciplines, important technologies and related media to determine and communicate the moral issues and challenges within those specific fields of study, and how to deal with them morally and from a multidimensional South African context. It aims to add scientific, technological and ethical value, locally and globally, by reflecting mainly from the viewpoint of a specific scholars, writing about the most pressing moral issues or challenges raised by problems within their specific field of study. It is written mainly from a qualitative methodological perspective, including autobiographical and participatory views. The co-authors present in respective chapters their research systematically and intersectionally, based on profound theoretical analysis and reasoning. Current research in the basic and implied sciences and technologies requires sound ethical practice based on a defensible moral stance. Moral norms, in our view, are deeply grounded and evolved convictions about justice and injustice, right and wrong, good and bad. It is not about rules. This scholarly book combines the insights and expertise of established South African scholars from different disciplines and backgrounds. The contributors are all deeply committed to the value and validity of science and ethical practice across the moral spectrum. Open and responsible discussions around this topic can lead to the introduction of moral guidelines and regulations to protect the rights of individuals, animals and the environment, while simultaneously facilitating the growth of scientific practice. This collected work, with its very specific and carefully selected grouping of academic fields, aims to innovatively assist in alleviating the shortage of academic publications reflecting on the moral issues in these specific fields.
Download or read book Nanjing 1937 written by Zhaoyan Ye and published by Columbia University Press. This book was released on 2002 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Centers on the life of Ding Wenyu, a privileged, womanizing, narcissistic professor of languages, and traces the course of the affair that transforms him from outlandish rake to devoted lover."--Jacket.
Book Synopsis Privacy and the Commercial Use of Personal Information by : Paul H. Rubin
Download or read book Privacy and the Commercial Use of Personal Information written by Paul H. Rubin and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hon. Orrin G. Hatch United States Senate Electronic commerce will be pivotal to the United States economy in the 21 SI Century. With the advent ofelectronic commerce, some consumers have become concerned about the disclosure, transfer, and sale of information which businesses have collected about them. These concerns purportedly are slowing the rate ofexpansion ofelectronic commerce, thereby putting at risk the future growth of the New Economy. To reduce this risk, a variety of schemes have been proposed under which the government would regulate online privacy. Congress currently is in the midst ofa vigorous debate as to whether the government should regulate on-line privacy standards, and, ifso, what form such regulation should take. This succinct yet powerful book by Paul Rubin and Thomas Lenard goes to the heart of these issues. It explains that there is no evidence of actual consumer harm or market failure that could justify burdensome government regulation of online privacy. It describes the tremendous advantages consumers currently receive from the free flow of information collected on line, advantages which could be eliminated if the government unnecessarily regulates and stops this flow of information. It argues that the free market provides businesses with compelling incentives to adopt their own measures - such as seal programs and novel technologies - to assuage consumer privacy concerns. This book presents compelling evidence to support these and many other points central to the continuing debate in the halls of Congress and elsewhere concerningonline privacy.
Book Synopsis The Dunes Hotel and Casino: The Mob, the connections, the stories by : Geno Munari
Download or read book The Dunes Hotel and Casino: The Mob, the connections, the stories written by Geno Munari and published by TrineDay. This book was released on 2022-04-07 with total page 605 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The intent behind this book is to record classic Las Vegas history that would be lost forever if not memorialized." The Dunes operation was a spectrum of information that is intricate and mysterious at times, protected by a shroud of secrecy and intrigue that is virtually impossible to decipher. It featured different operators and Mob characters who, at various times in the history of the hotel, were involved in various ventures, including gambling, bookmaking, real estate investment, and many other business arrangements. There are more than 390 footnotes and an index. I have been working on this book for almost four years, which included many hours of research and the development of a timeline. My research helped bring forth answers to questions regarding notable gambling operators, Mafia chiefs, U.S. Senators, Governors, and memorable events. One such event solves a mystery of a bomb assassination plot and a shooting; politicians were compromised, Hoffa pulled strings, and there are heretofore undisclosed facts that involve President Kennedy's assassination. I never dreamed these details would ever be uncovered.
Download or read book The United States Catalog written by and published by . This book was released on 1925 with total page 806 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Judicious Advertising written by and published by . This book was released on 1915 with total page 956 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book British Books written by and published by . This book was released on 1911 with total page 924 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Nothing Ventured, Nothing Gained by : Tim A. Pilgrim
Download or read book Nothing Ventured, Nothing Gained written by Tim A. Pilgrim and published by Praeger. This book was released on 1997-08-11 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an in-depth case study of a joint operating arrangement (between the Seattle Times and the Seattle Post-Intelligencer) and its impact on the five surrounding daily newspapers in its market. The study examines this impact in the context of ten factors in the market, including suburbanization and direct mail. The author focuses on three major topics - circulation, advertising and staffing - to see how they have changed. The study looks at changes to see if they have an impact on the market and on the traditional role of newspapers, which is to provide information and ideas necessary for civic intelligence.
