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Author : Evan Morrison Woodward
Publisher :
ISBN 13 :
Total Pages : 382 pages
Book Rating : 4.:/5 (39 download)
Download or read book Our Campaigns written by Evan Morrison Woodward and published by . This book was released on 1865 with total page 382 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ronald E. Rice
Publisher : SAGE
ISBN 13 : 9780761922063
Total Pages : 444 pages
Book Rating : 4.9/5 (22 download)
Download or read book Public Communication Campaigns written by Ronald E. Rice and published by SAGE. This book was released on 2001 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edition provides readers with a comprehensive, up-to-date look into the field of public communication campaigns. It includes a variety of recent campaign dimensions, such as community-orientated and entertainment-education campaigns.
Author : Emily L. Thuma
Publisher : Haymarket Books
ISBN 13 :
Total Pages : 281 pages
Book Rating : 4.8/5 (889 download)
Download or read book All Our Trials written by Emily L. Thuma and published by Haymarket Books. This book was released on 2024-11-12 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: A vital history of organizing within and beyond the walls of women’s prisons in the 1970s, illuminating a crucial chapter in today’s abolition feminist struggles. This new edition of an award-winning book features a foreword from acclaimed scholar-activist Sarah Haley and an afterword by Thuma. During the 1970s, grassroots activists within and beyond the walls of women’s prisons forged a radical politics against gender violence and incarceration. Scholar-activist Emily L. Thuma traces the making of this anticarceral feminism at the intersections of struggles for racial and economic justice, imprisoned and institutionalized people’s rights, and gender and sexual liberation. All Our Trials chronicles the organizing, ideas, and influence of those who placed criminalized and marginalized women at the heart of their antiviolence mobilizations. This activism confronted a "tough on crime" political agenda and clashed with the mainstream women’s movement’s strategy of resorting to the criminal legal system as a solution to sexual and domestic violence. Drawing on extensive research, Thuma weaves together the stories of mass defense campaigns, prisoner uprisings, coalition organizing, and activist publications that cut through prison walls. In the process, All Our Trials reveals a vibrant culture of opposition to interpersonal and state violence that both transforms our understanding of 1970s social movements and illuminates the history of present struggles for transformative justice. Winner of the 2020 Lambda Literary Award for LGBTQ Studies Shortlisted for the Organization of American Historians’ Nickliss Prize and the American Studies Association’s Romero Prize
Author : Robert S. Erikson
Publisher : University of Chicago Press
ISBN 13 : 0226922162
Total Pages : 221 pages
Book Rating : 4.2/5 (269 download)
Download or read book The Timeline of Presidential Elections written by Robert S. Erikson and published by University of Chicago Press. This book was released on 2012-08-24 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: In presidential elections, do voters cast their ballots for the candidates whose platform and positions best match their own? Or is the race for president of the United States come down largely to who runs the most effective campaign? It’s a question those who study elections have been considering for years with no clear resolution. In The Timeline of Presidential Elections, Robert S. Erikson and Christopher Wlezien reveal for the first time how both factors come into play. Erikson and Wlezien have amassed data from close to two thousand national polls covering every presidential election from 1952 to 2008, allowing them to see how outcomes take shape over the course of an election year. Polls from the beginning of the year, they show, have virtually no predictive power. By mid-April, when the candidates have been identified and matched in pollsters’ trial heats, preferences have come into focus—and predicted the winner in eleven of the fifteen elections. But a similar process of forming favorites takes place in the last six months, during which voters’ intentions change only gradually, with particular events—including presidential debates—rarely resulting in dramatic change. Ultimately, Erikson and Wlezien show that it is through campaigns that voters are made aware of—or not made aware of—fundamental factors like candidates’ policy positions that determine which ticket will get their votes. In other words, fundamentals matter, but only because of campaigns. Timely and compelling, this book will force us to rethink our assumptions about presidential elections.
Author : Wikipedia contributors
Publisher : e-artnow sro
ISBN 13 :
Total Pages : 2760 pages
Book Rating : 4./5 ( download)
Download or read book Focus On: 100 Most Popular 20Th-century American Politicians written by Wikipedia contributors and published by e-artnow sro. This book was released on with total page 2760 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : D. Sunshine Hillygus
Publisher : Princeton University Press
ISBN 13 : 1400831598
Total Pages : 268 pages
Book Rating : 4.4/5 (8 download)
Download or read book The Persuadable Voter written by D. Sunshine Hillygus and published by Princeton University Press. This book was released on 2014-04-24 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of wedge issues such as abortion, gay marriage, and immigration has become standard political strategy in contemporary presidential campaigns. Why do candidates use such divisive appeals? Who in the electorate is persuaded by these controversial issues? And what are the consequences for American democracy? In this provocative and engaging analysis of presidential campaigns, Sunshine Hillygus and Todd Shields identify the types of citizens responsive to campaign information, the reasons they are responsive, and the tactics candidates use to sway these pivotal voters. The Persuadable Voter shows how emerging information technologies have changed the way candidates communicate, who they target, and what issues they talk about. As Hillygus and Shields explore the complex relationships between candidates, voters, and technology, they reveal potentially troubling results for political equality and democratic governance. The Persuadable Voter examines recent and historical campaigns using a wealth of data from national surveys, experimental research, campaign advertising, archival work, and interviews with campaign practitioners. With its rigorous multimethod approach and broad theoretical perspective, the book offers a timely and thorough understanding of voter decision making, candidate strategy, and the dynamics of presidential campaigns.
Author : Steven Holzner
Publisher : Pearson Education
ISBN 13 : 0768686253
Total Pages : 504 pages
Book Rating : 4.7/5 (686 download)
Download or read book Facebook Marketing written by Steven Holzner and published by Pearson Education. This book was released on 2008-08-28 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profit from Facebook! High-Impact, Low-Cost Social Marketing That Works! With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing, best-selling author Steven Holzner reveals new social marketing techniques that do work, and shows you exactly how to make the most of them. Using true case studies, Holzner introduces powerful new techniques from today’s smartest Facebook marketers...and helps you avoid pitfalls that can cost you money and credibility. No matter what business you’re in, you’ll learn how to create bottom-up, “viral” Facebook marketing programs that achieve maximum results at minimum cost! Crafting your Facebook profile for maximum impact Getting into the Facebook community: crucial dos and don’ts Joining the right Facebook Groups–or starting your own Creating a Facebook blog that attracts paying customers Promoting products and services with free Facebook Marketplace classifieds Hosting your own Facebook events: from company picnics to concerts Successfully advertising on Facebook, without overspending Promoting your business within today’s most popular Facebook applications Tracking the results of your advertising Using brand-new viral video marketing techniques Driving even more Web traffic to your Facebook pages Building your own Facebook applications
Author : Ronald E. Rice
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 424 pages
Book Rating : 4.F/5 ( download)
Download or read book Public Communication Campaigns written by Ronald E. Rice and published by SAGE Publications, Incorporated. This book was released on 1989-06 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new, fully revised and expanded Third Edition, Rice and Katz provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. Largely rewritten to reflect the latest theories and research, this text continues in the tradition of ongoing improvement and expansion into new areas. This Third Edition contains several new features. First, an expanded "sampler" section including more recent, intriguing and controversial campaigns has been added. Second, more attention is given to specific practical implications and evaluation of campaigns, using examples from both AIDS and anti-drug campaigns. Third, the book's final section introduces a variety of recent campaign dimensions including community-oriented campaigns, entertainment-education campaigns, and Internet/Web-based campaigns.This volume will be a valuable resource for both students and researchers in the fields of communication, journalism, public relations, mass media, advertising, and public health programs. Copyright © Libri GmbH. All rights reserved.
Author : Samuel L. Popkin
Publisher : University of Chicago Press
ISBN 13 : 022677287X
Total Pages : 335 pages
Book Rating : 4.2/5 (267 download)
Download or read book The Reasoning Voter written by Samuel L. Popkin and published by University of Chicago Press. This book was released on 2020-05-15 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Reasoning Voter is an insider's look at campaigns, candidates, media, and voters that convincingly argues that voters make informed logical choices. Samuel L. Popkin analyzes three primary campaigns—Carter in 1976; Bush and Reagan in 1980; and Hart, Mondale, and Jackson in 1984—to arrive at a new model of the way voters sort through commercials and sound bites to choose a candidate. Drawing on insights from economics and cognitive psychology, he convincingly demonstrates that, as trivial as campaigns often appear, they provide voters with a surprising amount of information on a candidate's views and skills. For all their shortcomings, campaigns do matter. "Professor Popkin has brought V.O. Key's contention that voters are rational into the media age. This book is a useful rebuttal to the cynical view that politics is a wholly contrived business, in which unscrupulous operatives manipulate the emotions of distrustful but gullible citizens. The reality, he shows, is both more complex and more hopeful than that."—David S. Broder, The Washington Post
Author : James Langley
Publisher : Fundraising Guides for Univers
ISBN 13 : 9781948658065
Total Pages : 192 pages
Book Rating : 4.6/5 (58 download)
Download or read book Comprehensive Fundraising Campaigns written by James Langley and published by Fundraising Guides for Univers. This book was released on 2016-05-02 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book will ground board members, presidents, vice presidents for advancement, deans and other critical stakeholders with an objective and comprehensive understanding of what it takes to achieve higher levels of success in a campaign."--Page 4 of cover.
Author : Richard J. Semiatin
Publisher : CQ Press
ISBN 13 : 1544391048
Total Pages : 297 pages
Book Rating : 4.5/5 (443 download)
Download or read book Campaigns on the Cutting Edge written by Richard J. Semiatin and published by CQ Press. This book was released on 2020-04-10 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Campaigns on the Cutting Edge evaluates the current trends of today’s campaigns and assesses the innovative changes these well-tuned organizations are making on the presidential, congressional, and gubernatorial levels. As technology now allows candidates to announce their candidacies online, raise money through web fundraising, and mobilize supporters via smartphones, these increasingly mobile and integrated campaigns face the growing influence of outside interests. The thoroughly updated Fourth Edition looks at the 2018 midterm election and focuses on the rise of fake news, women′s activism in the #MeToo movement, voter ballot access measures, and the ways in which technology increases the volume of information that campaigns use.
Author : B. Arbour
Publisher : Springer
ISBN 13 : 1137387378
Total Pages : 215 pages
Book Rating : 4.1/5 (373 download)
Download or read book Candidate-Centered Campaigns written by B. Arbour and published by Springer. This book was released on 2016-04-30 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book discussed how contemporary political campaigns are increasingly sensitive to candidate-centered appeals, analyzing the strengths and weaknesses of their own candidate to determine how their personalities, backgrounds, and likability and background fit into a campaign narrative, theme, and issue agenda.
Author : Erica Chenoweth
Publisher : Columbia University Press
ISBN 13 : 0231527489
Total Pages : 451 pages
Book Rating : 4.2/5 (315 download)
Download or read book Why Civil Resistance Works written by Erica Chenoweth and published by Columbia University Press. This book was released on 2011-08-09 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: For more than a century, from 1900 to 2006, campaigns of nonviolent resistance were more than twice as effective as their violent counterparts in achieving their stated goals. By attracting impressive support from citizens, whose activism takes the form of protests, boycotts, civil disobedience, and other forms of nonviolent noncooperation, these efforts help separate regimes from their main sources of power and produce remarkable results, even in Iran, Burma, the Philippines, and the Palestinian Territories. Combining statistical analysis with case studies of specific countries and territories, Erica Chenoweth and Maria J. Stephan detail the factors enabling such campaigns to succeed and, sometimes, causing them to fail. They find that nonviolent resistance presents fewer obstacles to moral and physical involvement and commitment, and that higher levels of participation contribute to enhanced resilience, greater opportunities for tactical innovation and civic disruption (and therefore less incentive for a regime to maintain its status quo), and shifts in loyalty among opponents' erstwhile supporters, including members of the military establishment. Chenoweth and Stephan conclude that successful nonviolent resistance ushers in more durable and internally peaceful democracies, which are less likely to regress into civil war. Presenting a rich, evidentiary argument, they originally and systematically compare violent and nonviolent outcomes in different historical periods and geographical contexts, debunking the myth that violence occurs because of structural and environmental factors and that it is necessary to achieve certain political goals. Instead, the authors discover, violent insurgency is rarely justifiable on strategic grounds.
Author : Bernie Sanders
Publisher : Profile Books
ISBN 13 : 1782833587
Total Pages : 651 pages
Book Rating : 4.7/5 (828 download)
Download or read book Our Revolution written by Bernie Sanders and published by Profile Books. This book was released on 2016-11-15 with total page 651 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Bernie Sanders has changed US politics forever' Owen Jones The Sunday Times bestseller Bernie Sanders is one of the most influential voices in a global movement fighting injustice. He has dominated two Democratic primary races, and changed the political conversation around the world. But he began as an unknown underdog. So how did he get here? In this remarkable memoir, Sanders shows how a young man from Brooklyn, via Civil Rights demonstrations and a lifetime of independent politics, became one of the most radical voices in America. He provides a unique insight into the campaign that galvanized a movement, and shares experiences from the campaign trail as well as the ideas and strategies that shaped it. And, drawing on decades of experience as an activist and public servant, he outlines his vision for continuing this revolution.
Author : Malala Yousafzai
Publisher : Little, Brown
ISBN 13 : 0316322415
Total Pages : 334 pages
Book Rating : 4.3/5 (163 download)
Download or read book I Am Malala written by Malala Yousafzai and published by Little, Brown. This book was released on 2013-10-08 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: A MEMOIR BY THE YOUNGEST RECIPIENT OF THE NOBEL PEACE PRIZE As seen on Netflix with David Letterman "I come from a country that was created at midnight. When I almost died it was just after midday." When the Taliban took control of the Swat Valley in Pakistan, one girl spoke out. Malala Yousafzai refused to be silenced and fought for her right to an education. On Tuesday, October 9, 2012, when she was fifteen, she almost paid the ultimate price. She was shot in the head at point-blank range while riding the bus home from school, and few expected her to survive. Instead, Malala's miraculous recovery has taken her on an extraordinary journey from a remote valley in northern Pakistan to the halls of the United Nations in New York. At sixteen, she became a global symbol of peaceful protest and the youngest nominee ever for the Nobel Peace Prize. I AM MALALA is the remarkable tale of a family uprooted by global terrorism, of the fight for girls' education, of a father who, himself a school owner, championed and encouraged his daughter to write and attend school, and of brave parents who have a fierce love for their daughter in a society that prizes sons. I AM MALALA will make you believe in the power of one person's voice to inspire change in the world.
Author : Carolyn Mae Kim
Publisher : Taylor & Francis
ISBN 13 : 1000290603
Total Pages : 227 pages
Book Rating : 4.0/5 (2 download)
Download or read book Social Media Campaigns written by Carolyn Mae Kim and published by Taylor & Francis. This book was released on 2020-12-29 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition continues to give students a foundation in the principles of digital audience engagement and data metrics across platforms, preparing them to adapt to the quickly evolving world of digital media. It takes students through the processes of social listening, strategic design, creative engagement, and evaluation, with expert insights from social media professionals. Thoroughly updated, this second edition includes: • new strategies to guide students in the initial campaign planning phase • added content on influencers, social care teams, and newsjacking • coverage of research evaluation, the implications of findings, and articulating the ROI • expanded discussion of ethical considerations in campaign design and data collection and analysis. The book is suited to both undergraduate and post-graduate students as a primary text for courses in social/digital media marketing and public relations or a secondary text in broader public relations and marketing campaign planning and writing courses. Accompanying online resources include chapter reviews with suggestions for further resources; instructor guides; in-class exercises; a sample syllabus, assignments, and exams; and lecture slides. Visit www.routledge.com/9780367896201
Author : United States. Congress. House
Publisher :
ISBN 13 :
Total Pages : 2134 pages
Book Rating : 4.3/5 (511 download)
Download or read book Report written by United States. Congress. House and published by . This book was released on with total page 2134 pages. Available in PDF, EPUB and Kindle. Book excerpt:
