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An empirical investigation of supermarket differentiation

Author : Cornelia Obitz
Publisher : diplom.de
ISBN 13 : 3836619636
Total Pages : 80 pages
Book Rating : 4.8/5 (366 download)

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Book Synopsis An empirical investigation of supermarket differentiation by : Cornelia Obitz

Download or read book An empirical investigation of supermarket differentiation written by Cornelia Obitz and published by diplom.de. This book was released on 2008-09-23 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inhaltsangabe:Abstract: Shopping at supermarkets plays an important role in our all lives. Food consumption increased immensely over the past decades and transferred food retailing into a potential and profitable market especially for big supermarket chains in the UK. However this has been realised not only by a few enterprises, thus food retailing became a challenging and demanding business in a high competitive environment. In correlation with these facts the first question that comes in mind is how can all these supermarkets compete successfully and defend their market position?. It is generally agreed that competitive advantage is necessary for companies to be successful. Mintzberg explains that supermarkets have represented successful generic strategies in the past but they must go beyond this generic strategy and find a way of competing in this business. With this background differentiation turns out as a current problem in the field of food retailing. Above all, plenty of theories of competitive advantage for manufacturers exist but retailing is still a sparely investigated field. Furthermore food retailers in the UK are operating in a high competitive industry more than every other European country and Cox & Brittain describe grocery retailing in the UK as an interesting field of competitive battles. Thus, theories are applied especially to supermarkets in the UK. Hence, this study focuses on the largest supermarket chains in the UK and the role and importance of differentiation in the field of competitive advantage is investigated and questioned. Academic objectives of the dissertation: The objective of this dissertation is to enrich the profound and wide field of competitive advantage with new findings. With the investigation of differentiation in food retailing a so far scarce analysed but complex topic is enlightened. During the exploration of the literature it became apparent that differentiation strategies are only of value for companies when differences between companies or brands add value to customers. Hence, customer perception creates a further main part of the literature review and the research. An empirical study with customers is conducted to highlight the customer perception of differentiation strategies in the UK food retail industry. The aim of the study is to reveal to what dimensions customer perception can influence differentiation strategies. The end result of primary research will rectify whether theory and [...]

Retailing Management

Author : David Walters
Publisher : Springer
ISBN 13 : 1349234885
Total Pages : 358 pages
Book Rating : 4.3/5 (492 download)

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Book Synopsis Retailing Management by : David Walters

Download or read book Retailing Management written by David Walters and published by Springer. This book was released on 1994-07-19 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to explore the implementation issues of strategic and operational retailing management decisions. It does so first by examining how the retail business functions and the structural influences on decision making. Retailing is a customer-led business. An understanding of customer decision making, influences and motivations are essential components. The book develops some alternative methods for making this a more effective activity. Resource allocation, costing and managing resource allocation to achieve corporate performance are essential activities in the implementation process. Recent developments in management accounting are introduced to facilitate decision making. A worked case study/example illustrates the concepts introduced.

Dynamic Trip Modelling

Author : Robert G.V. Baker
Publisher : Springer Science & Business Media
ISBN 13 : 1402043465
Total Pages : 384 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Dynamic Trip Modelling by : Robert G.V. Baker

Download or read book Dynamic Trip Modelling written by Robert G.V. Baker and published by Springer Science & Business Media. This book was released on 2006-08-05 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The thesis of this book is that there are one set of equations that can define any trip between an origin and destination. The idea originally came from work that I did when applying the hydrodynamic analogy to study congested traffic flows in 1981. However, I was disappointed to find out that much of the mathematical work had already been done decades earlier. When I looked for a new application, I realised that shopping centre demand could be like a longitudinal wave, governed by centre opening and closing times. Further, a solution to the differential equation was the gravity model and this suggested that time was somehow part of distance decay. This was published in 1985 and represented a different approach to spatial interaction modelling. The next step was to translate the abstract theory into something that could be tested empirically. To this end, I am grateful to my Ph. D supervisor, Professor Barry Garner who taught me that it is not sufficient just to have a theoretical model. This book is an outcome of this on-going quest to look at how the evolution of the model performs against real world data. This is a far more difficult process than numerical simulations, but the results have been more valuable to policy formulation, and closer to what I think is spatial science. The testing and application of the model required the compilation of shopping centre surveys and an Internet data set.

Business Strategies and Competitiveness in Times of Crisis

Author : Laura Gavinelli
Publisher : Springer
ISBN 13 : 1137578106
Total Pages : 314 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis Business Strategies and Competitiveness in Times of Crisis by : Laura Gavinelli

Download or read book Business Strategies and Competitiveness in Times of Crisis written by Laura Gavinelli and published by Springer. This book was released on 2016-07-13 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the relationship between business strategy and competition among Italian SMEs in the aftermath of the economic crisis. First examining business strategy and competitive advantage in a broader sense, Business Strategies and Competitiveness in Times of Crisis goes on to analyse the strategic behaviour of SMEs and the key factors that allow them to overcome the challenges they face. The book covers wide-ranging topics such as marketing and communication strategies, internationalization process and entry modes, access to credit, networking, innovation process and human resources enhancement. Referring to insightful case studies and surveys conducted between 2011 and 2014, it reflects on managerial implications for Italian SMEs and identifies their three main competitive challenges.

National Nutrition Policy: the Food Industry--its Resources and Activities in Food Production and Nutrition

Author :
Publisher :
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis National Nutrition Policy: the Food Industry--its Resources and Activities in Food Production and Nutrition by :

Download or read book National Nutrition Policy: the Food Industry--its Resources and Activities in Food Production and Nutrition written by and published by . This book was released on 1974 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Hour Glass

Author : Suman Mukherjee
Publisher : Educreation Publishing
ISBN 13 :
Total Pages : 123 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Hour Glass by : Suman Mukherjee

Download or read book The Hour Glass written by Suman Mukherjee and published by Educreation Publishing. This book was released on 2018-08-20 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: An economic approach to determine how much important are economic factors and how they regulate the and play an important role in the society.

Agricultural Marketing and Consumer Behavior in a Changing World

Author : Berend Wierenga
Publisher : Springer Science & Business Media
ISBN 13 : 1461562732
Total Pages : 314 pages
Book Rating : 4.4/5 (615 download)

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Book Synopsis Agricultural Marketing and Consumer Behavior in a Changing World by : Berend Wierenga

Download or read book Agricultural Marketing and Consumer Behavior in a Changing World written by Berend Wierenga and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use information about the consumer to streamline their enterprises and strengthen their ties with the consumer. The agricultural producers, meanwhile, face increased regulations with regard to food additives, pesticides, and herbicides. Pressures rise as their business becomes more specialized and capital-intensive than that of their predecessors. Finally, the larger political climate is not so favorable to agriculture, which now has to compete in the global market without significant government support. This title describes and interprets changes in the domain of agriculture and food. The contributors develop the theme of taking an interdisciplinary approach to coping with these changes, using concepts and methods developed in general marketing, which are adapted so as to apply to the particular characteristics of the food and agriculture sector. This book is published to honor the distinguished career of Professor Mathew T.G. Meulenberg from Wageningen Agricultural University, on the occasion of his retirement in September 1996. As a scientist, teacher, and advisor to the agribusiness and the government, Professor Meulenberg has made an important contribution to the development of marketing, inside and outside the domain of agriculture.

Changing Forms of Employment

Author : Rosemary Crompton
Publisher : Routledge
ISBN 13 : 1134784880
Total Pages : 294 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis Changing Forms of Employment by : Rosemary Crompton

Download or read book Changing Forms of Employment written by Rosemary Crompton and published by Routledge. This book was released on 2002-03-11 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the last two decades there has been widespread evidence of change in specific aspects of employing organizations, employment and employment related institutions. Changing Forms of Employment looks at the underlying trends which generate pressures towards a fundamental reshaping of social institutions in three ways: changes in the organization of production, particularly those associated with the growth of service dominated economics; the effects of technological change, particularly those associated with Information Technology; the erosion of the 'male breadwinner' (or single earner) model of employment and household. These trends have resulted in strains and ruptures in the organization and regulation of employment, and related institutions including trade unions, employers, and households. The task of the next decade is to both reconstruct relationships, and to renew institutions.

Retail and Channel Marketing

Author : Sandro Castaldo
Publisher : Edward Elgar Publishing
ISBN 13 : 1789903661
Total Pages : 420 pages
Book Rating : 4.7/5 (899 download)

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Book Synopsis Retail and Channel Marketing by : Sandro Castaldo

Download or read book Retail and Channel Marketing written by Sandro Castaldo and published by Edward Elgar Publishing. This book was released on 2020-10-30 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its second edition, this updated text explores the contemporary trends in retail and channel marketing. Disentangling the complexity of channel marketing issues, it offers a systematic overview of the key concepts and intricacies of the subject and provides a holistic approach to retail and channel marketing.

Strategic Management

Author : Graham Hubbard
Publisher : Pearson Australia
ISBN 13 : 1486012426
Total Pages : 601 pages
Book Rating : 4.4/5 (86 download)

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Book Synopsis Strategic Management by : Graham Hubbard

Download or read book Strategic Management written by Graham Hubbard and published by Pearson Australia. This book was released on 2014-09-01 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned for its comprehensive, rigorous and case-rich approach, this resource trains future business leaders to analyse a wide range business issues, apply appropriate concepts and successfully implement business strategy. Strategic Management is written with practical usage in mind and is designed to suit the needs of both post-graduate and undergraduate students. The 5th edition brings the subject to life with ten brand-new in-depth case studies, covering a wide variety of Australian and international examples.

Retail Management

Author : U. C. Mathur
Publisher : I. K. International Pvt Ltd
ISBN 13 : 9380578660
Total Pages : 496 pages
Book Rating : 4.3/5 (85 download)

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Book Synopsis Retail Management by : U. C. Mathur

Download or read book Retail Management written by U. C. Mathur and published by I. K. International Pvt Ltd. This book was released on 2010 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail ventures become successful due to a variety of reasons but major dilemma for retail entrepreneurs is the secret formula for continued success. The book provides the entire gamut of carefully crafted success themes which covers the retail business i

Economics for Competition Lawyers

Author : Gunnar Niels
Publisher : Oxford University Press, USA
ISBN 13 : 0199588511
Total Pages : 637 pages
Book Rating : 4.1/5 (995 download)

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Book Synopsis Economics for Competition Lawyers by : Gunnar Niels

Download or read book Economics for Competition Lawyers written by Gunnar Niels and published by Oxford University Press, USA. This book was released on 2011-04-07 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economics for Competition Lawyers provides a comprehensive explanation of the economic principles most relevant for competition law. Written specifically for competition lawyers, it uses real-world examples, is non-technical, and explains the key points from first principles.

The Retail Revival

Author : Doug Stephens
Publisher : John Wiley & Sons
ISBN 13 : 1118489802
Total Pages : 275 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis The Retail Revival by : Doug Stephens

Download or read book The Retail Revival written by Doug Stephens and published by John Wiley & Sons. This book was released on 2013-02-11 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried commuters. High Street and Main Street are becoming the stuff of nostalgia. The Big Box is losing ground to new models that attract consumers through their most-trusted assistant—the smartphone. What’s next? What’s the future for you—a retailer—who is witnessing a tsunami of change and not knowing if this means grasping ahold of new opportunity or being swept away? The Retail Revival answers these questions by looking into the not-so-distant retail past and by looking forward into a future that will continue to redefine retail and its enormous effect on society and our economies. Massive demographic and economic shifts, as well as historic levels of technological and media disruption, are turning this once predictable industry—where “average” was king—into a sea of turbulent change, leaving consumer behavior permanently altered. Doug Stephens, internationally renowned consumer futurist, examines the key seismic shifts in the market that have even companies like Walmart and Procter & Gamble scrambling to cope, and explores the current and future trends that will completely change the way we shop. The Retail Revival provides no-nonsense clarity on the realities of a completely new retail marketplace— realities that are driving many industry executives to despair. But the future need not be dark. Stephens offers hope and guidance for any businesses eager to capitalize on these historic shifts and thrive. Entertaining and thought-provoking, The Retail Revival makes sense of a brave new era of consumer behavior in which everything we thought we knew about retail is being completely reimagined. Praise for The Retail Revival “It doesn’t matter what type of retail you do—if you sell something, somewhere, you need to read Doug Stephens’ The Retail Revival. Packed with powerful insights on the changing retail environment and what good retailers should be thinking about now, The Retail Revival is easy to read, well-organized and provides essential food for thought.” — Gregg Saretsky, President and CEO, WestJet “This book captures in sharp detail the deep and unprecedented changes driving new consumer behaviors and values. More importantly, it offers clear guidance to brands and retailers seeking to adapt and evolve to meet entirely new market imperatives for success.” —John Gerzema, Author of Spend Shift and The Athena Doctrine “The Retail Revival is a critical read for all marketing professionals who are trying to figure out what’s next in retail... Doug Stephens does a great job of explaining why retail has evolved the way it has, and the book serves as an important, trusted guide to where it’s headed next. ” —Joe Lampertius SVP, Shopper Marketing, Momentum Worldwide and Owner, La Spezia Flavor Market “Doug Stephens has proven his right to the moniker ‘Retail Prophet.’ With careful analysis and ample examples, the author makes a compelling case for retailers to adapt, change and consequently revive their connection with consumers. Stephens presents actionable recommendations with optimism and enthusiasm—just the spoonful of sugar we need to face the necessary changes ahead.” —Kit Yarrow, Ph.D., Consumer Psychologist; Professor, Golden Gate University; Co-Author, Gen BuY: How Tweens, Teens and Twenty-Somethings are Revolutionizing Retail “Doug Stephens doesn’t just tell you why retail is in the doldrums, he tells you why retail is a major signpost for the larger troubles of our culture and provides a compelling, inspiring vision for a future of retail—and business, and society.” —Eric Garland, author of Future Inc.: How Businesses Can Anticipate and Profit from What’s Next

Competition and Markets

Author : John Dawsond
Publisher : Springer
ISBN 13 : 1349105104
Total Pages : 266 pages
Book Rating : 4.3/5 (491 download)

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Book Synopsis Competition and Markets by : John Dawsond

Download or read book Competition and Markets written by John Dawsond and published by Springer. This book was released on 1990-06-14 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses some of the major issues associated with competition in theory and practice. Among other essays, Paul Samuelson considers the theoretical underpinning of privatising state assets. Mary Gregory ponders on the possibility of cooperation rather than competition between employer and worker and whether incomes policies are likely to feature on a medium-term political agenda. Christopher Moir claims that food retail markets are not as competitive as is often claimed and that large food retailers may enjoy monopoly profits. Aubrey Silbertson very cogently sets out the orthodox case for removing trade protection on the industrialised world's clothing industries.

Customer Relationship Management Strategies in the Digital Era

Author : Nas?r, Süphan
Publisher : IGI Global
ISBN 13 : 1466682329
Total Pages : 340 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Customer Relationship Management Strategies in the Digital Era by : Nas?r, Süphan

Download or read book Customer Relationship Management Strategies in the Digital Era written by Nas?r, Süphan and published by IGI Global. This book was released on 2015-03-31 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s global economy, social media and technological advances have changed the way businesses interact with their clientele. With new forms of communication and IT practices, companies seek innovative practices for maintaining their consumer loyalty. Customer Relationship Management Strategies in the Digital Era blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers Through chapters and case studies, this publication discusses the importance of achieving competitive advantage through implementing relationship marketing practices and becoming consumer-centric. This publication is an essential reference source for researchers, professionals, managers, and upper level students interested in understanding customer loyalty in a technology-focused society.

Business in Latin America

Author : Fernando Robles
Publisher : Taylor & Francis
ISBN 13 : 1000846091
Total Pages : 283 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Business in Latin America by : Fernando Robles

Download or read book Business in Latin America written by Fernando Robles and published by Taylor & Francis. This book was released on 2023-03-21 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business in Latin America provides readers with a comprehensive overview of the business environment of this dynamic and challenging region. The book begins with an overview of the most important macroenvironments shaping the region’s opportunities and risks, while the second part focuses on the business strategies that respond to those opportunities and risks. Capturing the dynamism of this region, this new edition provides a thorough and nuanced understanding of the commonalities and differences within the multifaceted business environments of Latin America. The second edition has been thoroughly revised and updated to include: The sources of economic, political, and natural risks, including the impact of COVID-19 The endemic role of corruption in institutions, the economy, and society The region’s cultural and social diversity and resilience The role of technology and digitalization on corporate and marketing strategies The challenges of managing local and regional supply chains The book includes examples and cases from across the region on corporate strategies, marketing, entrepreneurship, leadership, human resource management, and social and environmental sustainability. An ideal resource for anyone considering a business venture in the region, the book will especially appeal to practitioners and students who have a particular interest in Latin America.

Microeconomics

Author : R. Glenn Hubbard
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 444 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Microeconomics by : R. Glenn Hubbard

Download or read book Microeconomics written by R. Glenn Hubbard and published by Prentice Hall. This book was released on 2006 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hubbard & O'Brien is the only book that motivates students to learn economics through real business examples. The #1 question students of economics ask themselves is: "Why am I here, and will I ever use this"? Hubbard & O'Brien answer this question by demonstrating that real business use economics to make real decisions on a daily basis. This is motivating to all students, whether they are business majors or not. All students can relate to businesses they encounter in their lives. Whether they open an art studio, do social work, trade on Wall Street, work for the government, or bartend at the local pub, students will benefit from understanding the economic forces behind their work.