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Author :
Publisher : Oxford Business Group
ISBN 13 : 1907065636
Total Pages : 272 pages
Book Rating : 4.9/5 (7 download)
Download or read book The Report: Thailand 2012 written by and published by Oxford Business Group. This book was released on 2011 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Oxford Business Group
Publisher : Oxford Business Group
ISBN 13 : 1910068578
Total Pages : 236 pages
Book Rating : 4.9/5 (1 download)
Download or read book The Report: Thailand 2016 written by Oxford Business Group and published by Oxford Business Group. This book was released on 2016-04-15 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to the UN Conference on Trade and Development, Thailand has been among eight priority destinations for foreign investment since 2012. Factors weighing on growth in 2016 will include an ongoing economic slowdown, weakening global demand for Thai exports and growing levels of consumer debt. The government’s investment promotion agenda, while perhaps more complicated than in previous years, also addresses the dual challenge of labour shortages and the middle-income trap through promotion of both labour-intensive and high-tech industries, while potential membership in two major trade blocs could see regional and international exports soar in the coming years. Although the near-term forecast is dampened by global volatility, weakening demand and the impact of China’s slowdown, trade in Thailand will remain on an upwards trajectory in 2016, and investment, though unlikely to meet government targets, is nonetheless expected to bounce back from a challenging 2015.
Author : Suzanne S. Finney
Publisher : University of Hawaii Press
ISBN 13 : 0824853792
Total Pages : 353 pages
Book Rating : 4.8/5 (248 download)
Download or read book At Home and in the Field written by Suzanne S. Finney and published by University of Hawaii Press. This book was released on 2015-07-30 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crossing disciplinary boundaries, At Home and in the Field is an anthology of twenty-first century ethnographic research and writing about the global worlds of home and disjuncture in Asia and the Pacific Islands. These stories reveal novel insights into the serendipitous nature of fieldwork. Unique in its inclusion of "homework"—ethnography that directly engages with issues and identities in which the ethnographer finds political solidarity and belonging in fields at home—the anthology contributes to growing trends that complicate the distinction between "insiders" and "outsiders." The obligations that fieldwork engenders among researchers and local communities are exemplified by contributors who are often socially engaged with the peoples and places they work. In its focus on Asia and the Pacific Islands, the collection offers ethnographic updates on topics that range from ritual money burning in China to the militarization of Hawai'i to the social role of text messages in identifying marriage partners in Vanuatu to the cultural power of robots in Japan. Thought provoking, sometimes humorous, these cultural encounters will resonate with readers and provide valuable talking points for exploring the human diversity that makes the study of ourselves and each other simultaneously rewarding and challenging.
Author :
Publisher : Oxford Business Group
ISBN 13 : 1907065385
Total Pages : 266 pages
Book Rating : 4.9/5 (7 download)
Download or read book The Report: Thailand 2011 written by and published by Oxford Business Group. This book was released on 2011 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Thomas Baudinette
Publisher : Bloomsbury Publishing
ISBN 13 : 1350330655
Total Pages : 249 pages
Book Rating : 4.3/5 (53 download)
Download or read book Boys Love Media in Thailand written by Thomas Baudinette and published by Bloomsbury Publishing. This book was released on 2023-10-05 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past several years, the Thai popular culture landscape has radically transformed due to the emergence of Boys Love (BL) soap operas which celebrate the love between handsome young men. Boys Love Media in Thailand: Celebrity, Fans, and Transnational Asian Queer Popular Culture is the first book length study of this increasingly significant transnational pop culture phenomenon. Drawing upon six years of ethnographic research, the book reveals BL's impacts on depictions of same-sex desire in Thai media culture and the resultant mainstreaming of queer romance through new forms of celebrity and participatory fandom. The author explores how the rise of BL has transformed contemporary Thai consumer culture, leading to heterosexual female fans of male celebrities who perform homoeroticism becoming the main audience to whom Thai pop culture is geared. Through the case study of BL, this book thus also investigates how Thai media is responding to broader regional trends across Asia where the economic potentials of female and queer fans are becoming increasingly important. Baudinette ultimately argues that the center of queer cultural production in Asia has shifted from Japan to Thailand, investigating both the growing international fandom of Thailand's BL series as well as the influence of international investment into the development of these media. The book particularly focuses on specific case studies of the fandom for Thai BL celebrity couples in Thailand, China, the Philippines, and Japan to explore how BL series have transformed each of these national contexts' queer consumer cultures.
Author : John Walsh
Publisher : Elsevier
ISBN 13 : 1780632525
Total Pages : 271 pages
Book Rating : 4.7/5 (86 download)
Download or read book The Globalisation of Executives and Economies written by John Walsh and published by Elsevier. This book was released on 2006-12-31 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: How has globalisation affected the executives and economy of Thailand, one of the most dynamically growing countries in East Asia? This book provides coverage of crucial industrial sectors in the Thai economy, comparisons between the past and the present Thai economy and a variety of studies aiming to explain the behaviour of Thai executives and consumers. - A comprehensive approach to the globalisation of Thai executives and companies - Written by a variety of industry and academic specialists - Avoids academic jargon in explaining real-life issues in an easy to read style
Author : Jef I Richards
Publisher : Rowman & Littlefield
ISBN 13 : 1538141221
Total Pages : 465 pages
Book Rating : 4.5/5 (381 download)
Download or read book A History of Advertising written by Jef I Richards and published by Rowman & Littlefield. This book was released on 2022-05-15 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising has always been a uniquely influential social force. It affects what we buy, what we believe, who we elect, and so much more. We tend to know histories of other massive social forces, but even people working in advertising often have a tenuous grasp of their field's background. This book slices advertising's history into a smörgåsbord of specific topics like advertising to children, political advertising, people's names as advertisements, 3D advertising, programmatic buying, and so much more, offering a synopsis of how each developed and the role it played in this discipline. In doing so, many firsts are identified, such as the first full-page color magazine advertisement, and the first point-of-purchase advertisement. This book also reaches back farther in search of the earliest advertisements, and it tells the story of the variety of techniques used by our ancestors to promote their products and ideas. Part textbook, part reference, the book is an advertising museum in portable form suitable for all levels of students, scholars, and arm-chair enthusiasts. (Please note that the hardback and eBook formats of this book feature full-color printing. The paperback is grayscale.)
Author : Larry D. Kelley
Publisher : Taylor & Francis
ISBN 13 : 1000814564
Total Pages : 312 pages
Book Rating : 4.0/5 (8 download)
Download or read book Advertising Media Planning written by Larry D. Kelley and published by Taylor & Francis. This book was released on 2022-12-30 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluating a media plan. This 5th edition has been fully updated to include: • An emphasis throughout on digital and global media planning • New chapters on the role of brand communication, media planning and data analytics, paid media, mobile media, influencer marketing, and B2B media • New mini-case studies and innovation-focused call-out boxes throughout, showcasing media examples from Europe, the United States, and Asia • Discussion questions to foster engagement and understanding A highly regarded new edition, this practical and integrated textbook should be core reading for advanced undergraduate and postgraduate students studying Media Planning, Advertising Management, Integrated Marketing Communication, and Brand Management. Instructor resources include: PowerPoint slides, a test bank, and an instructor manual.
Download or read book HWM written by and published by . This book was released on 2008-11 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Singapore's leading tech magazine gives its readers the power to decide with its informative articles and in-depth reviews.
Author : Medhi Krongkaew
Publisher : Springer
ISBN 13 : 1349239097
Total Pages : 402 pages
Book Rating : 4.3/5 (492 download)
Download or read book Thailand’s Industrialization and its Consequences written by Medhi Krongkaew and published by Springer. This book was released on 1995-06-12 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Professor Krongkaew is one of Thailands best known academic economists, and he has brought together an impressive number of authorities on the modern Thai economy. The resulting book should be of great value to anyone wanting an authoritative and comprehensive overview of recent developments in one of Asias most dynamic economies.' - Anne Booth, School of Oriental and African Studies, University of London The book is divided into 4 parts. Part 1 gives an overview of Thai industrialization and the roles of agriculture, manufactured exports, direct foreign investment and tourism as major contributors to recent fast economic growth. Part 2 analyses the impact of industrialization on government finance, monetary policy, urbanisation, and household welfare. Part 3 further investigates impact on political development, social values, the environment, and education, health and science and technology. Part 4 looks at a future role of Thailand as a newly industrialized country in Asia.
Author : Glen Lewis
Publisher : Routledge
ISBN 13 : 1134217676
Total Pages : 243 pages
Book Rating : 4.1/5 (342 download)
Download or read book Virtual Thailand written by Glen Lewis and published by Routledge. This book was released on 2007-05-07 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by an established expert on Thailand, this is one of the first books to fully investigate the Thai media’s role during the Thaksin government’s first term. Incorporating political economy and media theory, the book provides a unique insight into globalization in Southeast Asia, analyzing the role of communications and media in regional cultural politics. Examining the period from the mid 1990s, Lewis makes a sustained comparison between Thailand and its neighbouring countries in relation to the media, business, politics and popular culture. Covering issues including business development, tourism, the Thai movie industry and the war on terror, the book argues that globalization as it relates to media, can be patterned on Thai experiences.
Author : Jody Houton
Publisher : Tuttle Publishing
ISBN 13 : 1462917143
Total Pages : 161 pages
Book Rating : 4.4/5 (629 download)
Download or read book Geek in Thailand written by Jody Houton and published by Tuttle Publishing. This book was released on 2016-01-26 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Geek in Thailand is a light-hearted but perceptive look at one of the world's most visited countries from the viewpoint of a young foreign resident. More than just a Thai travel guide, it offers a concise but insightful take on Thailand for tourists, expats, would-be expats, and others--anyone, in fact, with interest in visiting or learning about the Land of Smiles. Packed with short articles accompanied by sidebar stories and interviews and evocative color photographs, the author paints a vivid and revealing picture of a country built on a deep reverence for nation, religion and monarchy, yet with its own distinct, individualistic perspective. Subjects range from the touchstones of Thai culture and history, such as its politics and economy, Buddhism and folklore, to chapters on traditional Thai design and craftsmanship, including its highly acclaimed architecture and fine silk textiles. There are also chapters on the globally popular Thai food and entertainment like kickboxing and cabaret. Chapters on the Thai character and cultural do's and don'ts will allow the reader to go beyond the Thai smile. For visitors to the country, the author includes his top ten things to see and do in the main tourist destinations as well as an account of the main festivals and tips on getting around.
Author : Nicholas Grossman
Publisher : Editions Didier Millet
ISBN 13 : 9814217123
Total Pages : 446 pages
Book Rating : 4.8/5 (142 download)
Download or read book Chronicle of Thailand written by Nicholas Grossman and published by Editions Didier Millet. This book was released on 2009 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chronicle of Thailand is the story of Thailand during the reign of King Bhumibol Adulyadej. Beginning on the day he was crowned, 9 June 1946, the book presents a vivid eyewitness account of Thailand's development through the major news events of the last 64 years.
Author : Glen Lewis
Publisher : Routledge
ISBN 13 : 1134217668
Total Pages : 256 pages
Book Rating : 4.1/5 (342 download)
Download or read book Virtual Thailand written by Glen Lewis and published by Routledge. This book was released on 2007-05-07 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written by an established expert on Thailand, this is one of the first books to fully investigate the Thai media’s role during the Thaksin government’s first term. Incorporating political economy and media theory, the book provides a unique insight into globalization in Southeast Asia, analyzing the role of communications and media in regional cultural politics. Examining the period from the mid 1990s, Lewis makes a sustained comparison between Thailand and its neighbouring countries in relation to the media, business, politics and popular culture. Covering issues including business development, tourism, the Thai movie industry and the war on terror, the book argues that globalization as it relates to media, can be patterned on Thai experiences.
Author : Arne Kislenko
Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313058385
Total Pages : 222 pages
Book Rating : 4.3/5 (13 download)
Download or read book Culture and Customs of Thailand written by Arne Kislenko and published by Bloomsbury Publishing USA. This book was released on 2004-05-30 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thailand is rapidly industrializing, dramatically improving the living standards of its people, and gradually developing a more democratic society. Despite such profound changes, traditional Thai culture has not only survived, but has also, in many respects, prospered. Although famous for its food, and despite its increasing popularity as a tourist destination, Thailand remains relatively unknown to most Westerners. Culture and Customs of Thailand presents the traditional culture and customs against the backdrop of modern times. Thailand has always been an important Southeast Asian country. With a long-reigning monarchy, it is the only country in the region that has never been colonized by a Western power or suffered bloody revolutions and wars. It was the first Asian country to establish diplomatic relations with the United States, and has remained a constant ally. Thailand has emerged as a considerable economic force as the world's largest rice and rubber producer and remains a regional political power. Against this historical framework, Kislenko deftly introduces the traditional and modern strands of the dominant Buddhist faith and other religions, such as animism. Coverage includes literature, the arts, architecture-including the Thai Wat-food and dress, gender and marriage, festivals and fun, and social customs. Kislenko also balances the portrait with discussions of threats from globalization, AIDS and sex tourism, the drug trade, and corruption in business and government. Evocative photos, a country map, a timeline, and a chronology complete the coverage. This reference is the best source for students and general readers to gain substantial, sweeping insight into the Thais and their land of smiles.
Author : Bonnie G. Smith
Publisher : Macmillan
ISBN 13 : 0312559860
Total Pages : 338 pages
Book Rating : 4.3/5 (125 download)
Download or read book Sources of Crossroads and Cultures, Volume II: Since 1300 written by Bonnie G. Smith and published by Macmillan. This book was released on 2012 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ted Gugelyk
Publisher : First Edition Design Pub.
ISBN 13 : 1622874250
Total Pages : 19 pages
Book Rating : 4.6/5 (228 download)
Download or read book A Girl’s Life in Moon River Village, Thailand written by Ted Gugelyk and published by First Edition Design Pub.. This book was released on 2013-10-18 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt: Village girls torn between two worlds indulge in sex at a very early age. Teen age pregnancy, drug use, dropping out of school and running away from home have become common. Extended families once dependent on young people for labor are left on their own. Young people escape from the villages. Some will return, to die of HIV, privately, hiding their illness silently, adding more shame to their family’s lives. Fathers and mothers and grandparents, illiterate but hard working and honest, are left wondering - How did all this come about so quickly? Why did village life centuries old break apart? This is a story about “Happy”, a young girl from a rural Thai farming village. She is a happy girl because she escaped the confines of her parent’s rice fields and the restrictions of village life, where everyone knows everyone and everyone contributes to village labor. She is happy because she is liberated from all that is loved by her farmer parents and traditional village people. She is free of farm labor and free from helping her extended family harvest rice. “Happy” is free because she entered the “entertainment industry” of Bangkok, Pattaya and Phuket, free to dance naked to the intoxicating sounds of rap music, free and happy to sell her sex. Poverty and lack of education is the sex trafficker. It is more anonymous, but its face is everywhere. It is the mother of ignorance and the father of futility. This is a story written by the only Western man living in a remote Thai village. He writes what he observes. He writes about the characters in his small village: “Happy”, “The Solder Man” and his wife, “The Pumpui Fat Lady”, “Buddhist Monks” who come to rid a place from bad spirits manifesting themselves as pests; bed bugs, cock roaches and fleas. And he writes about “Kitty” a seven year-old girl infected by HIV, brought to the village by her prostitute mother who hopes to find someone to care for “Kitty” before mama dies. It is a story of dramatic social change and the breakup of traditional Thai village life. Keywords - Thailand, Rural Thai Village Life, Prostitution, Social Change, Issan, Teen Pregnancy
