Periodismo Transmedia

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Exploring Transmedia Journalism in the Digital Age

Author : Gambarato, Renira Rampazzo
Publisher : IGI Global
ISBN 13 : 1522537821
Total Pages : 371 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Exploring Transmedia Journalism in the Digital Age by : Gambarato, Renira Rampazzo

Download or read book Exploring Transmedia Journalism in the Digital Age written by Gambarato, Renira Rampazzo and published by IGI Global. This book was released on 2018-02-16 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.

Televisión social y transmedia

Author : Lamelo Varela, Carles
Publisher : Editorial UOC
ISBN 13 : 8491163700
Total Pages : 124 pages
Book Rating : 4.4/5 (911 download)

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Book Synopsis Televisión social y transmedia by : Lamelo Varela, Carles

Download or read book Televisión social y transmedia written by Lamelo Varela, Carles and published by Editorial UOC. This book was released on 2016-12-04 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: La forma de consumir televisión está cambiando a gran velocidad. Las narrativas transmedia, el consumo en dispositivos móviles, la gamificación, las llamadas «segundas pantallas», la implicación con redes 2.0 y la audiencia social representan un reto, pero también ofrecen enormes posibilidades para los creadores de contenidos audiovisuales. El concepto de televisión basada en el broadcasting cede su protagonismo a los contenidos con implicación en social media y concepción transmedia. Este libro nos acerca a las nuevas rutinas productivas y al diseño de estrategias acordes con este nuevo paradigma comunicativo, y lo hace combinando los referentes académicos con aportaciones directas de la industria de la comunicación y el análisis de casos de éxito para ofrecer a los lectores la posibilidad de comprender en qué medida está cambiando el audiovisual, los espectadores y las dinámicas sociales en torno a la televisión.

The Routledge Companion to Transmedia Studies

Author : Matthew Freeman
Publisher : Routledge
ISBN 13 : 1351054880
Total Pages : 666 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis The Routledge Companion to Transmedia Studies by : Matthew Freeman

Download or read book The Routledge Companion to Transmedia Studies written by Matthew Freeman and published by Routledge. This book was released on 2018-10-09 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt: Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and communication departments across the academy. The Routledge Companion to Transmedia Studies is the definitive volume for scholars and students interested in comprehending all the various aspects of transmediality. This collection, which gathers together original articles by a global roster of contributors from a variety of disciplines, sets out to contextualize, problematize and scrutinize the current status and future directions of transmediality, exploring the industries, arts, practices, cultures, and methodologies of studying convergent media across multiple platforms.

Theory, Development, and Strategy in Transmedia Storytelling

Author : Renira Rampazzo Gambarato
Publisher : Routledge
ISBN 13 : 1000078523
Total Pages : 137 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Theory, Development, and Strategy in Transmedia Storytelling by : Renira Rampazzo Gambarato

Download or read book Theory, Development, and Strategy in Transmedia Storytelling written by Renira Rampazzo Gambarato and published by Routledge. This book was released on 2020-05-17 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores transmedia dynamics in various facets of fiction and nonfiction transmedia studies. Moving beyond the presentation/definition of transmediality as a field of study, the authors examine novel advancements in the theory, methodological development, and strategic planning of transmedia storytelling. Drawing upon a theoretical foundation grounded in Peircean semiotics and reflected in the methodological approaches to fiction and nonfiction transmedia projects, the chapters delve into diverse case studies, such as The Handmaid’s Tale and mega sporting events like the Olympics and FIFA World Cup, that illustrate the applications of our own methods and the implications of the logic behind transmedia dynamics. Expanding upon their own scholarship, the authors tackle the relevant topic of transmedia journalism, and present new approaches to transmedia strategic planning around educational initiatives in developing countries. The book is an important reference for scholars and students of media studies, education, journalism and transmedia, and those interested in comprehending theory, methodological development, and strategic planning of transmediality.

Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies

Author : Hernández-Santaolalla, Víctor
Publisher : IGI Global
ISBN 13 : 1799831205
Total Pages : 457 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies by : Hernández-Santaolalla, Víctor

Download or read book Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies written by Hernández-Santaolalla, Víctor and published by IGI Global. This book was released on 2020-04-24 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: As media evolves with technological improvement, communication changes alongside it. In particular, storytelling and narrative structure have adapted to the new digital landscape, allowing creators to weave immersive and enticing experiences that captivate viewers. These experiences have great potential in marketing and advertising, but the medium’s methods are so young that their potential and effectiveness is not yet fully understood. Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies is a collection of innovative research that explores transmedia storytelling and digital marketing strategies in relation to audience engagement. Highlighting a wide range of topics including promotion strategies, business models, and prosumers and influencers, this book is ideally designed for digital creators, advertisers, marketers, consumer analysts, media professionals, entrepreneurs, managers, executives, researchers, academicians, and students.

Media and Metamedia Management

Author : Francisco Campos Freire
Publisher : Springer
ISBN 13 : 3319460684
Total Pages : 514 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis Media and Metamedia Management by : Francisco Campos Freire

Download or read book Media and Metamedia Management written by Francisco Campos Freire and published by Springer. This book was released on 2016-11-21 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media and Metamedia Management has contributions from seven prestigious experts, who offer their expertise and the view from their vantage point on communication, journalism, advertising, audiovisual, and corporate, political, and digital communication, paying special attention to the role of new technologies, the Internet and social networks, also from an ethics and legal dimension. A total of 118 authors belonging to 31 universities from Spain, Portugal, England and Ecuador have contributed to this book edited, coordinated and introduced by professors Francisco Campos-Freire and Xosé López-García, from the University of Santiago de Compostela, José Rúas-Araújo, from the University of Vigo, and Valentín A. Martínez-Fernández, from the University of A Coruña. Readers may also enjoy 66 articles, grouped into diverse chapters, on Journalism and cyberjournalism, audiovisual sector and media economy, corporate and institutional communication, and new media and metamedia.

¡Sonríe, te están puntuando!

Author : Roberto Aparici
Publisher : Editorial GEDISA
ISBN 13 : 8416919747
Total Pages : 237 pages
Book Rating : 4.4/5 (169 download)

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Book Synopsis ¡Sonríe, te están puntuando! by : Roberto Aparici

Download or read book ¡Sonríe, te están puntuando! written by Roberto Aparici and published by Editorial GEDISA. This book was released on 2017-11 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Public Value Blueprint

Author : Martín Vaz Álvarez
Publisher : Springer Nature
ISBN 13 : 3031608240
Total Pages : 201 pages
Book Rating : 4.0/5 (316 download)

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Book Synopsis The Public Value Blueprint by : Martín Vaz Álvarez

Download or read book The Public Value Blueprint written by Martín Vaz Álvarez and published by Springer Nature. This book was released on 2024 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Zusammenfassung: In today's rapidly changing media landscape, Public Service Media (PSM) stands as a beacon of trust, credibility, and quality. As technological advancements reshape communication, PSM must adapt to new formats while tackling the challenges and threats that arise. This edited volume explores the vital role of PSM in an evolving media ecosystem, focusing on reinforcing trust and highlighting its indispensable features. Divided into three distinct sections, this book offers a comprehensive exploration of the challenges and discussions surrounding PSM. The first section delves into the corporate culture, governance systems, and public service values that define PSM as a trustworthy institution. The second section focuses on innovation, collaboration, and new approaches within the digital sphere. The final section sheds light on the impact of technology on PSM, including AI, algorithm-based technologies, and the game-changing potential of 5G. Drawing on the expertise of 40 academics from 20 universities across a dozen countries, this volume presents a proactive and confidence-driven perspective, reaffirming the purpose and legitimacy of PSM in a democratic, informed society. As such it will be of use to students and scholars interested in political science, communication, media, public administration, and policy studies

Total Journalism

Author : Jorge Vázquez-Herrero
Publisher : Springer Nature
ISBN 13 : 3030880281
Total Pages : 283 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Total Journalism by : Jorge Vázquez-Herrero

Download or read book Total Journalism written by Jorge Vázquez-Herrero and published by Springer Nature. This book was released on 2022-01-20 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to explore the diverse landscape of journalism in the third decade of the twenty-first century, constantly changing and still dealing with the consequences of a global pandemic. ‘Total journalism’ is the concept that refers to the renewed and current journalism that employs all available techniques, technologies, and platforms. Authors discuss the innovative nature of journalism, the influence of big data and information disorders, models, professionals and audiences, as well as the challenges of artificial intelligence. The book gives an up-to-date overview of these perspectives on journalistic production and distribution. The effects of misinformation and the challenge of artificial intelligence are of specific relevance in this book. Readers can enjoy with contributions from prestigious experts and researchers who make this book an interesting resource for media professionals and researchers in media and communication studies.

Transmediality in Independent Journalism

Author : Dilek Gürsoy
Publisher : Routledge
ISBN 13 : 1000060853
Total Pages : 95 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Transmediality in Independent Journalism by : Dilek Gürsoy

Download or read book Transmediality in Independent Journalism written by Dilek Gürsoy and published by Routledge. This book was released on 2020-03-05 with total page 95 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transmediality in Independent Journalism investigates mainstream journalism and its escape routes to independence through transmedia strategies. Within the scope of the latest debates in Turkey, the author argues that the function of transmediality in Turkish journalism is gradually shifting from being only a commercial entity to becoming a political system for social change, a survival mechanism for independent journalists to reach out to diverse audiences, and gain back the public trust. Bringing a fresh perspective to recent studies on cultures of transmediality along with an in-depth analysis of three contemporary Turkish cases, the book: Builds upon questions of whether transmedia storytelling can offer a support system to construct an alternative news media world in a political context such as Turkey’s Examines how transmedia storytelling can reach places the mainstream news media can’t control Explores whether transmedia storytelling can sustain the survival of an independent journalist in Turkey’s political context Looking beyond the case of Turkey, this study will be an important addition to the literature on rethinking journalistic form and practice, teaching transmedia strategies, and social communication. It will be of great benefit to students and scholars of journalism studies, transmedia studies, and media and communication studies.

Recent Advances in Information Systems and Technologies

Author : Álvaro Rocha
Publisher : Springer
ISBN 13 : 3319565419
Total Pages : 617 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Recent Advances in Information Systems and Technologies by : Álvaro Rocha

Download or read book Recent Advances in Information Systems and Technologies written by Álvaro Rocha and published by Springer. This book was released on 2017-03-27 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a selection of papers from the 2017 World Conference on Information Systems and Technologies (WorldCIST'17), held between the 11st and 13th of April 2017 at Porto Santo Island, Madeira, Portugal. WorldCIST is a global forum for researchers and practitioners to present and discuss recent results and innovations, current trends, professional experiences and challenges involved in modern Information Systems and Technologies research, together with technological developments and applications. The main topics covered are: Information and Knowledge Management; Organizational Models and Information Systems; Software and Systems Modeling; Software Systems, Architectures, Applications and Tools; Multimedia Systems and Applications; Computer Networks, Mobility and Pervasive Systems; Intelligent and Decision Support Systems; Big Data Analytics and Applications; Human–Computer Interaction; Ethics, Computers & Security; Health Informatics; Information Technologies in Education; and Information Technologies in Radiocommunications.

Innovative Perspectives on Corporate Communication in the Global World

Author : Olvera-Lobo, María Dolores
Publisher : IGI Global
ISBN 13 : 179986801X
Total Pages : 319 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Innovative Perspectives on Corporate Communication in the Global World by : Olvera-Lobo, María Dolores

Download or read book Innovative Perspectives on Corporate Communication in the Global World written by Olvera-Lobo, María Dolores and published by IGI Global. This book was released on 2021-04-23 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's global markets demand that companies of all sizes look to international markets for potential customers. The successive crises that have taken place in the last decade make the internationalization of companies essential. This situation is further aggravated in the case of SMEs, as surviving only from national markets is becoming increasingly difficult. Indeed, the economic sphere is in constant flux, which demands that companies have a great capacity for adaptation to face the new challenges of an ever more globalized and difficult market. In this context, new forms of business communication are emerging, especially through the web and new technologies. Digital marketing and the dissemination of corporate information have become key processes for the success of companies. It is therefore crucial to research different digital marketing processes and ways of breaking down linguistic and cultural barriers between users from different sociolinguistic contexts. Innovative Perspectives on Corporate Communication in the Global World contains different contributions focused on the description of methods, processes, and tools that can be adopted to achieve corporate internationalization goals. The chapters provide a comprehensive review of the why, what, and how of disseminating corporate information and promoting corporate digital communication into internationalization processes. These strategies can be related to the development of digital tools, the design of new corporate communication strategies, the proposal of new ways of breaking social and linguistic barriers between technology users, or the creation of new methodologies aimed at evaluating the effectiveness of digital marketing strategies. This book is ideal for marketers, managers, executives, entrepreneurs, practitioners, researchers, academicians, and students interested in new corporate communication strategies and their effectiveness.

Journalism and Ethics: Breakthroughs in Research and Practice

Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1522583602
Total Pages : 938 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Journalism and Ethics: Breakthroughs in Research and Practice by : Management Association, Information Resources

Download or read book Journalism and Ethics: Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-05-03 with total page 938 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the modern hyperconnected society, consumers are able to access news from a variety of channels, including social media, television, mobile devices, the internet, and more. From sensationalist headlines designed to attract click-throughs to accusations of bias assigned to specific news sources, it is more important now than ever that the media industry maintains best practices and adheres to ethical reporting. By properly informing citizens of critical national concerns, the media can help to transform society and promote active participation. Journalism and Ethics: Breakthroughs in Research and Practice examines the impacts of journalism on society and the media’s responsibility to accurately inform citizens of government and non-government activities in an ethical manner. It also provides emerging research on multimedia journalism across various platforms and formats using digital technologies. Highlighting a range of pertinent topics such as investigative journalism, freedom of expression, and media regulation, this publication is an ideal reference source for media professionals, public relations officers, reporters, news writers, scholars, academicians, researchers, and upper-level students interested in journalism and journalistic ethics.

Global Convergence Cultures

Author : Matthew Freeman
Publisher : Routledge
ISBN 13 : 1351743201
Total Pages : 331 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Global Convergence Cultures by : Matthew Freeman

Download or read book Global Convergence Cultures written by Matthew Freeman and published by Routledge. This book was released on 2018-05-03 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s convergent media industries readily produce stories that span multiple media, telling the tales of superheroes across comics, film and television, inviting audiences to participate in the popular universes across cinema, novels, the Web, and more. This transmedia phenomenon may be a common strategy in Hollywood’s blockbuster fiction factory, tied up with digital marketing and fictional world-building, but transmediality is so much more than global movie franchises. Different cultures around the world are now making new and often far less commercial uses of transmediality, applying this phenomenon to the needs and structures of a nation and re-thinking it in the form of cultural, political and heritage projects. This book offers an exploration of these national and cultural systems of transmediality around the world, showing how national cultures – including politics, people, heritage, traditions, leisure and so on – are informing transmediality in different countries. The book spans four continents and twelve countries, looking across the UK, Spain, Portugal, France, Estonia, USA, Canada, Colombia, Brazil, Japan, India, and Russia.

La educación mediática y los profesionales de la comunicación

Author : Alejandro Buitrago, Eva Navarro y Agustín García Matilla
Publisher : Editorial GEDISA
ISBN 13 : 8416572011
Total Pages : 192 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis La educación mediática y los profesionales de la comunicación by : Alejandro Buitrago, Eva Navarro y Agustín García Matilla

Download or read book La educación mediática y los profesionales de la comunicación written by Alejandro Buitrago, Eva Navarro y Agustín García Matilla and published by Editorial GEDISA. This book was released on 2015-11-15 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro recoge los testimonios de los profesionales de la comunicación sobre un asunto de máxima actualidad y da algunas respuestas a preguntas tales sobre: ¿Cómo enfocar las múltiples alfabetizaciones necesarias para reforzar la formación de una ciudadanía más educada? ¿En qué competencias deberíamos formar a los ciudadanos? ¿Cuáles son los principales contenidos que los profesionales de la comunicación deberían conocer? ¿Cómo renovar unas metodologías docentes obsoletas que no se corresponden con las exigencias del actual universo transmedia?

Information Visualization in The Era of Innovative Journalism

Author : Carlos Toural-Bran
Publisher : Routledge
ISBN 13 : 1000060454
Total Pages : 233 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Information Visualization in The Era of Innovative Journalism by : Carlos Toural-Bran

Download or read book Information Visualization in The Era of Innovative Journalism written by Carlos Toural-Bran and published by Routledge. This book was released on 2020-04-21 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information Visualization in the Era of Innovative Journalism brings together over 30 authors from countries around the world to synthesize how recent technological innovations have impacted the development, practice and consumption of contemporary journalism. As technology rapidly progresses, shifts, and innovates, there have been immense changes in the way we communicate. This book collects research from around the world that takes an in-depth look at the primary transformations related to journalistic innovation in recent times. High-profile contributors provide cutting-edge scholarship on innovation in journalism as it relates to emergent topics such as virtual reality, podcasting, multimedia infographics, social media, mobile storytelling and others. The book pays special attention to the development of information visualization and the ability of recent innovations to meet audience needs and desires. Students and scholars studying contemporary journalism history and practice will find this a vital and up-to-date resource, as well as those studying communication technology as it relates to marketing, PR or mass media broadly.

Emerging Practices in the Age of Automated Digital Journalism

Author : Berta García-Orosa
Publisher : Taylor & Francis
ISBN 13 : 1000771555
Total Pages : 161 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Emerging Practices in the Age of Automated Digital Journalism by : Berta García-Orosa

Download or read book Emerging Practices in the Age of Automated Digital Journalism written by Berta García-Orosa and published by Taylor & Francis. This book was released on 2022-10-21 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging Practices in the Age of Automated Digital Journalism provides detailed insight into the current state of journalism and its future challenges. The book brings together a global team of authors to review and analyse emerging practices in the automated digital scenario through which journalism is being reshaped, such as novel languages, storytelling forms, and business models. Providing a much-needed review of the field to apprehend the knowledge and experience acquired, the collection also offers an up-to-date overview of digital journalism today, outlining those trends pointing to the future of journalism practice and media in the online sphere. Through a multidisciplinary and international approach, chapters delve into the main technological changes that digital journalism has recently faced, closely related to digital native media, novel storytelling forms, social media, innovation, television broadcasting, new media management structures and procedures, content automation, fact-checking, web analytics, and social audiences. Offering new insights into this fast-developing area, this volume will be an engaging and vital resource for media professionals and researchers in journalism and communication studies, as well as those interested in contemporary journalism practice and communication technology.